selling and sales management david jobber kenneth le meunier fitzhugh geoffrey lancaster

The definitive text that connects sales theory to the practical implications of selling in today''s world Selling and Sales Management, 12th Edition, by Jobber, Lancaster and Le Meunier-FitzHugh provides an integrated and strategic approach to managing sales and customer relations in a complex, volatile and global marketplace. Fully updated with the latest case studies and practical exercises, the new edition covers leading research into the use of technology to enhance the selling process, as well as the recent thinking in customer relationship management and the interactions between sales and marketing functions. The text is well grounded for undergraduate and postgraduate students in business management or marketing degrees, as well those studying MBA or sales professionals in the field. The new edition offers: Expanded coverage of the management of sales channels Updated content on the role of social media and artificial intelligence in selling A fully revised chapter on sales management Increased coverage of strategic selling and partnering Discussion on the interactions between sales and marketing functions Extended discussion on customer management New and updated practical illustrations, examples and cases About the authors: David Jobber is Emeritus Professor of Marketing at University of Bradford and has served on the editorial boards ... Unknown localization key: "more"

Objev podobné jako Selling and Sales Management - David Jobber, Kenneth Le Meunier-Fitzhugh, Geoffrey Lancaster

SELLING AND SALES MANAGEMENT IN ACTION The Sales Book picks out the top challenges that you are likely to face and shows you how to maximise your own performance and that of a sales team. Every challenge is broken down into user-friendly advice that follows a clear structure: # The objectives of each section # An overview of the main principles # What you need to do to achieve success # A speed-read checklist to help you remember key points Whether you''re looking for practical sales techniques or advice on how to build a sales strategy, this easy to use guide is a must-have for those involved in sales at any level.

Objev podobné jako The Sales Book - Graham Yemm

Be ready to respond and recover in times of maximum chaos and learn how to create frameworks to prepare for potential high-impact events with this effective handbook.

Objev podobné jako Strategic Risk and Crisis Management - David Rubens

LEGO sada s aplikací LEGO Builder
židle Nancy Brown and Gold sada 2 ks
elegantní židle Rubi Black and Black sada 4 ks
sada 2 židlí Alfa Cream and White
sada židlí Dexa Fume and Black 6 ks
sada 2 židlí Ekol Grey and Black
sada dvou barových židlí Alte Cream and Black
sada dvou jídelních židlí Dallas Mink and White
sada 4 jídelních židlí Dallas Pink and Brown
sada dvou židlí Ekol Cream and Black
sada šesti barových židlí Alte Grey and White
sada 2 židlí Ekol White and Black
sada dvou židlí Bentley Green and Dark Oak
sada dvou židlí Nancy Green and Gold
sada dvou stolků Aurum Black and Grey
sada dvou židlí Bentley Green and Black

``Solution Selling is the most comprehensive sales and sales management process available today. Mike Bosworth has the best understanding of sales process in corporate America.''''Jeffrey M. Fisher, Vice President, Symix Computer Systems.

Objev podobné jako Solution Selling (PB) - Michael Bosworth

Stavebnice LEGO Iconic 40711 Ježčí rande s piknikem obsahuje 166 dílků pro sestavení scény s ježky na pikniku. Model lze vystavit nebo darovat, například na Valentýna. Sada je vhodná pro děti od 8 let a nabízí interaktivní návod prostřednictvím aplikace LEGO Builder.

• Kvalitní materiál a precizně zapadající dílky
• Rozvíjí dětskou představivost a motoriku
• Interaktivní návod v bezplatné aplikaci LEGO Builder
• Vhodné jako dárek pro zvláštní příležitosti

Objev podobné jako LEGO® Iconic 40711 Ježčí rande s piknikem

Stavebnice LEGO Friends 42699 Plážový dům s tuleni obsahuje 400 dílků a je určena dětem od 7 let. Model zobrazuje detailní plážový domek s verandou, terasou, třemi postelemi a dvěma tuleni. Součástí jsou doplňky jako kajak, surfové prkno a houpací síť pro rozvoj představivosti.

• Obsahuje dva roztomilé tuleně a autentické plážové doplňky
• Snadné stavění díky 3D návodu v aplikaci LEGO Builder
• Víceúrovňový domek s verandou, terasou a třemi postelemi podporuje kreativní hru
• Vhodné pro děti od 7 let s 400 dílky pro přiměřenou výzvu

Objev podobné jako LEGO® 42699 Plážový dům s tuleni

Dámské košilové šaty z bavlněného saténu v modré barvě. Mají límeček, skrytou légu s knoflíky, nabíraný dlouhý rukáv s manžetou a tónovanou stuhu na zavazování v pase. Sukně je nařasená a sahá ke kolenům.

• Vyrobeno z prodyšného bavlněného saténu pro pohodlí
• Elegantní design s límečkem, skrytou légou a tónovanou stuhou v pase
• Nabíraný dlouhý rukáv s manžetou na knoflíček pro ženský vzhled
• Univerzální délka ke kolenům vhodná pro různé příležitosti

Objev podobné jako ŠATY GANT COTTON SATIN MINI DRESS EVENING BLUE

The landmark tenth edition of McGraw-Hill’s leading textbook, Principles and Practice of Marketing provides a contemporary introduction to marketing, covering all the theoretical principles, frameworks and concepts that form the backbone of marketing education, and looking at how they apply in modern business practice. Find out:- The role of AI in Fashion Retailing to enhance the customer experience.- How Dr. Martens have been engaging consumers for more than half a century.- McDonald’s plan for environmental change.- How the use of big data is helping Netflix succeed against hot competition. - Chipotle, spills the beans on using local and organic produce to differentiate the brand by producing food with integrityKey Features: - A brand-new chapter on Sustainable Marketing and Society, and a focus on sustainability throughout the text.- Brand new Hidden Gem boxes that showcase firms that do marketing differently.- New and updated Marketing in Action boxes and Mini Cases, focusing on hot topics such as digital marketing, ethics diversity and inclusion and sustainability.- New and updated end-of-chapter cases provide insights across a range of businesses including high street stores, supermarkets and fast-food outlets (Boots, McDonald’s, Domino’s, Chipotle), brands such as (HubSpot, Dr. Martens, Unilever) and high-tech operations (Apple, Tesla, Netflix).- ... Unknown localization key: "more"

Objev podobné jako Principles and Practice of Marketing 10/e - David Jobber, Fiona Ellis-Chadwick

Gain a comprehensive insight into the ideas and approaches to purchasing and procurement Now in its 12th edition, Procurement Principles and Management in the Digital Age by Baily, Farmer, Crocker and Jessop has been essential reading for practitioners and students of purchasing, procurement and supply chain management for nearly 50 years. The text has been updated to cover the continuous developments taking place in this field, and carefully balances emerging philosophies with proven and established thinking and practice in the profession. This new edition covers various existing and future concerns in procurement and supply chain such as digitalisation, sustainability and resilience. This ever-popular title offers: • relevant case studies and research boxes that explore the topics introduced in the chapter in detail • latest global examples of best practice in many key areas of purchasing and procurement • expanded treatment of key topics, including supplier diversity, supplier relationship management, sustainability, retail procurement and category management • additional material on Industry 4.0 elements such as e-procurement, Blockchain, the Internet of Things, Big Data, robotics, artificial intelligence (AI), chatbots and analytics • post-Brexit implications on public sector procurement • long-term impact of the Covid-19 pandemic on procurement and supply chain • increased ... Unknown localization key: "more"

Objev podobné jako Procurement Principles and Management in the Digital Age - Barry Crocker, Peter Baily, David Jessop, David Farmer

Develop business understanding through real-life examples and latest developments in the field Procurement and Supply Chain Management, 10th Edition, by Farrington is the most comprehensive and accessible textbook on procurement and supply chain management currently available. It is the ideal textbook for those aspiring to be leaders in the profession, and for those who are engaged in professional studies for the Chartered Institute of Procurement and Supply examinations (at both the foundation and professional stages). It is also of value to specialists in other fields who require understanding of the role and influence of this area of business performance. Using extensive real-life examples the subject matter has been brought to life throughout the book, and provides a truly international focus on procurement and supply chain. This fully revised edition covers new developments in the procurement and supply chain field, and offers new chapters on public sector procurement and socially responsible procurement. New to this edition: A new chapter on Public Sector Procurement, recognising the public sector’s impact on the global economy A new chapter on Sustainability and Socially Responsible Procurement, recognising that this is a highly challenging global issue wherein procurement has great influence and more initiatives are needed Extensively ... Unknown localization key: "more"

Objev podobné jako Procurement and Supply Chain Management - Brian Farrington, Kenneth Lysons

Have you wondered how marketers use data and technology to capture relevant information on their target audience? Or how marketers in today’s world deal with questions around sustainability, climate change and planned product obsolescence? In its 7th edition, Foundations of Marketing aims to answer these pressing questions. This leading textbook is packed with contemporary examples and case studies that highlight the real-world applications of marketing concepts. Discover: • The growing importance of social marketing• How organisations are leveraging consumer data to make decisions and drive customer retention and conversion levels• The role of brand communities, peer-to-peer marketing and social influencers• Both a Managerial and Consumer approach to marketingKey features: • Marketing Spotlights highlight the marketing innovations of brands such as Zoom, Rent the Runway, John Lewis and Patagonia.• Marketing in Action boxes offer modern examples of real marketing campaigns in the UK, Denmark, The Netherlands and internationally. • Critical Marketing Perspective boxes encourage students to critically reflect on ethical debates and stimulate student discussion and analysis about socially responsible practices.• End of Chapter Case Studies covering Starbucks, Patek Philipe, Spotify and Depop provides students with an in-depth analysis of companies’ marketing strategies. Each case study has dedicated questions to encourage ... Unknown localization key: "more"

Objev podobné jako Foundations of Marketing, 7e - David Jobber, John Fahy

Boost sales results by zeroing in on the metrics that matter most“Sales may be an art, but sales management is a science. Cracking the Sales Management Code reveals that science and gives practical steps to identify the metrics you must measure to manage toward success.”—Arthur Dorfman, National Vice President, SAP“Cracking the Sales Management Code is a must-read for anyone who wants to bring his or her sales management team into the 21st century.”—Mike Nathe, Senior Vice President, Essilor Laboratories of America“The authors correctly assert that the proliferation of management reporting has created a false sense of control for sales executives. Real control is derived from clear direction to the field—and this book tells how do to that in an easy-to-understand, actionable manner.”—Michael R. Jenkins, Signature Client Vice President, AT&T Global Enterprise Solutions “There are things that can be managed in a sales force, and there are things that cannot. Too often sales management doesn’t see the difference. This book is invaluable because it reveals the manageable activities that actually drive sales results.”—John Davis, Vice President, St. Jude Medical“Cracking the Sales Management Code is one of the most important resources available on effective sales management. . . . It should be ... Unknown localization key: "more"

Objev podobné jako Cracking the Sales Management Code: The Secrets to Measuring and Managing Sales Performance - Jason Jordan, Michelle Vazzana

The bestselling advanced management accounting textbook. For Management Control or Advanced Management Accounting modules on undergraduate, postgraduate or MBA courses. Management Control Systems, 5th edition is the latest edition of the bestselling textbook in the field of management accounting, renowned for its authorship and excellently researched material. An essential learning resource presenting a wealth of international examples from real companies, this text will help you gain a solid grasp of this important subject. Whether or not you have a management background, the clear explanations in this textbook will introduce you to the authors'' leading framework and approach, helping you understand a wide variety of performance measures and controls as well as how to use them. Its extensive range of 75 case studies grounds the concepts in reality, emphasising the difference that well-designed controls can make. Key features A brand-new chapter on environmental, social and governance issues, including corporate social responsibility, reflects new initiatives and policies and their impact on today''s organisations. Comprehensive and detailed coverage of measures that focuses not only on results, but also broader management controls, with aims other than profit maximisation. Updated examples and cases bring the subject to life by exploring examples of well-known businesses such ... Unknown localization key: "more"

Objev podobné jako Management Control Systems - Kenneth Merchant, Wim Van der Stede

Experience the timeless story of Toad, Rat, Mole, and Badger in a beautiful new unabridged, hardcover designed and illustrated by New York Times Bestselling author and Eisner Award-winning creator David Petersen (Mouse Guard). Painstakingly illustrated over three years, this exquisite and lavish edition features both color and pen and ink illustrations throughout. Begun as a series of letters from Kenneth Grahame to his son, The Wind in the Willows is a timeless tale of animal cunning and human camaraderie. Since its first publication in 1908, generations of adults and children have cherished this world of gurgling rivers and whispering reeds, serving as home to the most lovable creatures in all literature—Rat, Mole, Badger, and the irrepressible Toad of Toad Hall; with his goggles, overcoat and love of fast cars. Follow these little adventurers through gypsy caravans, stolen sports cars, and their Wild Wood.

Objev podobné jako The Wind in the Willows: With Illustrations by David Petersen - Kenneth Grahame, David Petersen

Shiba and Walden have significantly revised their classic, A New American TQM. With new methodologies and case studies, this work is one of the most comprehensive studies of management theory and business success. The authors identify a comprehensive approach to management that goes beyond operations improvement to help executives and managers create unique organizational capabilities. They contend that organizations must develop skills in four major areas: customer focus, continuous improvement, total participation, and societal networking. They present proven methods that enable dynamic implementation strategies, facilitate ongoing learning, and encourage continuous diffusion of evolving information and quality practices throughout an organizationÂ’s entire network. Techniques described have been instituted at Analog Devices, Hewlett-Packard, Motorola, Teradyne and many other companies. Numerous in-depth case studies from these and other companies illustrate actual implementations. Shoji Shiba, formerly of MIT is one of the most respected business consultants in the world. Among his many accolades, he received the 2002 Deming Prize, one of the highest awards in management bestowed in Japan. "Professor Shiba has been a source of inspiration, experience and knowledge to countless numbers of CQM members, MIT faculty and students and other organizations and companies around the world....The success of his publications, teaching and ... Unknown localization key: "more"

Objev podobné jako Four Practical Revolutions in Management - David Walden, Shoji Shiba

The timeless guide to sales success has been revised to help you supercharge personal and team performance in a new economy "People make buying decisions emotionally and justify them logically."That shrewd insight from the first edition of this bestselling book has become a no-brainer among sales professionals. Now, the new edition of classic work that has helped millions of sales professionals take their career to new levels offers critical new insights, information, and tools for success in today’s economy. You Can’t Teach a Kid to Ride a Bike at a Seminar, Second Edition retains David Sandler''s classic, battle-tested advice on driving personal and organizational success by breaking the rules of conventional selling. And now Sandler Training’s CEO, David Mattson, has revisited it to provide additional skills designed for today’s highly competitive and more complex sales landscape. With this powerful guide, you’ll learn how to: Take the lead in the "buyer/seller dance" Get the prospect to do most of the talkingHave a process for answering questions from prospectsKnow when a prospect is shopping you . . . and what to do about it Move the relationship forward without becoming an unpaid consultant Master the seven steps of the "Sandler Submarine" Use ... Unknown localization key: "more"

Objev podobné jako You Can’t Teach a Kid to Ride a Bike at a Seminar, 2nd Edition: Sandler Training’s 7-Step System for Successful Selling - Mattson David, David San

Learn to identify, select, implement, and adapt market-driven business strategies for profitable growth in competitive markets In Strategic Market Management, David Aaker and Christine Moorman deliver an incisive, practical, and up-to-date guide for identifying, selecting, implementing, and adapting market-driven business strategies in increasingly complex, dynamic, and crowded markets. The authors provide the concepts, frameworks, tools, and best practice case studies required to develop capabilities in key strategic marketing tasks, achieve high-quality decision making, and drive long-term profitable growth. Extensively revised and updated, the twelfth edition of Strategic Market Management offers newly written chapters focused on growth and branding that reflect cutting-edge frameworks based on the most recent research and the authors' experiences with leading companies. New real-world examples and stronger frameworks, including cutting-edge approaches for environmental analysis, offering market selection, and target market selection. New “digital marketing strategy” topics—including the metaverse, algorithmic bias, augmented reality, influencers, and gamification—are integrated throughout the book. Strategic Market Management, Twelfth Edition, is an excellent textbook for courses at all levels that seek a strategic view of marketing, such as Strategic Market Management, Strategic Market Planning, Strategic Marketing, Marketing Strategy, Strategic Planning, Business Policy, and Entrepreneurship. It is also a valuable reference and guide for ... Unknown localization key: "more"

Objev podobné jako Strategic Market Management - David A. Aaker, Christine Moorman

The Go-To Option-Selling Guide--Updated for Today''s Manic MarketsInvesting today is more complicated and unpredictablethan ever before. The strategy of buy-and-hold has been replaced by buy-and-hope. Trying to grow your assets means worrying about how the next geopolitical crisis or government announcement will affect your portfolio. In an age of stunted economics and uncertain interest rates, attempting to guess market direction can seem futile.The good news is, you don''t have to anymore. There isa better way to invest. It''s time to borrow a page fromthe pros and radically change your entire philosophy to building a solid, high-yielding portfolio.The Complete Guide to Option Selling takes you through the process step by step. Updated to help you drawsteady, high profits in an age of skittish markets, thisclassic text covers the ins and outs of:The Fundamentals of Option SellingWhy writing options works so well, what kind of investor writes options, and how futures options could be the missing piece to your puzzleOption-Selling Strategy and Risk ManagementChoosing the right options to sell, the most powerfulspread strategies, the mechanics of selling, and protecting yourself from downside risk like a proMarket Analysis and Writing OptionsHow to find the best markets to take premium, the secret of seasonal ... Unknown localization key: "more"

Objev podobné jako The Complete Guide to Option Selling: How Selling Options Can Lead to Stellar Returns in Bull and Bear Markets - James Cordier, Michael Gross

In his fourteen years as Yale''s chief investment officer, David Swensen has revolutionised management of the university''s investment portfolio. By relying on nonconventional assets, including private equity and venture capital, Swensen has achieved a remarkable annualised return of 16.2 percent, which has added more than $2 billion to Yale''s endowment. With his exceptional performance record prompting many other institutional portfolio managers to emulate his approach, Dr. Swensen has long been besieged by professionals in the field to write a book articulating his philosophy and strategies of portfolio management. Pioneering Portfolio Managementprovides a road map for creating a successful investment programme. Informed by Swensen''s deep knowledge of financial markets, and ranging from the broad issues of goals and investment philosophy to the strategic and tactical aspects of portfolio management - such as handling risk, selecting investment advisers, and negotiating the opportunities and pitfall in individual asset classes - the book provides a vital source of information for anyone involved in institutional investments.

Objev podobné jako Pioneering Portfolio Management - David F. Swensen

Develop key skills and enhance understanding of management theory and practice. Management, 9th Edition is a comprehensive and accessible introduction to the theory and practice of management. Designed to support those new to the field throughout their studies, the new edition will help you to develop your critical thinking, data gathering, self-reflection, communication, and problem-solving skills. Underpinned by reliable and up-to-date empirical research, this market-leading textbook combines robust academic perspectives with practical applications. Key features include: Diverse case studies and examples from across sectors and organisations help you connect academic theory to real-world challenges and strategies Topics such as cultures and contexts, decision-making and strategy, and entrepreneurship An enhanced focus on contemporary management themes of sustainability and responsible management New "Management in Practice" illustrations that particularly address climate impact and sustainability issues. New sections covering the Grand Societal Challenges where change depends on securing agreement between many diverse global stakeholders As a result, this is an ideal guide and companion for your studies and an essential resource for those looking to develop their understanding and enhance their professional skillsets as future managers and business leaders.

Objev podobné jako Management: An Introduction - David Boddy

Although workplace design and management are gaining more and more attention from modern organizations, workplace research is still very fragmented and spread across multiple disciplines in academia. There are several books on the market related to workplaces, facility management (FM), and corporate real estate management (CREM) disciplines, but few open up a theoretical and practical discussion across multiple theories from different disciplines. Therefore, workplace researchers are not aware of all the angles from which workplace management and effects of workplace design on employees has been or could be studied. A lot of knowledge is lost between disciplines, and sadly, many insights do not reach workplace managers in practice. Therefore, this new book series is started by associate professor Rianne Appel-Meulenbroek (Eindhoven University of Technology, the Netherlands) and postdoc researcher Vitalija Danivska (Aalto University, Finland) as editors, published by Routledge. It is titled ‘Transdisciplinary Workplace Research and Management’ because it bundles important research insights from different disciplinary fields and shows its relevance for both academic workplace research and workplace management in practice. The books will address the complexity of the transdisciplinary angle necessary to solve ongoing workplace-related issues in practice, such as knowledge worker productivity, office use, and more strategic management. ... Unknown localization key: "more"

Objev podobné jako A Handbook of Management Theories and Models for Office Environments and Services

Project Management for Engineering, Business and Technology is a highly regarded textbook that addresses project management across all industries. First covering the essential background, from origins and philosophy to methodology, the bulk of the book is dedicated to concepts and techniques for practical application. Coverage includes project initiation and proposals, scope and task definition, scheduling, budgeting, risk analysis, control, project selection and portfolio management, program management, project organization, and all-important "people" aspects—project leadership, team building, conflict resolution, and stress management.The systems development cycle is used as a framework to discuss project management in a variety of situations, making this the go-to book for managing virtually any kind of project, program, or task force. The authors focus on the ultimate purpose of project management—to unify and integrate the interests, resources and work efforts of many stakeholders, as well as the planning, scheduling, and budgeting needed to accomplish overall project goals.This sixth edition features:updates throughout to cover the latest developments in project management methodologies; a new chapter on project procurement management and contracts;an expansion of case study coverage throughout, including those on the topic of sustainability and climate change, as well as cases and examples from across the globe, including India, Africa, ... Unknown localization key: "more"

Objev podobné jako Project Management for Engineering, Business and Technology - Herman Steyn, John M. Nicholas

The new edition of the acclaimed textbook on Global Logistics and Supply Chain Management, offers a global scope and focus on both theory and practice Global Logistics and Supply Chain Management equips students with the knowledge and tools to navigate today’s complex, interconnected global markets. Covering both practical applications and strategic decision-making, this comprehensive textbook combines theory with real-world case studies to provide a thorough understanding of logistics systems and supply chain management (SCM) practices. Designed to meet the needs of today’s students and instructors, the fifth edition of Global Logistics and Supply Chain Management offers a balanced and student-friendly presentation of both qualitative and quantitative content, emphasizing key concepts such as sustainability, supply chain vulnerabilities, and digital transformation. Covering both foundational principles and advanced topics, each chapter builds a robust framework for students to critically assess and improve supply chain operations. Throughout the text, the authors provide expert insights into the latest trends, emerging technologies, and global events, including the COVID-19 pandemic. Global Logistics and Supply Chain Management, Fifth Edition, is an ideal textbook for undergraduate and postgraduate courses in logistics, supply chain management, and operations management in business, engineering, management, and international trade programs. New to this Edition: ... Unknown localization key: "more"

Objev podobné jako Global Logistics and Supply Chain Management - Agustina Calatayud, John Mangan, Chandra Lalwani

Project Management Metrics, KPIs,and Dashboards Enables readers to easily understand and implement essential strategies on measuring project management performance Project Management Metrics, KPIs, and Dashboards provides complete coverage of what metrics and KPIs are and how to use them effectively, offering comprehensive coverage of the different dashboard types, design issues, and applications that ­readers may come across during practical application of the concepts. To aid in seamless reader comprehension, the work includes full-color dashboards from some of the most successful project management companies. As a modern resource, the work aligns with PMI’s PMBOK® Guide and stresses value-driven project management. Written by the leading authority in the field, sample topics covered in the work are as follows: Stakeholder relations management, effective metric measurements, selecting the right project metrics, innovation metrics, and how to become and stay agile Comparing traditional and nontraditional projects, defining complexity, decision making, fluid methodologies, global project management, and project management methodologies/frameworks Customer relations management, a new look at defining project success, and why customer satisfaction must always be considered Scope creep, scope creep dependencies, causes of scope creep, the business side of scope creep, and ways to minimize scope creep For project managers across all industries, Project ... Unknown localization key: "more"

Objev podobné jako Project Management Metrics, KPIs, and Dashboards - Harold R. Kerzner

For over thirty-five years, Colin Drury’s Management and Cost Accounting has successfully blended theory and practice. Established as the leading text in the field, it helps students learn the key concepts and processes of management and cost accounting. Now in its twelfth edition, the text retains its trademark clear and accessible style, covering everything students need to know for their management accounting career and professional exams. Every chapter includes an “Employability Skills” question, review problems from accounting examination bodies and recent real-world examples of well-known international organizations such as Netflix, Amazon and Apple. This edition includes new chapters on data analytics and environmental management accounting as well as expanded coverage of strategic performance and cost management, value creation and quality management. Drawing on his extensive experience, Mike Tayles continues to comprehensively revise Colin Drury's text.

Objev podobné jako Management and Cost Accounting - Colin Drury, Mike Tayles

Nutrition and Disease Management for Veterinary Technicians and Nurses A fully updated edition of the student-friendly guide to veterinary nutrition Diet and nutrition are essential aspects of veterinary care. Proper care and feeding of companion animals can improve health outcomes and help to prevent disease. Meeting the altered dietary needs of a sick animal can facilitate recovery and improve quality of life. For veterinary technicians, nurses, and other veterinary practitioners, a working knowledge of companion animal nutrition is an essential component of overall patient care. Nutrition and Disease Management for Veterinary Technicians and Nurses offers an accessible, up-to-date introduction to the key concepts and elements of veterinary nutrition. With detailed coverage of the fundamentals of veterinary nutrition in addition to the nutritional management for many common small animal diseases, the third edition incorporates all the essentials of veterinary nutrition and dietary management for veterinary patients of any age or health status. Readers of the third edition of Nutrition and Disease Management for Veterinary Technicians and Nurses will also find: Fourteen new chapters, plus additional species in some chaptersAn added section on prebiotics, probiotics, and synbioticsEnd-of-chapter summaries with multiple-choice questions and case reviews to facilitate use in the classroom Nutrition and ... Unknown localization key: "more"

Objev podobné jako Nutrition and Disease Management for Veterinary Technicians and Nurses - Ann Wortinger, Kara M. Burns

Modern Finance and Risk Management is dedicated to our colleague, academic mentor, and adviser Professor Hermann Locarek-Junge. During his academic career, Hermann Locarek-Junge published several important contributions to the field of risk management and portfolio management and served as the chairman and board member of the German Finance Association (DGF) and the Data Science Society (Gesellschaft für Klassifikation).A short foreword by the mentors of Hermann Locarek-Junge and an introduction by the editors mark the beginning of the Festschrift. The first section on Modern Finance includes chapters on asset management, entrepreneurship, and behavioural finance. The second section on Modern Risk Management contains seven contributions covering considerations of risk measurement, risk management, and regulation. Finally, the third section includes topics on commodities and energy finance.This Festschrift comprises 20 original contributions of notable scholars in finance who have worked with Hermann Locarek-Junge over the last four decades. Due to numerous connections to practice and applications, Modern Finance and Risk Management is relevant and attractive not only to academics and researchers but also to practitioners in industry and banking.

Objev podobné jako Modern Finance And Risk Management: Festschrift In Honour Of Hermann Locarek-junge

Research in Public Administration and Public Management has distinctive features that influence the choices and application of research methods. The standard methodologies for researching from the social sciences can be difficult to follow in the complex world of the public sector. In a dynamic political context, the focus lies on solving societal problems whilst also using methodological principles to do scientifically sound research.The second edition of Research Methods in Public Administration and Public Management represents a comprehensive guide to undertaking and using research in Public Management and Administration. It is succinct but covers a wide variety of research strategies, including action research, experiments, case studies, desk research, systematic literature reviews and more. It pays attention to issues of design, sampling, research ethics and data management. This textbook does explain the role of theory, but also offers many international examples and practical exercises. It takes the reader through the journey of research, starting with the problem definition, choice of theory, research design options and tools to achieve impactful research. New and revised material includes, but is not limited to:A closer look at popular methods like the experiment and the systematic literature review;A deeper examination of research ethics and data management;New examples ... Unknown localization key: "more"

Objev podobné jako Research Methods in Public Administration and Public Management - Sandra van Thiel

The oil and gas industry is a complex sector with significant reach in terms of providing the energy needs of the global economy and the security, environmental and development consequences thereof. In particular, the sector is extremely important for the economic growth of emerging markets and developing countries. Furthermore, the life span of oil and gas resources is finite, with high health and safety risks and substantial environmental costs that require careful management and sustainability practices to ensure optimal extraction and utilisation of these resources. This book examines the challenges and opportunities in the oil and gas industry, in the context of emerging markets and developing economies.It provides comprehensive coverage of the management and sustainability practices of the sector, the environmental impact and sustainability of resources as well as the businesses that operate in the sector across the entire value chain. It addresses the current discourse on topics such as the Sustainable Development Goals, the Green Economy, the Paris Agreement and Glasgow Climate Pact and concludes with a chapter on the future of the oil and gas industry. The discussions around energy and energy transitions in particular continue to gain momentum and the book provides a wide-reaching and up-to-date overview ... Unknown localization key: "more"

Objev podobné jako Sustainability Management in the Oil and Gas Industry

Master the core subject principles of business operations and processes Operations and Process Management 7th edition is the ultimate text for those wishing to successfully manage business operations, equipping you with the critical and practical tools to manage business operations successfully. A must-read textbook for students who want to embark on a career in the field of operations, it approaches each topic from a managerial perspective, providing a relevant, real-world understanding of the core principles of the subject. With a range of examples, frameworks and techniques incorporated in each chapter, the book is designed to help you better analyse existing operations and understand ways to deal with operational and process challenges. Key features: Updated case studies drawing from a diverse range of industries and organisations from around the globe. New ''Responsible Operations'' sections, introduced in all chapters, highlighting the ethical, social and environmental issues associated with operations decisions. A focus on recent developments reflecting the shifting operations environment, including the implications of hybrid working, increased volatility in supply chains, and updated coverage of agile project management. This text is for everyone wanting to understand the nature, principles and practice of operations and process management. It is aimed primarily at students ... Unknown localization key: "more"

Objev podobné jako Operations and Process Management - Alistair Brandon-Jones, Nigel Slack, Nicola Burgess

Cross-Cultural Management: Essential Concepts introduces readers to the fundamentals of cross-cultural management by exploring the influence of culture on interpersonal interactions in organizational settings and examining the ever-increasing number of cross-cultural challenges that global managers face in today’s workplace. The Fourth Edition reflects the most current thinking on the topic and includes a series of new features including: Enhanced coverage of language issues, offering strategies for improving communication in multinational companies (Ch.6) New discussions about the relationship between immigration and international management (Ch. 11) Increased emphasis on understanding the mechanisms of cross-cultural interactions Best practices for transferring knowledge across cultures (Ch.9) Expanded coverage of cross-generational considerations (Ch.11) New and updated examples, statistics, discussion questions and references. The book is complemented by a companion website featuring a range of tools and resources for lecturers, including chapter-specific PowerPoint slides, and a Microsoft Word test bank containing multiple-choice, true/false, and open-ended questions for each chapter. Suitable reading for undergraduate and postgraduate students taking Change Management courses.

Objev podobné jako Cross-Cultural Management - David C. Thomasma, Mark F. Peterson

Intersectionality and Crisis Management: A Path to Social Equity aims to embed the social equity discourse into crisis management while exploring the potential of a new tool, the Integrative Crisis Management Model. Leaders and managers navigate a complex and networked environment of policy-making and action, frequently occurring in real time, under constant media exposure. The pervasive availability of this news on all platforms and devices produces a lingering anxiety about the inevitability of danger. Consequently, crisis affords a time-sensitive exploration of management practices and sheds a critical spotlight on deficiencies that may yield novel approaches to doing business.As the book engages contributing authors who are foremost in their field, it also includes practitioners, students, and junior scholars in a creative new discourse about equity. Bringing these diverse voices together in one volume presents a unique opportunity to generate new insights. Intersectionality provides a framework for understanding how categorizations of people drive social constructs of discrimination and oppression. Each chapter covers a different subject – exploring intersectionality in healthcare, nonprofit management, and human resources – and is accompanied by discussion questions. The book provides something for the classroom, for practitioners, and for scholars who want to include more intersectional thinking into ... Unknown localization key: "more"

Objev podobné jako Intersectionality and Crisis Management

For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Pearson MyLabTM Management is not included. Students, if MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. MyLab Management should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. Reach every student by pairing this text with Pearson MyLab Management MyLabTM is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.

Objev podobné jako Strategic Management and Competitive Advantage: Concepts Global Edition - Jay Barney, William Hesterly

For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Also available with MyLab Management MyLabTM is the teaching and learning platform that empowers you to reach every student. By combining trusted authors’ content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. Learn more about MyLab Management.

Objev podobné jako Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition - Jay Barney, William Hesterly

In today''s workplace, employees are routinely expected to coordinate and manage projects. Yet, chances are, you aren''t formally trained in managing projects - you''re an unofficial project manager. FranklinCovey experts Kory Kogon and Suzette Blakemore understand the importance of leadership in project completion and explain that people are crucial in the formula for success. This updated and revised edition of Project Management for the Unofficial Project Manager offers practical, real-world insights for effective project management and guides you through the essentials of the value, people, and project management process: Scope, Plan Engage, Track, and Adapt. Close If you''re struggling to ensure multiple projects are finished with high value and on time, this book is for you. If you manage projects without the benefit of a team, this book is also for you. Change the way you think about project management - ''project manager'' may not be your official title, but with the right strategies, you can excel in this project economy.

Objev podobné jako Project Management for the Unofficial Project Manager (Updated and Revised Edition) - Kory Kogon, Suzette Blakemore

THE PRACTICAL, EASY INTRODUCTION TO MODERN SUPPLY CHAIN/LOGISTICS MANAGEMENT FOR EVERY PROFESSIONAL AND STUDENT! COVERS CORE CONCEPTS, PLANNING, OPERATIONS, INTEGRATION, COLLABORATION, NETWORK DESIGN, AND MORE SHOWS HOW TO MEASURE, CONTROL, AND IMPROVE ANY SUPPLY CHAIN INCLUDES PRACTICAL ADVICE FOR JUMPSTARTING YOUR OWN SUPPLY CHAIN CAREER This easy guide introduces the modern field of supply chain and logistics management, explains why it is central to business success, shows how its pieces fit together, and presents best practices you can use wherever you work. Myerson explains key concepts, tools, and applications in clear, simple language, with intuitive examples that make sense to any student or professional. He covers the entire field: from planning through operations, integration and collaboration through measurement, control, and improvement. You’ll find practical insights on hot-button issues ranging from sustainability to the lean-agile supply chain. Myerson concludes by helping you anticipate key emerging trends—so you can advance more quickly in your own career. Trillions of dollars are spent every year on supply chains and logistics. Supply chain management is one of the fastest growing areas of business, and salaries are rising alongside demand. Now, there’s an easy, practical introduction to the entire field: a source of reliable knowledge and ... Unknown localization key: "more"

Objev podobné jako Supply Chain and Logistics Management Made Easy - Paul Myerson

For courses in Introduction to Revenue Management. The first of its kind, this book was written to address the emerging course in Hospitality focused on revenue management. Based on the authors’ years of industry experience, this book includes a model for understanding the revenue management process and reveals four basic building blocks to revenue management success. With chapters dedicated to consumer behavior, economic principles, and strategic management, it outlines key processes and stages of revenue management planning. Four unique application chapters tailor concepts to specific segments of the industry and professional profiles help students learn about possibilities within the field.

Objev podobné jako Introduction to Revenue Management for the Hospitality Industry, An: Principles and Practices for the Real World - Juston Parker, Trevor Stuart-Hill,

Marine recreational fishing is a popular activity enjoyed by more than 9 million Americans annually and is a driver of the American ocean-or blue-economy. To ensure that fish populations are not overexploited, the NOAA Fisheries' Marine Recreational Information Program (MRIP) monitors recreational catch through a variety of in-person, telephone, mail-in, and other surveys. NOAA Fisheries' management of recreational catch also must take into account annual catch limits (ACLs) established to prevent overfishing for all managed species in federal waters. While MRIP has worked to improve recreational catch surveys over the past decade, the surveys were never designed to meet the demands of in-season management of ACLs. In some cases, estimates of harvest have triggered accountability measures such as early season closures and reductions in future recreational ACLs, which have been a source of contention with the recreational fishing community. This report presents approaches for optimizing MRIP data and complementary data for in-season management and considers alternatives for managing recreational fisheries with ACLs to better serve both social and economic management objectives.

Objev podobné jako Data and Management Strategies for Recreational Fisheries with Annual Catch Limits - Engineering, and Medicine National Academies of Sciences, Divisio

The text is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new edition is a mainstream textsuitable for all business students studying strategy and marketingcourses.

Objev podobné jako Strategic Market Management - David A. Aaker, Damien McLoughlin

Albaum, Duerr & Josiassen, International Marketing and Export Management, 8e International Marketing and Export Management 8e offers an accessible state-of-the-art text in international marketing. The book covers the evolving internationally competitive landscape that almost all firms and consumers find themselves acting in today. Consumers because they often make consumption choices where there are international options, and firms because they either compete internationally or have international competitors in their domestic market. The eighth edition retains its clear and comprehensive coverage of the opportunities for companies of all sizes and in all industries in the export of goods, services, intellectual property and business models. Written in a no-nonsense style, the book has been updated to offer the most up-to-date discussion of the literature in the area. Key features include: A thorough outline of the international environment that firms and consumers find themselves in. In terms of critical literature this text makes extensive use of truly international marketing theories and models, rather than merely using generic marketing theories and models in an international context. Comprehensive coverage of international consumer behaviour such as country-of-origin theories and models. Increased coverage of the service sector. Greater emphasis on corporate social responsibility and ethics. The book is ... Unknown localization key: "more"

Objev podobné jako International Marketing and Export Management - Alexander Josiassen, Gerald Albaum, Edwin Duerr

Principles and Practices of Bar and Beverage Management: raising the bar is a comprehensive text and resource book designed to explain the latest developments in and new complexities of managing modern bars- be they stand alone or part of larger institutions such as hotels and resorts. Consumer expectations have changed and a bar today must deliver an integrated social experience in a safe modern environment, which also offers the latest products and services in a professional and engaging fashion. Against a background of increasing competition and an increasingly sophisticated customer base this text has been designed to support the bar and beverage skills of students and professionals. It will be the primary reference source in meeting the professional skills and development needs of those who aspire to a career in the bar, restaurant and hospitality industry. It gives the reader-* A complete guide to every aspect of bar management from customer care, marketing, beverages and beverage management, the economic context and bar technology- to key issues of health and safety;* A well defined pedagogic structure giving objectives and learning outcomes, discussion points, further reading and end of chapter summaries;* Links to relevant web, visual and audio- resources;* A clear logical ... Unknown localization key: "more"

Objev podobné jako Principles and Practices of Bar and Beverage Management

Examine strategic management with the market-leading book that sets the standard as today''s most intellectually rich, but practical analysis of strategic management. Written by award-winning instructors and prominent management scholars, Hitt/Ireland/Hoskisson/Harrison''s STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, CENGAGE INTERNATIONAL EDITION, 14E incorporates cutting-edge research and examples from more than 600 companies. This edition combines a classic industrial organization model with a resource-based view of the firm and a stakeholder perspective to demonstrate how businesses establish competitive advantages in the global market. You study how firms govern themselves, formulate and implement strategies that create value for stakeholders, use strategic alliances to enhance global competitiveness and meld strategic management and entrepreneurial behaviors for winning growth strategies. MindTap and Cengage Infuse online resources are also available to help you excel as a strategic leader.

Objev podobné jako Strategic Management: Concepts and Cases - Michael A. Hitt, Robert E. Hoskisson, R. Duane Ireland, Jeffrey S. Harrison

Handfield/Giunipero/Monczka/Patterson’s “Purchasing and Supply Chain Management,” 8th Edition, draws from first-hand experiences working with senior executives and practitioners across multiple industries. Learn about recent advancements in supply chain cybersecurity and counterfeit management, AI, analytics, procurement automation and supply chain visibility. Learn about the use of AI, purchasing analytics, e-procurement and robotic process automation, fraud management and risk mitigation, emerging technology in real-time supply chain systems, blockchain applications and the creation of Centers of Excellence. Topics align with hiring requirements for supply chain roles in the industry and public sector and provide solid preparation for entering the workforce. Students and working professionals keep this text as a reference for new problems they encounter in their supply chain career.

Objev podobné jako Purchasing and Supply Chain Management - James Patterson, Robert Handfield, Robert Monczka, Larry Giunipero

A comprehensive guide to the care and management of horses and ponies. The aim of this volume is to provide a reliable source of information and advice on all practical aspects of horse and stable management. The manual has been compiled by a panel of experts each drawing on considerable experience and contributing specialised knowledge on his or her chosen subject. Filled with reliable information and advice on modern stable management practices, the book provides a sound foundation for Horse Knowledge and Care.Throughout, the emphasis is on the adoption of correct and safe procedures for the welfare of all who come into contact with horses, as well as for the animals themselves.Coverage includes: The Horse Care of the Horse Watering and Feeding Saddlery and TackSpecialist Care of the Competition HorseThe Horse at Grass The Stable Yard

Objev podobné jako BHS Complete Manual of Horse and Stable Management - The British Horse Society

This accessible, comprehensive yet remarkably concise textbook is designed to help students and researchers in business and management with their research project. It covers key qualitative research methods, data collection techniques and explores how to analyse qualitative data, before providing invaluable advice on how to write up your research and get published. Now in its fourth edition, Qualitative Research in Business and Management has been updated to reflect the growing popularity of online research and secondary data collection, with new content on AI, the digitalization of qualitative research and virtual fieldwork. Michael D. Myers is Professor of Information Systems in the Department of Information Systems and Operations Management at the University of Auckland Business School, Auckland, New Zealand.

Objev podobné jako Qualitative Research in Business and Management - Michael D Myers

Marketing Management and Strategy is a concise and practical management guide to the latest ideas in advanced Marketing and Strategy. The authors show how to develop a marketing orientation in the organisation and how this impacts on the ultimate corporate goals of profit, growth and security. They then examine how marketing strategies are developed and implemented through effective product, pricing, distribution, communication and services. This is a core text for MBA Marketing Management course and for university short courses for executives. This will also be suitable for any undergraduates or postgraduates on marketing strategy courses.

Objev podobné jako Marketing Management and Strategy - Phil Stern, Peter Doyle

This second edition of the book reflects the authors’ work to continually improve upon the model and to apply the methodology to a broader range of issues. The book includes: • An entirely new chapter on managing risk in programs, which is an important dimension in today’s world of ever more complex initiatives • Updated material and methodology more closely aligned with relevant international standards • Emphasis on minimizing the threats and maximizing the opportunities to optimize achievement of your project goals Based on sound principles and best practices, this book guides any member of the project management team in conducting risk management in a real-world environment.

Objev podobné jako Practical Project Risk Management - David Hillson, Peter Simon

This book showcases the different ways in which contemporary forms of data analysis are being used in urban planning and management. It highlights the emerging possibilities that city-regional governance, technology and data have for better planning and urban management - and discusses how you can apply them to your research. Including perspectives from across the globe, it’s packed with examples of good practice and helps to demystify the process of using big and open data. Learn about different kinds of emergent data sources and how they are processed, visualised and presented. Understand how spatial analysis and GIS are used in city planning. See examples of how contemporary data analytics methods are being applied in a variety of contexts, such as ‘smart’ city management and megacities. Aimed at upper undergraduate and postgraduate students studying spatial analysis and planning, this timely text is the perfect companion to enable you to apply data analytics approaches in your research.

Objev podobné jako Applied Data Analysis for Urban Planning and Management

Recognizing and responding to change is the oxygen of life for an organization, and leadership is fundamentally about focusing organizations on these new realities. Leadership and Change Management provides the reader with a practical, real-world understanding of several dimensions of leadership that are usually neglected in management textbooks, such as the nature of new realities and how managers can improve their insight into them, and how leaders can identify and overcome resistance to change. Â Drawing on a wide range of insightful, global real-life case studies to capture the imagination, the topics covered include critical systems thinking, philosophies of leadership, group dynamics, authority, ethics, personal character and the psychology of leadership. Â This comprehensive text will be of interest to anyone looking for a more thoughtful engagement with the key issues in leadership and change management.

Objev podobné jako Leadership and Change Management - Annabel Beerel

Decipher the complex world of TRM! With this all-in-one guide to SAP S/4HANA Finance for treasury and risk management, youÂ’ll get the detailed, expert help you need to run your operations smoothly. Set up your core configuration elements for debts and investments, foreign exchange, derivatives, and securities. Then expand your scope with exposure management, cash flow hedging, and balance sheet hedging. With information on correspondence forms, analyzers, reports, and integration, this book is your one-stop shop for TRM!Highlights Include: 1) Master data2) Debts and investments3) Foreign exchange4) Derivatives 5) Securities6) Contracts7) Exposure management8) Cash flow hedging 9) Balance sheet hedging10) Correspondence11) Reporting12) Integration

Objev podobné jako Treasury and Risk Management with SAP S/4HANA - Luke Carlson