public relations in asia pacific anne peirson smith mary devereux

In this second edition of the book Public Relations in Asia Pacific, Mary Devereux and Anne Peirson-Smith have updated content regarding theory and provide examples of growing professionalism and cultural accommodation in the practice and management of public relations in some of the world’s fastest expanding Asian economies. They offer a carefully drawn Public Relations road map, in both strategic and practical terms, for all manner of entities, for profit, and not-for-profit, on how to strategically establish and maintain effective relationships with numerous stakeholders for competitive advantage.Public Relations in Asia Pacific develops and applies a core theoretical framework, providing the foundation for understanding the need for cultural adaptivity in managing strategic communication across the varied cultures of the Asia Pacific region. This updated volume also delivers a value-added and critical focus, on both the operations of public relations in the Global South, in addition to foregrounding the importance of this vital region as an economic driver in the wake of a new economic world order.Public Relations in Asia Pacific is a ‘must read’ for those interested in pursuing public relations careers and those studying the profession, in addition to being an up to the minute, first-rate refresher for established professionals.

Objev podobné jako Public Relations in Asia Pacific - Anne Peirson-Smith, Mary Devereux

The seventh edition of Strategic Planning for Public Relations maintains its status as a leading text to guide students in developing successful public relations campaigns.Deborah Silverman and Ronald Smith bring their experience as instructors and public relations professionals to the book, providing clear, step-by-step guidance on how to plan and implement strategic communications campaigns. This new edition includes diverse examples of current cases along with classic cases that stand the test of time. It includes new “Ethics Minutes” scenarios in each step, a new research step, and examples of award-winning public relations campaigns. It also significantly increases information on social media and features a reformatting of the tactics step into four separate parts based on the PESO model (paid media, earned media, shared media, and owned media).As a leader in teaching public relations strategy, this text is ideal for students in upper division undergraduate and graduate courses in public relations strategy and campaigns.Complementing the book are online resources for both students and instructors. For students: step overviews, useful links to professional organizations and resources, checklists for the ten steps in the planning process, and two sample campaigns. For instructors: an instructors’ manual, PowerPoint slides, sample syllabi, a critique evaluation worksheet, ... Unknown localization key: "more"

Objev podobné jako Strategic Planning for Public Relations - Deborah A. Silverman, Ronald D. Smith

By examining the current status and recent developments in a number of countries in Asia, this book makes recommendations, provides analysis, and suggests new approaches to startup angel financing in the Asia Pacific region.

Objev podobné jako Angel Financing in Asia Pacific

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Born in South China before 1949, brought up and educated in Southeast Asia and Australia, and having worked in Southeast Asia, Australia and Hong Kong, Professor Yen has a unique personal experience in telling the fascinating stories of the encounter and clashes of cultural and social values between East and West. Imbued with many traditional Chinese cultural values such as diligence, perseverance, resilience and determination, in this book, he tells his life story of how he was determined to climb the pinnacle of scholarship. As an ethnic minority in Australian society, he devoted himself to fight for the interests of the the Chinese diaspora and help promote multi-culturalism in Australia.This book also provides first-hand source materials for the study of intellectuals, from the Chinese diaspora, studying and working in a Western university through his eyes: his initial problem of adjusting to a new western environment, his experience of cultural dislocation, the clashes of cultural values and social mores, his experience of racial discrimination, and his pursuit of academic excellence.

Objev podobné jako While East Meets West: A Chinese Diaspora Scholar And Social Activist In Asia-pacific - Ching-hwang Yen

Develop a clear understanding of the concepts and best practices in public relations Exploring Public Relations and Management Communication, 5th Edition, by Tench and Waddington is the definitive text on public relations. Blending theory with real-life applications. this book offers critical analysis with updated case studies, exercises and discussion questions that provide you with a holistic subject understanding. It also engages you with the thought processes behind some of the latest PR campaigns. This fundamental yet very practical text recognises the strategic importance of public relations to organisations, growing conversation about professionalism in practice and professional ethics. A comprehensive coverage of the COVID-19 pandemic helps you understand the implications of this global crisis on public relations and strategic communication. "A great overall introduction to the key theoretical models, history and different practice areas around PR and related marketing disciplines. I recommend it as the one essential buy book for all our undergraduates." Carmel O''Toole, Senior Lecturer and Public Relations courses leader, Sheffield Hallam University "The book encourages critical reflection in the reader posing interesting questions to analyse. It works equally well for students who are new to the discipline and more experienced professionals. In short, it is the perfect accompaniment ... Unknown localization key: "more"

Objev podobné jako Exploring Public Relations and Management Communication - Ralph Tench, Stephen Waddington

This unique collection of contemporary international public relations (PR) case studies gives the reader in-depth insight into effective PR practice in a range of organizational contexts. The global cases demonstrate the breadth and sophistication of the public relations function, both in public and private sector organizations.This fully updated third edition of Public Relations Cases offers fresh perspectives on the changing face of contemporary public relations and the development of PR and communication strategies. Addressing the gap in PR literature, it examines political systems, climate, media ownership and structures, as well as the social values and economic conditions which shape the role and work of PR practitioners. The book follows a four-part analytical model CDAO (Context, Decisions, Actions and Outcomes) to successfully identify the key points of comparison between cases to uncover how and why particular events occur and, critically, identifies what key factors and actions we can learn from in future decision-making. Featuring updated cases from across industries and around the world, including South East Asia, Latin America, the UK and the US, this book is an invaluable resource for researchers, postgraduate and executive education students studying public relations, corporate communication and public affairs.

Objev podobné jako Public Relations Cases

Kniha - autor Luboš Bárta, 464 stran, česky, pevná s přebalem lesklá Kniha JUDr. Luboše Bárty, MBA, mezinárodně uznávaného vinařského experta, s názvem "Public relations a marketingová komunikace v obchodu s vínem", je koncipována v duchu doby jako "all-in-one". Publikace si klade za cíl být přehlednou příručkou pro malé, střední i větší vinaře, vinařské hotely, obchodní společnosti, chce být praktickým manuálem, podle nějž může efektivně komunikovat své vinařství a jeho produkty každý vinař. Kniha současně představuje původní učebnici pro studenty oborů vinařství, marketingu a komunikací, je hlavní učební pomůckou profesních vzdělávacích programů MBA a BBA v Business Institutu a dalších vzdělávacích pracovišť. Publikace nabízí širokou teoretickou základnu oborů public relations a marketingové komunikace, zároveň je to obsáhlá kniha plná úspěšných (i neúspěšných) konkrétních příkladů z České republiky, Evropy a USA. Vedle tuzemských autorit spolupracuje autor...

Objev podobné jako Public relations a marketingová komunikace v obchodu s vínem (978-80-87573-07-5)

Elektronická kniha - autor Jozef Ftorek, 224 stran Nové, rozšířené vydání ojedinělé publikace je určeno zájemcům o oblast komunikace, manipulace, ovlivňování mínění a vytváření souhlasu - public relations. Kniha je určena zejména studentům komunikace a PR, pracovníkům v PR a marketingu, novinářům, politikům a dalším, kteří potřebují efektivně komunikovat s veřejností nebo zájmovými skupinami. Publikace je co do komplexnosti a šíře zpracování tématu svého druhu unikátní. Třetí vydání je doplněno o nové kapitoly - PR, reklama a marketing, PR a ideologie nebo PR a etika. Představené teorie a argumenty jsou podpořeny příklady ze společenské praxe. Praxi ovlivňování mínění - osnování souhlasu autor vnímá jako kompetenci elity. Proto vedle tradičního obsahu podobných příruček, jako jsou pravidla krizové komunikace nebo hlavní nástroje a techniky sdělení informace, uvádí aktuální trendy public relations včetně jeho role v informační válce. Kniha kriticky glosuje i...

Objev podobné jako Public relations jako ovlivňování mínění (978-80-247-3926-7)

Kniha JUDr. Luboše Bárty, MBA, mezinárodně uznávaného vinařského experta, s názvem "Public relations a marketingová komunikace v obchodu s vínem", je koncipována v duchu doby jako "all-in-one". Publikace si klade za cíl být přehlednou příručkou pro malé, střední i větší vinaře, vinařské hotely, obchodní společnosti, chce být praktickým manuálem, podle nějž může efektivně komunikovat své vinařství a jeho produkty každý vinař. Kniha současně představuje původní učebnici pro studenty oborů vinařství, marketingu a komunikací, je hlavní učební pomůckou profesních vzdělávacích programů MBA a BBA v Business Institutu a dalších vzdělávacích pracovišť. Publikace nabízí širokou teoretickou základnu oborů public relations a marketingové komunikace, zároveň je to obsáhlá kniha plná úspěšných (i neúspěšných) konkrétních příkladů z České republiky, Evropy a USA. Vedle tuzemských autorit spolupracuje autor s předními zahraničními odborníky a institucemi, cituje výsledky nejnovějších výzkumů a studií, soudní rozsudky a právní předpisy, knižní i internetové publikace až do července 2013. Nenabízí dogmata a pouhé definice, ale prezentací různých názorů vybízí k vytvoření samostatného pohledu na problematiku. Autor, mj. vyznamenaný cenou Vindemia Acta 2012 jako vinařský publicista roku, prezentuje celou problematiku způsobem přístupným všem předpokládaným čtenářským okruhům.

Objev podobné jako Public relations a marketingová komunikace v obchodu s vínem - Luboš Bárta

*THE INSTANT NEW YORK TIMES BESTSELLER AND WORLD ECONOMIC FORUM BOOK CLUB PICK*''A clear, compelling guide to some of the most pressing debates in technology today.'' Bill Gates''A colourful and insightful insiders'' view of how technology is both empowering us and threatening us. From privacy to cyberattacks, this timely book is a useful guide for how to navigate the digital future.'' Walter Isaacson, bestselling author of Steve JobsFrom Microsoft''s President and one of the tech industry''s wisest thinkers, a frank and thoughtful reckoning with how to balance enormous promise and existential risk as the digitization of everything accelerates. With new chapters on the pandemic and beyond. __________Microsoft President Brad Smith operates by a simple core belief: when your technology changes the world, you bear a responsibility to help address the world you have helped create. This might seem uncontroversial, but it flies in the face of a tech sector long obsessed with rapid growth and sometimes on disruption as an end in itself. While sweeping digital transformation holds great promise, we have reached an inflection point. The world has turned information technology into both a powerful tool and a formidable weapon, and new approaches are needed to manage an era ... Unknown localization key: "more"

Objev podobné jako Tools and Weapons - Brad Smith, Carol Ann Browne

Elektronická kniha - autor Jan Tomandl, 151 stran Monografie popisuje dopady hluboké proměny zpravodajských médií a žurnalistiky na obor media relations (vztahy s médii). Obor je pojímán jako svébytná disciplína v rámci vztahů s veřejností (public relations) a marketingové komunikace. Autor vychází z předpokladu, že pokud se významným způsobem mění současná zpravodajská média, jejich technologická podstata, jazyk i publikum, musí se měnit také metody práce tiskových mluvčích a PR profesionálů, jejichž cílem je ovlivnit mediální agendu a získat publicitu ve zpravodajských médiích. K hlavním trendům proměny médií autor řadí například internetizaci, boom sociálních sítí, rozvoj interaktivity a multimediality, deprofesionalizaci, zrychlování zpravodajství, důraz na vizuální a zábavnou rovinu zpravodajství a fragmentaci publika i mediální nabídky. Pro každý ze zmíněných trendů formuluje autor soubor doporučení, jimiž by se měli řídit PR profesionálové a tiskoví...

Objev podobné jako Public relations a zpravodajství (978-80-875-0028-6)

In 2016, the United Nations (UN) General Assembly and the UN Security Council respectively adopted resolutions on the review of the UN peacebuilding architecture, and the concept of ''sustaining peace'' was formally presented. Since then, the ''sustaining peace'' agenda has gradually become the core strategy of the peace cause of the UN. The agenda for sustaining peace emphasizes capacity-building for conflict prevention at the regional level.Faced with the escalation of the international security challenge, regional organizations are increasingly playing a prominent role. They have become important participants in the international peace and security agenda by enhancing cooperation with the UN. The Association of Southeast Asian Nations (ASEAN), as the centre of regional cooperation processes in the Asia-Pacific, established a series of norms and instruments related to conflict prevention. This book intends to promote discussions on linking conflict prevention and/or preventive diplomacy activities in the region with the sustaining peace agenda promoted by both the ASEAN on a regional scale and the UN on a global scale.In a collaboration between the ASEAN Institute for Peace and Reconciliation (ASEAN-IPR) and China Foreign Affairs University (CFAU), the book provides discussions from the perspective of both Chinese as well as ASEAN scholars on traditional, ... Unknown localization key: "more"

Objev podobné jako Sustaining Peace In Asean And The Asia-pacific: Preventive Diplomacy Measures

With his many years of overseas experiences as an international student, educator and scholar, Teofilo C Daquila has conducted his research on the internationalisation of higher education (IHE), as it has become an important policy issue and research topic for governments and universities around the world. He aims to determine the extent of internationalisation of higher education in the Asia-Pacific region particularly in Australia, Singapore and Japan in terms of its determinants and impacts using a multi- and inter-disciplinary framework of analysis, through historical, political, geographical, economic, social, and cultural dimensions.Daquila examines three leading universities in the world as case studies to determine their internationalisation experiences and the extent of their competitiveness. These are the University of Melbourne, the National University of Singapore, and Kyoto University. He uses four indicators of competitiveness: governance and structure, demand conditions, factor conditions, and internationalisation strategies (using the following indicators of IHE: expansion, broadening/diversification, deepening and facilitation).This book is highly recommended for anyone interested in the internationalisation of higher education, its determinants and multiple perspectives, the competitiveness and internationalisation experiences and strategies of universities.

Objev podobné jako Internationalising Higher Education In The Asia Pacific: Case Of Australia, Japan And Singapore - Teofilo C Daquila

Kniha - autor L. Ron Hubbard, 44 stran, česky, - autor L. Ron Hubbard, 44 stran, česky Máte dobrý produkt nebo myšlenku, kterou byste chtěli prosadit a dostat ji mezi ostatní lidi, ale nevíte jak na to? Public relations (vztahy s veřejností) poskytují metody k tomu, jak komunikovat své myšlenky tak, aby byly akceptovány.

Objev podobné jako Základy Public Relations (9788779689503)

Elektronická kniha - autor Ladislav Kopecký, 240 stran Aniž si to uvědomujeme, s public relations, s jejich účinky a vlivy se potkáváme téměř na každém kroku. Ovlivňují naše názory a postoje, náš životní styl, prostupují naší každodenností a velmi často formují prostředí, které nás obklopuje. Nabízíme vám proto komplexní a u nás dosud v takovém rozsahu nezpracované odborné pojednání o jedné z významných součástí marketingu a marketingových komunikací. Ladislav Kopecký zprostředkovává své osobní zkušenosti z působení v různých marketingově komunikačních řídicích funkcích doma i v zahraničí a přináší jedinečný a poutavý studijní materiál pro studenty vysokých škol ekonomického, finančně správního a sociálního zaměření, pro manažery marketingu a marketingových komunikací, korporací, pro pracovníky v oblasti vnějších vztahů a PR, státních institucí, kulturních a sportovních zařízení i neziskových organizací.

Objev podobné jako Public relations (978-80-247-4229-8)

Elektronická kniha - autor Jozef Ftorek, 192 stran Ojedinělá publikace uznávaného českého autora seznamuje se základními otázkami i technikami mocenské a politické praxe při řízení celospolečenských záležitostí v prostředí moderní, masové společnosti. Mocenské elity reprezentované zejména představiteli politické a hospodářské moci potřebují pro svou vládu souhlas, pochopení a spolupráci veřejnosti, která politiky zmocňuje k řízení veřejných záležitostí. Veřejnost na ně svou volbou do značné míry přenáší i vlastní osudy, jež jsou s politickým řízením celospolečenských procesů úzce spojeny. Vztah mezi mocenskou elitou a veřejností je v rozvinutých, liberálně demokratických státech velmi sofistikovaně pěstován prostřednictvím nástrojů a technik vztahů s veřejností - public relations. Kdo pochopí a zvládne zásadní otázky teorie a praxe PR (ovlivňování mínění) - vytváření souhlasu mezi občany, získává možnost výrazněji kontrolovat svůj vlastní osud v prostředí...

Objev podobné jako Public relations a politika (978-80-247-3376-0)

Kniha – autor Jacquie L Etang, 344 stran, česky, pevná bez přebalu matná - autor Jacquie L Etang, 344 stran, česky, pevná bez přebalu matná Kniha poskytuje komplexní pohled na problematiku oboru public relations – nedefinuje a nevnímá PR pouze jako součást podnikového marketingu, ale i jako komplexní obor a dovednost ovlivňovat mínění. PR zařazuje do kontextu dalších příbuzných oborů vztahujících se k mediálním strategiím a k teoriím persvaze (mediální marketing, management, sociologie organizací, sociologie médií, strategická studia, diplomacie atd.) a zasvěceně mapuje jednotlivé přístupy. Kniha je určena nejen studentům mediálních studií a manažerských škol a pracovníkům firemních PR, marketingu a PR agentur, ale všem, kteří musejí efektivně komunikovat s veřejností nebo zájmovými skupinami, a to zejména prostřednictvím masmédií. Jacquie L’Etang pracovala v mnoha oblastech PR u společnosti British Council, napsala řadu knih na téma PR. Vede manažerské...

Objev podobné jako Public Relations: Základní teorie, praxe, kritické přístupy (978-80-7367-596-7)

Máte dobrý produkt nebo myšlenku, kterou byste chtěli prosadit a dostat ji mezi ostatní lidi, ale nevíte jak na to? Public relations (vztahy s veřejností) poskytují metody k tomu, jak komunikovat své myšlenky tak, aby byly akceptovány.

Objev podobné jako Základy Public Relations - L. Ron Hubbard

Kniha poskytuje komplexní pohled na problematiku oboru public relations – nedefinuje a nevnímá PR pouze jako součást podnikového marketingu, ale i jako komplexní obor a dovednost ovlivňovat mínění. PR zařazuje do kontextu dalších příbuzných oborů vztahujících se k mediálním strategiím a k teoriím persvaze (mediální marketing, management, sociologie organizací, sociologie médií, strategická studia, diplomacie atd.) a zasvěceně mapuje jednotlivé přístupy. Kniha je určena nejen studentům mediálních studií a manažerských škol a pracovníkům firemních PR, marketingu a PR agentur, ale všem, kteří musejí efektivně komunikovat s veřejností nebo zájmovými skupinami, a to zejména prostřednictvím masmédií. Jacquie L’Etang pracovala v mnoha oblastech PR u společnosti British Council, napsala řadu knih na téma PR. Vede manažerské programy pro PR pracovníky a studenty PR.

Objev podobné jako Public Relations - Jacquie L'Etang

It has never been more important for inclusive design research to inform society. Based on 20 years of research and incorporating perspectives from over 500 participants, this book provides a critical overview of public toilet design in the UK and presents an urgent need to re-evaluate the accessibility of, and culture around, these essential spaces. Public toilets are a vital element of public health infrastructure and an area of the built environment that everyone would use, if they could. Drawing from a rich body of research into toilet design, public services, accessibility and social injustice, Jo-Anne Bichard and Gail Ramster explore the complexities around using these facilities and examine a diverse array of design considerations related to age, disability, neurodiversity and gender. The authors look at the development of toilet design in the UK, discussing examples of successful and failed designs, and present an innovative approach for the future that reframes a space associated with unpleasantness and inaccessibility as one that is essential and respected. This rigorous study takes into consideration the body’s needs and decision making on leaving home, issues of navigating, locating and entering facilities, and issues related to cubicles, fixtures, products and hygiene. The authors present an ... Unknown localization key: "more"

Objev podobné jako Designing Inclusive Public Toilets - Gail Ramster, Jo-Anne Bichard

This book provides an introduction to public relations (PR) that employs pedagogical experiential learning models to assist students in developing the skills and competencies required by the PR industry.The book takes the reader on a journey from the theory and origins of PR, through to the structure of the PR profession and the more practical elements of how PR is practiced today. It devotes attention to the common competencies necessary for success as a communications professional, such as communication skills, critical thinking skills and business acumen, while giving due focus to the rapidly evolving new technologies and media that impact how organisations communicate. Featuring example cases from around the world, each chapter includes discussion topics and scenario-based questionnaires to encourage learning and assist students in developing key competencies.This book is ideal for undergraduate PR modules, particularly those with experiential and/or blended learning pedagogical approaches. It will also be useful to those in business seeking to gain a deeper understanding of communications.Situational Judgement Tests and sample press releases, presented as online resources, also accompany the book. Please visit www.routledge.com/9781032170435.

Objev podobné jako Public Relations and Communications - Aoife O'Donnell

"A lucid history of the rise and fall of militarism in Japan…" —New York Journal of BooksJapan at War in the Pacific recounts the dramatic story of Japan''s transformation from a Samurai-led feudal society to a modern military-industrial empire in the space of a few decades—and the many wars it fought along the way. These culminated in an attempt by Japan''s military leaders to create an Asia-Pacific empire which at its greatest extent rivaled the British Empire in scope and power. The battle for supremacy in the Pacific brought the Japanese to great heights but led ultimately to the nation''s utter devastation at the end of World War II, culminating with the dropping of atomic bombs on Hiroshima and Nagasaki—the only time such weapons have been used in warfare. In this book, author Jonathan Clements offers fascinating insights into:The wars that Japan fought during its rise to supremacy in the western Pacific, including the Russo-Japanese War, the seizure of Manchuria and war in China, and the Pacific theater of World War II.The many military actions undertaken by Imperial Japanese forces including the horrific "Rape of Nanjing," the surprise attack on Pearl Harbor, the decisive defeat at the Battle of Midway, ... Unknown localization key: "more"

Objev podobné jako Japan at War in the Pacific - Clements Jonathan

The collection studies the interactions of the European Union and the Asia Pacific, focusing on the EU as an emerging global player in contemporary international relations. -- .

Objev podobné jako The European Union in the Asia-Pacific

Centering on cases of sexual violence, this open access book illuminates the contested introduction of British and French colonial criminal justice in the Pacific Islands during the late 19th and early 20th centuries, focusing on Fiji, New Caledonia, and Vanuatu/New Hebrides. It foregrounds the experiences of Indigenous Islanders and indentured laborers in the colonial court system, a space in which marginalized voices entered the historical record.Rape and sexual assault trials reveal how hierarchies of race, gender and status all shaped the practice of colonial law in the courtroom and the gendered experiences of colonialism. Trials provided a space where men and women narrated their own story and at times challenged the operation of colonial law. Through these cases, Gender, Violence and Criminal Justice in the Colonial Pacific highlights the extent to which colonial bureaucracies engaged with and affected private lives, as well as the varied ways in which individuals and communities responded to such intrusions and themselves reshaped legal practices and institutions in the Pacific.With bureaucratic institutions unable to deal with the complex realities of colonial lives, Stevens reveals how the courtroom often became a theatrical space in which authority was performed, deliberately obscuring the more complex and violent practices ... Unknown localization key: "more"

Objev podobné jako Gender, Violence and Criminal Justice in the Colonial Pacific - Katerina Stevens

Anyone familiar with WWII studies in the Pacific will recognize the name Eugene B. Sledge. The author, who corresponded with Sledge 30 years ago, shared the experience of serving on Peleliu in the Palau Islands. Sledge was part of the 1st Marine Division, which led the assault. Within six weeks, the division was decimated, suffering 60% casualties. The 81st Infantry Division was then deployed to secure the island, followed by the 111st Infantry for cleanup operations. This memoir comes from a 111st Infantry member, drawing from the author's diary and letters home. Thobaben's narrative starts on November 8, 1943, as he embarked on a troop ship to Hawaii, joining the Central Pacific Campaigns in the Gilbert and Marshall Islands as part of the 3rd Battalion's medical headquarters team. In addition to recounting his own experiences, Thobaben has conducted interviews with servicemen and women from the Army, Navy, Marine, and Air Corps over the years. His work encompasses a diverse range of perspectives to provide a comprehensive view of combat life in the Pacific during WWII, some of which are featured in this unique account.

Objev podobné jako A WWII Soldier in the Pacific - Robert Thobaben

As sport media communication has become intertwined with the frenetic pace of technology, the bywords have become global interconnectivity and versatility. Media Relations in Sport 5th edition examines the intersection and trajectory of emerging technology, platforms and trends with foundational principles of communication to prepare students and industry professionals alike with a nuanced understanding of the communication tools at their disposal that will allow them to keep pace with and succeed in a kinetic, competitive industry. Any student interested in a career in sports media must possess a distinct set of essential skillshow to interview, how to effectively create and distribute content, and how to deal with communications problems that, given the frenetic pace and global reach of web-based media, now seem amplified. Discussions of event management, publicity campaigns, ethics, regulations, and the law are still not only relevant, but essential for todays sports media professionals, where news travels the world at the speed of a tweet. For undergraduate and graduate level students, the 5th edition of Media Relations in Sport blends and balances how sport media communication has traditionally been crafted, and molds it to ever-evolving strategies for remaining ahead of the game.

Objev podobné jako Media Relations in Sport 5th Edition - Brad Schulz, Philip H Caskey, Craig Esherick

A dive into the origins, management, and uses and misuses of sovereign debt through the ages.Public debts have exploded to levels unprecedented in modern history as governments responded to the Covid-19 pandemic and ensuing economic crisis. Their dramatic rise has prompted apocalyptic warnings about the dangers of heavy debts—about the drag they will place on economic growth and the burden they represent for future generations. In Defense of Public Debt offers a sharp rejoinder to this view, marshaling the entire history of state-issued public debt to demonstrate its usefulness. Authors Barry Eichengreen, Asmaa El-Ganainy, Rui Esteves, and Kris James Mitchener argue that the ability of governments to issue debt has played a critical role in addressing emergencies—from wars and pandemics to economic and financial crises, as well as in funding essential public goods and services such as transportation, education, and healthcare. In these ways, the capacity to issue debt has been integral to state building and state survival. Transactions in public debt securities have also contributed to the development of private financial markets and, through this channel, to modern economic growth.None of this is to deny that debt problems, debt crises, and debt defaults occur. But these dramatic events, which ... Unknown localization key: "more"

Objev podobné jako In Defense of Public Debt - Asmaa , International Monetary Fund) El-Ganainy, Rui Esteves, Kris James Mitchener, Barry Eichengreen

Research in Public Administration and Public Management has distinctive features that influence the choices and application of research methods. The standard methodologies for researching from the social sciences can be difficult to follow in the complex world of the public sector. In a dynamic political context, the focus lies on solving societal problems whilst also using methodological principles to do scientifically sound research.The second edition of Research Methods in Public Administration and Public Management represents a comprehensive guide to undertaking and using research in Public Management and Administration. It is succinct but covers a wide variety of research strategies, including action research, experiments, case studies, desk research, systematic literature reviews and more. It pays attention to issues of design, sampling, research ethics and data management. This textbook does explain the role of theory, but also offers many international examples and practical exercises. It takes the reader through the journey of research, starting with the problem definition, choice of theory, research design options and tools to achieve impactful research. New and revised material includes, but is not limited to:A closer look at popular methods like the experiment and the systematic literature review;A deeper examination of research ethics and data management;New examples ... Unknown localization key: "more"

Objev podobné jako Research Methods in Public Administration and Public Management - Sandra van Thiel

Japanese Carriers and Victory in the Pacific focuses on the pre-war debate between building a new generation of super-battleships or adopting aircraft carriers as the capital ships of the future. An Asian power in particular sees carriers as a way of challenging the USA and the colonial empires initially losing the contest yet coming out all right in the Cold War aftermath. Martin Stansfeld examines the much-overlooked genesis of Japan''s so-called shadow fleet that was a secret attempt to bring about parity with the U.S. in carriers albeit only with slower speed conversions of liners and auxiliaries but along with the super battleships cluttered launch facilities when these could have been devoted to keel-up fast fleet carrier production. This first analytical look at what major launch facilities were available in Japan shows that the Imperial Japanese Navy could have doubled its fast carrier fleet thereby able to give sufficient air cover for the invasion of Hawaii rather than just the raid on Pearl Harbor, but only providing nobody noticed they were building all these carriers. This is shown to have been entirely possible given the IJN''s extraordinary success at covering up their super battleship and shadow fleet production. This secret ... Unknown localization key: "more"

Objev podobné jako Japanese Carriers and Victory in the Pacific - Martin Stansfeld

Developing an original theoretical approach to understanding the roots of regional conflict and cooperation, International Relations in the Middle East explores domestic and international foreign policy dynamics for an accessible insight into how and why Middle Eastern regional order has changed over time. Highlighting interactions between foreign policy trajectories in a range of states including Egypt, Iran, Iraq, Israel, Saudi Arabia, Syria and Turkey, Ewan Stein identifies two main drivers of foreign policy and alignments: competitive support-seeking and ideological externalisation. Clearly linking political, ideological and foreign policy dynamics, Stein demonstrates how the sources of regional antagonisms and solidarities are to be found not in the geopolitical chessboard, but in the hegemonic strategies of the region''s pivotal powers. Making the case for historical sociology - in particular the work of Antonio Gramsci and Louis Althusser - as the most powerful lens through which to understand regional politics in the Middle East, with wider implications for the study of regional order elsewhere.

Objev podobné jako International Relations in the Middle East - Ewan Stein

This brilliantly concise history of the Pacific Ocean nevertheless succeeds in examining both the indigenous presence on ocean''s islands and Western control or influence over the its islands and shores. There is a particular focus on the period from the 1530s to 1890 with its greater Western coastal and oceanic presence in the Pacific, beginning with the Spanish takeover of the coasts of modern Central America, Colombia, Ecuador and Peru, and continuing with the Spaniards in the Philippines. There is also an emphasis on the very different physical and human environments of the four quadrants of the Pacific - the north-east, the north-west, the south-east and the south-west - and of the ''coastal'' islands, that is the Aleutians, Japan and New Zealand, and continental coastlines. The focus is always on the interactions of Japan, California, Peru, Australia and other territories with the ocean, notably in terms of trade, migration and fishing.Black looks first at the geology, currents, winds and physical make-up of the Pacific, then the region''s indigenous inhabitants to 1520. He describes the Pacific before the arrival of Europeans, its history of settlement, navigation methods and religious practices.From Easter Island, the focus shifts to European voyages, from Magellan to ... Unknown localization key: "more"

Objev podobné jako A Brief History of the Pacific - Jeremy Black

From Amanda Knox to O.J., Casey Anthony to Kyle Rittenhouse, our justice system faces scrutiny and pressure from the media and public like never before. Can the bedrock of “innocent until proven guilty” survive in what acclaimed Seattle attorney and legal analyst Anne Bremner calls the age of judgement? When unscrupulous Italian prosecutors waged an all-out war in the media and courtroom to wrongly convict American exchange student Amanda Knox for a murder she didn’t commit, family and friends turned to renowned Seattle attorney and media legal analyst Anne Bremner to help win her freedom. The case was dubbed the “trial of the decade” and would coincide with the explosion of social media and a new era of trying cases in public as much as the courtroom. While Italian prosecutors, the press, and online lynch mobs convicted Knox in the court of public opinion, Bremner would draw upon her decades in the courtroom and in front of the camera to turn the tide with a new kind of defense in pursuit of justice. In Justice in the Age of Judgement, Anne Bremner and Doug Bremner take us inside some of the biggest cases of recent times and offer their expert, ... Unknown localization key: "more"

Objev podobné jako Justice in the Age of Judgment - Anne Bremner, Doug, MD Bremner

**OVER HALF A MILLION COPIES SOLD****A TIMES MEMOIR OF THE YEAR **''The best royal book by miles . . . funny, gossipy and riveting''JANE RIDLEY, SPECTATOR''If your jaw doesn''t drop at least three times every chapter, you''ve not been paying proper attention''SUNDAY TIMESA Maid of Honour at the Queen''s Coronation and former Lady in Waiting to Princess Margaret, Anne Glenconner has spent her life as a friend of the royal family. In this bestselling memoir, she looks back on an extraordinary life full of glamour, drama and tragedy.The eldest child of the 5th Earl of Leicester, Anne knew as a daughter she would not inherit the family fortune and was instead brought up to secure an eligible husband. Her marriage to the charismatic Colin Tennant - later Lord Glenconner - would prove a test of every strength she possessed, while her friendship with Princess Margaret, which began in childhood, grew ever closer.From the tragic loss of two of her grown-up sons to the cruel surprise of her late husband''s final will, Lady in Waiting is Anne Glenconner''s remarkable testament to the resilience and humour that define her as she emerges from the shadow of her husband and the crown, reminding ... Unknown localization key: "more"

Objev podobné jako Lady in Waiting - Anne Glenconnerová

Another Baby-sitters Club graphic novel adapted by New York Times bestselling author Gale Galligan!It''s the first day of a new school year, and while Mary Anne doesn''t know what to expect from the eighth grade, she''s looking forward to getting back into the swing of things. One thing she definitely doesn''t expect is to meet Logan Bruno, who just moved to Stoneybrook!Logan has a dreamy southern accent, he''s awfully cute... and he might be interested in joining the BSC. But the baby-sitters aren''t sure if Logan would make a good club member, so they send him on a job with Mary Anne as a test. Logan and Mary Anne hit it off, but Mary Anne isn''t sure of where their friendship could go. Life in the Baby-sitters Club has never been this complicated -- or this fun!

Objev podobné jako Logan Likes Mary Anne! - Ann M. Martinová

Throughout history, technological revolutions have been driven by the invention of machines. But today, the power of the technology transforming our world lies in an intangible and impenetrable cosmos of software: algorithmic code. In a world increasingly governed by technologies that so few can comprehend, who-or what-controls the future?Devil in the Stack follows Andrew Smith on his immersive trip into the world of coding, passing through the stories of logic, machine-learning and early computing, from Ada Lovelace to Alan Turing, and up to the present moment, behind the scenes into the lives - and minds - of the pioneers of the 21st century: those who write code. Smith embarks on a quest to understand this sect in what he believes to be the only way possible: by learning to code himself.Expansive and effervescent, Devil in the Stack delivers a portrait of code as both a vivid culture and an impending threat. By turns revelatory, unsettling and joyously funny, this is an essential book for our times, of vital interest to anyone hoping to participate in the future-defining technological debates to come.

Objev podobné jako Devil in the Stack - Smith Andrew

No previous book has been devoted to Marine Corps armor in World War II. Gilbert''s gripping narrative combines exhaustive detail on Marine armor and combat with moving eyewitness accounts, never before published, of what it was actually like to be a Marine tanker in action in the Pacific.

Objev podobné jako Marine Tank Battles In The Pacific - Oscar Gilbert

This Element expands the horizon of sociopragmatic research inquiry into the sociocultural norms that underlie the establishment and maintenance of interpersonal relations in a diasporic context. It offers new insights beyond the dyad in a globalised context of social inequality.

Objev podobné jako Leveraging Relations in Diaspora - Rosina Marquez Reiter

Creating Human Value is a powerful public management theory that places the person at the centre of all decision making. It is founded on millennia-old natural law philosophy, updated to cope with contemporary problems. At the heart of Creating Human Value is the ideal of human flourishing – this is achieved through pursuing the common good, via public policy, in a way that respects human dignity. To paraphrase Socrates, it is about caring for the city, rather than merely the city’s possessions.This book is the product of almost a decade of research and teaching of this compelling alternate public management theory to government decision-makers in Australia and abroad. In sum, Creating Human Value is a much-needed antidote to currently popular public management approaches that have unduly prioritised the common good over dignity with catastrophic consequences for the lives of many people.This book will appeal to readers interested in public management, public policy and government.

Objev podobné jako Creating Human Value as Public Management Theory - Joseph Drew

What does a nation of immigrants think and feel about immigration? Recent accounts of immigration policy routinely cast Americans as divided into two warring camps – one fueled by threat to livelihoods and way of life, the other by a fervent cosmopolitanism that sees the nation-state as passé. This counter-intuitive book shows that these accounts miss the mark. First, almost all Americans hold a mix of ""pro-"" and ""anti-immigrant"" opinions. Their views are pragmatic and flexible rather than dead-set. Second, opinions about immigration are more powerfully influenced by liberal values and concerns about the well-being of American society as a whole than by identity politics. Third, the assimilation Americans demand from immigrants matches patterns of integration that Hispanic and Asian immigrants overwhelmingly follow. Finally, American attitudes toward immigrants are ""exceptional"" for their openness and respect for cultural pluralism. In Citrin, Levy, and Wright's view, long-elusive comprehensive immigration reform can win in the court of public opinion – but only if leaders heed their constituents rather than the polarized activists who claim to speak on their behalf. This expert analysis rethinks the role of public opinion in immigration matters: its insights will be welcomed by all interested in immigration debates and ... Unknown localization key: "more"

Objev podobné jako Immigration in the Court of Public Opinion - Matthew Wright, Jack Citrin, Morris S. Levy

A curatorial situation is always one of hospitality. It implies invitations to artists, artworks, curators, audiences, and institutions; people and objects are received, welcomed, and temporarily brought together. It offers resources for material and physical support while also responding to a need for recognition, respect, or attention. Finally, and very importantly, a curatorial situation operates in the space between an unconditional acceptance of the other and exclusions legitimized through various rules and regulations. This publication analyzes, from the perspective of hospitality, the curatorial within the current sociopolitical context through key topics concerning immigration, conditions along borders, and accommodations for refugees. The contributions in this volume, by international curators, artists, critics, and theoreticians, deal with conditions of decontextualization and displacement, encounters between the local and the foreign, as well as the satisfaction of basic human needs. Hospitality: Hosting Relations in Exhibitions is the third volume in the Cultures of the Curatorial book series.Copublished with Kulturen des Kuratorischen, Hochschule für Grafik und Buchkunst LeipzigContributorsBeatrice von Bismarck, Nanne Buurman, Maja Ćirić, Alice Creischer, Andrea Fraser, Lorenzo Fusi, Wiebke Gronemeyer, Erik Hagoort, Anthony Huberman, Thomas Locher, Benjamin Meyer-Krahmer, Dieter Roelstraete, Stefan Römer, Jörn Schafaff, Andreas Siekmann, Ruth Sonderegger

Objev podobné jako Cultures of the Curatorial 3 – Hospitality: Hosting Relations in Exhibitions - Beatrice Von Bismarck, Benjamin Meyer–krahmer

A Lesson in Dying is the first mystery novel in the Inspector Ramsay series by Ann Cleeves, author of the Shetland and Vera Stanhope crime series.Who hung the headmaster in the playground on the night of the school Halloween Party?Almost everyone in Heppleburn either hated or feared the viper-tongued Harold Medburn. Inspector Ramsay is convinced it was the headmaster’s enigmatic wife but Jack Robson, school governor and caretaker, is determined to prove her innocence.With the help of his restless daughter Patty, Jack digs into the secrets of Heppleburn, and uncovers a cesspit of lies, adultery, blackmail and madness . . .Continue the classic whodunit series with Murder in My Backyard.Ann Cleeves Classic Crime - engaging mysteries to savour, beloved characters to meet again.

Objev podobné jako A Lesson in Dying - Ann Cleevesová

Ann Cleeves Classic Crime - engaging mysteries to savour, beloved characters to meet againA Bird in the Hand is the first novel featuring George and Molly Palmer-Jones by Ann Cleeves, author of the Shetland and Vera Stanhope crime series.In England’s birdwatching paradise, a new breed has been sighted – a murderer . . .Young Tom French is found dead, lying in a marsh on the Norfolk coast, with his head bashed in and his binoculars still around his neck. One of the best birders in England, Tom had put the village of Rushy on the birdwatching map. Everyone liked him. Or did they?George Palmer-Jones, an elderly birdwatcher who decides quietly to look into the brutal crime, discovers mixed feelings aplenty. Still, he remains baffled by a deed that could have been motivated by thwarted love, pure envy, or something else altogether.But as he and his fellow ‘twitchers’ flock from Norfolk to Scotland to the Scilly Isles in response to rumours of rare sightings, George – with help from his lovely wife, Molly – gradually discerns the true markings of a killer. All he has to do is prove it . . . before the murderer strikes again.

Objev podobné jako A Bird in the Hand - Ann Cleevesová

Murder in My Backyard is the second mystery novel in the Inspector Ramsay series by Ann Cleeves, author of the Shetland and Vera Stanhope crime series.No one in Heppleburn has a bad word to say about Alice Parry . . . but here she is, murdered in her own backyard on a bitter St. David’s Eve.When detective Stephen Ramsay starts asking questions in the village, a more ambiguous picture begins to emerge. Yes, old Mrs. Parry was loved by everyone, but sometimes her kindness had caused trouble. Yes, her two nephews were devoted to her, but they didn’t really want her interfering in their rather complicated personal lives. Even among her neighbours, Alice Parry’s helpfulness had sometimes misfired; and after her death, tension tight as a clenched fist grips the uneasy village.Meanwhile, the suspects keep rolling in, and Heppleburn’s friendly neighbourhood killer continues his nasty piece of work . . .Continue the classic whodunit series with A Day in the Death of Dorothea Cassidy.Ann Cleeves Classic Crime - engaging mysteries to savour, beloved characters to meet again.

Objev podobné jako Murder in My Backyard - Ann Cleevesová

A World War II tabletop miniatures naval wargame set in the Pacific.Pacific Command is a naval miniatures wargame focusing on carrier combat in the Pacific during the Second World War, in which fleets of battleships, cruisers, carriers, and destroyers trade savage blows under skies filled with fighting aircraft.The game features a unique fog-of-war mechanic which simulates the scale of these conflicts and the uncertainty under which admirals had to act. Deploy your fleet first as radar blips, allowing you to conceal the true location and configuration of your forces until it is too late for your opponent. Spring your trap at the opportune moment and descend upon them with torpedo, bomb, and gun.Pacific Command is underpinned with elegant dice pool mechanics to swiftly resolve both air and sea battles, a tense reconnaissance system, and a flexible command token resource to allow you to outwit and outmanoeuvre your opponent. Bait your enemies to commit their ships and aircraft before you reveal your true plan. With each battle, you take a crucial step on the path to victory in the Pacific.

Objev podobné jako Pacific Command - Mike Hutchinson

Board Review in Preventive Medicine and Public Health, Second Edition provides an ideal resource for physicians preparing to take the board exams in both preventive medicine and occupational medicine or for those preparing to take the examination to become certified in Public Health. In this new edition, topics have been added to fill any potential gaps in important key concepts. Topics include clinical preventive medicine, health administration, epidemiology, biostatistics, occupational medicine, correctional medicine, aerospace medicine, and much more. This second edition uses the board exam outline supplied by the American Board of Preventive Medicine to help test-takers understand exam topics and components. The primary audience for the book is physicians preparing to take board exams in preventive medicine or occupational medicine. This includes resident physicians taking the exam for the first time, as well as those that are preparing to take the recertifying exam. Similar to physicians, this book can be used by nurse practitioners preparing for their occupational medicine certification exams.

Objev podobné jako Board Review in Preventive Medicine and Public Health - Gregory M. Schwald

Written by industry veteran Adrian Wheeler, this guide dispels common misconceptions and provides a comprehensive introduction for career starters in this exciting profession. His insights will help you flourish.

Objev podobné jako All You Need To Know About Public Relations - Adrian Wheeler

Fresh ideas and techniques for the rapidly evolving area of three-dimensional textiles.Leading textile artist Ann Goddard takes three-dimensional textiles to a new level in this practical book. Drawing inspiration from natural landscapes, organic material and a concern for the environment, Ann''s work combines textile and non/textile elements with construction. Linen, loose fibres, paper and yarn are complemented by seemingly unlikely materials including concrete, wood, lead and bark. Fragile is juxtaposed with hard, natural with man-made, beauty with imperfection. The techniques range from stitching, wrapping, couching, and knotting to sawing, drilling, and casting. In this book, previously separate art media are combined to create eclectic works; boundaries are crossed, expectations challenged and categorisation rejected.Mixed Media Textile Art in Three Dimensions takes a linear look at the creative process from themes, research and experimentation through to preparing elements, conveying meaning and constructing three-dimensional forms, encouraging you to broaden your horizons in textile work.Brimming with beautiful artwork from the author and featuring the work of some inspiring and exciting artists creating three-dimensional constructions.

Objev podobné jako Mixed Media Textile Art in Three Dimensions - Ann Goddard

Nineteenth-century women in British society may have seemed governed by a patriarchal model that reserved power and privilege for men, but women gradually and persuasively challenged not only the ideas of ‘separate spheres of society’ but the influence of Queen Victoria herself.Drawing on a wide range of archival sources, case studies and character portraits, Anne Louise Booth explores the character and influence of the Victorian society woman in both town and country. By examining defining moments in history and the roles these women played in shaping and redefining society, the changing world of the Victorian society woman is brought vividly to life.Seeking to understand women as individuals in the context of their world, and developing a complete picture of a changing social landscape, Anne Louise Booth paints a compelling and illuminating portrait of the lives of women in Victorian society.

Objev podobné jako Women in Victorian Society - Anne Louise Booth

The little-known history of the Hawaii-based Seventh Air Force''s war as it fought in all the major island campaigns from the Gilberts and Marshalls to the Marianas, Iwo Jima, and Okinawa.Rebuilt after being shattered at Pearl Harbor, the Hawaii-based Seventh Air Force was assigned responsibility for the new Central Pacific Area, which (bar Midway) was then very quiet. But when the Navy began its counteroffensive in late 1943, Seventh Air Force was sent into action as the USAAF''s contribution to the Central Pacific. In this book, military historian Brian Lane Herder details Seventh Air Force’s part in the Pacific War, actions long overshadowed by the Navy’s carrier war. He explains how Seventh Air Force fought in all the major 1943–45 Central Pacific campaigns – the Gilberts, Marshalls, Marianas, Iwo Jima, and Okinawa. As each island fell, and sometimes with the airfield still under Japanese fire, a detachment flew ashore to provide organic air defense and to start attacking the next targets. The Seventh provided a major part of the airpower at Iwo Jima and Okinawa, and as the end of the war approached, its P-51s and P-47s then flew ultra-long-range B-29 escort missions. Researched almost entirely from primary sources, this ... Unknown localization key: "more"

Objev podobné jako Central Pacific 1943–45 - Herder Brian Lane

Communicate effectively in writing, both to avoid misunderstanding and to keep the attention of readers, whatever the message might be.

Objev podobné jako Writing Skills for Public Relations - John Foster