strategic management and competitive advantage concepts and cases global edition jay barney william hesterly

For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Also available with MyLab Management MyLabTM is the teaching and learning platform that empowers you to reach every student. By combining trusted authors’ content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. Learn more about MyLab Management.

Objev podobné jako Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition - Jay Barney, William Hesterly

For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Pearson MyLabTM Management is not included. Students, if MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. MyLab Management should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. Reach every student by pairing this text with Pearson MyLab Management MyLabTM is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.

Objev podobné jako Strategic Management and Competitive Advantage: Concepts Global Edition - Jay Barney, William Hesterly

For courses in strategy. A Practical, Skills-oriented Approach to Strategic Management In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The Sixteenth Edition has been thoroughly updated and revised with current research and concepts, and added exercises and review questions. MyManagementLab not included. Students, if MyManagementLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyManagementLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyManagementLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.

Objev podobné jako Strategic Management: A Competitive Advantage Approach, Concepts, Global Edition - Forest David, Fred David

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This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed. For project management courses. Project management fundamentals with broad applications In its 5th Edition, Project Management: Achieving Competitive Advantage takes a contemporary, decisive, and business-oriented approach to teaching and learning project management. To promote a comprehensive, multi-industry understanding of the text, the author addresses project management theory within the context of a variety of successful organizations, whether they be publicly held, private, or nonprofit. Comprehensive case analysis and detailed exercises, including brand-new, contemporary case studies for the 5th Edition, give students the tools to assess projects in real time, while also leveraging the latest project management technology, including MS Project 2016.

Objev podobné jako Project Management: Achieving Competitive Advantage, Global Edition - Jeffrey Pinto

For strategic management and business policy courses. Using a strategic management model to learn and apply key concepts Picking up where popular previous editions left off, Strategic Management and Business Policy further sharpens and modernizes this text''s approach. It teaches strategy with an emphasis on globalization, innovation and sustainability. And educates students about strategic concepts they need to know as they face the issues that all organizations must build upon to push their businesses forward. With new cases, vignettes, examples and statistics in the 16th Edition, students get an extraordinarily well-researched and practically crafted lesson.

Objev podobné jako Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition - Alan Hoffman, Thomas Wheelen, J. Hunger, Char

Business ethics is the set of practices and policies that companies use to guide them through decisions about finances, negotiations and deals, corporate social responsibility, and more. Without a strong set of ethics, a business can run afoul of the law and encounter financial pitfalls and moral dilemmas. The objective of this book is a practical, fair, balanced, and objective treatment of the role of ethics in the business performance of companies in competitive markets that demonstrates how ethics affects business culture, strategy, decision-making, and value creation, which then determine competitiveness and business viability. The universality of corruption and the prevalence of unethical conduct is the background from which the narrative describes how ethical issues enter all functional areas. The ethicsÂ’ effects on the complexity of decisions and challenges are examined and the questions of why bother with ethical business and whether businesses invite government regulation are answered. Next, a framework is developed to identify and trace links and influences of business ethics on strategic decisions, corporate culture, and decision-making. The effects of strategy and culture on key business success factors and their interdependence are reviewed along with those with competitive advantage elements. These assessments then form the basis of ... Unknown localization key: "more"

Objev podobné jako Ethics in Business Decisions and Competitive Advantage - John E. Triantis

Understand the link between MIS and business performance with this case-based study. Management Information Systems, 17th edition, Global Edition, by Kenneth C. Laudon and Jane P. Laudon, provides you with a comprehensive overview of information systems used by business firms today. Using real-life case studies, the text describes how well-known companies use IT to solve problems and achieve business objectives, helping you to understand the connections between Management Information Systems (MIS) and business performance. Now in its 17th edition, the book continues to help you develop sought-after skills such as leading IS-related management discussions and using IT to meet bottom-line results. New features including interactive sessions, video cases and a career opportunities section, enable you to enhance your understanding of the subject and build practical job-seeking skills. Authoritative and thorough, this case-based study of Information Systems (IS) in business today is ideal for introductory courses in IS and MIS. Also available with MyLab®MIS MyLab combines trusted content with digital tools and a flexible platform, personalising the learning experience for each student. If you would like to purchase the physical text and MyLab®MIS, search for:  9781292403694 Management Information Systems, Global Edition, 17th Edition plus MyLab MIS with Pearson eText. Package consists of:  9781292403281 Management Information ... Unknown localization key: "more"

Objev podobné jako Management Information Systems: Managing the Digital Firm, Global Edition - Jane Laudon, Kenneth Laudon

Gain the practical tools to solve supply chain problems. Supply Chain Management: Strategy, Planning and Operation, 7th edition, Global Edition, by Sunil Chopra, introduces you to high-level strategy and concepts. A strategic framework guides you through all the key drivers of supply chain performance, including facilities, inventory, transportation, information, sourcing, and pricing. The 7th edition embeds compelling case study examples to illustrate how good supply chain management offers a competitive advantage and how poor supply chain management can damage an organisation''s performance. With this text, you can gain a deeper understanding of supply chains and a firm grasp of the practical managerial levers that can improve supply chain performance. With a range of in-text features and essential learning tools, this text is perfect for MBA, engineering masters, or senior-level undergraduate courses in supply chain management.

Objev podobné jako Supply Chain Management: Strategy, Planning, and Operation, Global Edition - Sunil Chopra

For all introductory genetics courses. Teach students core genetics concepts and applications Concepts of Genetics emphasizes the fundamental ideas of genetics, while exploring modern techniques and applications of genetic analysis. This best-selling text continues to provide understandable explanations of complex, analytical topics and recognizes the importance of teaching students how to become effective problem solvers. The 12th Edition has been extensively updated to provide comprehensive coverage of important, emerging topics such as CRISPR-Cas and the study of posttranscriptional gene regulation in eukaryotes. An expanded emphasis on ethical considerations that genetics is bringing into everyday life is addressed in Genetics, Ethics, and Society and Case Study features. Mastering Genetics is not included. Students, if Mastering Genetics is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. Mastering Genetics should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. Reach every student by pairing this text with Mastering Genetics MasteringTM is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, Mastering personalizes the learning experience and improves results for each student.

Objev podobné jako Concepts of Genetics, Global Edition - Michael Palladino, Charlotte Spencer, William Klug, Michael Cummings, Darrell Killian

Basic Approach Introduction to Geography: People, Places, & Environment, Sixth Edition introduces students to the major tools, techniques, and methodological approaches of the discipline through new applied and visual features that engage students and reinforce real-world connections. The authors emphasize the integration of various aspects of geographic processes and systems by discussing what happens in one set of geographic processes and how that affects others. For example, what happens in economic systems affects environmental conditions; what happens to climate affects political dynamics. Features An emphasis on current applied topics and critical thinking includes: NEW Explorations. Written by guest contributors who are experts in their respective fields, these new features help students make the link between geographical concepts from the chapters’ major themes to real-world data and research, showing the applied nature and relevance of geography today. NEW The World in 2050. These new features, located at the end of each chapter, extrapolate current trends and predictions of key geographic issues into the future, using current data and a highly visual approach to discuss possible future scenarios. Rapid Change. These features emphasize the issues that arise as local places contend with environmental, economic, cultural, and political changes that occur at unprecedented ... Unknown localization key: "more"

Objev podobné jako Introduction to Geography: People, Places & Environment, Global Edition - Carl Dahlman, William Renwick

Callister's Materials Science and Engineering: An Introduction, 10th Edition promotes student understanding of the three primary types of materials (metals, ceramics, and polymers) and composites, as well as the relationships that exist between the structural elements of materials and their properties.

Objev podobné jako Callister's Materials Science and Engineering, Global Edition - David G. Rethwisch, William D., Jr. Callister

For courses in Introduction to Information Systems. A case-based approach to IS in business today Management Information Systems: Managing the Digital Firm provides a comprehensive introduction to Information Systems that draws connections between MIS and business performance. The authors present real-world case studies that explain how well-known companies use IT to solve problems and achieve their objectives. This real-world approach helps students develop sought-after skills, learn to lead IS-related management discussions, and use IT to meet bottom-line results. The 18th Edition has been updated to cover important contemporary topics including the latest on AI, sustainability and analytics.

Objev podobné jako Management Information Systems: Managing the Digital Firm, Global Edition (Book) - Jane Laudon, Kenneth Laudon, Carol Traver

For courses in wireless communication networks and systems A Comprehensive Overview of Wireless Communications Wireless Communication Networks and Systems covers all types of wireless communications, from satellite and cellular to local and personal area networks. Organised into four easily comprehensible, reader-friendly parts, it presents a clear and comprehensive overview of the field of wireless communications. For those who are new to the topic, the book explains basic principles and fundamental topics concerning the technology and architecture of the field. Numerous figures and tables help clarify discussions, and each chapter includes a list of keywords, review questions, homework problems, and suggestions for further reading. The book includes an extensive online glossary, a list of frequently used acronyms, and a reference list. A diverse set of projects and other student exercises enables instructors to use the book as a component in a varied learning experience, tailoring courses to meet their specific needs.

Objev podobné jako Wireless Communication Networks and Systems, Global Edition - William Stallings, Cory Beard

For courses in teaching math methods (preK-8). Guide teachers to help all PreK to 8th grade learners make sense of math Elementary and Middle School Mathematics illustrates how children in PreK to 8th grade learn math, and then supplies concrete, effective methods of teaching math using problem-based activities. Examples of real student work, common challenges, and hundreds of classroom-ready hands-on tasks help readers visualize developmentally appropriate mathematics instruction and assessment that supports and challenges all learners. The 11th Edition, Global Edition, reflects the Common Core State Standards and NCTM''s Principles to Actions, as well as current research and the latest teaching technology. Hallmark features of this title Samples of real student work show children''s mathematical reasoning in context. Adaptations to Challenge and Support Students offer practical strategies to make activities accessible to all students. Formative Assessment Notes help educators evaluate students'' understanding of content areas and offer the best methods to assist struggling students. Common Challenges tables outline a student challenge and what it looks like, with tips on how to help. Big Ideas lists help readers envision how to form their lesson plans around major themes rather than isolated skills or concepts. Research-based strategies, NCTM Teaching Standards, and Standards ... Unknown localization key: "more"

Objev podobné jako Elementary and Middle School Mathematics: Teaching Developmentally, Global Edition - Jennifer Bay-Williams, Karen Karp, John Walle

Thist itle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. For undergraduate and graduate-level business courses that coverthe skills of negotiation. Delve into the mind and heart of the negotiator to enhance yournegotiation skills The Mind and Heart of the Negotiator isdedicated to individuals who want to improve their ability to negotiate—whetherin multimillion-dollar business deals or personal interactions. This textexplains what to do and what to avoid at the bargaining table, facilitated byan integration of theory, scientific research, and real-world application.The 7th Edition contains new and updated exercises,statistics, and examples from business, politics, and personal life spanningthe globe to illustrate effective, as well as ineffective, negotiation skills.Armed with these, students will be ready to improve their relational as well aseconomic outcomes.

Objev podobné jako Mind and Heart of the Negotiator, The, Global Edition - Leigh Thompson

For courses in Cryptography, Computer Security, and Network Security. Keep pace with the fast-moving field of cryptography and network security Stallings’ Cryptography and Network Security: Principles and Practice introduces students to the compelling and evolving field of cryptography and network security. In an age of viruses and hackers, electronic eavesdropping, and electronic fraud on a global scale, security is paramount. The purpose of this book is to provide a practical survey of both the principles and practice of cryptography and network security. The first part of the book explores the basic issues to be addressed by a network security capability and provides a tutorial and survey of cryptography and network security technology. The latter part of the book deals with the practice of network security, covering practical applications that have been implemented and are in use to provide network security. The 8th Edition captures innovations and improvements in cryptography and network security, while maintaining broad and comprehensive coverage of the entire field. In many places, the narrative has been clarified and tightened, and illustrations have been improved based on extensive reviews by professors who teach the subject and by professionals working in the field.

Objev podobné jako Cryptography and Network Security: Principles and Practice, Global Ed - William Stallings

Manufacturing Engineering and Technology offers thorough, up-to-date coverage of manufacturing science, engineering and technology, and will help you understand the vital importance of manufacturing in the modern global economy. It emphasizes the interconnectedness of every manufacturing activity, from complex interactions between materials to design, process and operations. Extensive questions and problems explore viable solutions to a wide variety of challenges, encouraging you to describe and assess both the capabilities and limitations involved. Examples and case studies depict real-world applications of the topics described. The 9th Edition is fully updated, with many new topics and illustrations; expands Questions, Qualitative Projects and Quantitative Projects, and Design Problems; examines manufacturing in the context of climate change and the post-COVID world; and much more.

Objev podobné jako Manufacturing Engineering and Technology, Global Edition - Serope Kalpakjian, Steven Schmid

For courses in Python Programming Now in its 3rd Edition, Practice of Computing Using Python continues to introduce both majors and non-majors taking CS1 courses to computational thinking using Python, with a strong emphasis on problem solving through computer science. The authors have chosen Python for its simplicity, powerful built-in data structures, advanced control constructs, and practicality. The text is built from the ground up for Python programming, rather than having been translated from Java or C++. Focusing on data manipulation and analysis as a theme, the text allows students to work on real problems using Internet-sourced or self-generated data sets that represent their own work and interests. The authors also emphasise program development and provide both majors and non-majors with a practical foundation in programming that will be useful in their respective fields. Among other changes, the 3rd Edition incorporates a switch to the Anaconda distribution, the SPYDER IDE, and a focus on debugging and GUIs.

Objev podobné jako Practice of Computing Using Python, The, Global Edition - Richard Enbody, William Punch

Financial Markets and Institutions takes a practical approach to the changing landscape of financial markets and institutions. The text uses core principles to introduce topics, then examines these models via real-world scenarios. Empirical applications of themes help you develop essential critical-thinking and problem-solving skills. The 10th Edition reflects major changes in the aftermath of the global financial and Covid crises. With timely new sections, cases and boxes, you''ll have the latest, most relevant information to help prepare you for your future career.

Objev podobné jako Financial Markets and Institutions, Global Edition - Frederic Mishkin, Stanley Eakins

Completely revised and updated, Cobert's Manual of Drug Safety and Pharmacovigilance, Third Edition, is a how-to manual for those working in the fields of drug safety, clinical research, pharmacology, regulatory affairs, risk management, quality/compliance, and in government and legal professions.This comprehensive and practical guide discusses the theory and the practicalities of drug safety (also known as pharmacovigilance), and provides essential information on drug safety and regulations in the United States, Europe Union, and more, including: recognizing, monitoring, reporting, and cataloging serious adverse drug reactions.Cobert's Manual of Drug Safety and Pharmacovigilance, Third Edition, teaches the daily practice of drug safety in industry, hospitals, the FDA and other health agencies — both in the United States and around the world — and provides critical information about what to do when confronted with a drug safety problem.

Objev podobné jako Cobert's Manual Of Drug Safety And Pharmacovigilance (Third Edition) - Barton Cobert, William Gregory, Jean-loup Thomas

For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism, 6e is the definitive source for hospitality marketing courses. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the most frequent adoption for the course. Developed with extensive student and professor reviews, this edition includes new coverage of social media, discussion of current industry trends, and hands-on application assignments.

Objev podobné jako Marketing for Hospitality and Tourism, Global Edition - Philip Kotler, James Makens, Seyhmus Baloglu, John Bowen

For courses in Two-Semester A&P. Using Art Effectively with the Most Visual Approach to A&P Visual Anatomy & Physiology combines a one-of-a-kind visual approach with a modular organization that uniquely meets the needs of today’s students—without sacrificing the comprehensive coverage of A&P topics required for careers in nursing and other allied health professions. The 3rd Edition presents key new features based on recent research about how students use and digest visual information. New modules in the first chapter emphasize how to use art effectively when studying; new Integrated Figure Questions increases the likelihood that students will spend time viewing the art and prompts them to consider what they have just learned; and new SmartArt Videos, accessible via QR code in the book, help students navigate key, complex pieces of art on some of the toughest topics. New Interactive Physiology 2.0 tutorials, SmartArt Video Activities, and a mobile-friendly eText expand the options for students to use MasteringTM A&P as an effective practice and learning tool. Also available with Mastering A&P MasteringTM A&P is an online homework, tutorial, and assessment program designed to engage students and improve results. Instructors ensure that students arrive ready to learn by assigning educationally effective content before ... Unknown localization key: "more"

Objev podobné jako Visual Anatomy & Physiology, Global Edition - Edwin Bartholomew, William Ober, Kevin Petti, Judi Nath, Frederic Martini

For courses in architecture and civil engineering. Reinforced Concrete: Mechanics and Design uses the theory of reinforced concrete design to teach students the basic scientific and artistic principles of civil engineering. The text takes a topic often introduced at the advanced level and makes it accessible to all audiences by building a foundation with core engineering concepts. The Seventh Edition is up-to-date with the latest Building Code for Structural Concrete, giving students access to accurate information that can be applied outside of the classroom. Students are able to apply complicated engineering concepts to real world scenarios with in-text examples and practice problems in each chapter. With explanatory features throughout, the Seventh Edition makes the reinforced concrete design a theory all engineers can learn from.

Objev podobné jako Reinforced Concrete: Mechanics and Design, Global Edition - James Wight

For courses in Consumer Behavior. Beyond Consumer Behavior: How Buying Habits Shape Identity Solomon's Consumer Behavior: Buying, Having, and Being deepens the study of consumer behavior into an investigation of how having (or not having) certain products affects our lives. Solomon looks at how possessions influence how we feel about ourselves and each other, especially in the canon of social media and the digital age. In the Twelfth Edition, Solomon has revised and updated the content to reflect major marketing trends and changes that impact the study of consumer behavior. Since we are all consumers, many of the topics have both professional and personal relevance to students, making it easy to apply them outside of the classroom. The updated text is rich with up-to-the-minute discussions on a range of topics such as "Dadvertising," "Meerkating," and the "Digital Self" to maintain an edge in the fluid and evolving field of consumer behavior. MyMarketingLab(TM) not included. Students, if MyMarketingLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyMarketingLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyMarketingLab is an online homework, tutorial, and ... Unknown localization key: "more"

Objev podobné jako Consumer Behavior: Buying, Having, and Being, Global Edition - Michael Solomon

For courses inIntroductory Statistics. Encourages statistical thinking using technology, innovative methods, and a sense of humour Inspired by the 2016GAISE Report revision, Stats: Data and Models, 5th Edition byDe Veaux, Velleman, and Bock uses innovative strategies to help students think critically about data, while maintaining the book’s core concepts, coverage, and most importantly, readability. The authors make it easier for instructors to teach and for students to understand more complicated statistical concepts later in the course (such as the Central Limit Theorem).In addition, students get more exposure to large data sets and multivariate thinking, which better prepares them to be critical consumers of statistics in the 21st century. The 5th Edition’s approach to teaching Stats: Data and Models is revolutionary, yet it retains the book''s lively tone and hallmark pedagogical features such as its Think/Show/Tell Step-by-Step Examples. Also available with MyLab Statistics MyLabTMStatistics is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab Statistics personalizes the learning experience and improves results for each student. With MyLab Statistics and Stat Crunch, an integrated web-based statistical software program, students learn the skills they need to interact ... Unknown localization key: "more"

Objev podobné jako Stats: Data and Models, Global Edition - David Bock, Richard De Veaux, Paul Velleman

Brown's Introduction to Organic Chemistry provides an introduction to organic chemistry for students who require the fundamentals of organic chemistry as a requirement for their major. It is most suited for a one semester organic chemistry course. In an attempt to highlight the relevance of the material to students, the authors place a strong emphasis on showing the interrelationship between organic chemistry and other areas of science, particularly the biological and health sciences. The text illustrates the use of organic chemistry as a tool in these sciences; it also stresses the organic compounds, both natural and synthetic, that surround us in everyday life: in pharmaceuticals, plastics, fibers, agrochemicals, surface coatings, toiletry preparations and cosmetics, food additives, adhesives, and elastomers.

Objev podobné jako Brown's Introduction to Organic Chemistry, Global Edition - Thomas Poon, William H., Jr. Brown

For courses in Managerial Economics. A Problem-based Approach that Uses Modern Theories and Real-world Examples Managerial Economics and Strategy uses real-­world issues and examples to illustrate how economic principles impact business decisions. Emphases on agency and contract theory, managerial behavioral economics, game theory, and pricing are especially valuable to future managers. In-text examples and boxed mini­-cases use actual data to illustrate the use of basic economic models, while Q&As pose important managerial or economic problems and demonstrate a step-by-step approach to solving them. The Second Edition has been fully revised and updated to reflect new supply-and-demand curves and include discussions of corporate social responsibility, opportunistic behavior, and innovation. It also features new learning objectives, examples, end-of-chapter questions, and spreadsheet exercises. Also available with MyEconLab® MyEconLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. NOTE: You are purchasing a standalone product; MyEconLab does not come packaged with this content. If you would like to purchase both the physical text and ... Unknown localization key: "more"

Objev podobné jako Managerial Economics and Strategy, Global Edition - Jeffrey Perloff, James Brander

This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed. For courses in computer programming . A user-friendly, code-intensive introduction to C programming with case studies introducing applications and system programming C How to Program is a comprehensive introduction to programming in C. Like other texts of the Deitels’ How to Program series, the book’s modular presentation serves as a detailed beginner source of information for college students looking to embark on a career in coding, or instructors and software-development professionals seeking to learn how to program with C. The signature Deitel live-code approach presents concepts in the context of 142 full-working programs rather than incomplete snips of code. This gives students a chance to run each program as they study it and see how their learning applies to real-world programming scenarios Current standards, contemporary practice, and hands-on learning opportunities are integrated throughout the 9th Edition. Over 340 new integrated Self-Check exercises with answers allow students to test their understanding of important concepts — and check their code — as they read. New and enhanced case studies ... Unknown localization key: "more"

Objev podobné jako C How to Program: With Case Studies in Applications and SystemsProgramming, Global Edition - Harvey Deitel, Paul Deitel

Practical Research is an engaging, cross-disciplinary guide to research methodology. The text is your do-it-yourself, how-to manual for planning and conducting research. Suitable for a wide variety of courses in basic research methodology, the book uses a conversational tone, step-by-step instructions, and practical suggestions to guide you from the selection of a problem to the preparation of a completed report. The 13th Edition includes the latest technology-based strategies and tools for conducting and planning research. Other key updates include a greater focus on the ethics of research, new illustrative examples from a range of disciplines, expanded discussions of action research and participatory designs, and more.

Objev podobné jako Practical Research: Design and Process, Global Edition - Jeanne Ormrod

Statistics: The Art and Science of Learning From Data, 5th Edition helps you understand what statistics is all about and learn the right questions to ask when analyzing data, instead of just memorizing procedures. It makes accessible the ideas that have turned statistics into a central science of modern life, without compromising essential material. Students often find this book enjoyable to read and stay engaged with the wide variety of real-world data in the examples and exercises. Based on the authors'' belief that it''s important for you to learn and analyze both quantitative and categorial data, this text pays greater attention to the analysis of proportions than many other introductory statistics texts. Key features include: Greater attention to the analysis of proportions compared to other introductory statistics texts. Introduction to key concepts, presenting the categorical data first, and quantitative data after. A wide variety of real-world data in the examples and exercises New sections and updated content will enhance your learning and understanding. Pearson MyLab® Students, if Pearson Pearson MyLab Statistics is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. Pearson MyLab Statistics should only be purchased when required by an instructor. Instructors, contact ... Unknown localization key: "more"

Objev podobné jako Statistics: The Art and Science of Learning from Data, Global Edition - Alan Agresti, Christine Franklin, Bernhard Klingenberg

For courses in research methods and experimental methods. Research methodology for psychology and related fields Research Methods, Design, and Analysis aims to provide students with a comprehensive understanding of the research methods used to investigate human thought and behavior, and to do so in a way that is understandable and accessible. Though Research Methods covers the complete range of research methods in use today, it has a slight focus on experimental methods, which are more prevalent in the psychology fields. To ease accessibility and help bring research methods to life, complex material is augmented with illustrations. The 13th Edition has been extensively updated on a chapter-by-chapter basis.

Objev podobné jako Research Methods, Design, and Analysis, Global Edition - R. Johnson, Larry Christensen, Lisa Turner

Fundamentals of Anatomy & Physiology is designed to help you succeed in the challenging A&P course with an easy-to-understand narrative, precise visuals, and steadfast accuracy. The authors incorporate research that explores how learners use and process visual information, guiding you through complex figures as you deconstruct and better understand complicated processes. The 12th Edition features thoroughly updated content and enhanced art and figures to provide the most recent research and to support learning. An extensive review and revision ensures the content aligns better with current standards related to diversity, equity, and inclusion and reflects all learners'' lived experiences. Updates include improved language-sensitivity and discussions of gender and reproduction in the genetics and human development chapters.

Objev podobné jako Fundamentals of Anatomy and Physiology, Global Edition - Edwin Bartholomew, Judi Nath, Frederic H. Martini

Appropriate for all introductory-to-intermediate courses in computer networking, the Internet, or Internet applications; students need no background in networking, operating systems, or advanced mathematics. Leading networking authority Douglas Comer presents a wide-ranging, self-contained tour of the concepts, principles, and technologies that enable today’s Internet to support applications ranging from web browsing to telephony and multimedia. Comer begins by illuminating the applications and facilities offered by today’s Internet. Next, he systematically introduces the underlying network technologies and protocols that make them possible. With these concepts and technologies established, he introduces several of the most important contemporary issues faced by network implementers and managers, including quality of service, Internet telephony, multimedia, network security, and network management. Comer has carefully designed this book to support both top-down and bottom-up teaching approaches. Students need no background in operating systems, and no sophisticated math: Comer relies throughout on figures, drawings, examples, and analogies, not mathematical proofs.

Objev podobné jako Computer Networks and Internets, Global Edition - Douglas Comer

Establishes a solid foundation of knowledge about psychological testing Psychological testing impacts virtually every corner of modern life, from education to vocation to remediation. Psychological Testing: History, Principles, and Applications, 7/e, covers all variations of testing and explores social issues testing raises. This program provides readers extensive knowledge about the characteristics, objectives, and wide-ranging effects of psychological testing.

Objev podobné jako Psychological Testing: History, Principles, and Applications, Global Edition - Robert Gregory

For courses in operations management. A market-leading introduction to operations text Operations Management: Sustainability and Supply Chain Management presents a broad introduction to the field of operations in a practical and application-oriented manner. Through detailed behind-the-scenes perspectives on the production of goods and services—from music concerts to e-commerce package delivery, manufacturing an aircraft to 3D printed stakes—this text offers an inside view that helps students gain a true understanding of how operations work within an organization. This 14th Edition addresses current trends and practices in operations management, including Industry 4.0 (also known as the Fourth Industrial Revolution), which is transforming the automation, monitoring, and analysis of supply chains through smart technology; and COVID-19 and its impact on global supply chains. The following features help students better understand concepts important to today''s operations management professionals OM in action The text is organized around 10 key OM Strategy Decisions and the techniques for making these decisions. Global Company Profiles open each chapter and describe how well-known firms achieve a competitive advantage using the OM techniques later discussed in the chapter. See the authors'' blog for teaching tips, news stories, discussion questions and more. Tools to reinforce learning 91 Solved Problems provide detailed ... Unknown localization key: "more"

Objev podobné jako Operations Management: Sustainability and Supply Chain Management, Global Edition - Barry Render, Jay Heizer, Chuck Munson

For courses in brand management. Create profitable brand strategies by building, measuring, and managing brand equity Strategic Brand Management: Building, Measuring, and Managing Brand Equity looks at branding from the perspective of the consumer, and provides a framework that identifies, defines, and measures brand equity. Using insight from both academics and industry practitioners, the text draws on illustrative examples and case studies of brands marketed in the US and all over the world. New co-author and award-winning scholar Vanitha Swaminathan, joins Kevin Lane Keller on this exciting, new 5th Edition. This edition also features a greater focus on digital branding, so students are aware of the exciting new opportunities and daunting challenges brands must face in connecting with today''s consumers. Free instructor resources PowerPoint slides for Strategic Brand Management To access instructor resources you need to visit our global site here.

Objev podobné jako Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition - Kevin Keller, Vanitha Swaminathan

Examine strategic management with the market-leading book that sets the standard as today''s most intellectually rich, but practical analysis of strategic management. Written by award-winning instructors and prominent management scholars, Hitt/Ireland/Hoskisson/Harrison''s STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, CENGAGE INTERNATIONAL EDITION, 14E incorporates cutting-edge research and examples from more than 600 companies. This edition combines a classic industrial organization model with a resource-based view of the firm and a stakeholder perspective to demonstrate how businesses establish competitive advantages in the global market. You study how firms govern themselves, formulate and implement strategies that create value for stakeholders, use strategic alliances to enhance global competitiveness and meld strategic management and entrepreneurial behaviors for winning growth strategies. MindTap and Cengage Infuse online resources are also available to help you excel as a strategic leader.

Objev podobné jako Strategic Management: Concepts and Cases - Michael A. Hitt, Robert E. Hoskisson, R. Duane Ireland, Jeffrey S. Harrison

Develop the necessary skills and knowledge for successful business management Essentials of Entrepreneurship and Small Business Management, 9th edition, Global Edition, by Norman M. Scarborough and Jeffrey R. Cornwall, teaches you how to launch and successfully manage a small business. The text takes a practical approach to entrepreneurship, equipping you with the tools and critical-thinking skills necessary for success, dissecting case studies, examining successes and failures in the context of the market, and observing the tactics used by successful small businesses today. Packed with learning features, this book is perfect for courses on small business management, or as a guide to those thinking about building a small business. Pair this text with MyLab® Entrepreneurship. MyLab is the teaching and learning platform that empowers you to reach every student. If you would like to purchase the physical text and MyLab® Entrepreneurship, search for:  9781292266121 Essentials of Entrepreneurship and Small Business Management, Global Edition, 9th Edition plus MyLab Entrepreneurship with Pearson eText. Package consists of:  9781292266022 Essentials of Entrepreneurship and Small Business Management, Global Edition, 9th Edition 9781292266077 Essentials of Entrepreneurship and Small Business Management, Global Edition, 9th Edition MyLab® Entrepreneurship 9781292266084 Essentials of Entrepreneurship and Small Business Management, Global Edition, 9th Edition ... Unknown localization key: "more"

Objev podobné jako Essentials of Entrepreneurship and Small Business Management, Global Edition - Jeffrey Cornwall, Norman Scarborough

Strategic planning encompasses much more than simply writing up a strategic plan and calling it a day. Successful strategic planning also requires developing the analytical skills leaders need to overcome current challenges while figuring out how to thrive well into the future. This book shows the way. Strategic Analysis for Healthcare: Concepts and Practical Applications presents a straightforward, step-by-step approach to strategic analysis and strategy development in healthcare. Through its clear explanations of theoretical concepts, supported by examples and applied exercises, the book provides readers with practical methods for developing healthcare strategy. This second edition includes the following new features and more: a brand-new chapter on population heath, an increasingly important approach to value-based care; three additional new chapters on strategic directional indicators, strategy selection and justification, and implementation plans and contingency planning; a substantially rewritten chapter on financial fit assessment and projection; and significant updates to many sections and topics, including financial analysis, competitive benchmarking, and organizational culture. With its short, engaging chapters, this workbook can be used as a stand-alone, applied-learning tool or in conjunction with an additional textbook. Perforated pages allow for easy use of the exercises as gradable assignments. The authors also mapped specific chapters from ... Unknown localization key: "more"

Objev podobné jako Strategic Analysis for Healthcare Concepts and Practical Applications, Second Edition

COMPETITIVE ADVANTAGE introduces a whole new way of understanding what a firm does. Porter''s groundbreaking concept of the value chain disaggregates a company into ''activities'', or the discrete functions or processes that represent the elemental building blocks of competitive advantage. Now an essential part of international business thinking, COMPETITIVE ADVANTAGE takes strategy from broad vision to an internally consistent configuration of activities. Its powerful framework provides the tools to understand the drivers of cost and a company''s relative cost position. Porter''s value chain enables managers to isolate the underlying sources of buyer value that will command a premium price, and the reasons why one product or service substitutes for another. He shows how competitive advantage lies not only in activities themselves but in the way activities relate to each other, to supplier activities, and to customer activities. That the phrases ''competitive advantage'' and ''sustainable competitive advantage'' have become commonplace is testimony to the power of Porter''s ideas. COMPETITIVE ADVANTAGE has guided countless companies, business school students, and scholars in understanding the roots of competition. Porter''s work captures the extraordinary complexity of competition in a way that makes strategy both concrete and actionable.

Objev podobné jako Competitive Advantage - Michael E. Porter

Integrates the industrial organization model with a resource-based view of the firm to give you an understanding of how businesses use strategic management to establish a sustained competitive advantage. This book provides the understanding you need to apply strategic management tools and techniques for increased performance.

Objev podobné jako Strategic Management: Concepts : Competitiveness and Globalization - Michael A. Hitt, Robert E. Hoskisson, R. Duane Ireland

People are our most important asset.'' Every company pays lip service to this platitude, but how many companies really embrace it? People are what sustain -- or ruin -- your brand. If your people are not excited about the company, indifferent, or even alienated from it, your competitive advantage will disappear. In The Ultimate Competitive Advantage, FranklinCovey experts Shawn D. Moon and Sue Dathe-Douglass lay out the steps leaders can take to tap into their companies'' most valuable and unique resource: people. When you promote a company of proactive and engaged employees who create a winning culture, sustain it, leverage it, and make it work no matter what comes your way, your business rises above the rest. From the company that brought you The 7 Habits of Highly Effective People, The Ultimate Competitive Advantage offers six highly effective practices that will propel your company to success by unleashing the potential of your people. Each practice in The Ultimate Competitive Advantage is based on fundamental principles that hold true across all industries, from the necessity of being proactive to the importance of building win-win relationships. Implementing these practices is the key to making a distinctive difference in the marketplace. The Ultimate ... Unknown localization key: "more"

Objev podobné jako The Ultimate Competitive Advantage - Shawn D. Moon, Sue Dathe-Douglass

Frank T. Rothaermel wrote Strategic Management 6e from the ground up because the world has changed dramatically since 5e was published (in January 2020). Events such as the COVID-19 pandemic, social justice movements, war, and disenchantment with the economic system profoundly impact how leaders run companies in their quest for competitive advantage. Rothaermel 6e synthesizes and integrates conceptual frameworks, empirical research, and practical applications with current real-world examples to help students make sense of a fast-changing and complex world. Rothaermel 6e is industry-leading in diversity and inclusion by featuring leaders with different backgrounds and companies that today’s students can relate to and thus internalize the knowledge acquired. The new 6e prepares students with the foundation they need to understand how companies gain and sustain competitive advantage while developing skills to become successful leaders capable of making well-reasoned strategic decisions. As sole author, Rothaermel continues to provide an unmatched tight linkage between the concepts and cases, resulting in engaging and enjoyable content.

Objev podobné jako Strategic Management: Concepts ISE - Frank Rothaermel

For operations and supply chain management (SCM) courses. An integrated approach to operations and supply chain management Introduction to Operations and Supply Chain Management is a unified, comprehensive introduction to both operations and supply chain management. The text remains engaging and brief while integrating all of the major concepts of both subjects in one cohesive source. The 5th Edition contains updated content and thorough coverage of analytical tools and techniques that students will apply in their careers. It explores these topics in an interesting and relatable manner, providing students with real-world examples and easy-to-understand material.

Objev podobné jako Introduction to Operations and Supply Chain Management, Global Edition - Cecil Bozarth, Robert Handfield

Seamlessly blending academic rigour and practicality, this textbook provides an introduction to global business strategy. Assuming a born global perspective, Global Strategic Management is supported by ample pedagogical features, including numerous case studies and examples featuring both established multinationals and unknown SMEs from across the globe.The book takes an applied approach to global business strategy, emphasising functional parts of international business (managing marketing, operations, HR and finance). The text has been widely updated to incorporate the impacts of the Covid-19 pandemic, such as work from anywhere and deglobalization. New to this fifth edition is increased material on sustainability and corporate social responsibility, including discussion of climate change, NGOs and sustainable development goals. Subjects such as the impact of technology, cryptocurrency and global strategy in the digital space are discussed in more detail, while the conflict in Ukraine is also considered.

Objev podobné jako Global Strategic Management - Felipe Monteiro, Philippe Lasserre

Within the organization, the cyber security manager fulfils an important and policy-oriented role. Working alongside the risk manager, the Information Technology (IT) manager, the security manager and others, the cyber security managerÂ’s role is to ensure that intelligence and security manifest in a robust cyber security awareness programme and set of security initiatives that when implemented help strengthen the organizationÂ’s defences and those also of its supply chain partners.Cyber Security Management and Strategic Intelligence emphasizes the ways in which intelligence work can be enhanced and utilized, guiding the reader on how to deal with a range of cyber threats and strategic issues. Throughout the book, the role of the cyber security manager is central, and the work undertaken is placed in context with that undertaken by other important staff, all of whom deal with aspects of risk and need to coordinate the organizationÂ’s defences thus ensuring that a collectivist approach to cyber security management materializes. Real-world examples and cases highlight the nature and form that cyber-attacks may take, and reference to the growing complexity of the situation is made clear. In addition, various initiatives are outlined that can be developed further to make the organization less vulnerable to attack. Drawing ... Unknown localization key: "more"

Objev podobné jako Cyber Security Management and Strategic Intelligence - Peter Trim, Yang-Im Lee

Competitive advantage is the core of a winning strategy. Still, only a few companies have a competitive advantage. This book helps a business create a competitive advantage. It replaces product- and production-oriented thinking with a market-oriented way of thinking. Competitive advantages are created only by thinking in new way. By thinking what has not been thought.

Objev podobné jako Find Your Market-Oriented Competitive Advantage - Markku Vierula

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For courses in management. Modern human resources: technology, social media, and management Human Resource Management provides students with an introduction to the daily tools and skills they’ll need to function as successful managers -- in both human resources and business in general. With a practical approach, the text explores the evolution of the field, highlighting the introduction of revolutionary new technologies and social media platforms. The 16th Edition focuses on the positive impacts technology has had on the HR field. For example, the ability to vet potential employees on the internet has shifted more HR responsibilities to managers, leaving HR departments with more time to carry out strategic, long-term endeavors for boosting employee performance and engagement. With a heavy focus on emerging industry trends, the text prepares students with everything they need to be successful managers and HR personnel in the 21st century. Pearson MyLab Management is not included. Students, if Pearson MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the ... Unknown localization key: "more"

Objev podobné jako Human Resource Management, Global Edition - Gary Dessler

For introductory courses in human resource management. Foundations in management beyond the HR department Fundamentals of Human Resources Management supports human resources training for all students of management -- not just HR managers. The text presents a wide range of HR topics within a single semester of material, and a wealth of functional examples and applications. Fundamentals is also the first text of its kind to make talent management processes a core study. This 5th Edition has been updated with practical personnel techniques, real company examples, and new material on business sustainability. Each chapter touches on important recurring themes in management, including employee engagement tactics, small/global business management, employment law features, and positive employee relations, to help students become stronger and more effective managers. MyLab Management is not included. Students, if MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. MyLab Management should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. Reach every student by pairing this text with MyLab Management MyLabTM is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and ... Unknown localization key: "more"

Objev podobné jako Fundamentals of Human Resource Management, Global Edition - Gary Dessler

Instruction on operating system functionality with examples incorporated for improved learning With the updating of Silberschatz's Operating System Concepts, 10th Edition, students have access to a text that presents both important concepts and real-world applications. Key concepts are reinforced in this global edition through instruction, chapter practice exercises, homework exercises, and suggested readings. Students also receive an understanding how to apply the content. The book provides example programs written in C and Java for use in programming environments.

Objev podobné jako Silberschatz's Operating System Concepts, Global Edition - Abraham Silberschatz, Peter B. Galvin, Greg Gagne