public relations jacquie l etang

Kniha poskytuje komplexní pohled na problematiku oboru public relations – nedefinuje a nevnímá PR pouze jako součást podnikového marketingu, ale i jako komplexní obor a dovednost ovlivňovat mínění. PR zařazuje do kontextu dalších příbuzných oborů vztahujících se k mediálním strategiím a k teoriím persvaze (mediální marketing, management, sociologie organizací, sociologie médií, strategická studia, diplomacie atd.) a zasvěceně mapuje jednotlivé přístupy. Kniha je určena nejen studentům mediálních studií a manažerských škol a pracovníkům firemních PR, marketingu a PR agentur, ale všem, kteří musejí efektivně komunikovat s veřejností nebo zájmovými skupinami, a to zejména prostřednictvím masmédií. Jacquie L’Etang pracovala v mnoha oblastech PR u společnosti British Council, napsala řadu knih na téma PR. Vede manažerské programy pro PR pracovníky a studenty PR.

Objev podobné jako Public Relations - Jacquie L'Etang

In this second edition of the book Public Relations in Asia Pacific, Mary Devereux and Anne Peirson-Smith have updated content regarding theory and provide examples of growing professionalism and cultural accommodation in the practice and management of public relations in some of the world’s fastest expanding Asian economies. They offer a carefully drawn Public Relations road map, in both strategic and practical terms, for all manner of entities, for profit, and not-for-profit, on how to strategically establish and maintain effective relationships with numerous stakeholders for competitive advantage.Public Relations in Asia Pacific develops and applies a core theoretical framework, providing the foundation for understanding the need for cultural adaptivity in managing strategic communication across the varied cultures of the Asia Pacific region. This updated volume also delivers a value-added and critical focus, on both the operations of public relations in the Global South, in addition to foregrounding the importance of this vital region as an economic driver in the wake of a new economic world order.Public Relations in Asia Pacific is a ‘must read’ for those interested in pursuing public relations careers and those studying the profession, in addition to being an up to the minute, first-rate refresher for established professionals.

Objev podobné jako Public Relations in Asia Pacific - Anne Peirson-Smith, Mary Devereux

Develop a clear understanding of the concepts and best practices in public relations Exploring Public Relations and Management Communication, 5th Edition, by Tench and Waddington is the definitive text on public relations. Blending theory with real-life applications. this book offers critical analysis with updated case studies, exercises and discussion questions that provide you with a holistic subject understanding. It also engages you with the thought processes behind some of the latest PR campaigns. This fundamental yet very practical text recognises the strategic importance of public relations to organisations, growing conversation about professionalism in practice and professional ethics. A comprehensive coverage of the COVID-19 pandemic helps you understand the implications of this global crisis on public relations and strategic communication. "A great overall introduction to the key theoretical models, history and different practice areas around PR and related marketing disciplines. I recommend it as the one essential buy book for all our undergraduates." Carmel O''Toole, Senior Lecturer and Public Relations courses leader, Sheffield Hallam University "The book encourages critical reflection in the reader posing interesting questions to analyse. It works equally well for students who are new to the discipline and more experienced professionals. In short, it is the perfect accompaniment ... Unknown localization key: "more"

Objev podobné jako Exploring Public Relations and Management Communication - Ralph Tench, Stephen Waddington

The seventh edition of Strategic Planning for Public Relations maintains its status as a leading text to guide students in developing successful public relations campaigns.Deborah Silverman and Ronald Smith bring their experience as instructors and public relations professionals to the book, providing clear, step-by-step guidance on how to plan and implement strategic communications campaigns. This new edition includes diverse examples of current cases along with classic cases that stand the test of time. It includes new “Ethics Minutes” scenarios in each step, a new research step, and examples of award-winning public relations campaigns. It also significantly increases information on social media and features a reformatting of the tactics step into four separate parts based on the PESO model (paid media, earned media, shared media, and owned media).As a leader in teaching public relations strategy, this text is ideal for students in upper division undergraduate and graduate courses in public relations strategy and campaigns.Complementing the book are online resources for both students and instructors. For students: step overviews, useful links to professional organizations and resources, checklists for the ten steps in the planning process, and two sample campaigns. For instructors: an instructors’ manual, PowerPoint slides, sample syllabi, a critique evaluation worksheet, ... Unknown localization key: "more"

Objev podobné jako Strategic Planning for Public Relations - Deborah A. Silverman, Ronald D. Smith

This unique collection of contemporary international public relations (PR) case studies gives the reader in-depth insight into effective PR practice in a range of organizational contexts. The global cases demonstrate the breadth and sophistication of the public relations function, both in public and private sector organizations.This fully updated third edition of Public Relations Cases offers fresh perspectives on the changing face of contemporary public relations and the development of PR and communication strategies. Addressing the gap in PR literature, it examines political systems, climate, media ownership and structures, as well as the social values and economic conditions which shape the role and work of PR practitioners. The book follows a four-part analytical model CDAO (Context, Decisions, Actions and Outcomes) to successfully identify the key points of comparison between cases to uncover how and why particular events occur and, critically, identifies what key factors and actions we can learn from in future decision-making. Featuring updated cases from across industries and around the world, including South East Asia, Latin America, the UK and the US, this book is an invaluable resource for researchers, postgraduate and executive education students studying public relations, corporate communication and public affairs.

Objev podobné jako Public Relations Cases

Kniha - autor Luboš Bárta, 464 stran, česky, pevná s přebalem lesklá Kniha JUDr. Luboše Bárty, MBA, mezinárodně uznávaného vinařského experta, s názvem "Public relations a marketingová komunikace v obchodu s vínem", je koncipována v duchu doby jako "all-in-one". Publikace si klade za cíl být přehlednou příručkou pro malé, střední i větší vinaře, vinařské hotely, obchodní společnosti, chce být praktickým manuálem, podle nějž může efektivně komunikovat své vinařství a jeho produkty každý vinař. Kniha současně představuje původní učebnici pro studenty oborů vinařství, marketingu a komunikací, je hlavní učební pomůckou profesních vzdělávacích programů MBA a BBA v Business Institutu a dalších vzdělávacích pracovišť. Publikace nabízí širokou teoretickou základnu oborů public relations a marketingové komunikace, zároveň je to obsáhlá kniha plná úspěšných (i neúspěšných) konkrétních příkladů z České republiky, Evropy a USA. Vedle tuzemských autorit spolupracuje autor...

Objev podobné jako Public relations a marketingová komunikace v obchodu s vínem (978-80-87573-07-5)

Elektronická kniha - autor Jozef Ftorek, 224 stran Nové, rozšířené vydání ojedinělé publikace je určeno zájemcům o oblast komunikace, manipulace, ovlivňování mínění a vytváření souhlasu - public relations. Kniha je určena zejména studentům komunikace a PR, pracovníkům v PR a marketingu, novinářům, politikům a dalším, kteří potřebují efektivně komunikovat s veřejností nebo zájmovými skupinami. Publikace je co do komplexnosti a šíře zpracování tématu svého druhu unikátní. Třetí vydání je doplněno o nové kapitoly - PR, reklama a marketing, PR a ideologie nebo PR a etika. Představené teorie a argumenty jsou podpořeny příklady ze společenské praxe. Praxi ovlivňování mínění - osnování souhlasu autor vnímá jako kompetenci elity. Proto vedle tradičního obsahu podobných příruček, jako jsou pravidla krizové komunikace nebo hlavní nástroje a techniky sdělení informace, uvádí aktuální trendy public relations včetně jeho role v informační válce. Kniha kriticky glosuje i...

Objev podobné jako Public relations jako ovlivňování mínění (978-80-247-3926-7)

Kniha JUDr. Luboše Bárty, MBA, mezinárodně uznávaného vinařského experta, s názvem "Public relations a marketingová komunikace v obchodu s vínem", je koncipována v duchu doby jako "all-in-one". Publikace si klade za cíl být přehlednou příručkou pro malé, střední i větší vinaře, vinařské hotely, obchodní společnosti, chce být praktickým manuálem, podle nějž může efektivně komunikovat své vinařství a jeho produkty každý vinař. Kniha současně představuje původní učebnici pro studenty oborů vinařství, marketingu a komunikací, je hlavní učební pomůckou profesních vzdělávacích programů MBA a BBA v Business Institutu a dalších vzdělávacích pracovišť. Publikace nabízí širokou teoretickou základnu oborů public relations a marketingové komunikace, zároveň je to obsáhlá kniha plná úspěšných (i neúspěšných) konkrétních příkladů z České republiky, Evropy a USA. Vedle tuzemských autorit spolupracuje autor s předními zahraničními odborníky a institucemi, cituje výsledky nejnovějších výzkumů a studií, soudní rozsudky a právní předpisy, knižní i internetové publikace až do července 2013. Nenabízí dogmata a pouhé definice, ale prezentací různých názorů vybízí k vytvoření samostatného pohledu na problematiku. Autor, mj. vyznamenaný cenou Vindemia Acta 2012 jako vinařský publicista roku, prezentuje celou problematiku způsobem přístupným všem předpokládaným čtenářským okruhům.

Objev podobné jako Public relations a marketingová komunikace v obchodu s vínem - Luboš Bárta

Elektronická kniha - autor Jan Tomandl, 151 stran Monografie popisuje dopady hluboké proměny zpravodajských médií a žurnalistiky na obor media relations (vztahy s médii). Obor je pojímán jako svébytná disciplína v rámci vztahů s veřejností (public relations) a marketingové komunikace. Autor vychází z předpokladu, že pokud se významným způsobem mění současná zpravodajská média, jejich technologická podstata, jazyk i publikum, musí se měnit také metody práce tiskových mluvčích a PR profesionálů, jejichž cílem je ovlivnit mediální agendu a získat publicitu ve zpravodajských médiích. K hlavním trendům proměny médií autor řadí například internetizaci, boom sociálních sítí, rozvoj interaktivity a multimediality, deprofesionalizaci, zrychlování zpravodajství, důraz na vizuální a zábavnou rovinu zpravodajství a fragmentaci publika i mediální nabídky. Pro každý ze zmíněných trendů formuluje autor soubor doporučení, jimiž by se měli řídit PR profesionálové a tiskoví...

Objev podobné jako Public relations a zpravodajství (978-80-875-0028-6)

Kniha - autor L. Ron Hubbard, 44 stran, česky, - autor L. Ron Hubbard, 44 stran, česky Máte dobrý produkt nebo myšlenku, kterou byste chtěli prosadit a dostat ji mezi ostatní lidi, ale nevíte jak na to? Public relations (vztahy s veřejností) poskytují metody k tomu, jak komunikovat své myšlenky tak, aby byly akceptovány.

Objev podobné jako Základy Public Relations (9788779689503)

Elektronická kniha - autor Ladislav Kopecký, 240 stran Aniž si to uvědomujeme, s public relations, s jejich účinky a vlivy se potkáváme téměř na každém kroku. Ovlivňují naše názory a postoje, náš životní styl, prostupují naší každodenností a velmi často formují prostředí, které nás obklopuje. Nabízíme vám proto komplexní a u nás dosud v takovém rozsahu nezpracované odborné pojednání o jedné z významných součástí marketingu a marketingových komunikací. Ladislav Kopecký zprostředkovává své osobní zkušenosti z působení v různých marketingově komunikačních řídicích funkcích doma i v zahraničí a přináší jedinečný a poutavý studijní materiál pro studenty vysokých škol ekonomického, finančně správního a sociálního zaměření, pro manažery marketingu a marketingových komunikací, korporací, pro pracovníky v oblasti vnějších vztahů a PR, státních institucí, kulturních a sportovních zařízení i neziskových organizací.

Objev podobné jako Public relations (978-80-247-4229-8)

Elektronická kniha - autor Jozef Ftorek, 192 stran Ojedinělá publikace uznávaného českého autora seznamuje se základními otázkami i technikami mocenské a politické praxe při řízení celospolečenských záležitostí v prostředí moderní, masové společnosti. Mocenské elity reprezentované zejména představiteli politické a hospodářské moci potřebují pro svou vládu souhlas, pochopení a spolupráci veřejnosti, která politiky zmocňuje k řízení veřejných záležitostí. Veřejnost na ně svou volbou do značné míry přenáší i vlastní osudy, jež jsou s politickým řízením celospolečenských procesů úzce spojeny. Vztah mezi mocenskou elitou a veřejností je v rozvinutých, liberálně demokratických státech velmi sofistikovaně pěstován prostřednictvím nástrojů a technik vztahů s veřejností - public relations. Kdo pochopí a zvládne zásadní otázky teorie a praxe PR (ovlivňování mínění) - vytváření souhlasu mezi občany, získává možnost výrazněji kontrolovat svůj vlastní osud v prostředí...

Objev podobné jako Public relations a politika (978-80-247-3376-0)

Kniha – autor Jacquie L Etang, 344 stran, česky, pevná bez přebalu matná - autor Jacquie L Etang, 344 stran, česky, pevná bez přebalu matná Kniha poskytuje komplexní pohled na problematiku oboru public relations – nedefinuje a nevnímá PR pouze jako součást podnikového marketingu, ale i jako komplexní obor a dovednost ovlivňovat mínění. PR zařazuje do kontextu dalších příbuzných oborů vztahujících se k mediálním strategiím a k teoriím persvaze (mediální marketing, management, sociologie organizací, sociologie médií, strategická studia, diplomacie atd.) a zasvěceně mapuje jednotlivé přístupy. Kniha je určena nejen studentům mediálních studií a manažerských škol a pracovníkům firemních PR, marketingu a PR agentur, ale všem, kteří musejí efektivně komunikovat s veřejností nebo zájmovými skupinami, a to zejména prostřednictvím masmédií. Jacquie L’Etang pracovala v mnoha oblastech PR u společnosti British Council, napsala řadu knih na téma PR. Vede manažerské...

Objev podobné jako Public Relations: Základní teorie, praxe, kritické přístupy (978-80-7367-596-7)

Máte dobrý produkt nebo myšlenku, kterou byste chtěli prosadit a dostat ji mezi ostatní lidi, ale nevíte jak na to? Public relations (vztahy s veřejností) poskytují metody k tomu, jak komunikovat své myšlenky tak, aby byly akceptovány.

Objev podobné jako Základy Public Relations - L. Ron Hubbard

This book provides an introduction to public relations (PR) that employs pedagogical experiential learning models to assist students in developing the skills and competencies required by the PR industry.The book takes the reader on a journey from the theory and origins of PR, through to the structure of the PR profession and the more practical elements of how PR is practiced today. It devotes attention to the common competencies necessary for success as a communications professional, such as communication skills, critical thinking skills and business acumen, while giving due focus to the rapidly evolving new technologies and media that impact how organisations communicate. Featuring example cases from around the world, each chapter includes discussion topics and scenario-based questionnaires to encourage learning and assist students in developing key competencies.This book is ideal for undergraduate PR modules, particularly those with experiential and/or blended learning pedagogical approaches. It will also be useful to those in business seeking to gain a deeper understanding of communications.Situational Judgement Tests and sample press releases, presented as online resources, also accompany the book. Please visit www.routledge.com/9781032170435.

Objev podobné jako Public Relations and Communications - Aoife O'Donnell

The Bare-Knuckled Truths of Edward BernaysYou may not know Edward Bernays, but Edward Bernays knows you. His 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence and manipulate public attitudes over the past century, and the mass media continues that practice today.This seminal work on how public opinion is created and shaped, offers a glimpse into the world of propaganda and advertising. Bernays, who believes the public behaves like a herd of animals, shows how ideas about what to eat, and how we should look and dress can easily be put into our heads. He outlines how the masses can be controlled in whatever way the influencer chooses.This original and complete edition includes a new Introduction by PEN Award-winning historian, Mitch Horowitz.By adapting the ideas that this pioneering PR strategist, who considered himself part of an intellectual and economic elite entitled to govern public opinion and global policy, governments and advertisers have been able to “regiment the mind.” His work explains the popularity of today’s TV news shout-fests and angry social media posts because, as Bernays observed, crowds love a contest. This crowd-contest dynamic fuels the hostile and sarcastic comment chains that ... Unknown localization key: "more"

Objev podobné jako Crystallizing Public Opinion - Edward Bernays

Vnadicí směs pro ryby, silný efekt Sensas 3000 Super Black Etang je oblíbené a především velmi kvalitní krmení v černé barvě, které díky spoustě atraktivních složek přiláká a udrží mnoho ryb na krmném místě. Tato vnadící směs je určena pro lov na jezeře a do čistých a těžkých vod a je speciální tím, že její černá barva zůstává neměnná i pod vodou. Sensas 3000 Super Black Etang je dodávána v balení o hmotnosti 1 kg a je vhodnou volbou po celý rok. Hlavní přednosti vnadící směsi Sensas 3000 Super Black Etang 1 kgVnadící směs nabízí mnoho atraktivních složekIdeální řešení pro lov na jezeře a do čistých a těžkých vodSpecialitou Sensas 3000 Super Black Etang je černá barva, která je i pod vodou neměnnáKrmení je v černé barvě a dá se využívat po celý rokSměs je dodávána v 1kg balení

Objev podobné jako Sensas 3000 Super Black Etang 1kg (3297830116026)

Vnadicí směs pro ryby, lákavé spojení chuti a vůně Sensas 3000 Etang je oblíbené a především velmi kvalitní krmení, které díky spoustě atraktivních složek přiláká a udrží mnoho ryb na krmném místě. Tato vnadící směs je vytvořena na bázi sladké chuti a je ideálním řešením pro lov na jezeře, protože kolem krmného místa vytvoří lákavý mrak. Sensas 3000 Etang je dodávána v balení o hmotnosti 1 kg a je vhodnou volbou po celý rok. Hlavní přednosti vnadící směsi Sensas 3000 Etang 1 kgVnadící směs nabízí mnoho atraktivních složekIdeální řešení pro lov na jezeře, protože kolem krmného místa vytvoří lákavý mrakZákladem vnadící směsi Sensas 3000 Etang je sladká chuťKrmení je vhodnou volbou po celý rokSměs je dodávána v 1kg balení

Objev podobné jako Sensas 3000 Etang 1kg (3297830007010)

Vnadicí směs pro ryby, lákavé spojení chuti a vůně Vnadicí směs je důležitým doplňkem pro každou návštěvu rybářského revíru. Sensas 3000 Super Etang Bremes (Jezero-cejn) 1kg představuje vnadicí směs, kterážto silně láká ryby do vašeho lovného teritoria, a bude je držet na místě. Mimořádná receptura rychle působí, dále vnadicí směs využijete pro krátkodobé rybaření. Výhodné balení o hmotnosti 1000 g vás podrží, i když se na lov vydáte nalehko. Podstatné přednosti vnadicí směsi Sensas 3000 Super Etang Bremes (Jezero-cejn) 1kg Vnadicí směs Sensas 3000 Super Etang Bremes (Jezero-cejn) 1kg navnadí ryby k vám a udrží je v místě lovu Hmotnost: 1000 g Další vlastnosti vnadicí směsi Sensas jsou: dráždí čichové smysly ryb a dráždí chuťové smysly ryb

Objev podobné jako Sensas 3000 Super Etang Bremes (Jezero-cejn) 1kg (3297830103118)

AMORCE MAISON ETANG (jezero) AMORCE MAISON ETANG (jezero) Krmení se středně hrubou strukturou s intenzivní oříškovou vůní. Ideální pro lov všech druhů ryb po celý rok zejména na stojatých vodách.

Objev podobné jako Sensas Krmení Amorce Maison Etang 3kg,Sensas Krmení Amorce Maison Etang 3kg

'A fast-paced and frightening debut that explores the nightmares of new motherhood, with plenty of twists and scares' Rachel Harrison, author of Black Sheep A new mother in need of help opens her door to her long-estranged mother, only to invite something much darker inside, in this 'fast-paced and frightening debut' (Rachel Harrison) about the long shadows cast by family secrets, perfect for readers of Grady Hendrix or Ashley Audrain.Flora is a new mum enamored of her baby girl, Iris, even if she arrived a few weeks early. With her husband on deployment, Flora navigates the newborn stage alone. But as the sleepless nights pass in the loneliness of their half-empty home, the edges of her reality begin to blur.Just as Flora becomes convinced she is losing her mind, a surprising guest shows up to help: Flora's own mother, to whom she hasn't spoken in years. Can they mend their fraught relationship? Or is there more Flora's mother isn't telling her about the events that led to their estrangement?As stranger and scarier events unfold, Flora begins to suspect the house is not as empty as she once thought. Is her hold on reality slipping dangerously away? Or is she, in ... Unknown localization key: "more"

Objev podobné jako Dearest - Jacquie Walters

'A fast-paced and frightening debut that explores the nightmares of new motherhood, with plenty of twists and scares' Rachel Harrison, author of Black Sheep A new mother in need of help opens her door to her long-estranged mother, only to invite something much darker inside, in this 'fast-paced and frightening debut' (Rachel Harrison) about the long shadows cast by family secrets, perfect for readers of Grady Hendrix or Ashley Audrain.Flora is a new mum enamored of her baby girl, Iris, even if she arrived a few weeks early. With her husband on deployment, Flora navigates the newborn stage alone. But as the sleepless nights pass in the loneliness of their half-empty home, the edges of her reality begin to blur.Just as Flora becomes convinced she is losing her mind, a surprising guest shows up to help: Flora's own mother, to whom she hasn't spoken in years. Can they mend their fraught relationship? Or is there more Flora's mother isn't telling her about the events that led to their estrangement?As stranger and scarier events unfold, Flora begins to suspect the house is not as empty as she once thought. Is her hold on reality slipping dangerously away? Or is she, in ... Unknown localization key: "more"

Objev podobné jako Dearest - Jacquie Walters

Speciální série černého krmení. Na rozdíl od všech ostatních černých krmení zůstává stále černé i pod vodou. Krmivo je barveno pomocí nové procedury a nikoliv jen přidáním černého barviva. Vhodné je především do čisté vody anebo do náročných podmínek. Speciální série černého krmení. Na rozdíl od všech ostatních černých krmení zůstává stále černé i pod vodou. Krmivo je barveno pomocí nové procedury a nikoliv jen přidáním černého barviva. Vhodné je především do čisté vody anebo do náročných podmínek. Cílová ryba Vůně Hrubost Lepivost Bremes - Cejn cejn karamel/vanilka střední střední Etang - Jezero cejn, plotice koriandr malá malá Gardons - Plotice plotice konopí/čokoláda malá malá Riviere - Řeka velká ryba oříšky/sušenky střední střední

Objev podobné jako Sensas Krmítková směs 3000 Super Black 1kg - Etang - Jezero,Sensas Krmítková směs 3000 Super Black 1kg - Etang - Jezero

Univerzální, skvěle fungující krmítková směs, která se hodí jak na krátkodobé, tak i na delší výpravy. Gros Gardons Black (velká plotice-černé) - Černé kořeněné krmení hrubší konzistence pro lov plotic a cejnů. Ideální do studené a čisté vody. Etang (jezero) - Jemné sladké základové krmení na jezero. Rychle pracuje a tvoří mrak. Moulinet Special Anglaise (angličák) - Speciální základové krmení pro lov s anglickým splávkem. Má oříškovou vůni a hrubší konzistenci. Je univerzálně použitelné během celého roku. Vhodné na kapry, větší cejny a plotice. Při stisknutí dobře drží, ale ve vodě se rychle rozpadá. Fond (řeka) - Těžké a lepivé základové krmení do proudu. Obsahuje hodně hrubých částeček. Gardons (plotice) - Famózní krmení 3000 Gardons, díky kterému získala firma Sensas svůj věhlas. Je jemné a rozpadavé. Má hnědou barvu a čokoládově-kořeněnou příchuť. Žádná plotice neodolá! Balení 1 kg. Ablettes (ouklej) - Velmi jemné světlé hladinové krmivo, které tvoří dobře mrak. Je vhodné pro lov ouklejí. Je určeno na stojatou nebo mírně tekoucí vodu. Při přípravě rozpracovat do kašovitého stavu. Gardons Red (plotice-červené) - Červené krmení na plotice. Má kořeněnou vůni. Vhodné především do kalné jarní vody. Canal (kanál) - Jemnější krmení postavené především na mletém praženém konopí a dalších semenech ... Unknown localization key: "more"

Objev podobné jako Sensas Krmítková směs 3000 1kg - Etang (jezero),Sensas Krmítková směs 3000 1kg - Etang (jezero)

Univerzální, skvěle fungující krmítková směs, která se hodí jak na krátkodobé, tak i na delší výpravy. Carpes (kapr) - Hrubé sladké krmení určené pro lov kaprů. Má vysokou výživnou hodnotu. Má silné kukuřično oříškové aroma, které láká kapry za jakýchkoliv podmínek. Nejoblíbenější kaprové krmení na českém trhu. Etang (jezero) - Jemné sladké základové krmení na jezero. Rychle pracuje a tvoří mrak. Vhodné na kapry, cejny, plotice. Bremes (cejn) - Sladké žluté krmení v bylinkové příchuti s kousíčky barevných fluo pečivových kousků. Jemnější a méně lepivé, vhodné na cejny. Gros Gardons (velká plotice) - Univerzální krmení na větší plotice, cejnky nebo cejny. Hnědé s čokoládově-kořeněnou příchutí. Nejpoužívanější krmení mezi českými závodníky!

Objev podobné jako Sensas Krmítková směs 3000 3kg - Etang (jezero),Sensas Krmítková směs 3000 3kg - Etang (jezero)

Amorce Universal je krmení na stojaté vody s jemnou strukturou a malou lepivostí. Ideální na kombinaci s krmením na určitou cílovou rybu. Amorce Universal je krmení na stojaté vody s jemnou strukturou a malou lepivostí. Ideální na kombinaci s krmením na určitou cílovou rybu. Bremes (cejn) Krmení na cejny se středně hrubou strukturou a lepivostí. Vhodné pro lov na stojatých a mírně tekoucích vodách. Carp (kapr) Krmení na kapry s hrubší strukturou a vyšší lepivostí. Dobře drží v krmítku i při dlouhých náhozech a je vhodné i na lov na řekách. Etang (jezero) Krmení na stojaté vody s jemnou strukturou a malou lepivostí. Ideální na kombinaci s krmením na určitou cílovou rybu. Gardons (plotice) Krmení na plotice s jemnější strukturou a střední lepivostí. Vhodné na lov na stojaté a mírně tekoucí vody.

Objev podobné jako Sensas Krmení Amorce Universal 4kg - Etang - Jezero,Sensas Krmení Amorce Universal 4kg - Etang - Jezero

Kbelík obsahuje: 4x krmení 3000 Etang (Jezero) 1 kg 1x posilovač Brasem Belge 300 g 1x kbelík Sensas 15 l s víkem 1x kšiltovka Sensas Krmení 3000 Etang 1 kg (jezero koriandr) Jemné rozpadavé krmení světle hnědé barvy, které dobře tvoří mrak. Má silné sladce koriandrové aroma. Láká všechny druhy ryb a je určené pro použití na stojatých a mírně tekoucích vodách. Lze jej použít celoročně, ale nejlépe se hodí na chytání od jara do podzimu. Posilovač Brasem Belge 300 g (cejn karamel) Karamelový práškový posilovač na cejny a jiné velké ryby, které láká velké vzdálenosti a udrží je po dlouhou dobu na nakrmeném místě. Lze použít i pro nadipování červů, kukuřice nebo jiné nástrahy. Práškové posilovače lze přidat jak do suchého krmení před navlhčením, tak i do již navlhčeného krmení. V suchém krmení bude mít déle trvající účinek. V navlhčeném krmení získáme okamžitý lákací účinek, který ale vydrží kratší dobu. Doporučujeme přidávat v poměru 300 g na cca 4-5 kg suché směsi.

Objev podobné jako Sensas akční kbelík s krmením 3000 etang (jezero)

FREEDOM WORTH FIGHTING FOR. LOVE WORTH WAITING FOREscape this summer with the unforgettable wartime love story and Richard & Judy Bookclub pick ''The French House is a beautifully wrought exploration of love of all kinds. It''s utterly gorgeous, convincingly written and completely captivating. Make sure you read it'' MY WEEKLY''A raw and honest love story, filled with a wealth of historical detail. The French House is a powerful depiction of the brutal intricacies of island relationships and loyalties in a time of war'' FIONA VALPY''Deeply involving . . . A fantastic debut by a gifted storyteller'' JILL MANSELL***In Nazi-occupied Guernsey, the wrong decision can destroy a life... Left profoundly deaf after an accident, Émile is no stranger to isolation - or heartbreak. Now, as Nazi planes loom over Guernsey, he senses life is about to change forever.Trapped in a tense, fearful marriage, Isabelle doesn''t know what has become of Émile and the future she hoped for. But when she glimpses him from the window of the French House, their lives collide once more. Leutnant Schreiber is more comfortable wielding a paintbrush than a pistol. But he has little choice in the role he is forced to play in the occupying ... Unknown localization key: "more"

Objev podobné jako The French House - Jacquie Bloese

Sensas krmení 3000 SUPER BLACK 1kg-Etang

Objev podobné jako Sensas krmení 3000 super black 1kg-etang

This updated and enhanced second edition of History and International Relations charts the foundations, development and use of International Relations from a historian’s perspective. Exploring its engagement with the history of war, peace and foreign relations this volume provides an account of international relations from both western and non-western perspectives, its historical evolution and its contemporary practice. Examining the origin of dominant IR theories, exploring key moments in the history of war and peace that shaped the discipline, and analysing the Eurocentric nature of current theory and practice, Malchow provides a full account of the relationship between history and IR from the ancient world to modern times. To bring it up to the present day and provide new ways for students to grasp the history of IR, this new edition includes:-An updated final chapter reflecting on the practice of IR in a post 9/11 world -New scholarship and sources in IR practice and theory published since 2015-A time line charting the evolution of International Relations as a discipline -A new glossary of terms -Expanded section on IR theory and practice in the ancient world and early Christian era -Greater incorporation of IR practice and theory in non-western ancient, medieval and ... Unknown localization key: "more"

Objev podobné jako History and International Relations - Howard LeRoy Malchow

The unconscious dynamics that surface in groups when authority is exercised are of paramount importance in Group Relations Conferences; this volume addresses these considerations through research findings and speculation on the future of Group Relations both within conferences and outside of them. This is the sixth instalment in a series of books based on Tavistock Group Relations Conferences and contains a collection of papers presented at the sixth Belgirate conference. Combining chapters on theory and practice, this volume delivers a meditation on the relationships between the physical spaces we inhabit or co-create, the psychic, inner or spiritual space and the liminal space in-between. Group Relations provides a window of understanding into why inequity and intergroup hostilities pervade the modern world alongside a method that illuminates how people consciously and unconsciously contribute to these tensions, whether personally, in groups or in organisations. This will be an invaluable resource for practitioners, academics, and scholars of Group Relations, as well as managers and organisational members wanting to learn more about how Group Relations methods can contribute to their organisational success.

Objev podobné jako The Ecosystem of Group Relations

The "Russian Idea" in International Relations identifies different approaches within Russian Civilizational tradition — Russia’s nationally distinctive way of thinking — by situating them within IR literature and connecting them to practices of the country’s international relations.Civilizational ideas in IR theory express states’ cultural identification and stress religious traditions, social customs, and economic and political values. This book defines Russian civilizational ideas by two criteria: the values they stress and their global ambitions. The author identifies leading voices among those positioning Russia as an exceptional and globally significant system of values and traces their arguments across several centuries of the country’s development. In addition, the author explains how and why Russian civilizational ideas rise, fall, and are replaced by alternative ideas. The book identifies three schools of Russian civilizational thinking about international relations – Slavophiles, Communists, and Eurasianists. Each school focuses on Russia’s distinctive spiritual, social, and geographic roots, respectively. Each one is internally divided between those claiming Russia’s exceptionalism, potentially resulting in regional autarchy or imperial expansion, and those advocating the Russian Idea as global in its appeal. Those favoring the latter perspective have stressed Russia’s unique capacity for understanding different cultures and guarding the world against extremes of ... Unknown localization key: "more"

Objev podobné jako The “Russian Idea” in International Relations - Andrei P. Tsygankov

The most practical guide to conducting research in Politics and International Relations. This textbook sets out how to approach every stage of your research project, from formulating a research question and research design, to detailed guidance on using specific methods and writing up your paper.Packed with practical tips throughout, this second edition:•Offers a troubleshooting feature to help you with the most common blockages and questions at each stage of the process•Has unrivalled coverage, with brand-new chapters on all the key methods used in Politics and IR, from discourse analysis and interviews to descriptive and inferential statistics.•Engages with some of the most cutting-edge research with examples spanning current issues from climate change to great power competition.•Helps you engage with theory in your research project, with a standalone chapter mapping theoretical perspectives and how to engage with theory successfully in your research. •Is immersed in practical application with two "Research in Practice" features running throughout the book to show methods in practice. Lamont and Boduszynski’s new book is eminently readable and designed for all students of Politics and IR, whether on an introductory methods course or undertaking a research project.Christopher Lamont is Dean of E-Track’s International Relations program and Vice Dean of ... Unknown localization key: "more"

Objev podobné jako Research Methods in Politics and International Relations - Christopher Lamont, Mieczyslaw P. Boduszynski

This bestselling introductory textbook provides a truly comprehensive and approachable guide to international affairs. Bringing together decades of combined experience in researching and teaching global politics from three acclaimed scholars, this book introduces you to the key concepts in international relations while equipping you with the tools to successfully analyse the rapidly changing world in which we live. Carefully and pedagogically structured, the book is driven by nuanced enduring questions to support active engagement with the subject matter. It covers everything from war and its causes to the pursuit of peace, the role of non-state actors on the world stage and transnational concerns such as climate change. Thought-provoking boxed features throughout highlight disparities between theory and practice, provide overviews of key research and make use of the influential levels-of-analysis framework.This third edition is completely updated throughout, including extensive coverage of the latest advances in international relations scholarship and supported by a wealth of contemporary case examples. The text is supported by a rich companion website with study guides, instructor resources and interactive exercises to allow you to consider complicated political decisions for yourself. Introduction to International Relations is the ultimate companion for undergraduate students of politics and international relations in ... Unknown localization key: "more"

Objev podobné jako Introduction to International Relations - Joseph Grieco, Professor Michael Mastanduno, Professor G. John Ikenberry

While the relationships between parents and children have long been a staple of critical inquiry, bonds between siblings have received far less attention among early modern scholars. Indeed, until now, no single volume has focused specifically on relations between brothers and sisters during the early modern period, nor do many essays or monographs address the topic. The essays in Sibling Relations and Gender in the Early Modern World focus attention on this neglected area, exploring the sibling dynamics that shaped family relations from the fifteenth through the seventeenth centuries in Italy, England, France, Spain, and Germany. Using an array of feminist and cultural studies approaches, prominent scholars consider sibling ties from a range of interdisciplinary perspectives, including art history, musicology, literary studies, and social history. By articulating some of the underlying paradigms according to which sibling relations were constructed, the collection seeks to stimulate further scholarly research and critical inquiry into this fruitful area of early modern cultural studies.

Objev podobné jako Sibling Relations and Gender in the Early Modern World

International relations affects everyone''s lives: their security, economic well-being, rights and freedoms, and the environment they share. Recently we have seen the transformation from a world of empires to today''s world of sovereign states, which are enmeshed in a complex array of international institutions, all exercising degrees of political authority. The new global organization of political authority has far-reaching consequences.This Very Short Introduction untangles this complex world, providing an accessible framework for understanding the contours of global political change. Christian Reus-Smit treats theory as an indispensable tool for grasping international relations, but demystifies theorizing, introducing it as an everyday human practice. He surveys a range of theories, from realism to feminism: reading them as contrasting perspectives on the global organization of political authority. Historically, such organization has been shaped by diverse social forces, four of which are discussed in detail: shifting patterns of warfare, changing economic conditions, struggles for rights, and the politics of culture. Reus-Smit concludes with a reflection on the future of international relations in an era of profound global change.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way ... Unknown localization key: "more"

Objev podobné jako International Relations - Christian Reus-Smit

This second edition has been updated to include an assessment of economic relations up to the COVID-19 pandemic. It focuses on three main threads that tie national economies together: flows of goods, of people and of finance.Since the end of the Second World War, the international economy transformed from a tightly controlled trading system to the financial globalization of the late 20th century. This book traces the organisation of international economic relations from the 1944 Bretton Woods conference through to the 2008 financial crisis and its aftermath. By outlining the development of economic policy of both national and international institutions like the International Monetary Fund and the European Union, this volume examines how the global system was constructed and explores the sources of inequality and instability. The changing political context is also emphasised, especially the Cold War and its end, the rise of China and other emerging market economies and the prospect of a retreat from globalisation in the wake of the 2008 crisis.Using non-technical language and providing clear examples and evidence, the book is an accessible introduction to international economic relations that will be useful for all students of modern world history since 1945.

Objev podobné jako International Economic Relations since 1945 - Catherine R. Schenk

In Employment Relations the authors translate years of experience, with the help of interesting vignettes, real life examples and connections with popular culture, into a critical understanding of the topic that brings the field to life. Conceived by Chris Grey as an antidote to conventional textbooks, each book in the ‘Very Short, Fairly Interesting and Reasonably Cheap’ series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way. An excellent supplementary text for Employment Relations and HRM students or anyone interested in a short, succinct book on the subject of Employment Relations.

Objev podobné jako A Very Short, Fairly Interesting and Reasonably Cheap Book About Employment Relations - Adrian Wilkinson, Tony Dundon, Niall Cullinane

The only guide to conducting research in International Relations. Covering the full breadth of methods in IR with unrivalled clarity, this best-selling textbook takes you through the entire process of doing research, from honing your question to writing up the dissertation. The engaging and jargon-free style demystifies the process of doing research, whilst helping you develop a comprehensive understanding of the strengths and limitations of different methods and methodologies. This second edition comes with new chapters on conducting interviews and discourse analysis, as well as expanded coverage of qualitative and quantitative methods. Packed with examples, it explores the breadth of IR research today, from the long-lasting impact of colonialism to migration policy; climate change negotiations to international aid. Covering the most cutting-edge methodological developments, including critical realism, feminist, and postcolonial approaches, it helps you understand and apply research methods in world politics. This practical introduction is essential reading for anyone setting out on their International Relations research project for the first time, at undergraduate and postgraduate levels. Christopher Lamont is Assistant Dean of E-Track Programs and Associate Professor of International Relations at Tokyo International University, Japan.

Objev podobné jako Research Methods in International Relations - Christopher Lamont

*Part of the 5-Volume Set 2022 Nautilus Book Award Gold Medal Winner: Ecology & Environment and Special Honors as Best of AnthologyVolume 5 of the Kinship series revolves around the question of practice: What are the practical, everyday, and lifelong ways we become kin?We live in an astounding world of relations. We share these ties that bind with our fellow humans—and we share these relations with nonhuman beings as well. From the bacterium swimming in your belly to the trees exhaling the breath you breathe, this community of life is our kin—and, for many cultures around the world, being human is based upon this extended sense of kinship.Kinship: Belonging in a World of Relations is a lively series that explores our deep interconnections with the living world. These five Kinship volumes—Planet, Place, Partners, Persons, Practice—offer essays, interviews, poetry, and stories of solidarity, highlighting the interdependence that exists between humans and nonhuman beings. More than 70 contributors—including Robin Wall Kimmerer, Richard Powers, David Abram, J. Drew Lanham, and Sharon Blackie—invite readers into cosmologies, narratives, and everyday interactions that embrace a more-than-human world as worthy of our response and responsibility. These diverse voices render a wide range of possibilities for becoming better ... Unknown localization key: "more"

Objev podobné jako Kinship: Belonging in a World of Relations, Vol. 5 – Practice

Realism is one of the core theories within the field of international relations, and it generally posits a state system characterized by anarchy where states act in what they perceive to be their own self interests. It is a controversial theory, and it has many opponents. Yet effective debate among realists and those who identify with other schools of thought has diminished dramatically over time. As Patrick James argues in Realism and International Relations, scholars in the field have become dissatisfied with results from exchanges in words alone. He contends that translation of the vast amount of information in the field into knowledge requires a greater emphasis on communication beyond the use of text. Given the challenges posed by existing and intensifying information overload, he develops a new model that relies on the graphic representation of analytical arguments.As James explains, realist scholarship in the post-World War II era is the natural domain for the application of systemism, a graphic form of expression with straightforward rules for portrayal of analytical arguments, notably cause and effect within theories. Systemism goes beyond prior iterations of systems theory to offer a visualization technique borrowed and adapted from the philosophy of science. Systemist graphics reveal ... Unknown localization key: "more"

Objev podobné jako Realism and International Relations - James Patrick Donleavy

The breadth of international law and institutions in contemporary global politics means it is no longer possible to make sense of international politics without understanding international law. International Law for International Relations provides students with comprehensive coverage that maps out the different ways to approach the study of international law. It explains the institutions and main sources of international law-making and identifies the key topics of international law. This is the ideal text for students of international relations who have not previously studied law and post-graduate students of any background tackling international law for the first time. The complexities of international law are presented in an accessible, animated way allowing students to appreciate the significance of international law in international relations.Online resource centre includes:For students: Flash card glossary Problem solving questions Web links Revision tipsFor lecturersPower point presentations

Objev podobné jako International Law for International Relations

Taiwan''s Relations with Mainland China is the first book to deal with the role of TaiwanÂ’s leadership politics, including the personal political styles of Lee Teng-hui and Chen Shui-bian, in the development of TaiwanÂ’s mainland policy and the consequences for U.S.-Taiwan relations.Including analysis of the critical and volatile 1988-2004 period, the Taiwan Straits crisis and cross-strait tension associated with the 2004 Taiwan presidential campaign, Su Chi weaves in his personal participation in Taiwan policy making during critical periods in TaiwanÂ’s diplomatic history to provide insight and information on cross-strait relations that is not available elsewhereAs a study of TaiwanÂ’s mainland and US policy this will be a fascinating read for students and scholars of Taiwan Politics, Chinese Foreign Policy and East Asian Security studies alike.

Objev podobné jako Taiwan's Relations with Mainland China - Chiazzari Suzy

This book examines the careers of Liao Chengzhi and Takasaki Tatsunosuke, who were not only the architects of Sino-Japanese economic relations, but also pioneers of contemporary Sino-Japanese relations. Their visions and initiatives offer many insights into the current contentious relations among China, Japan, Russia, and the United States.

Objev podobné jako Pioneers of Sino-Japanese Relations - M. Itoh

Mapped to CIPD learning outcomes, Employment Relations: Fairness and Trust in the Workplace (second edition) critically reflects on current research, commentary, evidence and practice in the employment relationship field with an international approach and a focus on globalization. Combining theoretical concepts, tools and models with practical examples, it is packed with innovative learning features designed to help students to engage with the subject, including: Extracts of recent news items linked to chapter content A series of case studies from a range of contexts, activities and revision exercises The book is complimented by lecturer resources, including a comprehensive instructor’s manual and PowerPoint slides. Suitable for Undergraduate and Postgraduate students on Employment Relations, Industrial Relations or HRM courses.

Objev podobné jako Employment Relations - Cecilie Bingham

Instructor Resources: Test bank, PowerPoint slides, and answer guides to discussion questionsToday’s rapidly evolving public health arena urgently needs effective leaders. In fact, this need is so pressing that the major public health associations have come together to call for a new emphasis on leadership development in the public health workforce.Leadership for Public Health: Theory and Practice aims to answer this call. The book is based on the premise that skilled public health leaders consider people their most valuable resource and are prepared to lead those people through a wide variety of situations. Acknowledging that effective leadership cannot rely on a one-size-fits-all approach, the authors challenge readers to try out a number of leadership models and theories, determine which are the best fit for their public health practice, and apply the key principles in their day-to-day work.The book matches its detailed discussion of leadership theory with examples and cases specific to the field of public health. Written primarily for graduate-level public health students, it is also useful for public health leadership institutes and public health practitioners looking to develop their leadership skills. The book is structured in three parts: • The Basis for Effective Public Health Practice, which provides an ... Unknown localization key: "more"

Objev podobné jako Leadership for Public Health - James Holsinger

Foundations of Physical Activity and Public Health, Third Edition With HKPropel Access, is the first textbook of its kind to explore concepts in public health and kinesiology, measurement of physical activity, and the impact of exercise and physical activity on health. This text empowers students to advance the use of physical activity as a significant component in public health initiatives. Presented in full color, Foundations of Physical Activity and Public Health uses tables, graphs, and figures to clarify complex topics, and it reflects information presented in the Physical Activity Guidelines for Americans. An underlying theme in this third edition is health equity and health disparities viewed through a physical activity lens. New sidebars devoted specifically to those topics are woven throughout the text, along with sidebars and references that have been refreshed with the latest information. Additional content updates to the third edition cover these topics: Brain health and immunity as they relate to physical activity and public health science The physical activity paradox hypothesis The current status of physical activity levels for children and adolescents Comprehensive community-wide programs to increase physical activity Related online content is delivered through HKPropel to enhance student learning. The materials include downloadable review questions; ... Unknown localization key: "more"

Objev podobné jako Foundations of Physical Activity and Public Health - Deborah Salvo, Tinker D. Murray, Harold W. Kohl

Turnock's Public Health: What It Is and How It Works takes a clear, systems-based approach to examining the modern U.S. public health system-its structure, functions, operations, and significance. The book is divided into two parts: Part I covers the fundamental components of public health practice in the 21st-century United States, while Part II presents case studies that illustrate public health in action. Together, these sections provide students with a comprehensive understanding of public health as both a system and a social enterprise, equipping them to apply their knowledge to real-world public health challenges, programs, and initiatives. Offering the latest data, updated tables and new figures, the Eighth Edition also explores current concepts and trends including the 10 Essential Public Health Services (EPHS), Healthy People 2030, and health equity in the wake of the COVID-19 pandemic. Other key updates include:- New chapter on Pandemic and All-Hazards Public Health Preparedness emphasizes the critical lessons learned from the COVID-19 pandemic and highlights the essential role of public health in safeguarding community health during emergencies. - Unique public health administration chapters explore managing public health infrastructure and public health programs. - New case studies on COVID-19, firearms and health, and substance use. - Revised ... Unknown localization key: "more"

Objev podobné jako Turnock's Public Health - Cynthia B. Morrow, Sylvia Pirani, Guthrie S. Birkhead

This monograph explores the evolving nature of publicness in the era of digital communication and social media saturation, arguing that the rise of the “gig public” represents a new paradigm that challenges the traditional conceptualization of the public in shaping social and political change. The gig public departs from traditional notions of publicness and the public, characterized by individuals’ spontaneous and less-structured engagement in public discourse. This engagement is often hampered by challenges in fostering sustained interaction and depth of discussion, due to the ephemeral nature of online interactions.In particular, this monograph highlights the importance of customs, negotiations, and contracts that complement the normatively privileged public reasoning in public domains. It examines the transformations in the multifaceted nature of the public and its interrelationship with other social structures amid the shifting boundaries between public and private domains. In addition, it explores the evolution of conceptualizations of publicness and related concepts within critical theory, illustrating how contemporary shifts are redefining civic engagement and the essence of public life in a rapidly changing world. From these perspectives, the study is structured around three primary focal points: First, it analyzes how new information technologies and AI have altered human interactions within the public ... Unknown localization key: "more"

Objev podobné jako The Gig Public - Slavko Splichal

Those involved in the creation of public spaces think a great deal about the users of those spaces. Users think little, if at all, about those who create them. There are many: planners, developers, investors, contractors, special-interest groups, governments from local to national, and above all in this book, designers. The complex sets of relationships in which the designer is enmeshed remain largely unknown, as does the effect of those relationships on the public spaces they design. In "super-diverse" cities like London, a successful public realm, where people can be together in trust and tolerance, is essential. A cityÂ’s commitment to design quality indicates a commitment to civic health. In the interests of such commitment, the book asks: What should public space "design intentions" be today?; Who is "the public" of public spaces?; What can/should designers do to protect the "publicness" of public spaces?; Was state financed public space mid-20th century of any higher quality than privately financed public space today?; How significant is the shift from commissioning architects to design public spaces mid-20th century to commissioning landscape architects and public realm architects today?; Does emptiness in public spaces have a value?; Does retail in public spaces narrow the range ... Unknown localization key: "more"

Objev podobné jako Designing London’s Public Spaces - Susannah Hagan