business marketing across cultures jean claude usunier julie anne lee vasyl taras

In an increasingly interconnected and global business environment, it is crucial that businesses recognise how a better understanding of cultural differences can help to foster greater business success. This book will help you to develop essential cross-cultural insights for when business and marketing goes global through a range of frameworks and learning features. The authors explore the roles of culture, communication, language, interactions, decision-making, market entry and business planning when working across geographical regions. They recognise the rich diversity in international markets and local consumer knowledge and marketing practices. Readers are encouraged to engage in cultural self-reflection to help better design and implement business strategies in local markets. Throughout, the book links to the x-culture learning project, which is an experiential multicultural exercise and form of student assessment where collaborative virtual teams are formed and together solve real world international business problems. This is an essential textbook for university and college students of international and cross-cultural marketing as well as international and intercultural business. It will also be of interest to business and marketing practitioners working in global contexts. Julie Anne Lee is a Winthrop Professor in Marketing and the Director of Research and Research Training in the Business School ... Unknown localization key: "more"

Objev podobné jako Business & Marketing Across Cultures - Jean-Claude Usunier, Julie Anne Lee, Vasyl Taras

In an increasingly interconnected global business environment, it is crucial that marketers recognise how a better understanding of cultural differences can help improve performance. Marketing Across Cultures examines how multinational companies can appreciate and adapt to international diversity. By comparing national marketing systems with local commercial customs, Usunier and Lee use a cross-cultural approach that provides essential information on how marketing strategies can be implemented in different national contexts. Full of up-to-date examples, numerous illustrations and using clear language, this text will guide students through key cultural marketing issues.

Objev podobné jako Marketing Across Cultures - Jean-Claude Usunier, Julie Lee

Pierre-Marie Sotto je slavný, u čtenářů úspěšný a kritikou oceňovaný spisovatel. Je to ale také stárnoucí, osamělý muž, a pokud jde o jeho práci - momentálně je v hluboké tvůrčí krizi. Jednoho dne k němu dorazí objemná obálka bez zpáteční adresy; jediný kontakt na ní uvedený je e-mailová adresa jisté Adeline Parmelanové. Sotto nepochybuje, že mu nějaká "nadějná spisovatelka" posílá k posouzení svůj rukopis. Obálku neotevře, odesílatelku zdvořile odmítne a požádá ji o adresu, kam by mohl zásilku vrátit. Než mu Adeline vyhoví, vymění si spolu několik e-mailů, které jsou natolik vtipné a zajímavé, že v dopisování pokračují a objemná obálka zůstává (na žádost Adeline) ležet neotevřená na Sottově polici. Jenomže je v tom háček… Anne-Laure Bondouxová (*1971) vystudovala moderní literaturu a poté začala psát zejména pro děti v těžké životní situaci; pro ně také založila úspěšnou dílnu tvůrčího psaní. Věnovala se divadlu, psaní písní, pracovala jako knižní redaktorka i novinářka. Její romány jsou přeloženy do dvacítky jazyků a jak ve Francii, tak v zahraničí za ně získala několik ocenění, udělovaných za tvorbu pro děti a mládež. Román v e-mailech Drahý příteli, který napsala spolu s Jeanem-Claudem Mourlevatem, je výjimečně určen dospělým čtenářům, jeho protagonisté si ovšem navzdory svému věku ... Unknown localization key: "more"

Objev podobné jako Drahý příteli - Anne-Laure Bondouxová, Jean-Claude Mourlevat

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Written from a European perspective, this comprehensive and regularly updated textbook covers both the theory and practice of global business-to-business (b2b) marketing. New to this sixth edition: Increased and updated coverage covering digital transformation and responsible business as well as new content on small firms New organizational coverage, including companies and brands such as Airspares Unlimited, Optel Group, Pfizer, Royal FloraHolland, Toyota, Trellebord,ValCo Engineering Ltd and Volkswagen Updated online resources for instructors to use and share in their teaching with students, including PowerPoint slides, a testbank, and an instructor’s manual containing guidance and links to online content such as video material, reports, websites and relevant journal articles for each chapter The textbook is suitable for students taking a b2b/industrial marketing module at undergraduate or postgraduate levels. It will also be useful to researchers and practitioners involved in b2b/industrial marketing. Ross Brennan was the former professor of industrial marketing at the University of Hertfordshire, UK. Louise Canning is Associate Professor of Marketing at Kedge Business School, Marseille France. Helen McGrath is Lecturer in Marketing at University College Cork, Ireland.

Objev podobné jako Business-to-Business Marketing - Helen McGrath, Ross Brennan, Louise Canning

Retro styl a všestranný požitek z hudby: stereo systém s gramofonemJulie Ann od společnosti auna zaujme stylovým vzhledem v kombinaci s nejmodernějšími technologiemi.Srdcem stereofonního systémuJulie Ann od společnosti auna je výklopný gramofon, který spolehlivě roztočí vinylové desky ve třech rychlostech: 33, 45 a 78 otáček za minutu. Díky připojení Bluetooth můžete bezdrátově a pohodlně přehrávat všechny zvukové soubory ze smartphonu, tabletu nebo notebooku prostřednictvím integrovaných reproduktorů 2 x 10 W RMS. Přehrávač CD přehrává také všechny běžné formáty, jako jsou CD-R, CD-RW a MP3, zatímco rozhlasový tuner DAB+/UKW vám zprostředkuje všechny místní a digitální stanice ve vysoké kvalitě zvuku. Aby retro přehrávač auna sloužil i k přehrávání aktuálních médií, má také rozhraní USB s podporou MP3, které je vybaveno funkcí nahrávání: hudbu přehrávanou z vinylových desek, CD, Bluetooth nebo AUX-in lze uložit na USB disk a upravit pro pozdější použití v počítači. V závislosti na individuálních preferencích lze Julie Ann použít jako elegantní stojan nebo jako samostatnou zvukovou skříň díky 4 odnímatelným nohám.Retro stereo systém Julie Ann od společnosti auna: výkonný zvuk, všestranné funkce a robustní tělo z MDF v úžasném retro designu.

Objev podobné jako Auna Julie Ann, stereo systém, CD, BT, USB, DAB+/UKW, AUX-In

Retro styl a všestranný požitek z hudby: stereo systém s gramofonemJulie Ann od společnosti auna zaujme stylovým vzhledem v kombinaci s nejmodernějšími technologiemi.Srdcem stereofonního systémuJulie Ann od společnosti auna je výklopný gramofon, který spolehlivě roztočí vinylové desky ve třech rychlostech: 33, 45 a 78 otáček za minutu. Díky připojení Bluetooth můžete bezdrátově a pohodlně přehrávat všechny zvukové soubory ze smartphonu, tabletu nebo notebooku prostřednictvím integrovaných reproduktorů 2 x 10 W RMS. Přehrávač CD přehrává také všechny běžné formáty, jako jsou CD-R, CD-RW a MP3, zatímco rozhlasový tuner DAB+/UKW vám zprostředkuje všechny místní a digitální stanice ve vysoké kvalitě zvuku. Aby retro přehrávač auna sloužil i k přehrávání aktuálních médií, má také rozhraní USB s podporou MP3, které je vybaveno funkcí nahrávání: hudbu přehrávanou z vinylových desek, CD, Bluetooth nebo AUX-in lze uložit na USB disk a upravit pro pozdější použití v počítači. V závislosti na individuálních preferencích lze Julie Ann použít jako elegantní stojan nebo jako samostatnou zvukovou skříň díky 4 odnímatelným nohám.Retro stereo systém Julie Ann od společnosti auna: výkonný zvuk, všestranné funkce a robustní tělo z MDF v úžasném retro designu.

Objev podobné jako Auna Julie Ann, stereo systém, CD, BT, USB, DAB+/UKW, AUX-In

Cyklus temných fantasy příběhů, který vzešel ze spolupráce scenáristy Jeana-Pierra Dionneta s kreslířem Jeanem- -Claudem Galem, se odehrává ve fiktivním barbarském dávnověku. Zatímco Dobyvačná vojska jsou řetězec mikropříběhů popisujících fantastický svět metodou „najít celé moře v každé kapce vody“, Arnova pomsta a Arnův triumf jsou klasické příběhy typu „hrdinova cesta“ a nabízejí pád a vzestup mladého vládce v krutém světě plném nájezdníků a podlých intrik. Spolu s už vydanou Diosamante (Argo, 2018) navíc dostává český čtenář do rukou téměř kompletní dílo fenomenálního a bohužel předčasně zesnulého Jeana-Clauda Gala, jehož neuvěřitelná barokně rafinovaná kresba dodnes ohromuje čtenáře. Díla byla oslnivá už v původních černobílých vydáních; nynější skvěle kolorovaná edice je posunula ještě o stupeň výš.

Objev podobné jako Dobyvačné armády - Jean-Pierre Dionnet, Jean-Claude Gal

A complete business-to-business marketing blueprint - ideal for those with big ambitions but limited time and budgets.

Objev podobné jako Integrated Business To Business Marketing - Philip Allott

Make work meaningful—and unleash your organization''s full potential.If you read nothing else on leading with purpose, read this book. We''ve combed through hundreds of Harvard Business Review articles and selected the most important ones to help you define, communicate, and fulfill your organization''s purpose—and deliver results.This book will inspire you to:Connect the work to the "why"Bring people together in uncertain timesAttract—and retain—the right talentBoost engagement, performance, and commitmentAchieve mission-driven growthCreate value for your business and societyThis collection of articles includes "Put Purpose at the Core of Your Strategy," by Thomas W. Malnight, Ivy Buche, and Charles Dhanaraj; "What''s the Purpose of Your Purpose?," by Jonathan Knowles, B. Tom Hunsaker, Hannah Grove, and Alison James; "Creating a Purpose-Driven Organization," by Robert E. Quinn and Anjan V. Thakor; "How Customers Can Rally Your Troops," by Adam Grant; "The Dual-Purpose Playbook," by Julie Battilana, Anne-Claire Pache, Metin Sengul, and Marissa Kimsey; "The New CEO Activists," by Aaron K. Chatterji and Michael W. Toffel; "Competing on Social Purpose," by Omar Rodriguez-Vila and Sundar Bharadwaj; "The Messy but Essential Pursuit of Purpose," by Ranjay Gulati; "From Purpose to Impact," by Nick Craig and Scott A. Snook; "Creating Shared Value," by Michael E. Porter and Mark ... Unknown localization key: "more"

Objev podobné jako HBR's 10 Must Reads on Leading with Purpose - Adam Grant, Harvard Business Review, Ranjay Gulati, Michael E. Porter, Julie Battilana

The chief prosecution witness in the Moors Murders trial gives his account of the case after more than four decades of silenceDespite standing as chief prosecution witness in the Moors Murders trial, David Smith was vilified by the public due to the accusations thrown at him by Myra Hindley and Ian Brady about his involvement in their crimes. Hindley''s later confession that she and Brady had lied in an attempt to reduce their sentences did little to diminish the slurs against his name. For over four decades, Smith was asked by writers and film-makers to tell his story. Apart from a handful of brief interviews, he always refused. Carol Ann Lee met Smith during her research for One of Your Own, her critically acclaimed biography of Hindley, following which he finally agreed to reveal all. In Evil Relations (previously published as Witness), interviews, archival research and, most significantly, David Smith''s own vivid memoir are fused to create an unforgettable, often harrowing account of his life before, during and after the Moors Murders.David Smith lived in rural Ireland with his wife prior to his death in May 2012. He is survived by four children and several grandchildren. Carol Ann Lee is ... Unknown localization key: "more"

Objev podobné jako Evil Relations (formerly published as Witness) - David Smith, Carol Ann Lee

Když se mladý ježek Jefferson vypraví do svého oblíbeného holičství, aby si dal zarovnat frizúru, netuší, že se jeho život v jediné minutě obrátí vzhůru nohama. To, co zatím znal jen z dobrodružných románů, se stane skutečností. Je nespravedlivě obviněn z vraždy, musí se skrývat a pak pátrat po stopách skutečného viníka, které ho zavedou až do země lidí. Naštěstí má dobré přátele a rozum v hrsti. V této strhující a zároveň humorné detektivce, kterou oblíbený autor velkých příběhů Jean-Claude Mourlevat věnoval svým dětem, se čtenáři neformálně dozvídají o podivných lidských praktikách, které nejsou ke zvířecímu světu zrovna spravedlivé, o tom, jak mnoho zmůže síla přátelství, i o tom, že nejlíp si poradí ten, kdo je pevně rozhodnut potřít nespravedlnost a má pro strach uděláno!

Objev podobné jako Jefferson - Jean-Claude Mourlevat, Antoine Ronzon

Románový příběh dvou osamělých dětí. Tomek má jediného přítele, starého moudrého vesnického písaře, Hannah miluje svého žlutomodře zbarveného ptáčka, jedinou památku na zemřelého otce. Ti dva se nakrátko setkají v Tomkově krámku, kde chce Hannah koupit živou vodu z řeky Kžar… Tak začíná Tomkovo hledání řeky Kžar, a hlavně tajemné Hannah, která mu stále uniká. Moderní příběh čerpá z odvěkých zdrojů, ale i z dětské touhy po dobrodružství, mořích, pouštích, přátelství a lásce. Najdou se dvě dospívající děti? A co všechno jejich shledání předcházelo? Jean-Claude Mourlevat, původním povoláním učitel a divadelník, je jedním z nejzajímavějších autorů pro děti a mládež v současné Francii: inspiraci ke svým příběhům často čerpá z pohádkové mytologie, vypráví je však živě a současně.

Objev podobné jako Řeka, která teče pozpátku - Jean-Claude Mourlevat, Jindřich Janíček

Ježko Jefferson sa jedného krásneho rána rozhodne zájsť do mesta dať si upraviť frizúru, pričom netuší, že sa tým spustí lavína nečakane dramatických udalostí… Čitate?ov od 10 rokov čaká napínavý príbeh s krimi zápletkou plný láskavého humoru a radosti zo života. Kniha Jefferson je nadčasová filozofická bájka s jemne angažovaným odkazom: o našom vzťahu k zvieratám, o priate?stve a tolerancii, o odvahe malých a o sile kolektívu. Táto brilantne napísaná detektívna komédia plná svižných dialógov a živo vykreslených postáv získala už po prvom vydaní trinásť literárnych cien. Jean Claude Mourlevat získal v roku 2021 za svoje súhrnné dielo prestížnu Cenu Astrid Lindgrenovej, ekvivalent Nobelovej ceny pre detskú literatúru.

Objev podobné jako Jefferson - Jean-Claude Mourlevat, Antoine Ronzon

Many Christians are tempted to dismiss concerns over the environment and the catastrophic effects of climate change. After all, prominent voices who most vociferously warn us about this crisis tend to also advocate a wider worldview antithetical to Christian teachings. In this text, noted philosopher and scholar Jean-Claude Larchet finds the roots of the global ecological crisis in a rejection of a truly Christian cosmology. Explaining the relationship between man and nature ordained by God in the beginning, Larchet bases the degradation of the creation ultimately in the primordial fall and outlines how we have arrived at the present crisis point. Finally, the author proposes principles and actions deeply rooted in his Christian ethos that would allow mankind to restore and reinvigorate its relationship with nature.

Objev podobné jako The Spiritual Roots of the Ecological Crisis - Jean-Claude Larchet

Dr. Jean-Claude Larchet, renowned for his examinations of the causes and consequences of spiritual and physical illness, tackles the pressing question of the societal and personal effects of our societal use of new media. The definition of new media is broad—from radio to smart phones—and the analysis of their impact is honest and straightforward. His meticulous diagnosis of their effects concludes with a discussion of the ways individuals might limit and counteract the most deleterious effects of this new epidemic.

Objev podobné jako The New Media Epidemic - Jean-Claude Larchet, Archibald Andrew Torrance

Jean-Claude Carriere v knize Bunuel procitá dává slovo svému někdejšímu kolegovi a spolutvůrci. Jde o hypotetický, posmrtný rozhovor, v němž Luis Bunuel (1900–1983) sice promlouvá ze záhrobí, nicméně velmi autenticky: hovoří o filmu, o surrealismu, o osobním i veřejném životě. Množství dosud neznámých vzpomínek a epizodických příběhů představuje Bunuela jako umělce i člověka, odkrývá způsob jeho uvažování, vyzdvihuje jeho smysl pro humor. Kniha nabízí poučený vhled do zákulisí filmového umění, ale tím, že je koncipována v podobě rozhovoru, dostává i zcela intimní rozměr. Poutavě napsaný text vykresluje informačně bohatý, fundovaný portrét Luise Bunuela, osobnosti, jež se řadí do světového kánonu filmu.

Objev podobné jako Bunuel procitá - Jean-Claude Carriere

As sensitive to human suffering as to the simple pleasures of life, Robert Doisneau is one of the most celebrated exponents of the Photographie humaniste that swept through the 1950s. Cherished in particular for his soulful portraits of Paris, Doisneau demonstrated a unique ability to find – and perfectly frame – charismatic characters, entertaining episodes, and fleeting moments of humor and affection. A summation of a spectacular career, this extensive Doisneau collection includes all his best-loved images from Paris alongside many lesser-known compositions which equally rejoice in “the ordinary gestures of ordinary people in ordinary situations.” The many quotations from the photographer throughout the volume immerse the reader in Doisneau’s thoughts and give verbal expression to the sensitivity, warmth, and wit which characterize his pictures.Through the images, we are transported to the grim suburbs of Doisneau’s youth; the world of manual labor whose nobility he so admired; and to the studios of the many groundbreaking artists that Doisneau captured in moments of reflection and creativity. A number of color shots of the transformed suburbs of Doisneau’s childhood reveal a different, more critical eye to the master photographer. For this new monograph on all aspects of the life and oeuvre of ... Unknown localization key: "more"

Objev podobné jako Robert Doisneau. Paris - Jean Claude Gautrand

A haunting fable that tells a story of the Holocaust, and the remarkable acts of kindness which people are capable of.'A magnificent small book to read urgently' – LibérationOnce upon a time in an enormous forest there lived a poor woodcutter and his wife. Around them a war wages, and hunger is a constant companion. Yet every night, the woodcutter's wife prays for a child.On a train crossing the forest, a Jewish father holds his twin children. His wife no longer has enough milk to feed them. In hopes of saving both their lives, he wraps his daughter in a shawl and gently throws her from the train.While foraging for food, the woodcutter’s wife finds a bundle, a baby girl wrapped in a shawl. She knows that this little girl will be pursued, but she cannot ignore this gift: she will accept the precious cargo, and raise her as her own. . .Set against the horrors of the Holocaust and told in a fairytale style, Jean-Claude Grumberg’s The Most Precious of Cargoes is a deeply moving fable about family and redemption. A story that reminds us that humanity can be found in the most inhumane of places.Translated from French by ... Unknown localization key: "more"

Objev podobné jako The Most Precious of Cargoes - Jean-Claude Grumberg

“Izzo digs deep into what makes men weep.”—Time Out New YorkThe third and final installment in the remarkable Marseilles Trilogy (Total Chaos, Chourmo), Solea continues Jean-Claude Izzo’s distinctive brand of vibrant crime writing, skillfully evoking a time and place that has captured the hearts and imaginations of readers the world over. Marseilles’ simmering issues of race, politics, organized crime and big business come to a rolling boil. Ex-cop, loner, would-be bon vivant, Fabio Montale is back and his heartfelt cry against the criminal forces devastating his beloved Marseilles provides the touching conclusion to a trilogy that epitomizes the aspirations and ideals of the Mediterranean noir movement.

Objev podobné jako Solea - Jean-Claude Izzo

Every knitter dreams of having a perfectly curated box of socks that holds all of their gorgeous handmade creations. Julie Anne Lebouthillier has created 24 incredible sock knitting patterns that are perfect for you to knit for yourself, friends and family to create the perfect box of socks.

Objev podobné jako Knit a Box of Socks - Julie Ann Lebouthillier

Intellectual disability is a lifelong condition involving deficits in both intellectual and adaptive functioning. Individuals with intellectual disability experience a greater burden of co-occurring physical and mental illness compared to the general population, and often need a significant degree of support from healthcare professionals and carers, as well as family and friends. Additionally, their lives can be greatly influenced both positively and negatively by the cultures in which they exist, including societal attitudes, belief systems and norms.An insightful addition to the Oxford Cultural Psychiatry series, Psychiatry of Intellectual Disability across Cultures explores the health, support structures, and societal attitudes towards people with intellectual disabilities throughout the world.Written by international experts of intellectual disability and mental health, this comprehensive textbook covers broad topics such as anthropology, mental health, physical health, research, and sexuality. It also comprises chapters dedicated to specific geographic regions, such as Africa, America, Australasia, Europe, India, the Middle East, and the United Kingdom and Ireland.

Objev podobné jako Psychiatry of Intellectual Disability Across Cultures

Outreach 2022 Resource of the Year (Cross-Cultural and Missional)Southwestern Journal of Theology 2021 Book Award (Evangelism/Missions/Global Church)Representing the fruit of a lifetime of reflection and practice, this comprehensive resource helps teachers understand the way people in different cultures learn so they can adapt their teaching for maximum effectiveness. Senior missiologist and educator Craig Ott draws on extensive research and cross-cultural experience from around the world. This book introduces students to current theories and best practices for teaching and learning across cultures. Case studies, illustrations, diagrams, and sidebars help the theories of the book come to life.

Objev podobné jako Teaching and Learning across Cultures – A Guide to Theory and Practice - Craig Ott

The autumn must read: Something Wicked this way comes...Accused. Condemned. Redefined.On 20 August 1612, ten people from Pendle were executed before a vast crowd at Lancaster's Gallows Hill. The condemned and their associates had endured six months of accusations, imprisonment and torture; their treatment was such that one of the group died in Lancaster Castle's dungeons, while awaiting trial. Today, a thriving tourism industry exists in and around Pendle, the former home of the so-called witches, yet virtually everything we know about the case originates from a single source: Thomas Potts' Wonderfull Discoverie of Witches, hurriedly published in 1613 and distinctly skewed in favour of the prosecution. Until now...Sunday Times bestselling author Carol Ann Lee brings an entirely fresh perspective to the story by approaching it as true crime. Having worked in the genre for more than a decade, her research leads to revelatory discoveries, transforming our knowledge of those shadowy figures behind ill-famed names, and the terrible events that befell them. After four centuries of superstition and surmise, the two central, warring families - each headed by a fiercely independent widow working as 'cunning women' - emerge fully formed, as the book uncovers the reality of their lives and ... Unknown localization key: "more"

Objev podobné jako Something Wicked - Carol Ann Lee

In 1955, former nightclub manageress Ruth Ellis shot her lover, David Blakely, dead. A two-day trial followed, but despite huge public outcry, she was found guilty and sentenced to death. At 28, Ruth became the last woman executed in Britain, her hanging one of the most notorious under prolific hangman Albert Pierrepoint. Carol Ann Lee examines the facts behind the headlines surrounding this infamous case, which many believe led to the dismantling of the death penalty a decade later.

Objev podobné jako A Cruel Love - Carol Ann Lee

The autumn must read: Something Wicked this way comes...Accused. Condemned. Redefined.On 20 August 1612, ten people from Pendle were executed before a vast crowd at Lancaster's Gallows Hill. The condemned and their associates had endured six months of accusations, imprisonment and torture; their treatment was such that one of the group died in Lancaster Castle's dungeons, while awaiting trial. Today, a thriving tourism industry exists in and around Pendle, the former home of the so-called witches, yet virtually everything we know about the case originates from a single source: Thomas Potts' Wonderfull Discoverie of Witches, hurriedly published in 1613 and distinctly skewed in favour of the prosecution. Until now...Sunday Times bestselling author Carol Ann Lee brings an entirely fresh perspective to the story by approaching it as true crime. Having worked in the genre for more than a decade, her research leads to revelatory discoveries, transforming our knowledge of those shadowy figures behind ill-famed names, and the terrible events that befell them. After four centuries of superstition and surmise, the two central, warring families - each headed by a fiercely independent widow working as 'cunning women' - emerge fully formed, as the book uncovers the reality of their lives and ... Unknown localization key: "more"

Objev podobné jako Something Wicked - Carol Ann Lee

The Sunday Times bestseller and the definitive story behind the ITV factual drama White House Farm, about the horrific killings that took place in 1985. On 7 August 1985, Nevill and June Bamber, their daughter Sheila and her two young sons Nicholas and Daniel were discovered shot to death at White House Farm in Essex. The murder weapon was found on Sheila''s body, a bible lay at her side. All the windows and doors of the farmhouse were secure, and the Bambers'' son, 24-year-old Jeremy, had alerted police after apparently receiving a phone call from his father, who told him Sheila had ''gone berserk'' with the gun. It seemed a straightforward case of murder-suicide, but a dramatic turn of events was to disprove the police''s theory. In October 1986, Jeremy Bamber was convicted of killing his entire family in order to inherit his parents'' substantial estates. He has always maintained his innocence.Drawing on interviews and correspondence with many of those closely connected to the events – including Jeremy Bamber – and a wealth of previously unpublished documentation, Carol Ann Lee brings astonishing clarity to a complex and emotive case. She describes the years of rising tension in the family that ... Unknown localization key: "more"

Objev podobné jako The Murders at White House Farm - Carol Ann Lee

The life story of Anne Frank, from her early happy childhood in Frankfurt, growing up in Amsterdam, her two years in hiding and the last few months of her life in the concentration camps. Narrated in six clearly written chapters, this biography for children answers the many detailed questions about Anne that readers of the Diary often have, and includes interesting anecdotes from friends who survived her. There is an Historical Note at the beginning of the book and a map of Europe, so that children will be able to understand the situation at the time, and an Introduction by Anne Frank''s cousin, Buddy Elias.

Objev podobné jako Anne Frank's Story - Carol Ann Lee

In a world economy that is becoming increasingly integrated and interdependent, the relationship between business and society is becoming ever more complex. The globalization of business, the emergence of civil society organizations in many nations, and new government regulations and international agreements have significantly altered the job of managers and the nature of strategic decision making within the firm. The Seventeenth Edition of Business and Society: Stakeholders, Ethics, Public Policy draws on the latest research to address the challenges facing business organizations and their stakeholders. The text builds on its legacy of market leadership by reexamining central issues.

Objev podobné jako Business and Society: Stakeholders Ethics Public Policy ISE - Anne Lawrence, James Weber

Managing across Cultures introduces the concepts, policies and practices of managing resources in different socioeconomic, political and cultural contexts. It is structured on a country-by-country basis to allow a closer and more rigorous examination of the factors that influence labour market trends, organization and employment policies and practices in specific countries. The book: - includes dedicated chapters on emerging economies in Asia, Africa, the Middle East and Latin America - provides an understanding of the theoretical underpinnings and the practical implications of different national approaches to management in a clear and coherent style -packed with case studies and examples from a wide range of geographical contexts - contains learning features such as: learning objectives; tasks; summaries; suggestions for further reading; and revision questions.

Objev podobné jako Managing Across Cultures - Mohamed Branine

The appeal of bundt-style cakes is stronger than ever. The distinctive ring shape of a Bundt pan is more popular than ever, with many next-generation bakers discovering their unique and iconic shape for the first time. Julie Hession has created 100 delicious and versatile recipes for every occasion featuring the retro classics enjoyed as a child, to modern pull apart Bundts like Monkey Bread which have exploded in popularity. The recipes are simple and easy to make, and the results are spectacular. There''s sweet to savory including vegan and gluten-free options so absolutely everyone can enjoy her sumptuous cakes. Full color throughout will show just how spectacular a slice of Bundt cake can be. There are also loads of helpful advice, tips and techniques to get started, from key ingredients and how to glaze and ice a cake, to step-by-step photos on how to effortlessly make a gorgeous layered and swirled Bundt. The recipes begin with basic Bundts like Best Ever Chocolate Bundt, Lemon-Lover''s Bundt Cake and Gluten-Free Banana Chocolate Chunk Bundt which are anything but basic in taste and texture. Fabulous breakfast and brunch Bundts like Spiced Cranberry Orange Pecan Bundt or Caprese Strata Brunch Bundt will please all. ... Unknown localization key: "more"

Objev podobné jako Beautiful Bundts - Julie Anne Hession

Ethical approaches to marketing offers a dynamic and inspiring perspective on how powerful marketing can have a positive and ethical impact on society. It brings together a wealth of internationally acclaimed academics who share their thoughts on a broad range of ethical approaches to marketing. With the continued and unwavering criticism of marketing across the globe, with accusations of persuasion, exploitation and manipulation and more this book aims to open the minds of the reader to the constructive and progressive approaches of ethical marketers. It reframes the way we think about marketing and society offering a number of emotional and motivational topics written by world leading academics, bringing together the great minds of ethical academics in a profound and dynamic monograph. The range of scholars includes new and upcoming academics taking on the opportunity to publish their work alongside eminent scholars. Contributions support the notion that marketing is good for society and impacts on consumer wellbeing, lifestyle, communities and positive consumer behaviours. This book asks the reader to think differently, feel the change that is rapidly developing in marketing through the interconnections of personal ethical values which are becoming interdependent with professional marketing values. "As problems linked to health, the ... Unknown localization key: "more"

Objev podobné jako Ethical Approaches to Marketing

How does Google support organizations in their transformation to digital marketing?How does the International Food Waste Coalition influence more sustainable behaviour?How did a producer of Thai herbal toothpaste amend their marketing mix to maintain sales during COVID-19?With insights from leading practitioners and exploration of the latest issues to affect consumers and businesses alike, Marketing answers these questions and more to provide students with the skills they need to successfully engage with marketing across all areas of society.Founded on rigorous research, this critical text presents a current, complete guide to marketing success and explores topical issues such as sustainability and digital transformation. Its broadest ever range of examples, Practitioner Insights and Market Insights also give readers a unique view into the fascinating worlds of marketing professionals. Individuals from Arch Creative, Klarna, eDreams Odigeo and Watson Farley & Williams are just a few of the practitioners that join the authors to offer real-life insights and career advice to those starting out in the industry.Review and discussion questions conclude each chapter, prompting readers to examine the themes discussed in more detail, and encouraging them to engage critically with the theory. New critical thinking questions also accompany the links to seminal papers throughout each ... Unknown localization key: "more"

Objev podobné jako Marketing - Paolo Antonetti, Sara Rosengren, Paul Baines

Exam Board: EdexcelLevel: IGCSESubject: LanguagesFirst Teaching: September 2017First Exam: June 2019Develop independent, culturally-aware students with this grammar-led approach and extensive exam preparation written to match the latest Edexcel International GCSE specification.- Develop students'' abilities to use Spanish effectively through extensive exposure to the language- Provide insight into and encourage a positive attitude towards other cultures, with engaging stimulus material on Hispanic countries- Build the skills needed for exam success with targeted advice and exam-style tasks integrated throughout- Monitor students'' progress throughout the course, ensuring support and challenge for all students with levels of difficulty marked on each spread

Objev podobné jako Edexcel International GCSE Spanish Student Book Second Edition - Tony Weston, Jean-Claude Gilles, Timothy Guilford, Jose Antonio Garcia Sanchez, Mike

Exam Board: EdexcelLevel: IGCSESubject: LanguagesFirst Teaching: September 2017First Exam: June 2019Develop independent, culturally-aware students with this grammar-led approach and extensive exam preparation written to match the latest Edexcel International GCSE specification.- Develop students'' abilities to use French effectively through extensive exposure to the language- Provide insight into and encourage a positive attitude towards other cultures, with engaging stimulus material on francophone countries- Build the skills needed for exam success with targeted advice and exam-style tasks integrated throughout- Monitor students'' progress throughout the course, ensuring support and challenge for all students with levels of difficulty marked on each spread

Objev podobné jako Edexcel International GCSE French Student Book Second Edition - Chevrier-Clarke Séverine, Wendy O'Mahony, Virginia March, Jean-Claude Gilles, Mariela

Exam Board: EdexcelLevel: IGCSESubject: LanguagesFirst Teaching: September 2017First Exam: June 2019Develop independent, culturally-aware students with this grammar-led approach and extensive exam preparation written to match the latest Edexcel International GCSE specification.- Develop students'' abilities to use German effectively through extensive exposure to the language- Provide insight into and encourage a positive attitude towards other cultures, with engaging stimulus material on German-speaking countries- Build the skills needed for exam success with targeted advice and exam-style tasks integrated throughout- Monitor students'' progress throughout the course, ensuring support and challenge for all students with levels of difficulty marked on each spread

Objev podobné jako Edexcel International GCSE German Student Book Second Edition - Jean-Claude Gilles, Mariela Affum, Alice Gruber, Janet Searle, Helen Kent, Amy Bates,

Hannah has lost almost everything she ever loved, apart from one beautiful songbird. But the bird seems to be dying. So Hannah sets out on an incredible adventure to find the magical upside down River Qjar, whose waters can give her beloved bird eternal life. She journeys across deserts and over dizzyingly high mountains, lives an entire lifetime in the blink of an eye, braves the terrifying Forest of Oblivion, and is mistaken for a long-lost princess. And along the way, Hannah meets Tomek, an ordinary boy who will follow her extraordinary quest... A sequel to Tomek's Journey, this modern classic is now available to read in English for the very first time. Translated by Ros Schwartz.

Objev podobné jako The Upside Down River: Hannah's Journey - Jean-Claude Mourlevat

"An invaluable tool to help in planning practical strategies to work successfully across increasingly diverse business cultures. Riveting and thoroughly researched." - Daily TelegraphA major new edition of the classic work that revolutionized the way business is conducted across cultures and around the globe. The fourth edition provides leaders and managers with practical strategies to embrace differences and successfully work across diverse business cultures.Capturing the rising influence and the seismic changes throughout many regions of the world, cross-cultural expert and international businessman Richard Lewis has significantly broadened the scope of his seminal work on global business and communication. Thoroughly updated to include the latest political events and cultural changes, as well as covering nine new countries to complete Europe, broadening the scope of the book. Building on his LMR model, Lewis gives leaders and managers practical strategies to embrace differences and work successfully across increasingly diverse business cultures.

Objev podobné jako When Cultures Collide - Richard Lewis

Packed with cultural, company, and country examples, this book offers a mix of theory and practical applications covering globalization, global branding strategies, classification models of culture, and the consequences of culture for all aspects of marketing communications. The author helps define cross cultural segments to better target consumers across cultures and features content on how culture affects strategic issues, such as the company′s mission statement, brand positioning strategy, and marketing communications strategy. It also demonstrates the centrality of value paradoxes to cross cultural marketing communications, and uses the Hofstede model or other cultural models to help readers see why strategies based on cultural relationships in one country cannot be extended to other countries without adjustments. Updates to the new edition include: Up-to-date research on new topics, including: culture and the media, culture and the Internet, and a more profound comparison of the different cultural models. Includes discussion of how Covid-19 has impacted globalization. More examples from major regions and countries from around the world. Broader background theory on how people use social media and extensive coverage of consumer behavior  A range of online instructor resources complement the book, including downloadable advertising images from the book, chapter-specific questions and key ... Unknown localization key: "more"

Objev podobné jako Global Marketing and Advertising - Marieke de Mooij

Dámské hodinky LEE COOPER LC06619.450 disponují quartz strojkem a 33 mm černým ciferníkem. Řemínek je vyroben z oceli a hodinky mají vodotěsnost 30 m (3 ATM). Minerální sklíčko zajišťuje odolnost proti poškrábání.

• Přesný quartz strojek s dlouhou výdrží baterie
• Elegantní černý design s ocelovým řemínkem
• Vodotěsnost 30 m (3 ATM) pro běžné použití
• Komfortní nošení díky kvalitnímu provedení

Objev podobné jako LEE COOPER LC06619.450 (LC06619.450)

Diamantové malování s motivem Vlčích máků od Clauda Moneta o rozměrech 40x50 cm. Sada obsahuje vypnuté plátno na rám, 30 barev kulatých diamantů a veškeré potřebné příslušenství. Obraz je orientován na šířku a je vhodný pro tvořivce od 4 let.

• Kompletní sada s rámem a vypnutým plátnem usnadňujícím práci
• 30 různých barev kulatých diamantů pro věrnou reprodukci obrazu
• Vhodné pro začátečníky i pokročilé od 4 let věku

Objev podobné jako Diamondi - Diamantové malování - VLČÍ MÁKY (CLAUDE MONET), 40x50 cm, Vypnuté plátno na rám (606420B)

Kniha - 288 stran, anglicky, Brožovaná bez přebalu matná - 288 stran, anglicky, brožovaná bez přebalu matná Provides a field-tested model for decoding how cultural differences impact international business. Renowned business expert Erin Meyer guides the reader through the subtle, sometimes treacherous terrain where people from starkly different backgrounds are expected to work harmoniously together. Includes charts and graphs.

Objev podobné jako The Culture Map: Decoding How People Think, Lead, and Get Things Done Across Cultures (1610392760)

Puzzle Ravensburger Art & Soul s motivem Romea a Julie obsahuje 750 dílků. Po sestavení má rozměr 50 x 50 cm. Součástí balení je plakát s daným motivem.

• Prvotřídní kvalita každého dílku zajišťující stabilitu
• Různorodost a přesné zapadání dílků
• Přiložený plakát s motivem pro snazší skládání
• Vhodné pro dospívající od 14 let

Objev podobné jako Ravensburger 120009979 Art & Soul: Romeo a Julie 750 dílků

Pánské moto jeansy PMJ City kombinují stylový užší střih s vysokou ochranou díky podšívce z materiálu Twaron® a certifikaci dle norem pro profesionální motocyklové oblečení. Kalhoty mají vyjímatelné kolenní chrániče a jsou připraveny pro boční chrániče. Jsou navrženy a vyrobeny v Itálii z kvalitního denimu 13oz.

• Vysoká ochrana díky podšívce Twaron® (5x pevnější než ocel) a certifikaci EN 13595-2 až 13595-4.
• Stylový užší střih Café Racer s designovými detaily (3D zmačkaný efekt) vhodný i pro běžné nošení.
• Plně vyjímatelné a nastavitelné chrániče kolen (EN 1621-1) a připravené pro boční chrániče Knox/Zero-Shock.
• Kvalitní italská výroba z těžkého denimu 13oz s prémiovými detaily (ručně ražené kožené logo).

Objev podobné jako Pánské moto jeansy PMJ City modrá 38

Dámské zimní brusle Sulov JEANE v bílé barvě s jemným potiskem jsou určeny především pro začátečnice. Jsou vyrobeny ze syntetické kůže a mají klasické šněrovací zapínání. Model kombinuje jednoduchý design s funkčností pro rekreační bruslení.

• Vhodné pro začátečnice a rekreační bruslařky
• Stylový jemný potisk a bílá barva
• Klasické šněrování pro bezpečné uchycení
• Materiál ze syntetické kůže

Objev podobné jako Sulov JEANE Dámské zimní brusle, bílá, velikost

Mušelínová zavinovačka o rozměrech 75×75 cm s ozdobným okrajem v modrém odstínu blue jean a pompony. Díky prodyšnému materiálu a šněrovacímu zapínání poskytuje novorozenci pocit bezpečí a pohodlí. Je vhodná pro celoroční použití a má antialergenní vlastnosti.

• Prodyšný a pružný mušelínový materiál
• Šněrovací zapínání pro bezpečné upevnění
• Antialergenní vlastnosti
• Celoroční použitelnost

Objev podobné jako Maceshka Mušelínová zavinovačka s ozdobným okrajem blue jean, pompony (1548)

Jean Paul Gaultier Scandal For Him je mužská toaletní voda s jantarově-dřevitou charakteristikou uvedená na trh v roce 2021. Vůni tvoří kombinace šalvěje, mandarinky, karamelu, fazole tonka a vetiveru. Sada obsahuje hlavní flakon 100 ml, sprchový gel 75 ml a cestovní balení 10 ml.

• Kompletní sada s toaletní vodou, sprchovým gelem a cestovním balením
• Jedinečná jantarově-dřevitá vůně s exotickými tóny
• Stylový a luxusní design flakonu
• Vydatné hlavní balení 100 ml s praktickými doplňky

Objev podobné jako Jean P. Gaultier Scandal For Him - EDT 100 ml + sprchový gel 75 ml + EDT 10 ml

Metal Earth 3D puzzle představuje detailní model plachetnice Queen Anne's Revenge z ocelových plátků. Sada obsahuje 50 dílků, které se skládají bez lepidla podle přiloženého návodu. Puzzle je určeno pro stavitele od 14 let a nabízí náročnou zábavu s historickou tematikou.

• Vyrobeno z kvalitní oceli pro trvanlivost
• Skládání bez potřeby lepidla nebo nůžek
• Detailní model ikonické pirátské lodi
• Vhodné pro náročné stavitele od 14 let

Objev podobné jako Metal Earth 3D puzzle Plachetnice Queen Anne´s Revenge (ICONX) (32309013092)

Ponořte se do brilantního designu od Jeana Claude Constantina. Žádný klíč není potřeba, pouze chytrá a kreativní mysl. Projděte tímto inteligentním bludištěm a odhalte tajemství tohoto úžasného zámku.Jean Claude Constantin je známý svými inovativními a fascinujícími hlavolamy, které dokáží pobavit i ty nejnáročnější mozky. Tento produkt je dalším důkazem jeho schopností a kreativity. Bez potřeby klíče se spoléhejte pouze na svou intuici a schopnost přemýšlet mimo běžné mantinely. Získejte nejen zábavu, ale také posunujte své myšlení na novou úroveň. Jste připraveni na výzvu? Doporučený věk: 14+Výrobce: Recent Toys Intl B.V. Seisdam 24, 4331 NT Middleburt, Netherlands info@recenttoys.com

Objev podobné jako RECENTTOYS Jean Claudeův zámek

Never Outmatched reveals how military tactics from history’s greatest leaders can transform your marketing, leadership, and competitive edge in business.What if the secret to dominating your market lay in battlefield tactics? In Never Outmatched, entrepreneur and marketing executive Lee Pepper reveals a radical, battle-tested approach to business marketing inspired by military strategies of Ceasar, Von Clausewitz, Patton, Napoleon, Joan of Arc and others. Drawing on his eight years as an Army Armor Officer—tasked with maneuvering tanks and heavy armor for maximum effect—and over twenty-five years as a C-level executive, Pepper transforms military strategy into actionable insights for today’s business leaders. This groundbreaking book blends military history with real-world experience to help you: • Outsmart Larger Competitors: Learn how to overcome rivals with bigger budgets and more staff by leveraging strategic positioning. • Lead with Clarity: Discover how to communicate clear goals without micromanaging, empowering your team to own the mission. • Maximize Impact: Multiply your marketing results without increasing expenses through tactical wargaming and intelligent preparation. • Crush the Competition: Use ancient tactics like the “Anvil and Hammer” to outmaneuver and outflank your competitors. • Forge Strategic Alliances: Turn adversaries into allies and expand your reach with well-planned partnerships. • ... Unknown localization key: "more"

Objev podobné jako Never Outmatched - Lee Pepper

A fascinating story of writing across cultures and timeWhile other ancient nonalphabetic scripts—Sumerian cuneiform, Egyptian hieroglyphs, and Mayan hieroglyphs—are long extinct, Chinese characters, invented over three thousand years ago, are today used by well over a billion people to write Chinese and Japanese.

Objev podobné jako Chinese Characters across Asia - Zev Handel