ai powered b2b marketing hall simon

Harness the transformative power of artificial intelligence into your B2B marketing strategies and processes to enhance delivery and impact.

Objev podobné jako AI-Powered B2B Marketing - Hall Simon

Cut through the noise surrounding B2B marketing using this clear and pragmatic guide, providing coverage of all the most recent developments including social marketing, customer attrition and B2B partnership marketing.

Objev podobné jako Innovative B2B Marketing - Hall Simon

Discover how AI is revolutionizing content marketing and SEO. Industry experts Catherine Seda and Jenny Halasz explore the impact, risks, and game-changing strategies for brands. AI-Powered Content Marketing and SEO is a must-read to build brand authority, optimize search visibility, and win customers. Packed with actionable insights, this book fills a critical gap for marketing teams and business leaders in today’s AI-driven world. Key Topics Covered: Revolutionary Impact: Understand the transformative effects of AI on digital marketing and customer experiences, and why it’s crucial for executives and employees to adaptAI-Optimized Content: Learn to balance AI-generated content with human creativity to maintain brand trust, meet Google’s EEAT standards, and navigate evolving search algorithmsAuthenticity and Authority: Explore frameworks for using AI responsibly to create content that builds brand authority without compromising itEthical & Legal Issues: Stay ahead of AI risks by addressing critical challenges with proactive policiesAI, Analytics, and Human Insight: Learn how privacy rules, zero-click searches, and generative AI are making metrics like impressions and CTR unreliable, pushing analytics practices to adapt

Objev podobné jako AI-Powered Content Marketing and SEO - Catherine Seda, Jenny Halasz

Karlie Simon's Cat škrabadlo 70 cm
teplovzdušná fritéza Orava Airy-4
držák ručníků Aida 32 cm
stylový botník Airy White
horkovzdušná fritéza ECG AF 8020 AI Slim
automatický režim AI Smart fritéza
rustikální botník Airy Brown
kovový držák ručníků Aida
Aida skleněná police 56 cm
koupelnová štětka z mosazi Aida
stříbrný držák ručníků Aida
mýdlenka Aida pro moderní koupelnu
MSI Vector 16 HX AI herní notebook
AI kamera pro ochranu majetku
HP OmniBook 7 AI PC 14-fr0002nc notebook pro profesionály
Windows Copilot a AI pro videohovory

Kniha je komplexní průvodce aktuálním vývojem v oblasti B2B digitálního marketingu a neocenitelným zdrojem informací pro všechny profesionály. Poskytuje přehled nejnovějších principů a postupů, vysvětluje i ty nejpokročilejší koncepty a ukazuje, jak je uvést do praxe. Simon Hall je inovátor v oboru marketingu s mnohaletou praxí. Obsah publikace: Vývoj digitální strategie pro B2B Strategie B2B digitálního marketingu. Cesty zákazníků, personalizovaný marketing a persony kupujících. Poznatky o zákaznících a správa dat v B2B. Raná fáze cesty kupujícího Vytváření povědomí, SEO a vyhledávací strategie. B2B digitální marketing pro generování potenciálních zákazníků. Digitální technologie pro generování potenciálních zákazníků a rozvíjení vztahu s nimi Řízení a integrace digitálních kampaní B2B obsahový marketing, plánování marketingové kampaně. Integrace digitálního marketingu v B2B, digitální marketing a prodej, měření digitálního marketingu. Digitální technologie pro udržení zákazníků Druhy digitálního retenčního marketingu, digitální kanály retenčního marketingu. Platformy sociálních médií a digitálního marketingu v B2B B2B marketingová strategie sociálních médií, marketingové technologie a platformy.

Objev podobné jako Strategie B2B digitálního marketingu - Hall Simon

This textbook equips readers with a clear understanding of how B2B markets have evolved in recent years, from the traditional focus on product development to more targeted approaches that focus on relationships, digitalization, innovation and sustainability. Exploring the relevant theories behind this evolution and providing an extensive understanding of contemporary marketing strategies, the book equips readers with a broad perspective of B2B marketing – the evolution, theories, concepts, and the external environment – that allows students to put theory into practice in both manufacturing and service sectors. Allowing for a holistic understanding of contemporary B2B practices, students will learn how to design a competitive marketing strategy for the current business environment. Covering key topics such as the customer journey, branding, value co-creation and servitization, and with a wide range of case studies, this is an essential text for students at both undergraduate and post-graduate level.

Objev podobné jako Essential B2B Marketing Strategies - Ibrahim Sirkeci, Pravin Balaraman, Naushaba Chowdhury, Jonathan Liu, Jonathan A.J. Wilson

Stay ahead in the marketing game by harnessing the power of artificial intelligence Marketing with AI For Dummies is your introduction to the revolution that’s occurring in the marketing industry, thanks to artificial intelligence tools that can create text, images, audio, video, websites, and beyond. This book captures the insight of leading marketing executive Shiv Singh on how AI will change marketing, helping new and experienced marketers tackle AI marketing plans, content, creative assets, and localized campaigns. You’ll also learn to manage SEO and customer personalization with powerful new technologies. Peek at the inner workings of AI marketing tools to see how you can best leverage their capabilitiesIdentify customers, create content, customize outreach, and personalize customer experience with AIConsider how your team, department, or organization can be retooled to thrive in an AI-enabled worldLearn from valuable case studies that show how large organizations are using AI in their campaigns This easy-to-understand Dummies guide is perfect for marketers at all levels, as well as those who only wear a marketing hat occasionally. Whatever your professional background, Marketing with AI For Dummies will usher you into the future of marketing.

Objev podobné jako Marketing with AI For Dummies - Shiv Singh

Understand how traditional marketing methods can be directly applied to B2B businesses to deliver results across brand, reputation, relationships and revenue.

Objev podobné jako B2B Marketing Fundamentals - Kate Mackie

Artificial intelligence is emerging as a game-changer in the business world, with impacts across all sectors. AI allows business to process massive amounts of data instantaneously, and to scale solutions at almost zero marginal cost, forcing companies to adapt and reimagine their business and operations. The Rise of AI-Powered Companies examines some of the most successful examples of companies using artificial intelligence to their advantage. From AI-enabled countries across the globe that stayed resilient and strong in the face of COVID-19, to Business-to-Consumer businesses that transformed their product development processes thanks to unprecedented amounts of consumer data, increasing their revenues manifold along the way. The book then delves into the critical enablers to becoming AI-powered and the critical steps to activate and integrate them within business organizations. Starting with data strategy, it examines new forms of data sharing and how companies should think about governance and privacy risks. It then focuses on human–AI collaboration and its role in building a stronger team culture. Finally, "Responsible AI" is discussed as well as the impact of AI-powered businesses on society at large. AI-powered companies will become the norm in the years to come. By unpacking and showcasing the major steps of a ... Unknown localization key: "more"

Objev podobné jako The Rise of AI-Powered Companies

Use groundbreaking generative AI tools to increase your productivity, efficiency, and code quality.You just got a promotion! AI coding tools like GitHub Copilot, ChatGPT, and Amazon CodeWhisperer turn every developer into an engineering manager, overseeing a super-smart and super-fast junior coder.In AI-Powered Developer you''ll discover how to get the most out of your new assistant: Harness AI to help you design and plan software Use AI for code generation, debugging, and documentation Improve your code quality assessments with the help of AI Articulate complex problems to prompt an AI solution Develop a continuous learning mindset that keeps you up to date Adapt your development skills to almost any language AI-Powered Developer demonstrates effective techniques and best practices for getting the most out of AI-powered coding using tools like Copilot and ChatGPT. The book cuts through the hype, showcasing real-world examples of how these tools ease and enhance your everyday tasks. You''ll soon be using AI for everything from writing boilerplate to assisting with software design.

Objev podobné jako AI-Powered Developer - Nathan Nathan

Mastering the Synergy of Technology and Human Expertise Understanding AI technology is just the beginning. Leaders must understand how to employ power skills to elevate how humans interact—with one another and with AI. Critical thinking, leadership, conflict management, stakeholder engagement and other power skills are essential in all projects. AI-Powered Leadership aims to empower leaders to navigate the complexities of the AI-driven world by developing human competencies and integrating them with AI capabilities, fostering a balanced, innovative, and ethically sound leadership approach that drives sustainable success. It aims to provide a comprehensive framework for leaders to understand and apply the “Both/And” approach in leadership, where leaders don’t have to choose between traditional methods and AI-driven innovation but can leverage the strengths of both. The approach of the book is a practical, integrative framework that combines theory with actionable strategies to help leaders navigate the complex dynamics of AI in their organizations. “AI is already here and is making career-altering changes in the way project managers lead their projects. Ignoring it won’t make it go away. Simply using it is also not enough. Get and stay ahead of the curve by learning how to best collaborate with AI systems. This book ... Unknown localization key: "more"

Objev podobné jako AI-Powered Leadership - Dave Silberman, Vijay Kanabar, Rich Maltzman, Loredana Abramo

Drawing from her experience at Google and Meta, Dr. Marily Nika delivers the definitive guide for product managers building AI and GenAI powered products. Packed with smart strategies, actionable tools, and real-world examples, this book breaks down the complex world of AI agents and generative AI products.

Objev podobné jako Building AI-Powered Products - Marily Nika

Addressing the growing need for innovation and automation in library cataloging systems, this book aims to teach readers how to build AI-powered cataloging apps using Power Apps. This complete guide offers a step-by-step journey to how cataloging processes can be modernized by using artificial intelligence, featuring the Royal Library of Belgium and the retrocatalography application as case studies. Focusing on creating inclusive bibliographic records, it will enable readers to train AI models and develop tools to improve efficiency and collection management. Chapters cover an introduction to cataloguing and metadata; getting started with the Power Platform ecosystem; integrating artificial intelligence; and building, deploying and maintaining the cataloging app.

Objev podobné jako AI-Powered Cataloguing - Hannes Lowagie

''A colourful and enjoyable written account.'' THE TIMES''A salve for our current reactionary times.'' ANDREW HARTMANThe gripping, untold story of how six epic journeys launched the three communist revolutions that changed world history forever.From the streets of Petrograd during the heady autumn of 1917, to Mao’s stunning victory in October 1949, and Fidel’s triumphant arrival in Havana, in January 1959, the history of the twentieth century was transformed in dramatic and profound ways by the Russian, Chinese, and Cuban revolutions. In Three Revolutions, the stories of these epoch-defining events are told together for the first time. At the heart of each revolution was an epic journey: Lenin''s 1917 return to Russia from exile in Switzerland; Mao''s ''Long March'' of 1934–35, covering some 6,000 miles across China; and Fidel Castro''s return to Cuba in 1956 following his exile in Mexico. Told in tandem with these are the corresponding journeys of three extraordinary journalists – John Reed, Edgar Snow and Herbert L. Matthews – whose electric testimony from the frontlines of each revolution would make a decisive contribution to how these revolutions were understood in the wider world. Here, in Simon Hall''s masterful retelling, these six remarkable journeys are brought vividly to ... Unknown localization key: "more"

Objev podobné jako Three Revolutions - Hall Simon

The gripping, untold story of how six epic journeys launched the three communist revolutions that changed world history forever. From the streets of Petrograd during the heady autumn of 1917, to Mao's stunning victory in October 1949, and Fidel's triumphant arrival in Havana, in January 1959, the history of the twentieth century was transformed in dramatic and profound ways by the Russian, Chinese, and Cuban revolutions. In Three Revolutions, the stories of these epoch-defining events are told together for the first time. At the heart of each revolution was an epic journey: Lenin's 1917 return to Russia from exile in Switzerland; Mao's 'Long March' of 1934-35, covering some 6,000 miles across China; and Fidel Castro's return to Cuba in 1956 following his exile in Mexico. Told in tandem with these are the corresponding journeys of three extraordinary journalists - John Reed, Edgar Snow and Herbert L. Matthews - whose electric testimony from the frontlines of each revolution would make a decisive contribution to how these revolutions were understood in the wider world. Here, in Simon Hall's masterful retelling, these six remarkable journeys are brought vividly to life. Featuring a stellar cast, extraordinary drama and an epic sweep, Three Revolutions raises ... Unknown localization key: "more"

Objev podobné jako Three Revolutions - export ed. Faber & Faber - Hall Simon

This fourth edition of Financial Services Marketing firmly reinforces the bookÂ’s role as a leading global educational resource, combining appropriate conceptual principles with practical insights on how financial products and services are marketed in the real world. The authors draw upon their extensive international experience marketing some of the worldÂ’s best known financial brands including Lloyds TSB and Barclays. Readers will gain a firm understanding of how financial products and services work within the commercial, social, economic, governmental, regulatory and environmental context in which they operate.This fully updated and revised edition features:A brand-new chapter devoted to environmental, social and corporate governanceRevised coverage of the impact of digital advances in all aspects of business models and marketing practice, including how artificial intelligence (AI) and social marketing are changing financial services and customer experienceThe latest regulatory developments for safeguarding the fair treatment of customersNew and improved case studies that showcase best practice from around the worldUpgraded Support Material including new teaching aids and referencesFinancial Services Marketing is essential reading for advanced undergraduate and postgraduate students studying Marketing for Financial Services, Marketing Strategy and Consumer Ethics in Finance. It is also suitable for executive students studying for professional qualifications and executive MBAs.

Objev podobné jako Financial Services Marketing - Roisin Waite, Nigel Waite, Christine Ennew

Written from a European perspective, this comprehensive and regularly updated textbook covers both the theory and practice of global business-to-business (b2b) marketing. New to this sixth edition: Increased and updated coverage covering digital transformation and responsible business as well as new content on small firms New organizational coverage, including companies and brands such as Airspares Unlimited, Optel Group, Pfizer, Royal FloraHolland, Toyota, Trellebord,ValCo Engineering Ltd and Volkswagen Updated online resources for instructors to use and share in their teaching with students, including PowerPoint slides, a testbank, and an instructor’s manual containing guidance and links to online content such as video material, reports, websites and relevant journal articles for each chapter The textbook is suitable for students taking a b2b/industrial marketing module at undergraduate or postgraduate levels. It will also be useful to researchers and practitioners involved in b2b/industrial marketing. Ross Brennan was the former professor of industrial marketing at the University of Hertfordshire, UK. Louise Canning is Associate Professor of Marketing at Kedge Business School, Marseille France. Helen McGrath is Lecturer in Marketing at University College Cork, Ireland.

Objev podobné jako Business-to-Business Marketing - Helen McGrath, Ross Brennan, Louise Canning

Master AI-powered marketing before autonomous agents replace your role entirely In Agent-Powered Growth, Stu Sjouwerman, founder and executive chairman of KnowBe4 (the world's largest security awareness platform) addresses the existential threat facing hundreds of thousands of marketing professionals as autonomous AI agents reshape their industry. He is also the founder of ReadingMinds.ai, an AI-native research platform that conducts emotionally intelligent voice interviews at scale—turning hours of calls and weeks of waiting into overnight insights. That work reflects his broader thesis: when agents can sense context, reason with memory, and act across channels, marketers stop firefighting and start compounding. Drawing from three decades of experience building billion-dollar technology companies and navigating industry disruptions, Sjouwerman transforms the anxiety of potential job displacement into a strategic competitive advantage by showing marketers how to evolve from replaceable tacticians into indispensable orchestrators of AI-powered marketing ecosystems. This comprehensive guide moves beyond superficial AI overviews to deliver practical, actionable strategies for deploying autonomous marketing agents across content creation, campaign optimization, lead nurturing, and market research. Using detailed case studies spanning B2B SaaS, retail, and healthcare industries, you’ll learn to leverage cutting-edge platforms like Salesforce Agentforce, AutoGPT, and CrewAI while implementing essential governance frameworks that ensure responsible ... Unknown localization key: "more"

Objev podobné jako Agent-Powered Growth - Stu Sjouwerman

A hands-on guide for delivering products infused with artificial intelligence! Learn how AI can improve content creation, accelerate data analysis, and upgrade process automation.The Art of AI Product Development teaches you how to successfully integrate AI into your software products. Written for product managers, team leads, and anyone responsible for the success of a software product or service, this practical book introduces Generative AI, AI-assisted data analytics, intelligent process automation, and more. You''ll love the examples from across many industries that illustrate the power and versatility of AI-powered solutions.Inside The Art of AI Product Development you will learn vital skills for the effective use of AI, including: Identifying market and business opportunities for AI Evaluating AI technologies for products and features Effectively communicating with data scientists and ML engineers Designing user-friendly AI interfaces Best practices in AI ethics, governance, and risk management AI-powered software introduces new opportunities and challenges for product managers. This one-of-a-kind book guides you from initial design conversations through development, deployment, and day-to-day management with techniques to make the process efficient, secure, and cost effective. You''ll learn to capitalize on AI''s full potential for your business with strategies that set you on the path to market leadership ... Unknown localization key: "more"

Objev podobné jako The Art of AI Product Development: Delivering business value with AI - Janna Lipenkova

This book offers a comprehensive introduction to AI and Machine Learning fundamentals, equipping software testers with the skills to effectively leverage AI-powered solutions for testing complex systems and AI applications. It also fully prepares readers for the ISTQB® Certified Tester AI Testing (CT-AI) certification exam. Written in a practical and accessible way, this book offers a structured approach to AI testing based on the ISTQB® CT-AI syllabus. This book is filled with practical examples, detailed explanations, industry insights, a mock exam and chapter-based questions to prepare readers for passing the ISTQB® CT-AI exam to obtain certification.The materials are designed for both university graduates and practitioners involved in testing AI-based systems or those seeking a deeper understanding of AI systems in general. It offers valuable take on into implementing AI-enabled solutions and enhancing the quality of AI-driven software, making it an indispensable resource.

Objev podobné jako Introduction to AI Testing - Anna-Maria Lukina, Iuliia Emelianova, Iosif Itkin, Dmitrii Degtiarenko

Navigate the complexities of AI in branding, from maximizing benefits to addressing ethical considerations. Brands in the Age of AI by Mark Kingsley is a timely survey of how artificial intelligence is revolutionizing branding, consumer engagement, and loyalty. Through thought-provoking discussions, Kingsley reveals how AI-powered personalization, automation, and data analytics are reshaping the way brands connect with consumers. With AI, brands can now predict preferences, respond in real-time, and deliver highly tailored experiences, but Kingsley also raises crucial questions about the ethical use of AI and maintaining authentic consumer relationships in a technology-driven world. Whether you are a marketer, business leader, or branding professional, Kingsley’s expertise in digital transformation provides the roadmap you need for integrating AI into branding while keeping the consumer at the center of each decision. Inside, you will find:Wide-ranging analysis of AI’s role in branding: Understand how AI technology enables personalization, responsiveness, and predictive branding.Discussion on the effects of AI use: Consider possible results from the effect of AI on the interplay between brands, people, and digital agents.Real-world examples: Learn from brands located across the spectrum of AI-powered branding strategies.With Brands in the Age of AI, gain valuable insights into the future of branding to help ... Unknown localization key: "more"

Objev podobné jako Brands in the Age of AI - Mark Kingsley

Developers waste hours on repetitive coding tasks. Coding with AI shows you how to hand them to a tireless assistant. Learn to integrate AI tools into real-world Python projects, write faster, debug smarter, and focus on the problems that matter most. Here’s how this hands-on, developer-to-developer guide will help you: Incorporate AI tools into your development workflow: Understand core AI algorithms like AI coding, generative AI. Create pro-quality documentation and tests: Python projects demonstrate how to create documentation using AI. Debug and refactor software efficiently: Debugging with AI helps to debug software efficiently. Create and organize reusable prompts: Prompt engineering helps to create reusable prompts for different purposes. Best-practice workflows: Integrate testing, version control, and continuous delivery into AI powered codebases. Coding with AI: Examples in Python by Jeremy Morgan is a pragmatic, code-first blueprint available in print and eBook. Drawing on two decades of engineering experience, Morgan shows how to integrate AI into your Python projects with confidence. Each chapter introduces an AI concept, then walks you through a complete Python implementation you can reuse. Explanations are practical and focus on what is needed for building maintainable, production-ready systems. Sidebars highlight common pitfalls which you can avoid and performance ... Unknown localization key: "more"

Objev podobné jako Coding with AI - Jeremy C. Morgan

A comprehensive guide for aspiring and current AI product managers The AI Product Playbook: Strategies, Skills, and Frameworks for the AI-Driven Product Manager, by Dr. Marily Nika and Diego Granados, is a practical resource designed to empower product managers to effectively build, launch, and manage successful AI-powered products. This playbook bridges the gap between artificial intelligence theory and real-world product management, offering actionable learnings tailored to non-technical professionals. Drawing from extensive industry experience, Dr. Nika and Granados introduce the three essential AI product manager roles: AI Experiences PM, AI Builder PM, and AI-Enhanced PM. They offer guidance on developing skills crucial for each role and navigating common challenges in the workplace. Readers will also find valuable strategies for career growth, lifelong learning, and crafting a distinctive AI portfolio. Inside the book: Practical frameworks for discovering AI opportunities and aligning AI capabilities with business goalsA deep technical dive with clear explanations of foundational AI and machine learning concepts, including supervised learning, unsupervised learning, reinforcement learning, and generative AIGuidelines for ethical AI implementation, addressing bias, fairness, and compliance with AI regulationsStrategies for effective collaboration with cross-functional teams and enhancing productivity through AIInteractive exercises, action plans, checklists, templates, and quizzes designed to reinforce ... Unknown localization key: "more"

Objev podobné jako The AI Product Playbook - Marily Nika, Diego Granados

MSI Vector 16 HX AI je výkonný herní notebook vybavený procesorem Intel Core Ultra 9 275HX a grafickou kartou NVIDIA GeForce RTX 5080 s 16GB paměti. Disponuje 16" QHD+ displejem s obnovovací frekvencí 240Hz, 32GB operační paměti DDR5 a 1TB SSD úložištěm. Notebook běží na operačním systému Windows 11 Home a nabízí pokročilé chlazení Cooler Boost 5.

• Výkonný procesor Intel Core Ultra 9 275HX s 24 jádry
• Nejnovější grafická karta NVIDIA GeForce RTX 5080 s 16GB paměti GDDR7
• Kvalitní 16" QHD+ displej s vysokou obnovovací frekvencí 240Hz a pokrytím 100% DCI-P3
• Efektivní chladicí systém Cooler Boost 5 s maximálním výkonem 240W

Objev podobné jako MSI Vector 16 HX AI A2XWIG-023CZ /Core Ultra 9 275HX/32GB/1TB/RTX 5080, 16GB/16" QHD+240Hz/Win11 Home

Create LLM-powered autonomous agents and intelligent assistants that can adapt to your specific business and personal needs.Each job you take on or decision you make requires some of your precious time. AI Agents in Action teaches you to develop and deliver LLM-based assistants and agents that can independently process information, make decisions, and learn from interactions. These powerful autonomous AI agents and interactive assistants handle routine tasks behind the scenes so you can focus on other things.In AI Agents in Action, author Micheal Lanham combines cutting-edge academic research with practical experience to help you: Understand AI agent behavior patterns Design and deploy intelligent agents Use the OpenAI Assistants API and other tools Manage knowledge and memory Build in feedback loops so agents learn from their actions Design collaborative multi-agent systems Create agents with speech and vision features From script-free customer service chatbots to fully independent agents operating out of sight, AI-powered assistants are a groundbreaking advance in machine intelligence. In AI Agents in Action you''ll learn a reliable, tested framework for developing working agents for a variety of practical business and personal tasks.

Objev podobné jako AI Agents in Action - Micheal Lanham

Notebook HP OmniBook 7 AI PC 14-fr0002nc je určen pro profesionály na cestách a kombinuje výkon, odolnost a udržitelnost. Disponuje procesorem Intel Core Ultra 7 255H, 32GB paměti, 1TB SSD a 14" OLED displejem s rozlišením 3K. Je testován na odolnost vůči vlivům prostředí, vyroben z recyklovaných materiálů a dodáván se zárukou 2 roky.

• Výkonný procesor Intel Core Ultra 7 255H s 32GB RAM pro náročné úkoly
• Kvalitní 14" OLED displej s rozlišením 3K (2880 × 1800) pro ostrý obraz
• Odolnost testovaná na teplo, vlhkost a mírné pády zvyšuje spolehlivost
• Ekologický design z recyklovaných materiálů s certifikací EPEAT Gold

Objev podobné jako NTB HP OmniBook 7 AI PC 14-fr0002nc, Ultra 7-255H, 14" 2880x1800 OLED, 32GB LPDDR5, SSD 1TB, Win 11, 2Y On-Site

Tyčový vysavač ECG VT 4420 3in1 Simon kombinuje funkce tyčového vysavače, ručního vysavače a mopu s vodní nádržkou. Je poháněn výkonnou Li-Ion baterií s dobou úklidu až 60 minut a využívá cyklónovou filtraci s omyvatelným filtrem. Součástí balení je motorizovaný kartáč, příslušenství pro všechny funkce a praktické prvky jako LED osvětlení.

• 3v1 funkce: tyčový vysavač, ruční vysavač a funkce mopu s odnímatelnou vodní nádržkou
• Dlouhá výdrž díky Li-Ion baterii s dobou úklidu až 60 minut na jedno nabití
• Efektivní cyklónová filtrace s omyvatelným filtrem a bezsáčkovým systémem
• Praktické vybavení včetně motorizovaného kartáče, LED osvětlení a sklopného držadla

Objev podobné jako ECG VT 4420 3in1 Simon tyčový bezsáčkový vysavač

Smoot Air Camera Pro Ai je venkovní IP kamera s rozlišením 2340 × 1296 px a úhlem záběru 118°. Nabízí noční vidění s dosvitem 30 m, detekci a automatické sledování pohybu. Podporuje ukládání na MicroSD kartu a je kompatibilní s hlavními platformami chytrých asistentů.

• Automatické sledování pohybu (Auto tracking)
• Noční vidění s dosvitem až 30 metrů
• Široký úhel záběru 118° pro lepší přehled
• Kompatibilita s chytrými asistenty (Google Assistant, Alexa, Siri)

Objev podobné jako Smoot Air Camera Pro Ai (582)

The BenQ DV01K Smart Camera is designed specifically for use with BenQ’s new range of interactive displays: RM04 and RP04. With Built-in AI functions, the camera automatically detects those in the meeting or classroom to ensure optimal framing of the scene, digitally panning, tilting, zooming, and focusing the microphones towards the speaker. With a wide 110° field of view, the DV01K is suitable for meeting rooms of almost any size, and the 4 omnidirectional microphones are able to focus up to 8 metres away. AI-powered active noise cancellation improves clarity for remote participants, effectively cutting out background noise and chatter. Low light problems are a thing of the past, with the DV01K adopting advanced ISP processing algorithms providing 4K UHD vivid images with even, clear brightness at premium optical accuracy. It features a glass lens and a high-performance Sony image sensor. Features 4K UHD @ 30fps Designed for use with the new RP04 and RM04 series of BenQ Interactive Panels No cables required – integrated USB-C connector plugs into the top of the panel Digital pan, tilt and zoom with auto-framing and voice tracking features to keep the correct subject in the frame Field of view: 110° horizontal, 70° vertical, ... Unknown localization key: "more"

Objev podobné jako Benq DV01K | AI Smart 4K kamera s certifikací Zoom™ pro PRxx04 a RMxx04

Dívčí pantofle Alpine Pro AIVO v bílé barvě jsou navrženy pro všestranné použití v domácnosti, školce nebo u vody. Lehký materiál a snadné nazouvání zajišťují pohodlí při každodenním nošení. Tvarovaná stélka přispívá k správné opoře dětské nohy.

• Zábavný vzor na svršku, který děti milují
• Lehký materiál pro pohodlí při nošení
• Snadné nazouvání pro samostatné použití dětmi
• Tvarovaná stélka zajišťující správnou oporu nohy

Objev podobné jako ALPINE PRO AIVO Dívčí pantofle, bílá, velikost

The Wild Robot meets Restart when Colorado's unluckiest foster kid battles a rogue AI robot at school. Malcolm Montgomery is the new kid at Shirley Chisholm Charter Middle School. In no time at all, he’s been slapped with the weird kid label. Is it because he's a foster kid who's been in nine homes? Or maybe because he burps when he gets nervous…which is often? Malcolm has a plan to finally get adopted by a forever family before it's too late. But then on Visiting Professionals' Day, his school invites Dr. Alphonse Hatch, president of Hatch-ED—one of the fastest-growing artificial intelligence companies in the state—to give a presentation. Dr. Hatch brings his AI-powered robot, and events get set in motion that create...THE INCIDENT. An irresistible MG novel about the role of AI in schools and in our lives…and what it means to be human.

Objev podobné jako The AI Incident - J.E. Thomas

A handbook for professionals implementing or upgrading chatbots In AI Chatbots For Dummies, chatbot expert Kelly Mirabella and veteran tech educator Eric Butow deliver a from-scratch guide to deploying AI-powered chatbots that keep your business' customers happy. The book offers step-by-step instructions to building your bot and putting it into use — even if you don't know how to code. You'll learn how to reduce your workload, improve your company's efficiency, increase customer satisfaction, and accomplish a ton of other useful business goals, like creating automated marketing campaigns and new sales strategies. The authors walk you through exactly how you can use chatbots in a variety of use cases, from generating leads and sales to gathering audience and customer data and growing an audience. You'll also learn how to: Automate customer service and support, ensuring your customers remain loyal and satisfiedMeasure the success of your chatbots and expand their capabilities over timeConnect your chatbots to other systems and tools, including email, CRMs, calendars, and more AI Chatbots For Dummies is the perfect how-to guide for business owners, entrepreneurs, and other business leaders interested in using chatbots to upgrade their company's abilities, improve its efficiency, and grow its bottom line.

Objev podobné jako AI ChatBots For Dummies - Eric Butow, Kelly Noble Mirabella

Improve relationships, drive growth and win new business by developing and implementing highly-customized B2B marketing programmes for key accounts.

Objev podobné jako A Practitioner's Guide to Account-Based Marketing - Bev Burgess, Dave Munn

Škrabadlo Simon's Cat o rozměrech 40 x 40 x 60 cm poskytuje kočkám povrch pro škrabání a ostření drápků. Pevná základna je potažena měkkým plyšem a sloupek je vyroben ze sisalu. Součástí je visící míček na pružném provázku pro zábavu.

• Robustní konstrukce s pevnou základnou pro stabilitu
• Měkký plyš na základně a sisalový sloupek pro škrabání
• Zábavný visící míček na pružném provázku pro hru

Objev podobné jako Karlie Simon's Cat Škrabadlo pro kočky, 40 x 40 x 60 cm

Increase marketing's impact on company growth with a media-first content strategy that maximizes your output and meets your customers where they are, driving higher engagement and more sales.

Objev podobné jako B2B Content Marketing Strategy - Devin Bramhall

For marketing professionals, business leaders, entrepreneurs, and students who want to stay ahead in a rapidly evolving field. It serves as an essential resource for anyone seeking to understand not just the potential of AI in marketing, but how to strategically apply it to achieve measurable results and long-term business growth.

Objev podobné jako AI Marketing

Kniha - autor Simon Hall, 368 stran, česky, brožovaná bez přebalu lesklá Kniha je komplexní průvodce aktuálním vývojem v oblasti B2B digitálního marketingu a neocenitelným zdrojem informací pro všechny profesionály. Poskytuje přehled nejnovějších principů a postupů, vysvětluje i ty nejpokročilejší koncepty a ukazuje, jak je uvést do praxe. Simon Hall je inovátor v oboru marketingu s mnohaletou praxí. Podle posledních průzkumů je svět B2B marketingu stále složitější a přístup kupujících stále důmyslnější. Marketéři musejí spolupracovat i s odděleními mimo oblast marketingu, aby usnadnili realizaci marketingových strategií a zvýšili jejich dopad. Tato kniha vám pomůže pochopit, jak nejpokročilejší a nejkomplexnější koncepty moderního B2B marketingu fungují a jak je uvést do praxe. Příručka je výrazně prakticky zaměřená. Pomůže čtenáři pochopit i ty nejpokročilejší a nejsložitější koncepty B2B marketingu. Popisuje, jak integrovat nejnovější digitální metody...

Objev podobné jako Strategie B2B digitálního marketingu: Jak využít nové business-to-business strategie a modely k dosa (978-80-7508-713-3)

Seamlessly integrate ethical principles into your AI-driven marketing strategies to ensure sustainable growth and long-term success.

Objev podobné jako Ethical AI in Marketing - Nicole Alexander

Learn how to implement an integrated AI strategy that connects your marketing, sales and customer experience, to achieve and sustain the competitive edge.

Objev podobné jako AI Strategy for Sales and Marketing - Katie King

Create a digital marketing strategy that is future-ready with this comprehensive guide to marketing in web3, the metaverse, AI and the next wave of digital transformation.

Objev podobné jako Marketing in Web 3.0 - Kingsnorth Simon

Podsedák na židli materiál potahu: perforovaný ze syntetických vláken, materiál podsedáku: gel a paměťová pěna, rozměry: 9 × 47 × 38 cm (V׊×H), barva: černá Šikovný pomocník s unikátním designemErgonomický podsedák MOSH ERGO2 B2B je praktickým pomocníkem všude tam, kde se vám na židli nebo stoličce nedostává pohodlné a zdravé sezení. Podsedák vyniká jedinečným designem, který doplňují funkční materiály, a díky čemuž může být dlouhé sezení doma, na cestách nebo na pracovišti podstatně příjemnější.Podsedák MOSH zajistí nadstandardní komfort při sezeníMOSH ERGO2 B2B vyniká kvalitou použitých materiálů a moderním designem. Nesporným benefitem podsedáku je snímatelný potah z prodyšného materiálu s 3D strukturou a bavlněným lemem, který můžete jednoduše vyčistit nebo vyprat v pračce. Podsedák MOSH ERGO2 B2B má protiskluzovou spodní část, díky které bude bez problémů držet na židlích a křeslech. Pružnost materiálu zajišťuje vysokou odolnost a prodlužuje...

Objev podobné jako MOSH ERGO2 B2B Gel Layer, černá / šedá (MSH-ERGB2-12)

The newly drawn Stanza Stones Trail runs through forty-seven miles of the Pennine region, some of the most strikingly varied landscape in the world. Simon Armitage composed six new poems on his Pennine walks and, with the help of Tom Lonsdale and letter-carver Pip Hall, found extraordinary, secluded sites and saw his words carved into stone.

Objev podobné jako Stanza Stones - Armitage Simon, Pip Hall, Tom Lonsdale

Drawing together the work of 12 leading playwrights, this National Theatre Connections anthology celebrates highlights from 21 years of the Connections festival with a retrospective selection of plays. Featuring work by some of the most prolific playwrights of the 20th and 21st centuries, and together in one volume, the anthology offers young performers between the ages of 13 and 19 an engaging selection of plays to perform, read or study.Each play has been specifically commissioned by the National Theatre''s literary department over the years, with the young performer in mind. In 2016, these plays were then performed by approximately 500 schools and youth theatre companies across the UK and Ireland, in partnership with multiple professional partner regional theatres at which the works were showcased. The anthology contains all 12 of the play scripts; notes from the writer and director of each play, addressing the themes and ideas behind the play; and production notes and exercises for the drama groups.This year''s anniversary anthology includes plays by Snoo Wilson, Gary Kemp and Guy Pratt; Simon Armitage; Jackie Kay; Patrick Marber; Mark Ravenhill; Bryony Lavery & Frantic Assembly; Davey Anderson; James Graham; Katori Hall; Carl Grose; Stacey Gregg; and Lucinda Coxon.

Objev podobné jako Connections 500 - Ravenhill Mark, Kay Jackie, Armitage Simon, James Graham, Katori Hall, Bryony Lavery, Snoo Wilson, Patrick Marber, Davey Anderson

Elektronická kniha - autor kolektiv a, 320 stran, česky Zkušení autoři se v této publikaci komplexně věnují nástrojům posilování vztahů se zákazníky na B2B trzích. Seznamují čtenáře s novodobým pojetím marketingu, marketingem vztahů, jeho základními rysy, principy, fázemi a vývojovými trendy. Kniha srozumitelně předkládá výsledky primárních výzkumů zaměřených na studium prospěšnosti jednotlivých nástrojů posilování vzájemných vztahů mezi dodavateli a jejich zákazníky u produktů určených pro výrobní spotřebu. Zabývá se rovněž podstatou a metodikou měření výkonnosti podniku z pohledu zákazníků jako pozitivními důsledky posilování vztahů se zákazníky. Kniha je inspirací pro teorii i praxi a zároveň slouží v současně silně konkurenčním prostředí jako podnět ke změnám v podnikatelských přístupech manažerů operujících na B2B trzích.

Objev podobné jako Nástroje posilování vztahů se zákazníky na B2B trhu (978-80-271-0419-2)

Po úspěchu světového bestselleru Jak se budují značky: co obchodníci nevědí nyní vychází kniha Jak se budují značky: Nově vznikající trhy, služby, zboží dlouhodobé spotřeby, obchodování mezi firmami (B2B) a luxusní značky a nabízí čtenářům pokračování cesty směřující k promyšlenějšímu marketingu založenému na praxi.Kniha Jak se budují značky: Nově vznikající trhy, služby, zboží dlouhodobé spotřeby, obchodování mezi firmami (B2B) a luxusní značky se zabývá pilíři nákupního chování a výkonnosti značek – pilíři, na kterých lze vystavět důslednou strategii pro růst značky a efektivnější marketing.Tato kniha nabízí velice přínosné rozšíření původních teorií předcházejícího dílu, a to zejména v oblastech, jako jsou rozvíjející se trhy, služby nebo luxusní značky. Důležitost budování penetrace uživatelů vidí jako primární motor růstu značky daleko spíše než zaměření na loajalitu. Na podporu všech svých tvrzení předkládá statistické důkazy a zpochybňuje konvenční marketingová „moudra“.Tato kniha navždy změní vaše uvažování o marketingu.

Objev podobné jako Jak se budují značky: Nově vznikající trhy, služby, zboží dlouhodobé spotřeby, obchodování mezi firmami (B2B) a luxusní značky - Byron Sharp, Jenni Ro

This pioneering book invites readers on a compelling journey into Generative Artificial Intelligence (AI) and its groundbreaking convergence with AI of Things (AIoT), introducing GAIoT as a transformative frontier in urban computing and intelligence.

Objev podobné jako Generative AI and Generative AI of Things for Sustainable Smart Cities - Simon Elias Bibri

Produce engaging B2B and B2C digital campaigns that create impact with this essential guide to digital marketing, written by an industry leader to help marketers in their everyday practice.

Objev podobné jako The Digital Marketing Handbook - Kingsnorth Simon

Plan, implement and optimize a tailored, end-to-end digital marketing strategy that aligns to business objectives with this new edition of the international bestseller.

Objev podobné jako Digital Marketing Strategy - Kingsnorth Simon

Marketing Manager’s Guide to Successful Brand Marketing“Scott Miller offers tangible insights and practical steps to make sure your product finds the right customer...” ―Donald Miller, author of Marketing Made Simple, and Building a StoryBrand.2021 OWL Award Shortlist in Sales & Marketing#1 Bestseller in Auctions & Small BusinessIn Scott Miller’s newest Mess to Success guide, the FranklinCovey senior advisor and Wall Street Journal bestselling author reveals 30 career obstacles that you may encounter in your brand marketing, and how to transform them into company-wide gains.Every success story begins with a journey. Featuring thirty chapters with lessons such as “A Name is Not a Lead” and “Hire People Smarter Than You,” Marketing Mess to Brand Success shares a career worth of valuable lessons learned. Fast-track your career and success with the mentality of bruising hard, but healing fast. Whether you’re starting a new company, a brand manager figuring out the best direct marketing strategy or brand positioning for a niche market, or trying to land your first job as a marketing manager, this book is designed to prepare you for many of the inevitable challenges you will encounter.Avoid marketing messes and square up to successes. Each chapter features real life lessons that ... Unknown localization key: "more"

Objev podobné jako Marketing Mess to Brand Success - Scott Jeffrey Miller

Master the key marketing challenges and see how you can develop meaningful connections with your customers. Principles of Marketing, global edition, 19th edition by Kotler and Armstrong shows you how to create vibrant, interactive communities of consumers in today''s fast-changing, increasingly digital and social marketplace. Ideal for students who study marketing courses, this textbook offers a comprehensive overview of the fundamental principles of marketing within an innovative customer-value framework, providing you with the knowledge and resources to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives. This latest edition has been revised and enhanced to reflect the major trends impacting contemporary marketing, packed with stories illustrating how companies are using new digital technologies to maximise customer engagement and shape brand conversations, experiences and communities. Key features include: Both traditional and fast-changing trending topics that give you a well-rounded knowledge of marketing concepts, technologies and practices. End-of-Chapter Reviews, Discussion Questions, and Critical-Thinking Exercises that allow you to practice what you have learned. A sample marketing plan showing you how to apply important marketing planning concepts. End-of-chapter Company Cases that facilitate discussion of current issues and application of marketing concepts to company situations. ... Unknown localization key: "more"

Objev podobné jako Principles of Marketing, Global Edition - Philip Kotler, Armstrong Gary, Sridhar Balasubramanian

Explore the strategies and practices of marketing communications in a European context Marketing Communications: A European Perspective, 8th Edition, by De Pelsmacker, Geuens, Van den Bergh and Roose offers a comprehensive overview of the cornerstones, techniques and applications of marketing communications in a European context. Striking a balance between scientific and communication practitioners'' point of views, the textbook provides updated coverage of all instruments of the online and offline communications mix with numerous research and business insights vignettes from various countries, industries and markets that help you understand the concepts, frameworks, and mechanism better. The book is suitable for both undergraduate and postgraduate students of marketing communications. It can also be used by marketing communications professionals who want an overview of the whole field. Highlights of the new edition: In-depth coverage of new fields in marketing communications, such as branding, online advertising, media planning, brand activation and ethics. New chapter on online advertising and media planning, which reflects the recent developments in this fast-growing area. New and updated case studies including start-ups like Brauzz and Edgard & Cooper, and large international brands such as Lego and Delhaize. Updated content on integrated marketing communications, social media advertising, cross-cultural advertising, sustainability communication ... Unknown localization key: "more"

Objev podobné jako Marketing Communications: A European Perspective - Patrick De Pelsmacker, van den Bergh Joeri, Maggie Geuens, Gudrun Roose