international marketing and export management alexander josiassen gerald albaum edwin duerr

Albaum, Duerr & Josiassen, International Marketing and Export Management, 8e International Marketing and Export Management 8e offers an accessible state-of-the-art text in international marketing. The book covers the evolving internationally competitive landscape that almost all firms and consumers find themselves acting in today. Consumers because they often make consumption choices where there are international options, and firms because they either compete internationally or have international competitors in their domestic market. The eighth edition retains its clear and comprehensive coverage of the opportunities for companies of all sizes and in all industries in the export of goods, services, intellectual property and business models. Written in a no-nonsense style, the book has been updated to offer the most up-to-date discussion of the literature in the area. Key features include: A thorough outline of the international environment that firms and consumers find themselves in. In terms of critical literature this text makes extensive use of truly international marketing theories and models, rather than merely using generic marketing theories and models in an international context. Comprehensive coverage of international consumer behaviour such as country-of-origin theories and models. Increased coverage of the service sector. Greater emphasis on corporate social responsibility and ethics. The book is ... Unknown localization key: "more"

Objev podobné jako International Marketing and Export Management - Alexander Josiassen, Gerald Albaum, Edwin Duerr

Developed in cooperation with the International Baccalaureate®Ensure full coverage of the Business Management syllabus with this co-published guide that encompasses inquiry-based, conceptually-focused teaching and learning, written by highly experienced business coursebook authors.- Explore business management through the four key concepts in the new course: change, creativity, ethics and sustainability and their interrelationships with each other, covering all five syllabus units: Business management; Human resource management; Finance and accounts; Marketing and Operations management.- Delve into business theories using case studies and real-world examples which allow students to create their own questions and formulate their own solutions to problems or issues facing organisations, with an appreciation of differing viewpoints.- Brand new business management toolkit feature highlights the essential tools that are integrated in the course, with links to TOK and top tips to foster the attributes of the IB Learner profile.- Prepare for assessment with worked examples, practice questions and hints to help avoid common mistakes.- All answers available to download for free: www.hoddereducation.com/ib-extras

Objev podobné jako Business Management for the IB Diploma - Andrew Gillespie, Malcolm Surridge

Marketing Management and Strategy is a concise and practical management guide to the latest ideas in advanced Marketing and Strategy. The authors show how to develop a marketing orientation in the organisation and how this impacts on the ultimate corporate goals of profit, growth and security. They then examine how marketing strategies are developed and implemented through effective product, pricing, distribution, communication and services. This is a core text for MBA Marketing Management course and for university short courses for executives. This will also be suitable for any undergraduates or postgraduates on marketing strategy courses.

Objev podobné jako Marketing Management and Strategy - Phil Stern, Peter Doyle

exkluzivní hodinky Alexander Shorokhoff
Alexander Skládej lidské tělo 21 dílků
Alexander Hra Školou Protiklady
Pyramid International dárkový set
Pyramid International hodiny Harry Potter
licenční set Pyramid International
Pyramid International měnící pohár
praktický set Pyramid International
noční stolek Imaj Travertine and Gold
knihovna Lime White Marbel and White
botník Prag Walnut and White 60x111x35 cm
židle Nancy Brown and Gold sada 2 ks
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moderní skříňka Luxe White and Gold
elegantní noční stolek Imaj White and Gold
voděodolný pedikúrní přístroj wet and dry

Greg Marshall and Mark Johnston, both of Rollins College, have taken great effort to represent marketing management the way it is actually practiced in successful organizations today. The 4th edition, written for today''s students in an interesting, lively, professional tone, has received the exclusive endorsement of the American Marketing Association as the recommended key resources for the PCM exam. The content of the 4th edition reflects the major trends in the managerial practice of marketing, and the pedagogy is crafted around learning and teaching preferences in today''s classroom. Newly incorporated coverage includes the impact of the COVID-19 pandemic on supply chain and crisis management, global privacy practices among Big Tech, Robocalls with the new “TRACED Act,” influencer marketing, consumer marketing attention to diversity, equity and inclusion, gender-based segmentation, disruptive innovation and enhanced content focused on Gen Z alongside many others! Additionally, 25 new key terms have been added based on the rapid changes occurring to ensure currency. The 14-chapter framework, available in both print and digital versions, is perfect for all course timetables and modalities. Marketing Management, 4e provides a fully developed array of digital interactives come to life through our integrated technology of Connect. Connect features new video cases, ... Unknown localization key: "more"

Objev podobné jako Marketing Management ISE - Greg Marshall, Mark Johnston

The undisputed global bestseller in marketing management that consistently reflect changes in marketing theory and practice A key text both for undergraduate and postgraduate programmes in Marketing Management. An encyclopaedia of marketing, the classic Marketing Management is considered by many as the authoritative book on the subject. Inspired by the US editions, the 5th European edition of this bestselling text offers an overview of marketing through accessible, theoretically rigorous content underpinned by managerial relevance. It explores the challenges facing European marketing practitioners and admirably covers a wide range of concepts examining traditional aspects of marketing and blending them with modern and future themes. Key features of this book include: A structure designed specifically to fit the way the course is taught in Europe New and updated in-depth European case studies help readers bridge the gap between knowledge and practice Focus on digital technologies such as robotics, AI, augmented and virtual reality, and their impact on marketing management skill sets and practices Coverage of the latest trends and developments in the marketing field, such as social media marketing, ethical issues and sustainability Featuring work from prominent European academics, new practical examples and exercises, it remains one of the most significant textbooks ... Unknown localization key: "more"

Objev podobné jako Marketing Management - Philip Kotler, Kevin Keller, Torben Hansen, Malcolm Goodman, Mairead Brady

Marketing Strategy & Management provides students with a thorough step-by-step exploration and grounding in marketing strategy concepts, processes and models. Topics covered include: marketing planning, research and analysis; decision-making; the marketing mix; the management of customer relationships; monitoring/reporting of the strategy; and the crucial role of leadership.  The text takes a global perspective that is both sustainability-focused and consumer-centric. Executive insights, head-scratching blunders, and other features provide additional depth and engagement. Examples include: Airbnb, Coca-Cola, Domino’s Pizza, KFC, K-pop, L’Oréal, and Starbucks. For more in-depth application of and practice with strategic decision-making, this book also includes 14 case studies accompanied by detailed teaching notes and answers to case questions, on a range of organizations from PEZ Candies to the Sydney Opera House. Written in a style that is easy-to-read with chapter summaries and questions to test critical thinking, each chapter promotes strategic, diverse, and ethically-minded decision-making by flagging relevant Sustainable Development Goals to passages in the text. This textbook is essential reading for courses covering marketing strategy, strategic marketing, and marketing management at both undergraduate and graduate levels. Diane M. Phillips is Professor of Marketing at Saint Joseph′s University, USA, and Guest Professor at the Institute for Retail Management, ... Unknown localization key: "more"

Objev podobné jako Marketing Strategy & Management - Diane M. Phillips

Safety Risk Management for Medical Devices, Second Edition teaches the essential safety risk management methodologies for medical devices compliant with the requirements of ISO 14971:2019. Focusing exclusively on safety risk assessment practices required in the MedTech sector, the book outlines sensible, easily comprehensible, state-of the-art methodologies that are rooted in current industry best practices, addressing safety risk management of medical devices, thus making it useful for those in the MedTech sector who are responsible for safety risk management or need to understand risk management, including design engineers, product engineers, development engineers, software engineers, Quality assurance and regulatory affairs. Graduate-level engineering students with an interest in medical devices will also benefit from this book. The new edition has been fully updated to reflect the state-of-the-art in this fast changing field. It offers guidance on developing and commercializing medical devices in line with the most current international standards and regulations.

Objev podobné jako Safety Risk Management for Medical Devices - Bijan, International System Safety Society (ISSS), European Institute of Innovation and Technology

Mapped to the CIPD Level 7 module of the same name, International Human Resource Management is a critical textbook for all HR students. Structured around the three core areas of cross-cultural HRM, comparative HRM and international HRM itself, this book provides students with a thorough grounding in the key approaches to international HRM. Packed with global examples and case studies to support learning, this book explores all aspects of international human resource management from global talent strategy, recruitment and knowledge management to the difference in reward systems across cultures and managing expatriate assignments making it essential reading for students on both CIPD and non-CIPD accredited courses.Supported by ''theory and practice'' boxes in every chapter and with reflective activities and learning questions throughout, International Human Resource Management ensures that students without real-world business experience fully understand the main concepts and how they apply in the world of work. This edition now includes new coverage of the impact of the gig economy on international HRM, how technology is impacting HRM across countries and new material on workforce diversity. Online resources include lecture slides and additional case studies.

Objev podobné jako International Human Resource Management - Christopher Brewster, Paul Sparrow, Guy Vernon, Dr Elizabeth Houldsworth

Pioneers in the field, Cateora, Gilly, and Graham continue to set the standard in this 19th edition of International Marketing with their well-rounded perspective of international markets that encompass history, geography, language, and religion as well as economics, which helps students see the cultural and environmental uniqueness of any nation or region. The dynamic nature of the international marketplace is reflected in the number of substantially improved and expanded topics in this 19th, including the following over 300 new academic articles and their findings. All data, text, photos and images have been updated for currency, as has the corresponding content within McGraw-Hill Education’s Connect with adaptive SmartBook. Additional updates include: NEW Cases: New cases accompany the 19e, enlivening the material in the book and class discussions while broadening a student’s critical thinking skills. These cases bring forth many of the topics discussed in the chapters and demonstrate how these concepts are dealt with in the real world. These cases can be assigned in Connect and SmartBook. Optionally, a case booklet can be create using McGraw-Hill CREATE. Crossing Borders Boxes: These invaluable boxes offer anecdotal company examples. These entertaining examples are designed to encourage critical thinking and guide students through topics ... Unknown localization key: "more"

Objev podobné jako International Marketing ISE - Graham John, Bruce Money, Philip Cateora, Mary Gilly, John Graham DO NOT USE

Comparative International Management is a classic textbook for International Business that teaches the core concepts of International Business through a systematic comparison of management practice in countries across the world. This approach, unique to textbooks in the field, highlights cultural and behavioural themes, demonstrates the diversity of practice in global business, and allows for an exploration of globalization. Fully revised and updated, this third edition has been restructured for clarity and ease of use, with new sections covering theoretical underpinnings so that they are easy to understand. Also new to this edition:Coverage of emerging and contemporary issues including environment and sustainability issues; international SMEs and entrepreneurship; technology, AI, and automation; and the future of work post-pandemicPractical application sections to help readers connect theory with practiceMore coverage of government and non-profit organizationsReflective and problem-solving questions at the end of each chapterWith student- and instructor-friendly online resources such as chapter summaries, mini-case scenarios, larger case studies, and PowerPoint slides, this book is essential core reading for advanced level and postgraduate students in International Business and International Management.

Objev podobné jako Comparative International Management - Arndt Sorge, Niels Noorderhaven, Carla Koen

The landmark tenth edition of McGraw-Hill’s leading textbook, Principles and Practice of Marketing provides a contemporary introduction to marketing, covering all the theoretical principles, frameworks and concepts that form the backbone of marketing education, and looking at how they apply in modern business practice. Find out:- The role of AI in Fashion Retailing to enhance the customer experience.- How Dr. Martens have been engaging consumers for more than half a century.- McDonald’s plan for environmental change.- How the use of big data is helping Netflix succeed against hot competition. - Chipotle, spills the beans on using local and organic produce to differentiate the brand by producing food with integrityKey Features: - A brand-new chapter on Sustainable Marketing and Society, and a focus on sustainability throughout the text.- Brand new Hidden Gem boxes that showcase firms that do marketing differently.- New and updated Marketing in Action boxes and Mini Cases, focusing on hot topics such as digital marketing, ethics diversity and inclusion and sustainability.- New and updated end-of-chapter cases provide insights across a range of businesses including high street stores, supermarkets and fast-food outlets (Boots, McDonald’s, Domino’s, Chipotle), brands such as (HubSpot, Dr. Martens, Unilever) and high-tech operations (Apple, Tesla, Netflix).- ... Unknown localization key: "more"

Objev podobné jako Principles and Practice of Marketing 10/e - David Jobber, Fiona Ellis-Chadwick

Sustainable Marketing and the Circular Economy in Poland outlines the specific challenges around formulating an organisation''s marketing strategy in line with the circular economy (CE) framework.This book helps to solve the problem of ineffective pro-environmental programmes and marketing tools, which are currently used by enterprises to make their activities more sustainable. The authors identify key concepts and strategies of sustainable marketing to highlight the trends and development directions of marketing activities of modern enterprises. Focussing on Poland as a central case study, the book is illustrated with examples of organisations that are implementing sustainable marketing activities that are compatible with the CE model. It also presents the results of studies which examined the pro-environmental marketing efforts of small- and medium-sized enterprises, non-governmental organisations and other actors in Poland. To conclude, the authors put forward recommendations for CE network stakeholders regarding sustainable marketing management, focussing specifically on how to avoid accusations of greenwashing and other unethical organisational behaviour.This book will be of great interest to students and scholars of green marketing, sustainable business and the CE, as well as entrepreneurs and business professionals looking to formulate sustainable marketing strategies.

Objev podobné jako Sustainable Marketing and the Circular Economy in Poland - Aleksandra Wilk, Ewa Prymon-Rys, Anna Kondak, Anna Dubel, Anita Proszowska

Fashion Marketing and Communications draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies to provide a comprehensive and honest understanding of the commercial and ethical functions marketing plays in the fashion industry.Offering a combination of theory and practice, the book covers subjects including historical advertising and public relations, modern consumerism, contemporary marketing techniques, international markets, and sustainable and inclusive marketing, outlining the opportunities and challenges facing the future of fashion marketers. This second edition has been fully revised to incorporate new chapters on sustainability marketing, digital marketing and future-facing trends. Interviews with practitioners have been refreshed and broadened to include a diverse range of perspectives from around the world. New case studies showcase real-life examples from Abercrombie & Fitch, Freitag, LOEWE and SOLIT Japan. This book champions new actionable theory frameworks with embedded activity sheets that invite the reader to apply the frameworks in an educational or professional context.Examining the last 100 years of fashion marketing and communications and current theory and practice, this broad-ranging text is perfect for advanced undergraduate and postgraduate students of fashion marketing, brand management and communications as well as practitioners. PowerPoint slides and exercise questions are available to support the book.

Objev podobné jako Fashion Marketing and Communications - Olga Mitterfellner

In-depth, authoritative overview of sustainability issues and how sustainability is integrated into management and marketing theory and practices Marketing and Sustainability equips readers in the fields of management and marketing with an in-depth understanding of sustainability issues and how sustainability is integrated into business. Examples from across the globe are included on topics such as how businesses use services, sharing practices, and sustainable business models in their operations to face increasing demands to reduce greenhouse gas emissions, limited resources, and increased global competition. This book is concerned with consumer and business markets, considering marketing practices as part of business administration. Up-to-date and topical areas of research such as the sharing economy, are thoroughly discussed and illustrated with supporting models, figures, and vignettes. The book is accompanied by a companion site for instructors and faculty, which includes PowerPoint slides and exam Q&A’s. Videos introducing each chapter’s content are also available via YouTube. Written by a team of highly qualified academics, Marketing and Sustainability includes information on: Factors influencing consumers and their choices, sustainable marketing practices and their effectiveness, and how to communicate sustainability initiatives through marketing campaignsStrategies to be heard in a crowded, branded world, and sustainability business models including product-service ... Unknown localization key: "more"

Objev podobné jako Marketing and Sustainability - Anders, Ph.D. Parment, Pia A. Albinsson, Mikael Ottosson, Hugo Guyader

This third edition of Contemporary Issues in Marketing and Consumer Behaviour has been revised and updated to reflect the fast-changing world we live in. The new state of the art chapter on digital marketing digs deeply into two new frontiers of marketing which have significant impact on contemporary social life: influencer marketing, and online gaming. Other new topics help us to understand how marketing can perpetuate local and global inequality through creating and sustaining hierarchies of knowledge and influencing norms of race, disability, gender and sexual orientation.Topics new to this edition include:Digital Markets and MarketingHierarchies of Knowledge in MarketingMarketing Inequalities: Feminisms and intersectionalitiesThe Ethics and Politics of ConsumptionNew case studies include:Emerging Economy BrandsThe Fairtrade BrandDisappearing InfluencersDecolonising the MediaWritten by four experts in the field, this popular text successfully links marketing theory with practice, locating marketing ideas and applications within wider global, social and economic contexts. It provides a complete and thought-provoking overview for postgraduate, MBA and advanced undergraduate modules in marketing and consumer behaviour and a useful resource for dissertation study at both undergraduate and postgraduate levels. Online resources include chapter-by-chapter PowerPoint slides.

Objev podobné jako Contemporary Issues in Marketing and Consumer Behaviour - Andreas Chatzidakis, Rachel Ashman, Pauline Maclaran, Elizabeth Parsons

Marketing and Social Media: A Guide for Libraries, Archives, and Museums is a much-needed guide to marketing for libraries, archives, and museum professionals in the social media age. This book is both an introductory textbook and a guide for working professionals on developing a comprehensively planned marketing campaign that integrates social media into a holistic marketing strategy. Beginning with mission, goals, and objectives, readers will put together working knowledge of the essential components for planning a marketing campaign. Chapters cover how to do a strengths, weaknesses, opportunities and threats (SWOT) analysis, identify and involve stakeholders, a 4-step marketing model, market research, market segmentation, market mix strategy, and evaluation. The final chapter, “From the Social Media Manager’s Perspective: Putting it all Together,” guides readers through first days on the job of taking over an organization’s social media marketing efforts, and the steps to be taken in the first days, weeks, and months that follow, including promotional and assessment activities. Throughout the book, chapters include examples from marketing campaigns, key terms, and discussion question activities which can be developed into classroom or workshop assignments. Illustrative case study examples from libraries, archives and museums are embedded throughout the chapters. The new edition provides ... Unknown localization key: "more"

Objev podobné jako Marketing and Social Media - Christie Koontz, Lorri Mon

For courses in advertising. A study of integrated marketing communications taught through real-life application. Integrated Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to effectively communicate in the business world. It champions the importance of weaving together all marketing activities into one clear message and voice, and helps students understand how communications are produced and transmitted. The text explores advertising and promotions, and the roles of social media, mobile messaging, and other marketing tactics to effectively reach consumers. With added tools to help learners apply concepts to real-­life situations, students will understand the vital links marketers use to connect and interact with customers. MyLab® Marketing is not included. Students, if Pearson MyLab Marketing is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. Pearson MyLab Marketing should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.

Objev podobné jako Integrated Advertising, Promotion, and Marketing Communications, Global Edition - Kenneth Clow, Donald Baack

Anticipating that marketing will experience a strategic change in the new normal post COVID-19, this book sets out to capture interesting insights from researchers and practitioners through in-depth research on the myriad aspects of industrial transformation. It discusses the facets in which markets can be reached sustainably delivering value to people, planet and create prosperity. Sustainable Marketing and Customer Value establishes an overview and framework for major ideas that connect marketing, consumption and sustainability. It addresses dominant areas of research of sustainability from the marketing perspective, the origin of interest in sustainability, as well as the practice of deprioritising sustainability ideas in pursuit of short-term business goals. Research scholars and business students will find this book of primary relevance, but it is also written for marketing academics and professionals, especially those in large corporations.

Objev podobné jako Sustainable Marketing and Customer Value

This text provides a comprehensive and strategic overview of luxury marketing and brand management, guiding brands to balance tradition with innovation as they navigate modern challenges and seize opportunities in a rapidly evolving global market.The book explores the core aspects of luxury branding, including the defining traits of luxury brands, the dominance of major luxury groups, and the resilience of independent brands with storied histories. It explores the delicate balance required to maintain a brand’s luxury status amidst evolving consumer expectations, technological advancements, and sustainability concerns. Students will gain insight into innovative marketing strategies, from the use of NFTs and blockchain to the integration of AI and the metaverse in enhancing customer experiences. Offering a clear and engaging pathway through the complexities of luxury brand management, the authors draw on their extensive academic and professional experience, presenting a rich blend of theoretical insights and real-world global and cross-industry case studies from prestigious brands like Cartier, Van Cleef & Arpels, Chanel, Ferrari, Orient-Express and many others.This textbook is designed to be the cornerstone for advanced undergraduate and postgraduate courses in Luxury Marketing and Luxury Brand Management. With a focus on the latest trends and future directions in luxury marketing, Luxury Marketing ... Unknown localization key: "more"

Objev podobné jako Luxury Marketing and Brand Strategy - Květa Olšanová, Gina Cook, Marija Zlatic

Discover how AI is revolutionizing content marketing and SEO. Industry experts Catherine Seda and Jenny Halasz explore the impact, risks, and game-changing strategies for brands. AI-Powered Content Marketing and SEO is a must-read to build brand authority, optimize search visibility, and win customers. Packed with actionable insights, this book fills a critical gap for marketing teams and business leaders in today’s AI-driven world. Key Topics Covered: Revolutionary Impact: Understand the transformative effects of AI on digital marketing and customer experiences, and why it’s crucial for executives and employees to adaptAI-Optimized Content: Learn to balance AI-generated content with human creativity to maintain brand trust, meet Google’s EEAT standards, and navigate evolving search algorithmsAuthenticity and Authority: Explore frameworks for using AI responsibly to create content that builds brand authority without compromising itEthical & Legal Issues: Stay ahead of AI risks by addressing critical challenges with proactive policiesAI, Analytics, and Human Insight: Learn how privacy rules, zero-click searches, and generative AI are making metrics like impressions and CTR unreliable, pushing analytics practices to adapt

Objev podobné jako AI-Powered Content Marketing and SEO - Catherine Seda, Jenny Halasz

Logistics Management and Strategy, 7th edition is a concise and strategic introduction to the subjects of logistics and supply chain management, with emphasis on international applications and examples, and is perfect for modern managers and students of logistics and supply chain management. Logistics stands at the heart of debates around systems, sustainability, technology, competitive advantage, globalisation and risk. This textbook brings a thoroughly updated, straightforward and practical approach to these topics, and illustrates the real-life issues in logistics management through up-to-date case studies. This edition features cases from Australia, China, Germany, Japan, South Africa, Sweden and the USA, as well as cases on global businesses. Major updates for this edition address contemporary issues so that each area of discussion ties in with current practice. The new or updated material includes: A brand new chapter ''Supply Chain Risk and Resilience'' highlighting new developments in the strategic management of risk, with new cases exploring risk mitigation strategies at Ford Motor Company and supply chain data visualization at Flex A refreshed focus on sustainability and environmental issues throughout the book - from net zero carbon initiatives, carbon costing, and green logistics, to sourcing ethically and transportation Digitalisation and the role of technology in ... Unknown localization key: "more"

Objev podobné jako Logistics Management and Strategy: Competing through the Supply Chain - Alan Harrison, Remko Van Hoek, James Aitken, Heather Skipworth

The definitive text that connects sales theory to the practical implications of selling in today''s world Selling and Sales Management, 12th Edition, by Jobber, Lancaster and Le Meunier-FitzHugh provides an integrated and strategic approach to managing sales and customer relations in a complex, volatile and global marketplace. Fully updated with the latest case studies and practical exercises, the new edition covers leading research into the use of technology to enhance the selling process, as well as the recent thinking in customer relationship management and the interactions between sales and marketing functions. The text is well grounded for undergraduate and postgraduate students in business management or marketing degrees, as well those studying MBA or sales professionals in the field. The new edition offers: Expanded coverage of the management of sales channels Updated content on the role of social media and artificial intelligence in selling A fully revised chapter on sales management Increased coverage of strategic selling and partnering Discussion on the interactions between sales and marketing functions Extended discussion on customer management New and updated practical illustrations, examples and cases About the authors: David Jobber is Emeritus Professor of Marketing at University of Bradford and has served on the editorial boards ... Unknown localization key: "more"

Objev podobné jako Selling and Sales Management - David Jobber, Kenneth Le Meunier-Fitzhugh, Geoffrey Lancaster

Although workplace design and management are gaining more and more attention from modern organizations, workplace research is still very fragmented and spread across multiple disciplines in academia. There are several books on the market related to workplaces, facility management (FM), and corporate real estate management (CREM) disciplines, but few open up a theoretical and practical discussion across multiple theories from different disciplines. Therefore, workplace researchers are not aware of all the angles from which workplace management and effects of workplace design on employees has been or could be studied. A lot of knowledge is lost between disciplines, and sadly, many insights do not reach workplace managers in practice. Therefore, this new book series is started by associate professor Rianne Appel-Meulenbroek (Eindhoven University of Technology, the Netherlands) and postdoc researcher Vitalija Danivska (Aalto University, Finland) as editors, published by Routledge. It is titled ‘Transdisciplinary Workplace Research and Management’ because it bundles important research insights from different disciplinary fields and shows its relevance for both academic workplace research and workplace management in practice. The books will address the complexity of the transdisciplinary angle necessary to solve ongoing workplace-related issues in practice, such as knowledge worker productivity, office use, and more strategic management. ... Unknown localization key: "more"

Objev podobné jako A Handbook of Management Theories and Models for Office Environments and Services

ICE Companion to Engineering Management is a concise reference on core areas of engineering management for civil engineers working towards Professional Review.

Objev podobné jako ICE Companion to Engineering Management - Alexander H. Hay, Yang Chu, Will Hughes, Sarah Coleman, Ronan Champion, Billy Hare

Project Management for Engineering, Business and Technology is a highly regarded textbook that addresses project management across all industries. First covering the essential background, from origins and philosophy to methodology, the bulk of the book is dedicated to concepts and techniques for practical application. Coverage includes project initiation and proposals, scope and task definition, scheduling, budgeting, risk analysis, control, project selection and portfolio management, program management, project organization, and all-important "people" aspects—project leadership, team building, conflict resolution, and stress management.The systems development cycle is used as a framework to discuss project management in a variety of situations, making this the go-to book for managing virtually any kind of project, program, or task force. The authors focus on the ultimate purpose of project management—to unify and integrate the interests, resources and work efforts of many stakeholders, as well as the planning, scheduling, and budgeting needed to accomplish overall project goals.This sixth edition features:updates throughout to cover the latest developments in project management methodologies; a new chapter on project procurement management and contracts;an expansion of case study coverage throughout, including those on the topic of sustainability and climate change, as well as cases and examples from across the globe, including India, Africa, ... Unknown localization key: "more"

Objev podobné jako Project Management for Engineering, Business and Technology - Herman Steyn, John M. Nicholas

The new edition of the acclaimed textbook on Global Logistics and Supply Chain Management, offers a global scope and focus on both theory and practice Global Logistics and Supply Chain Management equips students with the knowledge and tools to navigate today’s complex, interconnected global markets. Covering both practical applications and strategic decision-making, this comprehensive textbook combines theory with real-world case studies to provide a thorough understanding of logistics systems and supply chain management (SCM) practices. Designed to meet the needs of today’s students and instructors, the fifth edition of Global Logistics and Supply Chain Management offers a balanced and student-friendly presentation of both qualitative and quantitative content, emphasizing key concepts such as sustainability, supply chain vulnerabilities, and digital transformation. Covering both foundational principles and advanced topics, each chapter builds a robust framework for students to critically assess and improve supply chain operations. Throughout the text, the authors provide expert insights into the latest trends, emerging technologies, and global events, including the COVID-19 pandemic. Global Logistics and Supply Chain Management, Fifth Edition, is an ideal textbook for undergraduate and postgraduate courses in logistics, supply chain management, and operations management in business, engineering, management, and international trade programs. New to this Edition: ... Unknown localization key: "more"

Objev podobné jako Global Logistics and Supply Chain Management - Agustina Calatayud, John Mangan, Chandra Lalwani

Scholar, churchman, diplomat and theologian, Gerald of Wales was one of the most fascinating figures of the Middle Ages and The Journey Through Wales describes his eventful tour of the country as a missionary in 1188. In a style reminiscent of a diary, Gerald records the day-to-day events of the mission, alongside lively accounts of local miracles, folklore and religious relics such as Saint Patrick''s Horn, and eloquent descriptions of natural scenery that includes the rugged promontory of St David''s and the vast snow-covered panoramas of Snowdonia. The landscape is evoked in further detail in The Description, which chronicles the everyday lives of the Welsh people with skill and affection. Witty and gently humorous throughout, these works provide a unique view into the medieval world.

Objev podobné jako The Journey Through Wales and the Description of Wales - Gerald of Wales

Packed with cultural, company, and country examples, this book offers a mix of theory and practical applications covering globalization, global branding strategies, classification models of culture, and the consequences of culture for all aspects of marketing communications. The author helps define cross cultural segments to better target consumers across cultures and features content on how culture affects strategic issues, such as the company′s mission statement, brand positioning strategy, and marketing communications strategy. It also demonstrates the centrality of value paradoxes to cross cultural marketing communications, and uses the Hofstede model or other cultural models to help readers see why strategies based on cultural relationships in one country cannot be extended to other countries without adjustments. Updates to the new edition include: Up-to-date research on new topics, including: culture and the media, culture and the Internet, and a more profound comparison of the different cultural models. Includes discussion of how Covid-19 has impacted globalization. More examples from major regions and countries from around the world. Broader background theory on how people use social media and extensive coverage of consumer behavior  A range of online instructor resources complement the book, including downloadable advertising images from the book, chapter-specific questions and key ... Unknown localization key: "more"

Objev podobné jako Global Marketing and Advertising - Marieke de Mooij

Project Management Metrics, KPIs,and Dashboards Enables readers to easily understand and implement essential strategies on measuring project management performance Project Management Metrics, KPIs, and Dashboards provides complete coverage of what metrics and KPIs are and how to use them effectively, offering comprehensive coverage of the different dashboard types, design issues, and applications that ­readers may come across during practical application of the concepts. To aid in seamless reader comprehension, the work includes full-color dashboards from some of the most successful project management companies. As a modern resource, the work aligns with PMI’s PMBOK® Guide and stresses value-driven project management. Written by the leading authority in the field, sample topics covered in the work are as follows: Stakeholder relations management, effective metric measurements, selecting the right project metrics, innovation metrics, and how to become and stay agile Comparing traditional and nontraditional projects, defining complexity, decision making, fluid methodologies, global project management, and project management methodologies/frameworks Customer relations management, a new look at defining project success, and why customer satisfaction must always be considered Scope creep, scope creep dependencies, causes of scope creep, the business side of scope creep, and ways to minimize scope creep For project managers across all industries, Project ... Unknown localization key: "more"

Objev podobné jako Project Management Metrics, KPIs, and Dashboards - Harold R. Kerzner

Gain a comprehensive insight into the ideas and approaches to purchasing and procurement Now in its 12th edition, Procurement Principles and Management in the Digital Age by Baily, Farmer, Crocker and Jessop has been essential reading for practitioners and students of purchasing, procurement and supply chain management for nearly 50 years. The text has been updated to cover the continuous developments taking place in this field, and carefully balances emerging philosophies with proven and established thinking and practice in the profession. This new edition covers various existing and future concerns in procurement and supply chain such as digitalisation, sustainability and resilience. This ever-popular title offers: • relevant case studies and research boxes that explore the topics introduced in the chapter in detail • latest global examples of best practice in many key areas of purchasing and procurement • expanded treatment of key topics, including supplier diversity, supplier relationship management, sustainability, retail procurement and category management • additional material on Industry 4.0 elements such as e-procurement, Blockchain, the Internet of Things, Big Data, robotics, artificial intelligence (AI), chatbots and analytics • post-Brexit implications on public sector procurement • long-term impact of the Covid-19 pandemic on procurement and supply chain • increased ... Unknown localization key: "more"

Objev podobné jako Procurement Principles and Management in the Digital Age - Barry Crocker, Peter Baily, David Jessop, David Farmer

Alexander and the Curly Curly Caterpillar follows the adventure of the main character Alexander, after he loses his favourite toy ball in a dark and scary bush. Alexander has to crawl in past prickly thorns and flower buds to try and retrieve it. Once in the bush he gets lost, cold, wet and dirty and needs help to get out. With help from a magical caterpillar (and a few magic words) Alexander is saved and returns home with his favourite ball. However, all is not as it seems. When Mum realises Alexander is still muddy and his clothes are torn, Alexander is in trouble again!

Objev podobné jako Alexander and the Curly Wurly Caterpillar - Christopher Quirk

For over thirty-five years, Colin Drury’s Management and Cost Accounting has successfully blended theory and practice. Established as the leading text in the field, it helps students learn the key concepts and processes of management and cost accounting. Now in its twelfth edition, the text retains its trademark clear and accessible style, covering everything students need to know for their management accounting career and professional exams. Every chapter includes an “Employability Skills” question, review problems from accounting examination bodies and recent real-world examples of well-known international organizations such as Netflix, Amazon and Apple. This edition includes new chapters on data analytics and environmental management accounting as well as expanded coverage of strategic performance and cost management, value creation and quality management. Drawing on his extensive experience, Mike Tayles continues to comprehensively revise Colin Drury's text.

Objev podobné jako Management and Cost Accounting - Colin Drury, Mike Tayles

Nutrition and Disease Management for Veterinary Technicians and Nurses A fully updated edition of the student-friendly guide to veterinary nutrition Diet and nutrition are essential aspects of veterinary care. Proper care and feeding of companion animals can improve health outcomes and help to prevent disease. Meeting the altered dietary needs of a sick animal can facilitate recovery and improve quality of life. For veterinary technicians, nurses, and other veterinary practitioners, a working knowledge of companion animal nutrition is an essential component of overall patient care. Nutrition and Disease Management for Veterinary Technicians and Nurses offers an accessible, up-to-date introduction to the key concepts and elements of veterinary nutrition. With detailed coverage of the fundamentals of veterinary nutrition in addition to the nutritional management for many common small animal diseases, the third edition incorporates all the essentials of veterinary nutrition and dietary management for veterinary patients of any age or health status. Readers of the third edition of Nutrition and Disease Management for Veterinary Technicians and Nurses will also find: Fourteen new chapters, plus additional species in some chaptersAn added section on prebiotics, probiotics, and synbioticsEnd-of-chapter summaries with multiple-choice questions and case reviews to facilitate use in the classroom Nutrition and ... Unknown localization key: "more"

Objev podobné jako Nutrition and Disease Management for Veterinary Technicians and Nurses - Ann Wortinger, Kara M. Burns

Modern Finance and Risk Management is dedicated to our colleague, academic mentor, and adviser Professor Hermann Locarek-Junge. During his academic career, Hermann Locarek-Junge published several important contributions to the field of risk management and portfolio management and served as the chairman and board member of the German Finance Association (DGF) and the Data Science Society (Gesellschaft für Klassifikation).A short foreword by the mentors of Hermann Locarek-Junge and an introduction by the editors mark the beginning of the Festschrift. The first section on Modern Finance includes chapters on asset management, entrepreneurship, and behavioural finance. The second section on Modern Risk Management contains seven contributions covering considerations of risk measurement, risk management, and regulation. Finally, the third section includes topics on commodities and energy finance.This Festschrift comprises 20 original contributions of notable scholars in finance who have worked with Hermann Locarek-Junge over the last four decades. Due to numerous connections to practice and applications, Modern Finance and Risk Management is relevant and attractive not only to academics and researchers but also to practitioners in industry and banking.

Objev podobné jako Modern Finance And Risk Management: Festschrift In Honour Of Hermann Locarek-junge

In this essential guide, you''ll discover how to navigate the often overlooked, yet critical, aspects of marketing and distribution, ensuring your project reaches the audience it deserves. From crafting an effective publicity campaign on a tight budget to understanding the evolving digital landscape of VOD platforms, this book is packed with real-world insights and practical advice. Learn the importance of securing optimal cinema support, leveraging festival circuits strategically and mastering the art of audience engagement in a competitive market. Featuring expert interviews with filmmakers and industry professionals, Film Marketing and Distribution: An Independent Filmmaker''s Guide offers a candid look at the challenges and opportunities awaiting independent filmmakers. Whether you''re releasing your first feature or your third, fourth or fifth, this guide provides you with the tools to stand out in a crowded industry. If you''ve poured your heart into making your film, this is the book that will help you get it seen.

Objev podobné jako Film Marketing and Distribution - Jonathan Sadler

Research in Public Administration and Public Management has distinctive features that influence the choices and application of research methods. The standard methodologies for researching from the social sciences can be difficult to follow in the complex world of the public sector. In a dynamic political context, the focus lies on solving societal problems whilst also using methodological principles to do scientifically sound research.The second edition of Research Methods in Public Administration and Public Management represents a comprehensive guide to undertaking and using research in Public Management and Administration. It is succinct but covers a wide variety of research strategies, including action research, experiments, case studies, desk research, systematic literature reviews and more. It pays attention to issues of design, sampling, research ethics and data management. This textbook does explain the role of theory, but also offers many international examples and practical exercises. It takes the reader through the journey of research, starting with the problem definition, choice of theory, research design options and tools to achieve impactful research. New and revised material includes, but is not limited to:A closer look at popular methods like the experiment and the systematic literature review;A deeper examination of research ethics and data management;New examples ... Unknown localization key: "more"

Objev podobné jako Research Methods in Public Administration and Public Management - Sandra van Thiel

The oil and gas industry is a complex sector with significant reach in terms of providing the energy needs of the global economy and the security, environmental and development consequences thereof. In particular, the sector is extremely important for the economic growth of emerging markets and developing countries. Furthermore, the life span of oil and gas resources is finite, with high health and safety risks and substantial environmental costs that require careful management and sustainability practices to ensure optimal extraction and utilisation of these resources. This book examines the challenges and opportunities in the oil and gas industry, in the context of emerging markets and developing economies.It provides comprehensive coverage of the management and sustainability practices of the sector, the environmental impact and sustainability of resources as well as the businesses that operate in the sector across the entire value chain. It addresses the current discourse on topics such as the Sustainable Development Goals, the Green Economy, the Paris Agreement and Glasgow Climate Pact and concludes with a chapter on the future of the oil and gas industry. The discussions around energy and energy transitions in particular continue to gain momentum and the book provides a wide-reaching and up-to-date overview ... Unknown localization key: "more"

Objev podobné jako Sustainability Management in the Oil and Gas Industry

Master the core subject principles of business operations and processes Operations and Process Management 7th edition is the ultimate text for those wishing to successfully manage business operations, equipping you with the critical and practical tools to manage business operations successfully. A must-read textbook for students who want to embark on a career in the field of operations, it approaches each topic from a managerial perspective, providing a relevant, real-world understanding of the core principles of the subject. With a range of examples, frameworks and techniques incorporated in each chapter, the book is designed to help you better analyse existing operations and understand ways to deal with operational and process challenges. Key features: Updated case studies drawing from a diverse range of industries and organisations from around the globe. New ''Responsible Operations'' sections, introduced in all chapters, highlighting the ethical, social and environmental issues associated with operations decisions. A focus on recent developments reflecting the shifting operations environment, including the implications of hybrid working, increased volatility in supply chains, and updated coverage of agile project management. This text is for everyone wanting to understand the nature, principles and practice of operations and process management. It is aimed primarily at students ... Unknown localization key: "more"

Objev podobné jako Operations and Process Management - Alistair Brandon-Jones, Nigel Slack, Nicola Burgess

Intersectionality and Crisis Management: A Path to Social Equity aims to embed the social equity discourse into crisis management while exploring the potential of a new tool, the Integrative Crisis Management Model. Leaders and managers navigate a complex and networked environment of policy-making and action, frequently occurring in real time, under constant media exposure. The pervasive availability of this news on all platforms and devices produces a lingering anxiety about the inevitability of danger. Consequently, crisis affords a time-sensitive exploration of management practices and sheds a critical spotlight on deficiencies that may yield novel approaches to doing business.As the book engages contributing authors who are foremost in their field, it also includes practitioners, students, and junior scholars in a creative new discourse about equity. Bringing these diverse voices together in one volume presents a unique opportunity to generate new insights. Intersectionality provides a framework for understanding how categorizations of people drive social constructs of discrimination and oppression. Each chapter covers a different subject – exploring intersectionality in healthcare, nonprofit management, and human resources – and is accompanied by discussion questions. The book provides something for the classroom, for practitioners, and for scholars who want to include more intersectional thinking into ... Unknown localization key: "more"

Objev podobné jako Intersectionality and Crisis Management

For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Pearson MyLabTM Management is not included. Students, if MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. MyLab Management should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. Reach every student by pairing this text with Pearson MyLab Management MyLabTM is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.

Objev podobné jako Strategic Management and Competitive Advantage: Concepts Global Edition - Jay Barney, William Hesterly

Connect the principles with the practice of sustainability in logistics and supply chain with this textbook based on extensive research and supported by detailed online resources.

Objev podobné jako Sustainable Logistics and Supply Chain Management - Alexander Trautrims, David B. Grant, Chee Yew Wong

Marketing Manager’s Guide to Successful Brand Marketing“Scott Miller offers tangible insights and practical steps to make sure your product finds the right customer...” ―Donald Miller, author of Marketing Made Simple, and Building a StoryBrand.2021 OWL Award Shortlist in Sales & Marketing#1 Bestseller in Auctions & Small BusinessIn Scott Miller’s newest Mess to Success guide, the FranklinCovey senior advisor and Wall Street Journal bestselling author reveals 30 career obstacles that you may encounter in your brand marketing, and how to transform them into company-wide gains.Every success story begins with a journey. Featuring thirty chapters with lessons such as “A Name is Not a Lead” and “Hire People Smarter Than You,” Marketing Mess to Brand Success shares a career worth of valuable lessons learned. Fast-track your career and success with the mentality of bruising hard, but healing fast. Whether you’re starting a new company, a brand manager figuring out the best direct marketing strategy or brand positioning for a niche market, or trying to land your first job as a marketing manager, this book is designed to prepare you for many of the inevitable challenges you will encounter.Avoid marketing messes and square up to successes. Each chapter features real life lessons that ... Unknown localization key: "more"

Objev podobné jako Marketing Mess to Brand Success - Scott Jeffrey Miller

For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Also available with MyLab Management MyLabTM is the teaching and learning platform that empowers you to reach every student. By combining trusted authors’ content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. Learn more about MyLab Management.

Objev podobné jako Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition - Jay Barney, William Hesterly

In today''s workplace, employees are routinely expected to coordinate and manage projects. Yet, chances are, you aren''t formally trained in managing projects - you''re an unofficial project manager. FranklinCovey experts Kory Kogon and Suzette Blakemore understand the importance of leadership in project completion and explain that people are crucial in the formula for success. This updated and revised edition of Project Management for the Unofficial Project Manager offers practical, real-world insights for effective project management and guides you through the essentials of the value, people, and project management process: Scope, Plan Engage, Track, and Adapt. Close If you''re struggling to ensure multiple projects are finished with high value and on time, this book is for you. If you manage projects without the benefit of a team, this book is also for you. Change the way you think about project management - ''project manager'' may not be your official title, but with the right strategies, you can excel in this project economy.

Objev podobné jako Project Management for the Unofficial Project Manager (Updated and Revised Edition) - Kory Kogon, Suzette Blakemore

Explore the strategies and practices of marketing communications in a European context Marketing Communications: A European Perspective, 8th Edition, by De Pelsmacker, Geuens, Van den Bergh and Roose offers a comprehensive overview of the cornerstones, techniques and applications of marketing communications in a European context. Striking a balance between scientific and communication practitioners'' point of views, the textbook provides updated coverage of all instruments of the online and offline communications mix with numerous research and business insights vignettes from various countries, industries and markets that help you understand the concepts, frameworks, and mechanism better. The book is suitable for both undergraduate and postgraduate students of marketing communications. It can also be used by marketing communications professionals who want an overview of the whole field. Highlights of the new edition: In-depth coverage of new fields in marketing communications, such as branding, online advertising, media planning, brand activation and ethics. New chapter on online advertising and media planning, which reflects the recent developments in this fast-growing area. New and updated case studies including start-ups like Brauzz and Edgard & Cooper, and large international brands such as Lego and Delhaize. Updated content on integrated marketing communications, social media advertising, cross-cultural advertising, sustainability communication ... Unknown localization key: "more"

Objev podobné jako Marketing Communications: A European Perspective - Patrick De Pelsmacker, van den Bergh Joeri, Maggie Geuens, Gudrun Roose

Your Entire Marketing Strategy on One Page To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It’s literally a single page, divided up into nine squares. With it, you’ll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you’re just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth. In this groundbreaking new book you’ll discover: How to get new customers, clients or patients and how to make more profit from existing ones. Why “big business” style marketing could kill your business and strategies that actually work for small and medium-sized businesses. How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you ... Unknown localization key: "more"

Objev podobné jako The 1-Page Marketing Plan - Allan Dib

THE PRACTICAL, EASY INTRODUCTION TO MODERN SUPPLY CHAIN/LOGISTICS MANAGEMENT FOR EVERY PROFESSIONAL AND STUDENT! COVERS CORE CONCEPTS, PLANNING, OPERATIONS, INTEGRATION, COLLABORATION, NETWORK DESIGN, AND MORE SHOWS HOW TO MEASURE, CONTROL, AND IMPROVE ANY SUPPLY CHAIN INCLUDES PRACTICAL ADVICE FOR JUMPSTARTING YOUR OWN SUPPLY CHAIN CAREER This easy guide introduces the modern field of supply chain and logistics management, explains why it is central to business success, shows how its pieces fit together, and presents best practices you can use wherever you work. Myerson explains key concepts, tools, and applications in clear, simple language, with intuitive examples that make sense to any student or professional. He covers the entire field: from planning through operations, integration and collaboration through measurement, control, and improvement. You’ll find practical insights on hot-button issues ranging from sustainability to the lean-agile supply chain. Myerson concludes by helping you anticipate key emerging trends—so you can advance more quickly in your own career. Trillions of dollars are spent every year on supply chains and logistics. Supply chain management is one of the fastest growing areas of business, and salaries are rising alongside demand. Now, there’s an easy, practical introduction to the entire field: a source of reliable knowledge and ... Unknown localization key: "more"

Objev podobné jako Supply Chain and Logistics Management Made Easy - Paul Myerson

For courses in Introduction to Revenue Management. The first of its kind, this book was written to address the emerging course in Hospitality focused on revenue management. Based on the authors’ years of industry experience, this book includes a model for understanding the revenue management process and reveals four basic building blocks to revenue management success. With chapters dedicated to consumer behavior, economic principles, and strategic management, it outlines key processes and stages of revenue management planning. Four unique application chapters tailor concepts to specific segments of the industry and professional profiles help students learn about possibilities within the field.

Objev podobné jako Introduction to Revenue Management for the Hospitality Industry, An: Principles and Practices for the Real World - Juston Parker, Trevor Stuart-Hill,

Take an unprecedented look at the making of Disney’s beloved 1997 classic Hercules, known for its one-of-a-kind character design with this exclusive volume that features hundreds of pieces directly from legendary cartoonist Gerald Scarfe’s archives, the mastermind behind the design of your favorite characters from the iconic film.From zero to hero, discover the magic and creativity that went into creating Hercules, Disney’s uniquely animated film. Each chapter gives insight into the artist’s creative process and presents striking outtakes and brainstorms for what could have been—such as alternative designs and fun facts. Featuring in-depth interviews with Gerald Scarfe and a foreword by President & Producer of Disney Theatrical Production Tom Schumacher, Disney''s Hercules: The Art of Gerald Scarfe is a must-read for Disney fans and artists alike! LEGENDARY ARTIST: Gerald Scarfe, an English cartoonist also known for his work on Pink Floyd’s The Wall, offers unprecedented access to his personal archives and takes the reader on a journey through the process of creating Hercules’ classic on-screen characters STUNNING ARTWORK: Dive into the creative process and watch as the characters transform from initial concepts to the full-color masterpieces onscreen with exclusive access to the concept art DIVE BEHIND THE SCENES: Explore the ... Unknown localization key: "more"

Objev podobné jako Disney's Hercules: The Art of Gerald Scarfe - Gerald Scarfe

Marine recreational fishing is a popular activity enjoyed by more than 9 million Americans annually and is a driver of the American ocean-or blue-economy. To ensure that fish populations are not overexploited, the NOAA Fisheries' Marine Recreational Information Program (MRIP) monitors recreational catch through a variety of in-person, telephone, mail-in, and other surveys. NOAA Fisheries' management of recreational catch also must take into account annual catch limits (ACLs) established to prevent overfishing for all managed species in federal waters. While MRIP has worked to improve recreational catch surveys over the past decade, the surveys were never designed to meet the demands of in-season management of ACLs. In some cases, estimates of harvest have triggered accountability measures such as early season closures and reductions in future recreational ACLs, which have been a source of contention with the recreational fishing community. This report presents approaches for optimizing MRIP data and complementary data for in-season management and considers alternatives for managing recreational fisheries with ACLs to better serve both social and economic management objectives.

Objev podobné jako Data and Management Strategies for Recreational Fisheries with Annual Catch Limits - Engineering, and Medicine National Academies of Sciences, Divisio