contemporary issues in marketing and consumer behaviour andreas chatzidakis rachel ashman pauline maclaran elizabeth parsons

This third edition of Contemporary Issues in Marketing and Consumer Behaviour has been revised and updated to reflect the fast-changing world we live in. The new state of the art chapter on digital marketing digs deeply into two new frontiers of marketing which have significant impact on contemporary social life: influencer marketing, and online gaming. Other new topics help us to understand how marketing can perpetuate local and global inequality through creating and sustaining hierarchies of knowledge and influencing norms of race, disability, gender and sexual orientation.Topics new to this edition include:Digital Markets and MarketingHierarchies of Knowledge in MarketingMarketing Inequalities: Feminisms and intersectionalitiesThe Ethics and Politics of ConsumptionNew case studies include:Emerging Economy BrandsThe Fairtrade BrandDisappearing InfluencersDecolonising the MediaWritten by four experts in the field, this popular text successfully links marketing theory with practice, locating marketing ideas and applications within wider global, social and economic contexts. It provides a complete and thought-provoking overview for postgraduate, MBA and advanced undergraduate modules in marketing and consumer behaviour and a useful resource for dissertation study at both undergraduate and postgraduate levels. Online resources include chapter-by-chapter PowerPoint slides.

Objev podobné jako Contemporary Issues in Marketing and Consumer Behaviour - Andreas Chatzidakis, Rachel Ashman, Pauline Maclaran, Elizabeth Parsons

This collection reflects on contemporary and contentious issues in international rulemaking in regards to pharmaceutical patent law. With chapters from both well-established and rising scholars, the collection contributes to the understanding of the regulatory framework governing pharmaceutical patents as an integrated discipline through the assessment of relevant laws, trends and policy options. Focusing on patent law and related pharmaceutical regulations, the collection addresses the pressing issues governments face in an attempt to resolve policy dilemmas involving competing interests, needs and objectives. The common theme running throughout the collection is the need for policy and law makers to think and act in a systemic manner and to be more reflective and responsive in finding new solutions within and outside the patent system to the long-standing problems as well as emerging challenges

Objev podobné jako Contemporary Issues in Pharmaceutical Patent Law

This book provides a comprehensive overview of the key themes surrounding luxury brand management and the core issues faced by luxury firms today. The luxury industry has undergone a series of dynamic changes in the past twenty years. Economic trends, digital transformation, and changing consumer habits are creating a new competitive landscape where traditional strategies will not necessarily provide continued growth and profitability.Approaching luxury from a realistic brand management perspective, this book works step-by-step through a typical luxury course structure, covering sustainability, heritage, emerging brands, digital marketing and analytics, curation, intellectual property, and start-ups. Each chapter is illustrated by a relevant international case study and further examples, as well as reflective questions to help gain insight from contemporary practice.With additional PowerPoint slides and a test bank of questions available online, this comprehensive textbook should be core reading for postgraduate students studying luxury brand management or luxury strategy.

Objev podobné jako Contemporary Issues in Luxury Brand Management

Elizabeth Arden Moisture Body Care
luxusní parfém Elizabeth Taylor
bílé zrcadlo Pauli 60x120 cm
zrcadlo Pauli White pro ložnici
malování podle čísel Paul Gauguin
LEGO Duna figurky Paul Atreides Lady Jessica
Jean Paul Gaultier Scandal For Him EDT 100 ml
Marie Jahoda Paul Lazarsfeld Hans Zeisel
Gibson Les Paul Studio Heritage Cherry Sunburst elektrická kytara
Les Paul Studio odlehčené tělo
Gibson Les Paul Studio push/pull humbuckery
Les Paul Studio pro aktivní hudebníky
cenově dostupný Gibson Les Paul
kytara Gibson Les Paul Studio pro pódium
bag in box
Chardonnay bag in box

This book examines some of the most important issues in primary Physical Education today.With teachers and schools facing a deluge of policy initiatives from government and professional associations, the book helps practitioners and students make sense of, and debate, the current landscape in primary Physical Education and to develop sound, evidence-based practice for each chapter topic. Each chapter explores an issue that is having a significant impact on the development of primary Physical Education, including hot topics such as decolonising Physical Education; Physical Education as a core subject in schools; establishing a pupil-led curriculum, and creating a whole school movement culture. Every chapter provides an overview of the issue, as well as a critical discussion of the significance of the issue, before reflecting on how that issue might affect teaching practice. The book also provides useful guides to further reading around each of the issues raised.Written by two leading researchers in primary Physical Education, both of whom are experienced primary Physical Education teachers, this book is an essential read for any Physical Education student, trainee Physical Education teacher, or in-service teacher looking to extend their professional learning and practice.

Objev podobné jako Contemporary Issues in Primary Physical Education - Vicky Randall, Gerald Griggs

This is the first book to focus on commonly occurring client issues and explore how to work with them from a person-centred perspective. Extensive case studies translate person-centred theory into effective practice, enabling therapists to work successfully with clients presenting a variety of different problems including:-Post Traumatic Stress-Depression-Panic and Anxiety-Drug and Alcohol Issues-Eating difficulties-Self harm-Childhood Sexual AbuseEach chapter covers the origin and meaning of the difficulty, the person-centred therapeutic approach and process, and the outcomes. Drawing from a combined 50 years of experience in the field, Paul Wilkins and Janet Tolan bring together leading person-centred therapists to address how and why each problem can be eased by means of working with the person. This book should be on the desk of every counselling and psychotherapy trainee, and is recommended reading for other practitioners of health and social care working with these client groups.

Objev podobné jako Client Issues in Counselling and Psychotherapy

Get into the contemporary European Consumer mindset with this industry-leading text. Consumer Behaviour: A European Perspective, 7th Edition is the latest version of this market-leading textbook, providing the most comprehensive and engaging introduction to the field in Europe and around the world. Well known for its accessible, reader-friendly writing style and contemporary approach, this textbook is ideal for Second and Third-Year Undergraduates, as well as Master''s students who study relevant courses. The latest version includes new examples and case studies from the European consumer viewpoint, aiming to retain the content''s character. The extensive European material also comprises a number of extra advertisements that will help you study the different theoretical characteristics of marketing applications. The book does not limit knowledge to the European market, however: it also discusses the broader global consumer scene, with American and other non-European examples illustrating various similarities and differences. Key features include: ''Marketing Opportunity'', ''Marketing Pitfalls'', and ''Multicultural Dimensions'' Boxes throughout the text illustrate the impact of Consumer Behaviour on marketing activities. ''Consumer Behaviour as I See It'' Boxes feature marketing academics talking about the relevance of Consumer Behaviour issues in their everyday work. Brand new Case studies about European companies and topics offer a ... Unknown localization key: "more"

Objev podobné jako Consumer Behaviour - Michael Solomon, Gary Bamossy, Soren Askegaard, Margaret Hogg

‘A serious, thoughtful consumer behaviour text that focuses on substance rather than what′s fashionable in academic circles.’ Professor Byron Sharp, Ehrenberg-Bass Institute, University of South Australia ‘A thought-provoking text that challenges readers to consider consumer behaviour in new and refreshing ways and reflect on routine behaviours that occupy so much of daily life – buying brands, patronising stores, watching adverts, making recommendations.’ Professor Mark Uncles, Deputy Dean, Australian School of Business, University of New South Wales Written by respected marketing academics, this popular textbook extends beyond a basic psychological approach to Consumer Behaviour by providing a more empirical understanding of the subject, helping students grasp marketing applications at both individual and market levels. The fourth edition maintains a strong focus on research, particularly quantitative methods, helping higher-level students develop analytical and evidence-based thinking for success in scholarly and industry-based marketing research. The textbook contains new examples, exercises and research findings, along with recent advancements in the digital environment. Suitable for upper undergraduate and postgraduate students taking courses in consumer behaviour, as well as doctoral candidates with a focus on consumer behaviour. Robert East is Emeritus Professor at Kingston University London, UK. Jaywant Singh is Professor of Marketing at Southampton Business ... Unknown localization key: "more"

Objev podobné jako Consumer Behaviour - Jaywant Singh, Robert East, Marc Vanhuele, Malcolm Wright

Sustainable Marketing and the Circular Economy in Poland outlines the specific challenges around formulating an organisation''s marketing strategy in line with the circular economy (CE) framework.This book helps to solve the problem of ineffective pro-environmental programmes and marketing tools, which are currently used by enterprises to make their activities more sustainable. The authors identify key concepts and strategies of sustainable marketing to highlight the trends and development directions of marketing activities of modern enterprises. Focussing on Poland as a central case study, the book is illustrated with examples of organisations that are implementing sustainable marketing activities that are compatible with the CE model. It also presents the results of studies which examined the pro-environmental marketing efforts of small- and medium-sized enterprises, non-governmental organisations and other actors in Poland. To conclude, the authors put forward recommendations for CE network stakeholders regarding sustainable marketing management, focussing specifically on how to avoid accusations of greenwashing and other unethical organisational behaviour.This book will be of great interest to students and scholars of green marketing, sustainable business and the CE, as well as entrepreneurs and business professionals looking to formulate sustainable marketing strategies.

Objev podobné jako Sustainable Marketing and the Circular Economy in Poland - Aleksandra Wilk, Ewa Prymon-Rys, Anna Kondak, Anna Dubel, Anita Proszowska

Elektronická kniha - autor Petr Teplý, 188 stran, česky This book deals with consumer lending from both theoretical and empirical points of view. In the theoretical section, it book analyses the wider context of financial literacy, household indebtedness and the global consumer credit market including relevant legal, regulatory and risk management issues. In the empirical section, the book uses The Navigator of Responsible Lending as an evaluation tool to assess both bank and non-bank consumer credit providers in the Czech Republic. Although our empirical research is done as a case study on the Czech Republic, its basic ideas might be easily applied to other countries as well. Enclosures to the book include additional texts relevant to consumer lending (including case studies and an unofficial English translation of the Czech Consumer Credit Act) and therefore provide the reader with several perspectives on the topic.

Objev podobné jako Consumer Lending in Theory and Practice (9788024632551)

In-depth, authoritative overview of sustainability issues and how sustainability is integrated into management and marketing theory and practices Marketing and Sustainability equips readers in the fields of management and marketing with an in-depth understanding of sustainability issues and how sustainability is integrated into business. Examples from across the globe are included on topics such as how businesses use services, sharing practices, and sustainable business models in their operations to face increasing demands to reduce greenhouse gas emissions, limited resources, and increased global competition. This book is concerned with consumer and business markets, considering marketing practices as part of business administration. Up-to-date and topical areas of research such as the sharing economy, are thoroughly discussed and illustrated with supporting models, figures, and vignettes. The book is accompanied by a companion site for instructors and faculty, which includes PowerPoint slides and exam Q&A’s. Videos introducing each chapter’s content are also available via YouTube. Written by a team of highly qualified academics, Marketing and Sustainability includes information on: Factors influencing consumers and their choices, sustainable marketing practices and their effectiveness, and how to communicate sustainability initiatives through marketing campaignsStrategies to be heard in a crowded, branded world, and sustainability business models including product-service ... Unknown localization key: "more"

Objev podobné jako Marketing and Sustainability - Anders, Ph.D. Parment, Pia A. Albinsson, Mikael Ottosson, Hugo Guyader

Marketing and Social Media: A Guide for Libraries, Archives, and Museums is a much-needed guide to marketing for libraries, archives, and museum professionals in the social media age. This book is both an introductory textbook and a guide for working professionals on developing a comprehensively planned marketing campaign that integrates social media into a holistic marketing strategy. Beginning with mission, goals, and objectives, readers will put together working knowledge of the essential components for planning a marketing campaign. Chapters cover how to do a strengths, weaknesses, opportunities and threats (SWOT) analysis, identify and involve stakeholders, a 4-step marketing model, market research, market segmentation, market mix strategy, and evaluation. The final chapter, “From the Social Media Manager’s Perspective: Putting it all Together,” guides readers through first days on the job of taking over an organization’s social media marketing efforts, and the steps to be taken in the first days, weeks, and months that follow, including promotional and assessment activities. Throughout the book, chapters include examples from marketing campaigns, key terms, and discussion question activities which can be developed into classroom or workshop assignments. Illustrative case study examples from libraries, archives and museums are embedded throughout the chapters. The new edition provides ... Unknown localization key: "more"

Objev podobné jako Marketing and Social Media - Christie Koontz, Lorri Mon

Fashion Marketing and Communications draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies to provide a comprehensive and honest understanding of the commercial and ethical functions marketing plays in the fashion industry.Offering a combination of theory and practice, the book covers subjects including historical advertising and public relations, modern consumerism, contemporary marketing techniques, international markets, and sustainable and inclusive marketing, outlining the opportunities and challenges facing the future of fashion marketers. This second edition has been fully revised to incorporate new chapters on sustainability marketing, digital marketing and future-facing trends. Interviews with practitioners have been refreshed and broadened to include a diverse range of perspectives from around the world. New case studies showcase real-life examples from Abercrombie & Fitch, Freitag, LOEWE and SOLIT Japan. This book champions new actionable theory frameworks with embedded activity sheets that invite the reader to apply the frameworks in an educational or professional context.Examining the last 100 years of fashion marketing and communications and current theory and practice, this broad-ranging text is perfect for advanced undergraduate and postgraduate students of fashion marketing, brand management and communications as well as practitioners. PowerPoint slides and exercise questions are available to support the book.

Objev podobné jako Fashion Marketing and Communications - Olga Mitterfellner

Albaum, Duerr & Josiassen, International Marketing and Export Management, 8e International Marketing and Export Management 8e offers an accessible state-of-the-art text in international marketing. The book covers the evolving internationally competitive landscape that almost all firms and consumers find themselves acting in today. Consumers because they often make consumption choices where there are international options, and firms because they either compete internationally or have international competitors in their domestic market. The eighth edition retains its clear and comprehensive coverage of the opportunities for companies of all sizes and in all industries in the export of goods, services, intellectual property and business models. Written in a no-nonsense style, the book has been updated to offer the most up-to-date discussion of the literature in the area. Key features include: A thorough outline of the international environment that firms and consumers find themselves in. In terms of critical literature this text makes extensive use of truly international marketing theories and models, rather than merely using generic marketing theories and models in an international context. Comprehensive coverage of international consumer behaviour such as country-of-origin theories and models. Increased coverage of the service sector. Greater emphasis on corporate social responsibility and ethics. The book is ... Unknown localization key: "more"

Objev podobné jako International Marketing and Export Management - Alexander Josiassen, Gerald Albaum, Edwin Duerr

Engage with key historical and conceptual issues in psychology  Historical and Conceptual Issues in Psychology, 3rd Edition, by Brysbaert & Rastle offers a unique and engaging introduction to key historical and conceptual issues in psychology. The text draws on a broad range of issues and themes, both contemporary and historical, helping you understand the philosophical context from which psychology has emerged as a discipline. Every chapter reflects the newest findings and insights in the field, with particular attention drawn to those findings that have not stood up to replication tests. The 3rd edition also includes a new chapter on the replication crisis, including the importance of open science practices in scientific research. Excerpts from original texts, profiles of key figures and fascinating examples drawn from across the world take you from ancient Greece to modern day debates, stopping off at important developments in psychology, philosophy and science along the way. Myth busting boxes and discussion questions in every chapter encourage you to reflect and think critically about the issues raised. This best-selling text is essential reading for undergraduate psychology students and those interested in how the discipline has developed from ancient origins to reach its current standing today. 

Objev podobné jako Historical and Conceptual Issues in Psychology - Marc Brysbaert, Kathy Rastle

Activity-based series, mapped to specification, developed with teachers, exam skills, first teach September 2022. Endorsed by OCR. This student book with digital edition covers all units for the redeveloped Cambridge National in Enterprise and Marketing, with an easy-to-follow visual layout and accessible language to stimulate students'' interest. Takes a scaffolded, activity-based approach to understanding the content, written at just the right level, helping to engage students in their learning and give them the confidence to progress. Provides lots of activities to help students develop the knowledge and skills to complete their assessments. Bite-sized learning topics build understanding of essential concepts and are supported by case studies with three levels of differentiated questions to support all students

Objev podobné jako Cambridge National in Enterprise and Marketing Student Book with Digital Access (2 Years) - Karen Tullett, Julie Whatford, Mark Tippins

Anticipating that marketing will experience a strategic change in the new normal post COVID-19, this book sets out to capture interesting insights from researchers and practitioners through in-depth research on the myriad aspects of industrial transformation. It discusses the facets in which markets can be reached sustainably delivering value to people, planet and create prosperity. Sustainable Marketing and Customer Value establishes an overview and framework for major ideas that connect marketing, consumption and sustainability. It addresses dominant areas of research of sustainability from the marketing perspective, the origin of interest in sustainability, as well as the practice of deprioritising sustainability ideas in pursuit of short-term business goals. Research scholars and business students will find this book of primary relevance, but it is also written for marketing academics and professionals, especially those in large corporations.

Objev podobné jako Sustainable Marketing and Customer Value

This text provides a comprehensive and strategic overview of luxury marketing and brand management, guiding brands to balance tradition with innovation as they navigate modern challenges and seize opportunities in a rapidly evolving global market.The book explores the core aspects of luxury branding, including the defining traits of luxury brands, the dominance of major luxury groups, and the resilience of independent brands with storied histories. It explores the delicate balance required to maintain a brand’s luxury status amidst evolving consumer expectations, technological advancements, and sustainability concerns. Students will gain insight into innovative marketing strategies, from the use of NFTs and blockchain to the integration of AI and the metaverse in enhancing customer experiences. Offering a clear and engaging pathway through the complexities of luxury brand management, the authors draw on their extensive academic and professional experience, presenting a rich blend of theoretical insights and real-world global and cross-industry case studies from prestigious brands like Cartier, Van Cleef & Arpels, Chanel, Ferrari, Orient-Express and many others.This textbook is designed to be the cornerstone for advanced undergraduate and postgraduate courses in Luxury Marketing and Luxury Brand Management. With a focus on the latest trends and future directions in luxury marketing, Luxury Marketing ... Unknown localization key: "more"

Objev podobné jako Luxury Marketing and Brand Strategy - Květa Olšanová, Gina Cook, Marija Zlatic

Ms Rachel is searching for something really special and needs your help to find it! What can it be?An instant New York Times bestseller!From YouTube smash-hit educator Ms Rachel comes an interactive, surprise adventure designed for little readers.Packed with fun ways to engage and play, sing and move, join Ms Rachel and:Sing along to popular nursery rhymes and brand-new songsHelp open the boxes and copy the easy actions Ms Rachel guides you throughLearn how to take deep breathsDiscover over 20 important gestures and speech milestonesPacked with brightly coloured illustrations, it’s the perfect early learning book little ones will love to read and engage with, again and again. There’s even a page of top tips to assist with language and brain development too.Look out for more exciting books from Ms Rachel coming very soon!

Objev podobné jako Ms Rachel: Ms Rachel and the Special Surprise - Ms Rachel

Gain insight into people-organisational relationships and interrelated influences on human behaviour Ranked as one of the Top Ten most influential texts in business and management in the world According to the Financial Times'' Teaching Power Rankings, 2021 (research by Open Syllabus) Management and Organisational Behaviour, 13th edition, by Mullins and Rees, provides an in-depth study guide that helps you understand the relationship between people and professional organisations, shedding new light on the understanding, prediction, and control of human behaviour at work. This widely popular text examines the environments of the individual, the group, workplace, and organisational structure, explaining organisational behaviour by applying theoretical frameworks to practice and developing critical thinking. This new edition addresses recent contextual issues, such as the impact of Covid-19 on the workplace. It also offers greater international perspective on organisational behaviour, with the addition of several case studies from around the world and related video cases by expert speakers. Featuring conceptual mind maps of complex topics to aid your understanding and revision, its ''personal skills'' and ''employability'' sections help you develop your social and work-based skills in preparation for life beyond the classroom. This comprehensive textbook is ideal for undergraduate and postgraduate study, as well as ... Unknown localization key: "more"

Objev podobné jako Management and Organisational Behaviour - Gary Rees, Laurie Mullins

Critical and accessible, the new edition of this bestselling textbook offers valuable insight into contemporary management practices and encourages readers to reflect on the realities of the workplace. Work and Organizational Behaviour takes a unique and well-rounded approach, exploring key theories and topics through the lenses of sociology, psychology, ethics and sustainability. Firmly embedded in the latest research and the wider geopolitical environment, this new edition places OB in the context of climate change, the rise of unstable working conditions and the impact of new technologies. A strong suite of pedagogy supports student learning, demonstrating key theories in action and preparing readers for the real world of work. Cases and features illustrate contemporary organizational practices and their impact across the world, in a range of industries. With streamlined content, an improved structure, and an enhanced focus on leadership, Work and Organizational Behaviour is an essential companion for OB modules at undergraduate, postgraduate and MBA levels.New to this Edition: - New chapters on ‘Work and the gig economy’ and ‘Human resource management’- New decision making scenarios helping readers to develop practical leadership skills- 200+ new references to recent academic literature- Inclusion of important contemporary topics, including Covid-19 and the gig economy- ... Unknown localization key: "more"

Objev podobné jako Work and Organizational Behaviour - John Bratton

Make going to bed a treat with this calming and gentle story from everyone’s favourite teacher, Ms Rachel. Full of songs, tips and a step-by-step bedtime routine toddlers will love. Bean’s had a busy day but now he needs to rest. Can you help Ms Rachel settle him down for the night? Enjoy the rhymes, soothing songs and comforting story, perfect for helping littles wind-down and have a sound and snuggly sleep. Follow along as Ms Rachel and Bean say good night to the day while working through their tried-and-tested, bedtime routine chart. From tidying up and popping bath bubbles to picking pyjamas and singing songs, Ms Rachel’s charming story makes going to bed the best. This bedtime book helps grown-ups create a fun and fuss-free bedtime routine toddlers will love. And for healthy sleep habits that will help the whole family have a restful night, there’s expert guidance and tips from Ms Rachel and Karyn Marciniak PHD. Includes Ms Rachel’s special bedtime routine tear-out chart. Don't miss these other brilliant books by Ms Rachel:Ms Rachel and the Special SurpriseMy First Colouring BookPotty Time with Bean100 First WordsA Day on the FarmHide and Seek with HerbieFrankie's Train Day

Objev podobné jako Ms Rachel and Bean and the Bedtime Routine - Ms Rachel, Mr Aron

Discover how AI is revolutionizing content marketing and SEO. Industry experts Catherine Seda and Jenny Halasz explore the impact, risks, and game-changing strategies for brands. AI-Powered Content Marketing and SEO is a must-read to build brand authority, optimize search visibility, and win customers. Packed with actionable insights, this book fills a critical gap for marketing teams and business leaders in today’s AI-driven world. Key Topics Covered: Revolutionary Impact: Understand the transformative effects of AI on digital marketing and customer experiences, and why it’s crucial for executives and employees to adaptAI-Optimized Content: Learn to balance AI-generated content with human creativity to maintain brand trust, meet Google’s EEAT standards, and navigate evolving search algorithmsAuthenticity and Authority: Explore frameworks for using AI responsibly to create content that builds brand authority without compromising itEthical & Legal Issues: Stay ahead of AI risks by addressing critical challenges with proactive policiesAI, Analytics, and Human Insight: Learn how privacy rules, zero-click searches, and generative AI are making metrics like impressions and CTR unreliable, pushing analytics practices to adapt

Objev podobné jako AI-Powered Content Marketing and SEO - Catherine Seda, Jenny Halasz

This book is essential reading for any Early Years or Early Childhood Studies student. Bringing you up-to-date with latest developments and key issues, this book helps you to understand the child in relation to society. The book is divided into three parts which focus on the influence on childhood, children’s experiences and children’s mind, with topics including: ·    The Digital Child·       Childhood and Crime·       The refugee crisis·       Working therapeutically with Children Taking a fresh approach, this book introduces the reader to interdisciplinary approaches to child development and extends thinking outside the traditional topics.Â

Objev podobné jako Contemporary Issues and the 21st Century Child

Packed with cultural, company, and country examples, this book offers a mix of theory and practical applications covering globalization, global branding strategies, classification models of culture, and the consequences of culture for all aspects of marketing communications. The author helps define cross cultural segments to better target consumers across cultures and features content on how culture affects strategic issues, such as the company′s mission statement, brand positioning strategy, and marketing communications strategy. It also demonstrates the centrality of value paradoxes to cross cultural marketing communications, and uses the Hofstede model or other cultural models to help readers see why strategies based on cultural relationships in one country cannot be extended to other countries without adjustments. Updates to the new edition include: Up-to-date research on new topics, including: culture and the media, culture and the Internet, and a more profound comparison of the different cultural models. Includes discussion of how Covid-19 has impacted globalization. More examples from major regions and countries from around the world. Broader background theory on how people use social media and extensive coverage of consumer behavior  A range of online instructor resources complement the book, including downloadable advertising images from the book, chapter-specific questions and key ... Unknown localization key: "more"

Objev podobné jako Global Marketing and Advertising - Marieke de Mooij

Building and supporting effective special education programs School leaders and special educators are expected to be experts on all levels and types of special education law and services, types of disability, and aspects of academic and functional programming. With the increasing demands of the job and the ever-changing legal and educational climate, many administrators and teachers are overwhelmed, and few feel adequately prepared to meet the demands. Trends and Legal Issues in Special Education helps you build and support timely, legally sound, and effective special education services and programs. Readers will find: the most up-to-date information on how to effectively implement special education programs, processes, and procedures examination of a wide variety of issues, from developing and implementing individual education programs (IEPs) that confer a free appropriate public education, Section 504, least restrictive environment (LRE), and successfully collaborating with parents, to issues regarding accountability, staffing, bullying, early childhood special education, multi-tiered systems of support (MTSS), evidence-based practices, transition, discipline, and the school-to-prison pipeline extensive references and resources Written as a comprehensive reference for all who work with students with disabilities, this book offers the most up-to-date research and field-tested strategies from a range of experts that special education professionals can ... Unknown localization key: "more"

Objev podobné jako Current Trends and Legal Issues in Special Education

Play hide-and-seek with every toddler’s favourite teacher and rock star to the under 4’s Ms Rachel, in this fun-filled, lift-the-flap book. Join the fun and help Ms Rachel search for her friend Herbie as they play a wonderful game of hide-and-seek! Can you count to five while Herbie hides? Now see if you can find him! Is he behind the green plant? Or under the purple chair?Little ones will love lifting the six flaps and turning the pages as they search for Herbie. With colourful and bright illustrations and lots of surprises along the way, this interactive board book is perfect for reading fun with little ones. Don’t miss these other brilliant books by Ms Rachel:Ms Rachel and the Special SurpriseMy First Colouring BookPotty Time with Bean100 First WordsFrankie's Train DayA Day on the FarmMs Rachel and Bean and the Bedtime Routine

Objev podobné jako Ms Rachel: Hide and Seek with Herbie - Ms Rachel, Mr Aron

In this essential guide, you''ll discover how to navigate the often overlooked, yet critical, aspects of marketing and distribution, ensuring your project reaches the audience it deserves. From crafting an effective publicity campaign on a tight budget to understanding the evolving digital landscape of VOD platforms, this book is packed with real-world insights and practical advice. Learn the importance of securing optimal cinema support, leveraging festival circuits strategically and mastering the art of audience engagement in a competitive market. Featuring expert interviews with filmmakers and industry professionals, Film Marketing and Distribution: An Independent Filmmaker''s Guide offers a candid look at the challenges and opportunities awaiting independent filmmakers. Whether you''re releasing your first feature or your third, fourth or fifth, this guide provides you with the tools to stand out in a crowded industry. If you''ve poured your heart into making your film, this is the book that will help you get it seen.

Objev podobné jako Film Marketing and Distribution - Jonathan Sadler

McCance and Widdowsons''s The Composition of Foods, Seventh Summary Edition provides a timely, authoritative and comprehensive update of the nutrient data for the most commonly consumed foods in the UK. Foods that are less commonly consumed but are important in the diets of sub-groups of the population are also included. This Seventh Summary Edition contains data which has been reviewed and updated since the last edition was published in 2002 and incorporates data from previously published supplements plus new analytical data and additional data from manufacturers. New data includes updates on key foods in the UK diet including flours and grains, bread, pasta, breakfast cereals, biscuits, cakes, eggs, fat spreads, fruits, vegetables, fish and fish products. Values for a wide range of nutrients (e.g. proximates, inorganics, vitamins, fibre and fatty acids) are provided and additional tables provide data for carotenoid fractions, vitamin E fractions and vitamin K for selected foods. Values for specific nutrients, including sodium, sugars, saturated and trans fatty acids in processed foods have been updated to reflect changes resulting from health policy and recent industry initiatives on reformulations. AOAC fibre values have been included for a wide range of foods to enable energy calculations, including fibre for ... Unknown localization key: "more"

Objev podobné jako McCance and Widdowson's The Composition of Foods - Mark Vroegop, Gillian Swan, Susan Church, Sakhi Dodhia, Rachel Berry, Paul Finglas, Melanie F

The book represents a critical update on interactions between the host and its gut microbiome that conditions the socio-biology of the mind and behaviour. Evidence has been scientifically approached and reveals that our conscious behaviour involves a complex interplay of multiple non-conscious domains, including complex host-gut microbiome relationships.The book describes trends and issues on which there is increasing evidence of the impact of host-gut microbiome interactions on behaviour and cultural construction of self-perception. This suggests the need to re-evaluate traditional, basic concepts of human development. Additionally, it calls attention to open issues involving conceptual themes on neurobiological integration and its impact on early developmental and social domains on the typical extended period of human postnatal helplessness during which the basic scaffolding of mental development is completed. It also deals with the impact of poverty and inadequate early feeding habits on individual cognitive development, performance, and social construction. It discusses the need to reformulate views and policies on social marginalisation, child poverty, and malnutrition involving host-gut microbiome imbalances.The spectrum of possible behaviours in all species and its plasticity depends on an integrated vector of basic components involving the genetic code, social and physical environmental, developmental conditions, the relative condition of dominance ... Unknown localization key: "more"

Objev podobné jako The Human Biome and Human Behaviour - Jorge A. Colombo

Controversial Issues in Adventure Programming offers an engaging approach to the consideration of enduring, current, and emerging issues in the field. Written primarily for upper-level undergraduate and graduate students, the text presents 20 issues in a debate format, challenging students to participate in critical discourse concerning these issues as practitioners in the field of adventure programming. Respected authors Bruce Martin and Mark Wagstaff have assembled a team of more than 50 contributors from around the globe to reassess some of the underlying assumptions on which adventure programming is based. They have critically examined implications of new developments for emerging practice and discussed how best to position the field of adventure programming in addressing broader societal concerns. To set the stage for the debate, each issue is prefaced with a general overview, including the evolution of the issue and its significance in light of broader social concerns. Then, contributors present the pros and cons of each issue. A debate format helps students develop an understanding of the key points around each issue while also becoming familiar with current research pertinent to these issues. This approach also encourages students to grapple with these issues and begin to develop their own informed, thoughtful ... Unknown localization key: "more"

Objev podobné jako Controversial Issues in Adventure Programming - Mark Wagstaff, Bruce Martin

Challenges current adult-led approaches to working with vulnerable young people, and introduces practitioners and students to creative methods that will enhance the self-worth of children and teenagers. Anthropologist and social worker, Rachel Burr, outlines clear communication techniques for working with children and young people to support them towards self-determination. By critically examining the dominant approaches to children and young peopleÂ’s mental health, she provides straightforward practical strategies that can be used to address emotional upset, loss, and aid recovery. There has never been a more pressing time to encourage young people and children to engage in methods that allow them to develop a new sense of self-worth and purpose. Whether youÂ’re a professional already working with children, or a student studying for a child-related qualification, this strength-based approach will help you to help children and young people develop a stronger sense of self which can be taken forward and used independently.

Objev podobné jako Self-worth in children and young people - Rachel Burr

Toaletní voda Elizabeth Taylor Diamonds and Emeralds je orientálně-květinová vůně pro ženy představená v roce 1993. Kombinuje květinovou jemnost s exotickou hloubkou a je určena především pro večerní nošení. Flakón s decentní zlatou výzdobou odkazuje na šperkařskou inspiraci vůně.

• Zářivá orientálně-květinová vůně s dlouhou stopou
• Luxusní flakón se zlatými detaily inspirovaný šperky
• Univerzální pro večerní a slavnostní příležitosti
• Bohaté smyslné složení s gardénií, tuberózou a vanilkou

Objev podobné jako Elizabeth Taylor Diamonds and Emeralds toaletní voda pro ženy 100 ml

Understand how to harness data to drive creativity in your marketing, creating data-informed, imaginative campaigns that have real-world impact.

Objev podobné jako Using Creativity and Data in Marketing - Tom Ollerton

Mapped to the 2018 NMC Standards, this practical and straightforward book is an essential introduction to law and associated professional issues in nursing. Â Why do you need this book? - Offers a clear and concise introduction to the law you need to know - Written specifically for nursing students in straightforward jargon-free language - Updated throughout to reflect recent changes in the law, including the Liberty Protection Safeguards - Case studies and activities build your knowledge of how the law applies to everyday nursing practice

Objev podobné jako Law and Professional Issues in Nursing - Cassam A Tengnah, Richard Griffith

This fourth edition has been revised throughout to continue to support students in their learning of special educational needs and disability. This essential book provides students with a critical and up-to-date view of the sector through key issues and debates to deepen understanding around inclusion. New to this edition: -Â Revised further reading with videos and podcasts to support learning and research - Links to the new Green Paper, latest Code of Practice and legislation - Extensive updates and revisions to all chapters - New case studies, reader reflections, taking it further and student activities. Alan Hodkinson, Professor in the Centre for Cultural and Disability Studies at Liverpool Hope University.

Objev podobné jako Key Issues in Special Educational Needs, Disability and Inclusion - Alan Hodkinson

Social Issues in Sport, Fourth Edition With HKPropel Access, introduces students to the study of sport as a social phenomenon. It explores current trends in sport and examines complex connections between sport and politics, economics, religion, race, gender, youth, and more. Author Ronald Woods draws on his experience of more than 40 years as a professor, coach, and sport administrator to explore modern sport from historical and cultural perspectives. New coauthor B. Nalani Butler offers a fresh perspective to the study of sport from an emerging generation of Black female scholars. She draws on her background as an athlete and professor, and leverages her international experience from working with the Center for Sport, Peace and Society and the International Olympic Academy (IOA). The text''s presentation style, full-color design, and ample learning tools are designed to keep students engaged. Social Issues in Sport, Fourth Edition, addresses the Common Professional Component topics outlined by the Commission on Sport Management Accreditation (COSMA). The text remains grounded in practical application and provides opportunities for students to examine real-world issues through the lens of social theory. The fourth edition also features the following enhancements: Online learning tools delivered through HKPropel: case studies on current events, ... Unknown localization key: "more"

Objev podobné jako Social Issues in Sport - Nalani Butler, Ron Woods

Critical Issues in International Financial Reform addresses weaknesses of the current international financial system and potential beneficial reforms. The focus is on the countries of Latin America and the Caribbean, but the authors also take into account relevant lessons from the experience of Canada, a country highly integrated into world and hemispheric trade and financial markets.Critical Issues offers a new perspective on a discussion too often dominated by interest groups that take strong, even rigid, positions on issues with limited understanding of the technical aspects of the issues, and little concern for the interests of the developing world. Its chapters have been written by experts in the economic, political, and social aspects of the international financial integration of developing countries. Financial crises and their associated social and economic traumas are the most apparent symptom that something is amiss in the process of world economic integration. But there are also broader questions about the nature and magnitude of the benefits and costs of increased international capital flows for different groups of countries in the developing and developed worlds. For example, even in the absence of turbulence, is it optimal for all participants that capital movements be as free as possible? Does ... Unknown localization key: "more"

Objev podobné jako Critical Issues in International Financial Reform - Gustavo Indart

Establishing the unique opportunities and characteristics of doing research in Publishing and Book Studies, this book demonstrates and evaluates the range of research methods that are available to students when conducting research within the field.Organised into three main parts, prefaced by a general introduction to the discipline, Research Methods in Publishing and Book Studies considers qualitative and quantitative methods and methods of data analysis in turn. Each chapter within these sections features:Details and logistics of the research method, including specific ethical considerations, disciplinary history, and distinguishing features when compared to other methods.Advantages and disadvantages of the method, helping students evaluate and choose the right method for their research.A case study of the method in action, written by featured authors with expertise in that area.Study questions to help readers test and solidify their knowledge.Further reading suggestions.By the end of the book, students will have a sound understanding of the methods commonly used in Book and Publishing Studies and will be able to confidently identify and select methods for their own research projects and dissertations.This book is an essential resource for advanced undergraduate and postgraduate students and researchers in Book and Publishing Studies.

Objev podobné jako Research Methods in Publishing and Book Studies - Corinna Norrick-Ruhl, Rachel Noorda

Health care providers in any setting face potential liability risks and legal challenges every day. Developing strategies to mitigate those risks and creating proactive policies to reduce liability and provide better care for patients are issues faced by all healthcare providers. This text presents an overview of legal issues, principles, and case law specific to athletic training and sports medicine.Legal Issues in Sports Medicine provides an overview of legal issues and concepts for those entering or practicing in a sports medicine setting. The text addresses topics including risk management, assumption of risk, discrimination, and what to expect in the event of a lawsuit. Legal Issues in Sports Medicine is written for health care providers and students.The authors have extensive experience in the clinical practice of athletic training, administration, and teaching on both national and international stages. This authors text comes from the perspective of years spent in the clinic and classroom as well as significant time in courtrooms. This book is a starting point for students of legal issues in athletic healthcare and provides a solid foundation for practice.

Objev podobné jako Legal Issues in Sports Medicine - Greg Gardner, Nicole A. Wilkins, Jeff G. Konin

Exam Board: EdexcelLevel: AS/A-levelSubject: BusinessWritten by experienced author Mark Hage, this Student Guide for Business focuses on the key topics of markets and market needs, marketing strategy and managing people.The first section, Content Guidance, summarises content needed for the exams, with knowledge-check questions throughout. The second section, Questions and Answers, provides samples of different questions and student answers with examples of how many marks are available for each question. Students can:- Identify key content for the exams with our concise summary of topics- Find out what examiners are looking for with our Questions and Answers section- Test their knowledge with rapid-fire questions and answers - Avoid common pitfalls with clear definitions and exam tips throughout- Reinforce their learning with bullet-list summaries at the end of each section

Objev podobné jako Edexcel AS/A-level Year 1 Business Student Guide: Theme 1: Marketing and people - Mark Hage

The perfect introduction to contemporary epistemology, completely overhauled for its third edition In Contemporary Debates in Epistemology, pairs of specially commissioned essays defend opposing views on some of today’s most compelling epistemological issues and problems. Offering a unique blend of accessibility and originality, this timely volume brings together fresh debates on hotly contested issues to provide readers with the opportunity to engage in comparative analysis of constantly changing and developing epistemological concepts. Now in its third edition, Contemporary Debates in Epistemology features up-to-date coverage of the latest developments in the field. Entirely new essays examine questions of epistemic normativity and knowledge, the relationship between belief and credence, the possibility of internalist epistemology, epistemic instrumentalism, norms of assertion, the use of thought experiments in epistemology, and more. Presents a rigorous yet accessible introduction to the major topics in contemporary epistemologyContains head-to-head chapters offering forceful advocacy of opposing philosophical stances Focuses on core areas of epistemologyUses a lively debate format that sharply defines the issues and encourages further discussionAll-new chapters provide fully updated coverage of new and emerging topics in epistemologyPart of the Wiley-Blackwell Contemporary Debates in Philosophy series, Contemporary Debates in Epistemology, Third Edition, remains an essential resource for advanced undergraduate ... Unknown localization key: "more"

Objev podobné jako Contemporary Debates in Epistemology

This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed. For courses in computer programming . A user-friendly, code-intensive introduction to C programming with case studies introducing applications and system programming C How to Program is a comprehensive introduction to programming in C. Like other texts of the Deitels’ How to Program series, the book’s modular presentation serves as a detailed beginner source of information for college students looking to embark on a career in coding, or instructors and software-development professionals seeking to learn how to program with C. The signature Deitel live-code approach presents concepts in the context of 142 full-working programs rather than incomplete snips of code. This gives students a chance to run each program as they study it and see how their learning applies to real-world programming scenarios Current standards, contemporary practice, and hands-on learning opportunities are integrated throughout the 9th Edition. Over 340 new integrated Self-Check exercises with answers allow students to test their understanding of important concepts — and check their code — as they read. New and enhanced case studies ... Unknown localization key: "more"

Objev podobné jako C How to Program: With Case Studies in Applications and SystemsProgramming, Global Edition - Harvey Deitel, Paul Deitel

An innovative somatic and attachment-based treatment for working with children and adolescents who suffer from complex trauma and neglect"[This] is a ground-breaking new approach to treating traumatized children, based on the combination of keen clinical observation, sensory integration, and a deep understanding of the latest advances in the neuroscience of trauma."—Bessel van der Kolk, MD, best-selling author of The Body Keeps the ScoreThe SMART (Sensory Motor Arousal Regulation Treatment) program addresses three key processes that can be derailed by developmental trauma--somatic regulation, trauma processing, and attachment-building--and uses movement and sensation to target the neurological structures that support emotional and behavioral regulation. Transforming Trauma in Children and Adolescents teaches therapists the eight key skills required for SMART mastery and provides seven regulation tools for clients, helping children and adolescents manage their feelings and attend to developmental tasks like making friends, participating at school, learning to play with others, and developing a sense of self that includes--but isn''t defined by--the trauma they''ve experienced. Enriched with case studies and recommended adaptations, the book includes resources for parents and other caregivers who want to provide ongoing supportive care outside the clinical setting.

Objev podobné jako Transforming Trauma in Children and Adolescents - Elizabeth Warner, Heather Finn

Ethical Issues in Psychology: A Critical Introduction offers readers a clear review of current ethical practices and ideas in psychology and goes on to challenge some of the agreed wisdom on ethics.Ethical issues within psychology are not easy to resolve and debates continue as we encounter new dilemmas. This book introduces ethics and their importance, and uses examples from psychological research to consider key ethical issues; ethical principles and guidelines for psychologists, including BPS guidelines; ethics in practice in psychology; ethical problems within psychology, such as racism; and methods for ethical research, including socially sensitive research, internet-mediated research, and the use of animals in psychological research. Fully up-to-date, this book considers recent challenges for researchers and teachers including privacy and consent dilemmas in the use of social media for psychological research, the rise of the open science movement and an awareness of research misconduct and fraud, and the narrow focus of psychological research that positions itself as objective and scientific while sitting in a European, and therefore predominantly white, context.Offering a comprehensive examination of ethical issues in psychology across a wide range of fields, the book encourages readers to consider the ethics-related questions they should be asking when undertaking their ... Unknown localization key: "more"

Objev podobné jako Ethical Issues in Psychology - Cara Flanagan, Philip Banyard

Enduring Issues in Special Education is aimed at any course in the undergraduate or graduate special education curriculum that is wholly or partly devoted to a critical examination of current issues in special education. The book organizes 28 chapters into seven sections using familiar structuring principles—what, who, where, how, when, why, and whither. Each section begins with an introduction that provides historical, legal, and theoretical background information and organizing commentary for the chapters that follow. The book’s objective, in addition to informing readers about the issues, is to develop critical thinking skills in the context of special education. Key features include the following:Dialectic Format – Each of the 28 chapters presents compelling reasons for addressing the issue at hand and specific ways to do so. Because each issue is written from different perspectives and focuses on a variety of aspects, readers are encouraged to weigh the arguments, seek additional information, and come up with synthesized positions of their own.Organizing Framework – The book’s seven sections have been arranged according to a scheme that is the essence of most investigative reporting and provides a coherent, easy-to-understand framework for readers.Expertise – All chapters are written by leading scholars who are highly regarded ... Unknown localization key: "more"

Objev podobné jako Enduring Issues In Special Education

Kniha - autor Geoffrey A. Moore, 274 stran, anglicky, brožovaná bez přebalu lesklá The best-selling marketing guide is back with new chapters, new examples, and new strategies to help groundbreaking high-tech entrepreneurs reach the mainstream audience.

Objev podobné jako Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers (0062292986)

In Running the Room: The Teacher''s Guide to Behaviour, Tom Bennett rewrote the book on behaviour management, and outlined the psychology and dynamics underpinning student habits. In this companion, he goes into more detail about how to apply those principles to the classroom. Addressing a wide range of circumstances, he explores popular teacher dilemmas such as:How to deal with students who are late?What are the best ways to work with parents?Managing cover lessons successfullyHow to tame smartphonesThe best way to design a seating planHow to start the lesson for the first timeDealing with low-level disruptionGetting the class quiet when you – and they – need it the mostAnd many more. Using practical examples and evidence-informed techniques, Tom demystifies the puzzles that complex behaviour often presents, and guides teachers new and old carefully to a better understanding of how to run the room they way everyone deserves.

Objev podobné jako The Running the Room Companion: Issues in classroom management and strategies to deal with them - Tom Bennett

Exam board: CACHELevel: 3Subject: Health and Social CareFirst teaching: 2017First exams: Various datesMaster the essay-writing skills and concepts required to succeed in the Level 3 Extended Diploma with this CACHE-endorsed textbook.- Covers all 15 mandatory units of the qualification and the two synoptic external assessments.- Clearly outlines specific learning outcomes for each unit.- Develop students'' ability to display evidence and effectively evaluate their performance with dedicated reflective activities.- Help learners develop independent research and writing skills in preparation for the external assessment and higher education.

Objev podobné jako NCFE CACHE Technical Level 3 Extended Diploma in Health and Social Care - Pete Wedlake, Maria Ferreiro Peteiro, Elizabeth Rasheed, Linda Wyatt

Seamlessly integrate ethical principles into your AI-driven marketing strategies to ensure sustainable growth and long-term success.

Objev podobné jako Ethical AI in Marketing - Nicole Alexander

‘Stories are the most important thing of all because they are just about the only living thing that lasts…''At the end of the universe, a mysterious storyteller builds a campfire to draw his audience. He has gathered tales like any minstrel of old – and his specialty is tales of the Doctor. In this book of stories both long and short, you can experience Doctor Who’s adventures through the prism of folk tales and fables. Retold from unusual perspectives, 1001 Nights in Time and Space is a bubbling mix of heroes and villains, soldiers and monsters, princesses, goblins, demons, tricksters, computers, ghosts and gods from all across the universe… taking inspiration from the entire 60-plus years lifespan of Doctor Who.

Objev podobné jako Doctor Who: 1001 Nights in Time and Space - Paul Magrs, Steve Cole