customer value starvation can kill gautam mahajan walter vieira

Customer Value Starvation Can Kill - Gautam Mahajan, Walter Vieira

Value is a most misunderstood and misused word. As it becomes fashionable to create value, more companies are rushing towards the creating value mantra. In so doing, they forget value starvation and value destruction. This book is about value starvation. It shows you how to recognise value starvation, how to avoid it and how to prevent it.

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Sustainable Marketing and Customer Value

Anticipating that marketing will experience a strategic change in the new normal post COVID-19, this book sets out to capture interesting insights from researchers and practitioners through in-depth research on the myriad aspects of industrial transformation. It discusses the facets in which markets can be reached sustainably delivering value to people, planet and create prosperity. Sustainable Marketing and Customer Value establishes an overview and framework for major ideas that connect marketing, consumption and sustainability. It addresses dominant areas of research of sustainability from the marketing perspective, the origin of interest in sustainability, as well as the practice of deprioritising sustainability ideas in pursuit of short-term business goals. Research scholars and business students will find this book of primary relevance, but it is also written for marketing academics and professionals, especially those in large corporations.

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If You Can Kill It I Can Cook It - Swamp Dogg

An idea 50 years in the making, this entertaining cookbook from a cult music legend is chock-full of stories and soul foodBefore there was Snoop Dogg, there was Swamp Dogg. Born Jerry Williams Jr., he first rose to fame as a 12-year-old soul singer called Little Jerry. As an adult, he went on to reintroduce himself as “Swamp Dogg”—a legendary singer, songwriter and record producer whose singular voice and ideas have shaped the history of soul, country, hip-hop and R&B.An avid foodie, Swamp Dogg once proclaimed in 1972 that he would write a cookbook so transformative that the legacies of culinary giants such as Julia Child, Betty Crocker and even Colonel Sanders would pale in comparison. Now, more than 50 years later, that work is finally here.If You Can Kill It I Can Cook It is a book for those who appreciate recipes seasoned with personality and history, and stories to go with dinner. This is more than a cookbook: it’s a biographical artifact and a journey into the mind of a chef who’ll teach you how to make “Baked Beans Bo Diddley,” “James Brown In Flight Chicken” and “Willie Nelson Potatoes Platter.” It’s also a glimpse into the savory ... Unknown localization key: "more"

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WALTER BACH BBA-2518 (7406613760165)

Dámské hodinky WALTER BACH BBA-2518 s automatickým strojkem a průměrem ciferníku 36 mm. Řemínek je z oceli, ciferník je modrý se skleněnými kamínky. Hodinky jsou voděodolné do 30 m (3 ATM), což je chrání před stříkající vodou a deštěm.

  • Automatický strojek dobíjený pohybem ruky
  • Elegantní ocelový řemínek a stylový design
  • Viditelný automatický mechanismus jako designový prvek
  • Vodotěsnost 30 m (3 ATM) pro ochranu před stříkající vodou

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You Can Kill Each Other After I Leave - Patrick Strickland

In 2012, the far right Golden Dawn were building a significant street presence in Greece. Over the previous decade they had grown from a tiny group of neofascist brawlers to a formidable vigilante force responsible for multiples murders, street fights and shootings. Golden Dawn became a significant parliamentary presence and used it as a platform to escalate their terror campaigns against migrants and leftist across the country. They also became an inspiration for far right groups across Europe and the Americas. Strickland first arrived in Greece in 2015 to cover the European refugee crisis, eventually moving there in 2017. With an eye for journalistic detail that recalls Orwell''s reportage in Spain, Strickland traces the antecedents of Golden Dawn to the dark years of Nazi occupation and subsequent military dictatorship and looks at the post 2008 economic crisis that emboldened the far right. You Can Kill Each Other After I Leave provides an intimate portrait of the stories of migrants and activists resisting the growth of the far-right, as well as a vivid and shrewd analysis of the evolving political landscape in Greece and Europe.

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How to Kill Your Family - Bella Mackie

**Order the paperback of Bella Mackie''s latest hilarious novel, WHAT A WAY TO GO, now**THE #1 SUNDAY TIMES BESTSELLER‘I loved this book’ RICHARD OSMAN‘Funny, sharp, dark and twisted’ JOJO MOYES‘Chilling, but also laugh-out-loud funny. Another corker’ SUNDAY TELEGRAPHThey say you can’t choose your family. But you can kill them.Meet Grace Bernard.Daughter, sister, serial killer…Grace has lost everything.And she will stop at nothing to get revenge.–––––––––––––––––––––––––––––-‘Funny and furious and strangely uplifting. Grace is a bitter and beguiling anti-hero with a keen eye for social analysis – even in her most grisly deeds, you never stop rooting for her’ PANDORA SYKES‘Deliciously addictive…brilliantly executed’ i PAPER‘Addictive… Grace Bernard is one of the most intriguing and bewitching protagonists I''ve read in years’ EMMA GANNON‘A funny, compulsive read about family dysfunction and the media’s obsession with murder’ SUNDAY TIMES STYLE‘You’ll be gripped… Grace’s emotional detachment throughout will give you chills’ Rated 5 stars by COSMOPOLITAN⭐⭐⭐⭐⭐‘Hilarious and dark’ ELLE‘Ironic twists and caustic commentary on everything from liberal guilt to the consumerist con that is “selfcare” sharpen this debut novel’ OBSERVER‘Brilliantly tongue-in-cheek stuff from the Vogue columnist’ IRISH INDEPENDENT‘Witty, waspish satire of a murderer with no regrets’ GRAZIA‘Original, funny, unique and such a refreshing read’ PRIMA‘A deliciously ... Unknown localization key: "more"

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How to Kill Your Family - Bella Mackie

They say you can’t choose your family. But you can kill them… Meet Grace Bernard. Daughter, sister, serial killer.Grace has lost everything. And she will stop at nothing to get revenge.

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CANDY ROW 4964DWME/1-S (31010380)

Pračka se sušičkou Candy ROW 4964DWME/1-S kombinuje praní a sušení v jednom přístroji s kapacitou praní 9 kg a kombinovanou kapacitou 6 kg. Disponuje invertorovým motorem, 7 rychlými programy a možností ovládání přes mobil. Energetická třída za kombinovaný cyklus je D, spotřeba energie činí 308 kWh/100 cyklů a spotřeba vody 86 litrů na celý cyklus.

  • Kombinace praní a sušení v jednom přístroji šetří místo
  • 7 rychlých Rapid programů pro efektivní praní různých typů prádla
  • Invertorový motor Speed-Drive pro úsporný a tichý provoz
  • Možnost ovládání přes mobilní aplikaci pro větší pohodlí

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Yves Saint Laurent Loveshine Candy Glow tónující balzám na rty 44B Nude Lavalliere 3.1 g

Yves Saint Laurent Loveshine Candy Glow je tónující balzám na rty s 98% přírodních složek. Obsahuje marakujový olej, bambucké a jojobové máslo pro 24hodinovou výživu a pružnost rtů. Balzám okamžitě vyhladí rty, dodá jim přirozený lesk a zvýrazní jejich barvu.

  • Obsahuje 98 % ingrediencí přírodního původu (marakujový olej, bambucké a jojobové máslo)
  • Poskytuje 24hodinovou výživu a pružnost rtů
  • Okamžitě vyhladí povrch rtů a dodá přirozený lesk
  • Zvýrazňuje přirozenou barvu rtů a hladce klouže při aplikaci

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CANDY RO14146DWMCT/1-S RapidÓ (31018853)

Pračka Candy RO14146DWMCT/1-S RapidÓ s předním plněním má kapacitu 14 kg a energetickou třídu A. Je vybavena invertorovým motorem, 9 pracími programy a funkcí Snap & Wash. Dosahuje rychlosti odstřeďování 1351 ot/min a spotřebuje přibližně 56 l vody na cyklus.

  • Velká kapacita 14 kg pro praní objemného prádla
  • Úsporný provoz díky energetické třídě A a invertorovému motoru
  • Inteligentní funkce Snap & Wash pro automatický výběr programu
  • Rychlý program a odložený start pro větší flexibilitu

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CANDY ROE H11A2TCEX-S (31102172)

Kondenzační sušička prádla Candy ROE H11A2TCEX-S s kapacitou 11 kg a energetickou třídou A++. Disponuje tepelným čerpadlem, ovládáním přes mobilní aplikaci a řadou praktických programů. Součástí balení je sada pro připojení k odpadu.

  • Energeticky úsporná třída A++ s tepelným čerpadlem
  • Vysoká kapacita 11 kg s péčí o prádlo
  • Moderní ovládání přes mobilní aplikaci a dálkové monitorování
  • Praktické funkce jako odložený start a systém proti mačkání

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Picking Presidents - Gautam Mukunda

"If you only read one book to understand how Democrats will, and should, pick a new nominee—and the stakes of the general election—read Picking Presidents, which explains how to judge if a Presidential candidate is worthy of sitting in the Oval Office."—Thomas L. Friedman, New York Times columnist and Pulitzer Prize-winning journalist and authorCelebrated leadership expert and political scientist Gautam Mukunda provides a comprehensive, objective, and non-partisan method for answering the most important question in the world: is someone up to the job of president of the United States?  In Picking Presidents, Gautam Mukunda sets his sights on presidential candidates, proposing an objective and tested method to assess whether they will succeed or fail if they win the White House. Combining political science, psychology, organizational behavior, and economics, Picking Presidents will enable every American to cast an informed vote.  In his 2012 book Indispensable, which all but predicted the Trump presidency, Mukunda explained how both the very best and very worst leaders are "unfiltered"—outsiders who take power without the understanding or support of traditional elites. Picking Presidents provides deep analysis of filtered and unfiltered presidents alike, from failed haberdasher and skillful president Harry Truman, to the exceptionally well-qualified—and ... Unknown localization key: "more"

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Starvation Heights - Gregg Olsen

The shocking true-crime story of two orphaned sisters who arrived at a health retreat as patients - but only one would ever make it out alive... An extraordinary and gripping account of the starvation doctor from the #1 New York Times bestselling author of If You Tell.In 1911 two British heiresses, Claire and Dora Williamson, read a brochure about a revolutionary fasting treatment that promised a lifetime of good health. The sanatorium in the village of Olalla, west of Seattle, was surrounded by a beautiful forest, sparkling waters and fresh air. The sisters agreed it sounded perfect and exactly the restorative holiday they needed.But within a month of arriving, under the supervision of Doctor Linda Burfield Hazzard, Claire and Dora began to realise the frightening truth - they were not patients but prisoners at the isolated sanitorium.Starved and on the edge of death, the sisters made several desperate attempts to escape. But only one would ever make it out alive.Chilling and harrowing, Starvation Heights is a story of two vulnerable sisters, and how they were manipulated by a cunning and dangerous doctor into believing that her monstrous treatments would ''cure'' them. Will totally hook fans of The Five and The ... Unknown localization key: "more"

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The Joys of Compounding - Gautam Baid

In The Joys of Compounding, value investor Gautam Baid builds a holistic approach to value investing and philosophy from his wide-ranging reading, combining practical approaches, self-cultivation, and business wisdom. He integrates the strategies and wisdom of preeminent figures whose teachings have stood the test of time.

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The New Science of Customer Relationships - Jim Sterne, Thomas H. Davenport

A practical strategy guide for building profitable customer relationships using the latest AI science and tech The New Science of Customer Relationships: Delivering the One-to-One Promise with AI is a science-based and insightful new approach to integrating the latest generative AI technologies into your company's customer communications. Analytics and marketing experts Thomas Davenport and Jim Sterne walk you through the technology and tools you need to understand, the data you need to collect, the processes you need to implement, and the ethics you need to observe to build an industry-leading customer relationship framework. In the book, you'll learn to create systems that reliably generate smart, persuasive, and hyper-personalized interactions with your company's best customers. You'll also discover how to integrate these systems directly into your firm's existing operations so you can use the tools to realize tangible financial results. Inside the book: Tips for using generative AI to analyze customer responses and extract actionable insights about how they feel and what they thinkSpecific tools and technologies you can use to collect customer data and conduct effective analytics to improve your products and servicesDiscussions of ethical guidelines to guide your organization's data and customer communication practices Perfect for marketers, sales team ... Unknown localization key: "more"

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Digital Customer Success - Nick Mehta, Kellie Capote

Automate your Customer Success efforts to reduce churn and increase profits In Digital Customer Success: The Next Frontier, a team of trailblazing Customer Success professionals and digital entrepreneurs delivers an insightful discussion of the next stage in Customer Success management. In the book, you''ll discover how to design and deploy touchless and automated digital interventions that help your software users learn and grow as they use your product and unlock the value trapped within it — without ever needing to reach out to a live Customer Success Manager. The authors provide a detailed “How-To” guide to Digital Customer Success that explains how you can meet the needs of your customers, investors, and team members. You''ll explore the basics of the authors'' original Digital Customer Success Maturity Model and the core tenets of how to get started. After that, you''ll find: Explanations of the ideal organizational structures to enable Digital Customer Success management Case studies and examples from real companies blazing new trails in Customer Success Critical success measurements and metrics you can use to determine if your company is on the right track or if it needs to reorient Perfect for managers, executives, directors, founders, entrepreneurs, and other business leaders ... Unknown localization key: "more"

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The Customer Success Professional's Handbook - Ashvin Vaidyanathan, Ruben Rabago

The definitive “Customer Success Manager How-To-Guide” for the CSM profession from Gainsight, who brought you the market-leading Customer Success The Customer Success Manager has become a critical asset to organizations across the business landscape. As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance. That’s because if you want to compete and thrive in this new environment, you need to put the customer at the center of your strategy. You need to recognize you’re no longer selling just a product. You’re selling an outcome. Customer Success Managers (CSM) are committed to capturing and delivering those outcomes by listening to their customers, understanding their needs, and adapting products and services to drive success. Although several existing resources address the customer success imperative, there is no authoritative instruction manual for the CSM profession—until now. The Customer Success Professional’s Handbook is the definitive reference book for CSMs and similar roles in the field. This practical, first-of-its-kind manual fills a significant gap in professional customer success literature, providing the knowledge every CSM needs to succeed—from the practitioner level all the way to senior leadership. The authors—acknowledged experts in building, ... Unknown localization key: "more"

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The AI Revolution in Customer Service and Support - Emily McKeon, Ross Smith, Mayte Cubino

In the rapidly evolving AI landscape, customer service and support professionals find themselves in a prime position to take advantage of this innovative technology to drive customer success. The AI Revolution in Customer Service and Support is a practical guide for professionals who want to harness the power of generative AI within their organizations to create more powerful customer and employee experiences. This book is designed to equip you with the knowledge and confidence to embrace the AI revolution and integrate the technology, such as large language models (LLMs), machine learning, predictive analytics, and gamified learning, into the customer experience. Start your journey toward leveraging this technology effectively to optimize organizational productivity. A portion of the book’s proceeds will be donated to the nonprofit Future World Alliance, dedicated to K-12 AI ethics education. IN THIS BOOK YOU’LL LEARN About AI, machine learning, and data science How to develop an AI vision for your organization How and where to incorporate AI technology in your customer experience fl ow About new roles and responsibilities for your organization How to improve customer experience while optimizing productivity How to implement responsible AI practices How to strengthen your culture across all generations in the workplace ... Unknown localization key: "more"

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The 8 Laws of Customer-Focused Leadership - Blake Morgan

A leadership playbook for making customer experience a core aspect of your business.In a rapidly changing world filled with uncertainties, one thing remains crystal clear: customers are increasingly fickle and no longer care about loyalty to any particular company. In addition, many well-intentioned companies are falling short of customer expectations, despite every organization’s potential for excellence. The truth is customer experience is not what it used to be. New technologies, values, generational expectations, economic instability, - and the rapid pace of change all must be considered as you forge ahead. How do you put the customer first in the face of all these emerging trends?Using cutting-edge research and interviewing top leaders across industries, customer experience futurist Blake Morgan has pulled together eight new laws that the best companies follow in terms of building and maintaining a focus on the customer. Customer experience is a decision leaders must make every day, and this book shows you how:C.reate a customer experience mindset.eX.ceed longterm profit expectations by focusing on both short term and long term profits.L.ay out your customer experience strategy creation and stick to it.E.mbark on your 90 day get started plan.A.nticipate the future by being a customer experience futurist.D.on’t forget that ... Unknown localization key: "more"

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Customer Service for Hospitality and Tourism - Simon Hudson, Louise Hudson

A fully revised and updated new edition of this bestselling and a unique text that explains not only the theory behind the importance of customer service but also acts as a guidebook for those wishing to put this theory into practice. In essence it is the ‘whys’ and ‘hows’of customer service. Fully updated with current statistics, trends, and examples, it is full of references to all the latest research from both academic and practitioner literature. Chapters cover important topics such as the financial and behavioural consequences of customer service, consumer trends influencing service, developing and maintaining a service culture, managing service encounters, the importance of market research, building and maintaining customer relationships, providing customer service through the servicescape, the impact of technology on customer service, the importance of service recovery, and promoting customer service internally and externally.The third edition of this book – like the first and second - is easy to read, very current, and full of references to all the latest research. Chapters cover important topics such as the financial and behavioral consequences of customer service, consumer trends influencing service, developing and maintaining a service culture, managing service encounters, the importance of market research, building and maintaining customer ... Unknown localization key: "more"

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The 10-Second Customer Journey - Todd Unger

You''ve Got 10 seconds to Win or Lose a Customer. This is the Ultimate Guide to Rapid Conversion in Digital Marketing. The customer landscape has transformed, and marketers, advertisers, and business owners must adapt to a world where buying decisions are made in seconds, not months or days. The biggest obstacle? FRICTION. Those who can minimize friction and guide potential buyers swiftly through the buying process will triumph. (Hello, Amazon 1-click purchases.) However, reducing friction requires the seamless integration of marketing, product, e-commerce, and service into a cohesive, friction-free customer experience—a feat that siloed companies struggle to achieve. Enter The 10-Second Customer Journey. This is your ultimate playbook for capturing rapid conversions and growing your customer list. Todd Unger, Chief Experience Officer (CXO) of the American Medical Association, leverages his three decades of expertise in consumer marketing, advertising, digital products, and digital marketing to offer a step-by-step guide. He''ll teach you how to become your own Chief Friction-Reduction Officer, reignite customer growth, and enhance engagement. Why You Should Read This Book: Conquer the New Digital Experience Landscape: Adapt old marketing concepts to the needs of today’s digital customers. UX is king. Identify and Target the Right Customers: Discover how to ... Unknown localization key: "more"

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The Taste of Portugal - Edite Vieira

In this revised and updated edition of her authoritative and fascinating book Edite Vieira traces the rich legacy of her country’s culinary excellence from medieval through to modern times lacing it with history and anecdote and a collection of authentically delicious recipes.

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Into the Dark (Turner Classic Movies) - Mark Vieira

You know film noir when you see it: the shadowed setting; the cynical detective; the femme fatale; and the twist of fate. Into the Dark captures this alluring genre with a cavalcade of compelling photographs and a guide to 82 of its best films.Into the Dark is the first book to tell the story of film noir in its own voice. Author Mark A. Vieira quotes the artists who made these movies and the journalists and critics who wrote about them, taking readers on a year-by-year tour of the exciting nights when movies like Double Indemnity, Mildred Pierce, and Sunset Boulevard were sprung on an unsuspecting public. For the first time, we hear the voices of film noir artists speak from the sets and offices of the studios, explaining the dark genre, even before it had a name. Those voices tell how the genre was born and how it thrived in an industry devoted to sweetness and light.Into the Dark is a ticket to a smoky, glamorous world. You enter a story conference with Raymond Chandler, visit the set of Laura, and watch Detour with a Midwest audience. This volume recreates the environment that spawned film noir. It also displays ... Unknown localization key: "more"

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Practical Customer Success Management - Rick Adams

Practical Customer Success Management is a complete "handbook for CSMs", written by a customer success expert who has coached and trained many hundreds of customer success managers across the globe. The book is aimed at increasing both productivity and consistency of quality of output for customer success managers of all levels, from relative newcomers through to seasoned professionals. The book is highly practical in nature and is packed full of good humored but very direct advice and assistance for dealing with exactly the types of real world situations CSMs face every day.Practical Customer Success Management provides a simple-to-follow, best practice framework that explains what the core customer success management steps are at each stage of the customer journey to business outcome success and in what circumstances to apply those steps. It describes and explains which situations each step applies to and provides recommendations for activities or tasks that the CSM can perform to complete each step, together with detailed explanations and step-by-step guidance for successfully completing each activity or task. Included in this book is an entire suite of tools and templates that enable rapid completion of each task and ensure consistency of approach both across multiple customer engagements and ... Unknown localization key: "more"

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The 10-Second Customer Journey - Todd Unger

You''ve Got 10 seconds to Win or Lose a Customer. This is the Ultimate Guide to Rapid Conversion in Digital Marketing. The customer landscape has transformed, and marketers, advertisers, and business owners must adapt to a world where buying decisions are made in seconds, not months or days. The biggest obstacle? FRICTION. Those who can minimize friction and guide potential buyers swiftly through the buying process will triumph. (Hello, Amazon 1-click purchases.) However, reducing friction requires the seamless integration of marketing, product, e-commerce, and service into a cohesive, friction-free customer experience—a feat that siloed companies struggle to achieve. Enter The 10-Second Customer Journey. This is your ultimate playbook for capturing rapid conversions and growing your customer list. Todd Unger, Chief Experience Officer (CXO) of the American Medical Association, leverages his three decades of expertise in consumer marketing, advertising, digital products, and digital marketing to offer a step-by-step guide. He''ll teach you how to become your own Chief Friction-Reduction Officer, reignite customer growth, and enhance engagement. Why You Should Read This Book: Conquer the New Digital Experience Landscape: Adapt old marketing concepts to the needs of today’s digital customers. UX is king. Identify and Target the Right Customers: Discover how to ... Unknown localization key: "more"

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Airline Customer Experience

In the 21st century, commercial aviation has been transformed into a passenger-centric business, in which the customer has assumed or requires an ever more active role in managing their own journeys. This trend is set to continue with innovations and transformations in multiple areas. Point-of-sale solutions will redefine in-flight commerce, making it easier for passengers to make purchases during their journey. Telemedicine will ensure health and safety onboard, allowing for immediate medical assistance in case of emergencies. The shift to personal electronic devices for in-flight entertainment (IFE) will cater to the digitally savvy passenger and their expectations in the digital age. Smart cabins will revolutionize in-flight food and beverage services, providing passengers with a more personalized and enjoyable experience. Data-driven catering will reduce food waste and boost profits in aviation. In short, all areas of the passenger experience will be affected by ongoing digital transformation. Airline Customer Experience: Digitalization in Passenger Services aims to show how digitalization is transforming the way the aviation industry operates, making it more efficient, profitable, and sustainable. The wide-ranging contents embrace all aspects of aviation relating to the customer experience, from purchase and pre-check-in, to the services offered to passengers in flight and beyond. The ... Unknown localization key: "more"

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Customer Service: Pearson New International Edition - Elaine Harris

For undergraduate courses in Customer Service, Training and Development, and Service Marketing; also as a supplement for a course in Marketing Principles. The market-leader, Customer Service: A Practical Approach, Sixth Edition,goes beyond providing reasons why customer service is important to defining proven methods for creating customer service excellence. Using a hands-on approach, it covers a wide range of knowledge and skills and offers an extensive collection of activities to enliven and invigorate any lecture. This edition features a revised chapter on technology, new Ethics in Action exercises and coverage of the latest trends in the customer service field. Focusing on problem solving, communication strategies and technology, this classic text pinpoints the skills needed to improve and sustain customer satisfaction and business relationships.

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The Ultimate Customer Experience - Scott McKain

In The Ultimate Customer Experience, Scott McKain, award-winning speaker and author, reveals the five steps for connecting with customers in today''s changing workplace. When was the last time you were a customer and received the Ultimate Customer Experience? Can you even remember? I''ve received great service from companies that I know didn''t give a damn about my business. You have, too, I''ll wager. How did that happen? Here is one possible answer: an individual cared about customers and overcame the obvious deficiencies in their organization''s inferior approach and lack of values. There are five fundamental aspects to create the Ultimate Customer Experience for the clients and prospects you deal with every single day. Even during this post-pandemic period as we come to grips with -- and try to learn how -- business has been changed forever, the level at which we connect with customers has never been more important. The five steps to creating an Ultimate Customer Experience are: 1. Don''t Make It Right . . . GET It Right! 2. Make a Great Impression 3. Serve with Empathy 4. Connect with Emotion 5. Take Personal Responsibility If your company gave you this book, it means they are committed to ... Unknown localization key: "more"

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Services Marketing: Integrating Customer Service Across the Firm 4e - Alan Wilson, Valarie Zeithaml, Mary Jo Bitner, Dwayne Gremler

Successful businesses recognize that the development of strong customer relationships through quality service (and services) as well as implementing service strategies for competitive advantage are key to their success.In its fourth European edition, Services Marketing: Integrating Customer Focus across the Firm provides full coverage of the foundations of services marketing, placing the distinctive Gaps model at the center of this approach. The new edition draws on the most recent research, and using up-to-date and topical examples, the book focuses on the development of customer relationships through service, outlining the core concepts and theories in services marketing today.New and updated material in this new edition includes:• New content related to human resource strategies, including coverage of the role of robots and chatbots for delivering customer-focused services.• New coverage on listening to customers through research, big data, netnography and monitoring user-generated content.• Increased technology, social media and digital coverage throughout the text, including the delivery of services using mobile and digital platforms, as well as through the Internet of Things.• Brand new examples and case studies added from global and innovative companies including Turkish Airlines, Volvo, EasyJet and McDonalds.Available with McGraw-Hill’s Connect®, the well-established online learning platform, which features our award-winning adaptive ... Unknown localization key: "more"

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Customer Improvement Selling - Katarina Coppe

Technical experts are key to driving business growth and customer improvement ideas – but their commercial value is under-utilised.Customer Improvement Selling provides a clear rationale and practical strategies for unlocking commercial potential of technical experts who are not currently employed in sales roles. It offers insights from behavioural science, commercial best practices and new international research that will help technical experts and business leaders to:Understand the drivers and optimise the impact of commercial potential in technical expertsDetermine how technical experts can create customer improvement opportunities and contribute to sustainable growthImplement a practical framework that helps technical experts to increase their commercial impactOpen up leadership and HR silos to share best practices on customer improvement selling

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Customer Success Essentials - Kellie Lucas

When your customers succeed, your business succeeds. Customer Success is all about generating revenue growth through customer relationships, outcomes, trust, loyalty, retention and referrals – and Kellie Lucas is a pioneer in the discipline. Discover how to maximise customer retention, recurring revenue and growth, build a productive and balanced team and excel as a Customer Success professional - in just 6 minutes!

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Customer Needs And Strategic Management: Left-right Circles Analysis - Joseph Leo Koerner, Andrew Chi-fai Chan, Diamond Tai, Conrad Wong

Often, "Customer First", or even "Customer as the Sole Purpose", has been touted as the golden principle to conduct business in our commercial world. But to a lot of people, practising it is not as simple as it sounds. People interpret the principle in their own ways and adopt different approaches in practice.This book develops a "Left-Right Circles" theory where customer needs are depicted as the "Left Circle". The book also analyzes various levels of customer needs and the key approaches to satisfying those needs. The "Right Circle" in this theory depicts how a company develops its own strengths as competencies. The book describes how the Left and Right Circles interact, move in sync in a perfectly harmonious manner, offer products and services that customers will repeatedly purchase, and thereby builda strong base of loyal supporters for the company. The Left Circle driven approaches are applicable equally to serving customers and stakeholders. The approaches apply effectively to non-profit organizations as well as to profit-making companies. The theory can also be extended to interpersonal relationships, helping to enhance harmony and joy in personal lives.

Objev podobné jako Customer Needs And Strategic Management: Left-right Circles Analysis - Joseph Leo Koerner, Andrew Chi-fai Chan, Diamond Tai, Conrad Wong

What the Customer Wants You to Know - Ram Charan

According to business guru Ram Charan, the process of selling is broken. Demand for competitive pricing is ever on the increase, and customers want more than great products at great prices; they want you to know how their business works, so that you can make it work better. It is time for companies to re-think their selling processes, and that''s where Charan''s concept of Value Creation Selling fits in. It is a new approach that while radical is nonetheless practical and produces stronger customer relationships and long term rewards. VCS will enable you to:Gain a deeper knowledge of your customer''s businessUse this knowledge to improve your customer''s marginsShow how your product and expertise is a winning combinationSomeday, every company will listen more closely to the customer. . .

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Brilliant Customer Service - Debra Stevens

Keep them coming back for more Brilliant Customer Service is your guide to help you deliver exceptional customer service and keep your customers coming back time and time and again. It’s for anyone involved in any organisation – whether you run your own business, manage people or you are a customer facing employee. It doesn’t matter what your budget is, you’ll find lots of simple changes you can implement right now to build a highly successful customer service strategy. BRILLIANT OUTCOMES · Identify your customers real needs and how best to meet them · Build trust and long term loyalty with your customers to stay ahead of the competition · Make sure you are remembered and recommended

Objev podobné jako Brilliant Customer Service - Debra Stevens

She Speaks! - Harriet Walter

New parts for thirty of Shakespeare''s women, letting them speak their minds, written by famed stage and screen actress, Dame Harriet Walter DBE''It is STUNNING and I simply sat and read it right through, and shall start again at once. I had no idea that she is such a sensationally fine poet. Astonishing'' JOANNA LUMLEY''Bold and original . . . Anyone who cares about Shakespeare will want to own and share this book''JAMES SHAPIRO''With her gravitas, empathy, intellect and absolute belly laugh wit, the unheard voices soar. A real celebration of her life and art'' PHYLLIDA LLOYDDame Harriet Walter, renowned for her wonderful portrayals in Succession and Killing Eve among others, is one of Britain''s most esteemed Shakespearean actors. Now, having played most of the Bard''s female characters, audaciously she lets them speak their minds.Written in ''Shakespearean'' verse and prose, Harriet Walter goes between the lines of the plays to let us hear what she imagines - sometimes playfully and sometimes searchingly - these women were really thinking.Gertrude tells Hamlet the unvarnished truth; Lady MacBeth has her regrets; Kate, the Shrew, challenges us; Juliet''s nurse challenges the nobility; Cleopatra''s handmaiden reveals her mistress''s secrets; Ariel is frightened of freedom; Ophelia ... Unknown localization key: "more"

Objev podobné jako She Speaks! - Harriet Walter

Body of Stars - Laura Maylene Walter

''We have a new The Handmaid''s Tale... an exciting new literary voice with a dazzling imagination'' EMMA KENNEDY''Compelling, menacing and ultimately uplifting, I fell headlong into the world of Body of Stars'' SARAH WARD''Rapturously written and wildly original, Laura Maylene Walter''s debut novel maps the dreams and nightmares of girlhood'' EMILYY SCHULTZ''What a gift Laura Maylene Walter has given us in Body of Stars'' ANNE VALENTENo future, dear reader, can break a woman on its ownA bold and dazzling exploration of fate and female agency in a world where women own the future but not their own bodies. Like every woman, Celeste Morton holds a map of the future in her skin, every mole and freckle a clue to unlocking what will come to pass. With puberty comes the changeling period - when her final marks will appear and her future is decided.The possibilities are tantalising enough for Celeste''s excitement to outweigh her fear. Changelings are sought after commodities and abduction is rife as men seek to possess these futures for themselves.Celeste''s marks have always been closely entwined with her brother, Miles. Her skin holds a future only he, as a gifted interpreter, can read and he has always considered ... Unknown localization key: "more"

Objev podobné jako Body of Stars - Laura Maylene Walter

Body of Stars - Laura Maylene Walter

''We have a new The Handmaid''s Tale... an exciting new literary voice with a dazzling imagination'' EMMA KENNEDY''Compelling, menacing and ultimately uplifting, I fell headlong into the world of Body of Stars'' SARAH WARD''Rapturously written and wildly original, Laura Maylene Walter''s debut novel maps the dreams and nightmares of girlhood'' EMILYY SCHULTZ''What a gift Laura Maylene Walter has given us in Body of Stars'' ANNE VALENTENo future, dear reader, can break a woman on its ownA bold and dazzling exploration of fate and female agency in a world where women own the future but not their own bodies. Like every woman, Celeste Morton holds a map of the future in her skin, every mole and freckle a clue to unlocking what will come to pass. With puberty comes the changeling period - when her final marks will appear and her future is decided.The possibilities are tantalising enough for Celeste''s excitement to outweigh her fear. Changelings are sought after commodities and abduction is rife as men seek to possess these futures for themselves.Celeste''s marks have always been closely entwined with her brother, Miles. Her skin holds a future only he, as a gifted interpreter, can read and he has always considered ... Unknown localization key: "more"

Objev podobné jako Body of Stars - Laura Maylene Walter

Walter Mitty a jeho tajný život (BLU-RAY)

Blu-ray film Walter Mitty a jeho tajný život HD [2013]. Český dabing. České titulky. Dolby Digital. Hrají: Ben Stiller. Walter Mitty musí najít ztracený negativ a vydává se na dobrodružnou cestu za fotografem Seanem O'Connellem. Walter Mitty (Ben Stiller), nesmělý a věčně snící fotoeditor časopisu Life, se ve svém jednotvárném životě jen těžko potkává s realitou, a proto raději žije ve svém vysněném světě. V něm se mění na dokonalého romantického hrdinu bojujícího za lepší, spravedlivější svět. Trestá padouchy, zachraňuje pejsky z hořících domů a ochraňuje bezbranné ženy. A také se ve svých snech stává cílem obdivných pohledů kolegyně Cheryl (Kristen Wiig), kterou bez jejího vědomí do svých snových toulek často angažuje. Ale i ve svém reálném životě se jednoho dne Walter musí rozhodnout k zásadnímu kroku do neznáma a opustit bezpečný přístav archivu plného negativů a fotografií, kde jsou jeho největším nepřítelem jen pomalu padající prach a ústrky šéfa (Adam Scott). Aby zabránil svému vyhazovu, musí najít ztracený negativ fotografie, která má být na titulní stránce časopisu. Kvůli tomu musí najít slavného fotografa Seana O'Connella (Sean Penn). To ale neznamená zavolat si taxíka a zajet o pár bloků vedle. Představuje to dobrodružnou cestu okolo světa, putování divočinou a nejzapadlejšími ... Unknown localization key: "more"

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Value First, Then Price

Value-based pricing – pricing a product or service according to its value to the customer rather than its cost – is the most effective and profitable pricing strategy. Value First, Then Price is an innovative collection that proposes a quantitative methodology to value pricing and road-tests this methodology through a wide variety of real-life industrial and B2B cases.This book offers a state-of-the art and best practice overview of how leading companies quantify and document value to customers. In doing so, it provides students and researchers with a method by which to draw invaluable data-driven conclusions, and gives sales and marketing managers the theories and best practices they need to quantify the value of their products and services to industrial and B2B purchasers. The 2nd edition of this highly-regarded text has been updated in line with current research and practice, offering three new chapters covering new case studies and best practice examples of quantified value propositions, the future of value quantification, and value quantification for intangibles. With contributions from global industry experts this book combines cutting edge research on value quantification and value quantification capabilities with real-life, practical examples. It is essential reading for postgraduate students in Sales and Marketing with ... Unknown localization key: "more"

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She Speaks! - Harriet Walter

''It is STUNNING and I simply sat and read it right through, and shall start again at once. I had no idea that she is such a sensationally fine poet. Astonishing'' JOANNA LUMLEY''Harriet Walter unpicks and re-centres the inner life and journey of these women as only one of our most talented and celebrated classical actors could. A must read!'' MAXINE PEAKE''Bold and original . . . Anyone who cares about Shakespeare will want to own and share this book''JAMES SHAPIRO, author of 1599: A Year in the Life of William ShakespeareDame Harriet Walter, renowned for her wonderful portrayals in Succession and Killing Eve among others, is one of Britain''s most esteemed Shakespearean actors. Now, having played most of the Bard''s female characters, audaciously she lets them speak their minds.With thirty new parts for Shakespeare''s women, written in ''Shakespearean'' verse and prose, Harriet Walter goes between the lines of the plays to let us hear what she imagines - sometimes playfully and sometimes searchingly - these women were really thinking. Gertrude tells Hamlet the unvarnished truth; Lady MacBeth has her regrets; Kate, the Shrew, challenges us; Juliet''s nurse challenges the nobility; Cleopatra''s handmaiden reveals her mistress''s secrets; Ariel is frightened ... Unknown localization key: "more"

Objev podobné jako She Speaks! - Harriet Walter

Notes on a Murder - Bryan Walter Procter

‘Dark, sleek and dangerous… ferociously intelligent. If you aren’t reading B P Walter yet, now’s the time’ A. J. Finn‘The Talented Mr Ripley meets The White Lotus. Unpredictable, whip smart, utterly absorbing. I ADORED that ending!’ John Marrs‘One of the most unsettling novels of recent years. It’s also one of the most compelling’ John Boyne***Everyone is capable of murder. Are you? It started with an invitation to dinner. An evening of good food and good company at a luxury villa. But as the night progresses, the party takes a dark turn.The host makes you an offer, a party favour he calls it: another guest has committed a heinous crime, you can end their life, stop their terror. He tells you there will be no consequences; do you believe him?Your decision will change your life. Choose carefully. ***You’ve read The Talented Mr Ripley, you’ve devoured American Psycho, get ready for your next dark obsession! The unrelenting new thriller from Sunday Times bestseller B P Walter is available now!‘B P Walter blends the thrill of first love with man’s darkest impulses’ John Boyne‘Searing, sinister and addictive’ Chris Whitaker‘What a book! Dark and gripping, with strong shades of Patricia Highsmith (if you love ... Unknown localization key: "more"

Objev podobné jako Notes on a Murder - Bryan Walter Procter

The Meaning of Shared Value - Floriana Fusco, Patrick O'Sullivan, Paolo Ricci

The concept of Creating Shared Value (CSV) – creating ''economic'' value in a way that also creates value for the whole of society – has risen in prominence as a corporate policy and a strategy in recent years, mainly for third sector or development organisations. However, while it has received considerable interest among business leaders and practitioners, it has also sparked a bitter debate among academics, proponents and sceptics of the idea. Starting from this argument, the book develops a meta-critical examination of the hidden presuppositions of both supporters and critics of Creating Shared Value, particular in relation to the concept of value. It is argued that there are not two separate types of value, i.e. an economic value and a social value, but only a unique one: which essentially means the creation of well-being. If anything, the distinction that is drawn relates to the value capture (how the value created is distributed among different staekholders) and not to value creation (additions to potential well-being) since the notion of value itself is univocal. Behind the debate are two implicit opposed viewpoints on the philosophy of history: an antagonistic (pessimistic) and a cooperative (optimistic) view. The authors are thus led to ... Unknown localization key: "more"

Objev podobné jako The Meaning of Shared Value - Floriana Fusco, Patrick O'Sullivan, Paolo Ricci

The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company - Joseph A. Mic

Discover the secrets of world-class leadership!When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable customer experiences in world-class settings. Now, for the first time, the leadership secrets behind the company''s extraordinary success are revealed.The New Gold Standard takes you on an exclusive tour behind the scenes of The Ritz-Carlton Hotel Company. Granted unprecedented access to the company''s executives, staff, and its award-winning Leadership Center training facilities, bestselling author Joseph Michelli explored every level of leadership within the organization. He emerged with the key principles leaders at any company can use to provide a customer experience unlike any other, such as:Understanding the ever-evolving needs of customersEmpowering employees by treating them with the utmost respectAnticipating customers'' unexpressed needs and concernsDeveloping and conducting an unsurpassed training regimenSharing engaging stories from the company''s employees--from the corporate office and hotels around the globe--Michelli describes the innovative methods the company uses to create peerless guest experiences and explains how it constantly hones and improves them. The New Gold Standard weaves practical how-to advice, proven leadership tools, and the wisdom ... Unknown localization key: "more"

Objev podobné jako The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company - Joseph A. Mic

Chief Customer Officer 2.0 - Jeanne Bliss

A Customer Experience Roadmap to Transform Your Business and Culture Chief Customer Officer 2. 0 will give you a proven framework that has launched and advanced the customer experience transformation in businesses in every vertical around the world. And it will take years off your learning curve.

Objev podobné jako Chief Customer Officer 2.0 - Jeanne Bliss

WALTER BACH WBG-B009R (7406613764507)

Dámské hodinky , strojek automat, průměr ciferníku 39 mm, vodotěsnost 30 m (3 ATM) WALTER BACH WBG-B009R jsou propracované dámské hodinky, které spolehlivě nebudete chtít sundat ze zápěstí. Najdete na nich velikosti 39 mm. Strojek, který je samonatahovací, zvládá nabíjení baterie pohybem pružinky a rotoru při hýbání rukou. Materiálem zvoleným k výrobě řemínku je ocel, to designerům umožnilo dosáhnout příjemného vzhledu bez jakékoli ztráty komfortu při nošení. Hodinky WALTER BACH bez problémů odolají stříkající vodě při opatrném mytí rukou nebo v dešti, kompletní voděodolnost ale nemají. Stupeň krytí hodinek má hodnotu 30 m (3 ATM). Nejpodstatnější výhody dámských hodinek WALTER BACH WBG-B009R Běžný pohyb ruky je dobíjí Pro řemínek byl zvolen materiál: ocel Ciferník je dozdoben skleněnými kamínky Vodotěsnost hodinek WALTER BACH: 30 m (3 ATM) Zbarvení ciferníku: černá Barva řemínku: růžovo zlatá Dámské hodinky nabídnou strojek automat

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WALTER BACH BAM-3918 (7406613753235)

Dámské hodinky , strojek quartz, průměr ciferníku 36 mm, vodotěsnost 30 m (3 ATM) WALTER BACH BAM-3918 jsou špičkové dámské hodinky, které budou na vašem zápěstí lichotivým prvkem. Nabídnou široký 36 mm. Strojek Quartz dává jistotu letité výdrže na jedinou baterii, zároveň zajistí přesnost. Materiál řemínku tvoří ocel, design je tedy příjemný na pohled, nikoli však na úkor pohodlí při nošení. Náramkové hodinky WALTER BACH zvládnou stříkající vodu při dešti nebo šetrném mytí rukou, kompletní voděodolnost ale nemají. Úroveň krytí mají 30 m (3 ATM). Nejdůležitější rysy dámských hodinek WALTER BACH BAM-3918 Technologie Quartz a dlouhá výdrž baterie Pro řemínek byl zvolen materiál: ocel Ciferník je odzdoben skleněnými kamínky Úroveň vodotěsnosti hodinek WALTER BACH: 30 m (3 ATM) Zbarvení ciferníku: černá Barva řemínku: růžovo zlatá Dámské hodinky mají strojek quartz

Objev podobné jako WALTER BACH BAM-3918 (7406613753235)

WALTER BACH BBD-3520 (7406613761537)

Pánské hodinky , strojek: Quartz, průměr ciferníku: 42 mm, vodotěsnost 30 m (3 ATM) WALTER BACH BBD-3520 jsou vkusné pánské hodinky vhodné pro každého, kdo hledá na svou ruku spolehlivého parťáka. Najdete na nich velikosti 42 mm. Spolehlivá Quartz technologie bude vždy zárukou velmi dobré výdrže a přesného měření. Řemínek tvoří ocel, což vede k líbivému designu, aniž by utrpěl komfort při nošení. Hodinky WALTER BACH neohrozí déšť nebo stříkající voda při šetrném mytí rukou, sprchování nebo plavání je ale poškodí. Celkový stupeň krytí mají 30 m (3 ATM). Podstatné vlastnosti pánských hodinek WALTER BACH BBD-3520 Strojek s Quartz technologií běží na baterii, která má dlouhou výdrž Řemínek tvoří ocel Kategorie vodotěsnosti hodinek WALTER BACH: 30 m (3 ATM) Ciferník nese barvu: černá Barva řemínku: stříbrná Pánské hodinky jsou řízeny strojkem quartz

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Zebra 3PTY-SC-2000-PB2-01 Kiosk Stand, Floorstand, Customer Display

Kiosk Stand, Floorstand, Customer Display, Back-To-Back Monitor, height of stand positions center of display: 1047mm, 1013mm (customer display), fits for: KC50

Objev podobné jako Zebra 3PTY-SC-2000-PB2-01 Kiosk Stand, Floorstand, Customer Display

WALTER BACH WAH-4220 (7406613770515)

Pánské hodinky , strojek: Quartz, průměr ciferníku: 40 mm, vodotěsnost 30 m (3 ATM) WALTER BACH WAH-4220 jsou nadčasové pánské hodinky, které zaujmou propojením stylu a funkčnosti. Nabídnou velikosti 40 mm. Léty prověřená Quartz technologie je synonymem letité výdrže na jedinou baterii, zároveň zajistí přesnost. Materiálem zvoleným k výrobě řemínku je ocel, design je tedy příjemný na pohled, přičemž samozřejmostí je naprostý komfort při nošení. Značkové hodinky WALTER BACH přežijí stříkající vodu při šetrném mytí rukou nebo při dešti, potopení do vody je ale může poškodit. Stupeň krytí je pak stanoven na úroveň 30 m (3 ATM). Podstatné znaky pánských hodinek WALTER BACH WAH-4220 Strojek s Quartz technologií a baterie s dlouhou výdrží Pro řemínek byl zvolen materiál: ocel Kategorie vodotěsnosti hodinek WALTER BACH: 30 m (3 ATM) Zbarvení ciferníku: černá Řemínek má barvu: stříbrná Pánské hodinky jsou řízeny strojkem typu quartz

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WALTER BACH WBJ-3518 (7406613769939)

Dámské hodinky , strojek automat, průměr ciferníku 36 mm, vodotěsnost 30 m (3 ATM) WALTER BACH WBJ-3518 jsou nadčasové dámské hodinky, které se vám jen tak neokoukají. Tvoří je o velikosti 36 mm. Automatický nátah strojku zvládá nabíjení baterie natahováním pružinky, které vzniká při pohybu vaší ruky. Řemínek tvoří ocel, to designerům umožnilo dosáhnout příjemného vzhledu, přičemž je samozřejmostí zachování maximálního pohodlí při nošení. Náramkové hodinky WALTER BACH neohrozí déšť nebo stříkající voda při šetrném mytí rukou, nejsou však plně vodotěsné. Stupeň krytí je pak stanoven na úroveň 30 m (3 ATM). Nejpodstatnější vlastnosti dámských hodinek WALTER BACH WBJ-3518 Automatický mechanismus zajistí dobíjení při pohybu ruky Pro řemínek byl zvolen materiál: ocel Viditelný strojek je designovou perlou Úroveň vodotěsnosti hodinek WALTER BACH: 30 m (3 ATM) Ciferník nese barvu: stříbrná Zbarvení řemínku: stříbrná Dámské hodinky nabídnou strojek automat

Objev podobné jako WALTER BACH WBJ-3518 (7406613769939)