managerial economics and strategy global edition jeffrey perloff james brander

For courses in Managerial Economics. A Problem-based Approach that Uses Modern Theories and Real-world Examples Managerial Economics and Strategy uses real-­world issues and examples to illustrate how economic principles impact business decisions. Emphases on agency and contract theory, managerial behavioral economics, game theory, and pricing are especially valuable to future managers. In-text examples and boxed mini­-cases use actual data to illustrate the use of basic economic models, while Q&As pose important managerial or economic problems and demonstrate a step-by-step approach to solving them. The Second Edition has been fully revised and updated to reflect new supply-and-demand curves and include discussions of corporate social responsibility, opportunistic behavior, and innovation. It also features new learning objectives, examples, end-of-chapter questions, and spreadsheet exercises. Also available with MyEconLab® MyEconLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. NOTE: You are purchasing a standalone product; MyEconLab does not come packaged with this content. If you would like to purchase both the physical text and ... Unknown localization key: "more"

Objev podobné jako Managerial Economics and Strategy, Global Edition - Jeffrey Perloff, James Brander

Support your students' knowledge of modern microeconomics from theory to practice. Microeconomics: Theory and Applications with Calculus, 5th Edition, is the ideal intermediate microeconomics text that combines calculus, algebra, and graphs, and marries formal theory with a thorough analysis of real-world problems. MyLab®Economics is also available.

Objev podobné jako Microeconomics: Theory and Applications with Calculus, Global Edition - Jeffrey Perloff

Written by two of the field''s most respected researchers,Modern Industrial Organization goes beyond the traditional structure-conduct-performance framework by using the latest advances in microeconomic theory, including transaction cost analysis, game theory, contestability, and information economics. Updated to reflect new trends and topics, the 4th Edition focuses on providing students with a clear, unified structure for analysing theories and empirical evidence about the organisation of firms and industries.

Objev podobné jako Modern Industrial Organization, Global Edition - Jeffrey Perloff, Dennis Carlton

plynový gril Tepro Keansburg 3 Special Edition
plynový gril Tepro Keansburg 4 Special Edition nerez
grilovací pánev Berlinger Haus I-Rose Edition 28 cm
The Quarry Deluxe Edition Xbox klíč
Rode Vlogger Kit iOS Edition pro iPhone
TOURIST EDITION puzzle Praha
plnicí pero STABILO B-57989-5 EASYbuddy FRESH EDITION
STABILO EASYbuddy FRESH EDITION růžová modrá
First Bike Limited edition Yellow
LIMITED EDITION PREMIUM karta Panini Adrenalyn
moderní dětská kuchyňka Smoby Tech Edition
Bburago 1:32 Ford GT Heritage Edition
First Bike Limited Edition oranžová
First Bike Fat Edition Light Blue
Grand Theft Auto Trilogy Definitive Edition PS4
GTA Definitive Edition vylepšená grafika PS4

For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism, 6e is the definitive source for hospitality marketing courses. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the most frequent adoption for the course. Developed with extensive student and professor reviews, this edition includes new coverage of social media, discussion of current industry trends, and hands-on application assignments.

Objev podobné jako Marketing for Hospitality and Tourism, Global Edition - Philip Kotler, James Makens, Seyhmus Baloglu, John Bowen

Develop the necessary skills and knowledge for successful business management Essentials of Entrepreneurship and Small Business Management, 9th edition, Global Edition, by Norman M. Scarborough and Jeffrey R. Cornwall, teaches you how to launch and successfully manage a small business. The text takes a practical approach to entrepreneurship, equipping you with the tools and critical-thinking skills necessary for success, dissecting case studies, examining successes and failures in the context of the market, and observing the tactics used by successful small businesses today. Packed with learning features, this book is perfect for courses on small business management, or as a guide to those thinking about building a small business. Pair this text with MyLab® Entrepreneurship. MyLab is the teaching and learning platform that empowers you to reach every student. If you would like to purchase the physical text and MyLab® Entrepreneurship, search for:  9781292266121 Essentials of Entrepreneurship and Small Business Management, Global Edition, 9th Edition plus MyLab Entrepreneurship with Pearson eText. Package consists of:  9781292266022 Essentials of Entrepreneurship and Small Business Management, Global Edition, 9th Edition 9781292266077 Essentials of Entrepreneurship and Small Business Management, Global Edition, 9th Edition MyLab® Entrepreneurship 9781292266084 Essentials of Entrepreneurship and Small Business Management, Global Edition, 9th Edition ... Unknown localization key: "more"

Objev podobné jako Essentials of Entrepreneurship and Small Business Management, Global Edition - Jeffrey Cornwall, Norman Scarborough

Gain the practical tools to solve supply chain problems. Supply Chain Management: Strategy, Planning and Operation, 7th edition, Global Edition, by Sunil Chopra, introduces you to high-level strategy and concepts. A strategic framework guides you through all the key drivers of supply chain performance, including facilities, inventory, transportation, information, sourcing, and pricing. The 7th edition embeds compelling case study examples to illustrate how good supply chain management offers a competitive advantage and how poor supply chain management can damage an organisation''s performance. With this text, you can gain a deeper understanding of supply chains and a firm grasp of the practical managerial levers that can improve supply chain performance. With a range of in-text features and essential learning tools, this text is perfect for MBA, engineering masters, or senior-level undergraduate courses in supply chain management.

Objev podobné jako Supply Chain Management: Strategy, Planning, and Operation, Global Edition - Sunil Chopra

The most useful tool for reviewing mathematical methods for economics classes—now with more contentSchaum’s Outline of Calculus for Business, Economics and Finance, Fourth Edition is the go-to study guide for help in economics courses, mirroring the courses in scope and sequence to help you understand basic concepts and get extra practice in topics like multivariable functions, exponential and logarithmic functions, and more. With an outline format that facilitates quick and easy review, Schaum’s Outline of Calculus for Business, Economics and Finance, Fourth Edition supports the major bestselling textbooks in economics courses and is useful for a variety of classes, including Introduction to Economics, Economics, Econometrics, Microeconomics, Macroeconomics, Economics Theories, Mathematical Economics, Math for Economists and Math for Social Sciences. Chapters include Economic Applications of Graphs and Equations, The Derivative and the Rules of Differentiation, Calculus of Multivariable Functions, Exponential and Logarithmic Functions in Economics, Special Determinants and Matrices and Their Use in Economics, First-Order Differential Equations, and more.Features:NEW in this edition: Additional problems at the end of each chapterNEW in this edition: An additional chapter on sequences and seriesNEW in this edition: Two computer applications of Linear Programming in Excel710 fully solved problemsOutline format to provide a concise guide for ... Unknown localization key: "more"

Objev podobné jako Schaum's Outline of Calculus for Business, Economics and Finance, Fourth Edition - Luis Moises Pena-Levano

For one semester MBA Managerial Economics courses Economics for Managers presents the fundamental ideas of microeconomics and macroeconomics and integrates them from a managerial decision-making perspective in a framework that can be used in a single-semester course. To be competitive in today’s business environment, managers must understand how economic forces affect their business and the factors that must be considered when making business decisions. This is the only book that provides business students and MBAs with a thorough and applied understanding of both micro- and macroeconomic concepts in a way non-economics majors can understand. The third edition retains all the same core concepts and straightforward material on micro- and macroeconomics while incorporating new case material and real-world examples that relate to today’s managerial student.

Objev podobné jako Economics for Managers, Global Edition - Paul Farnham

Learn more about modern Econometrics with this comprehensive introduction to the field, featuring engaging applications and bringing contemporary theories to life. Introduction to Econometrics, 4th Edition, Global Edition by Stock and Watson is the ultimate introductory guide that connects modern theory with motivating, engaging applications. The text ensures you get a solid grasp of this challenging subject''s theoretical background, building on the philosophy that applications should drive the theory, not the other way around. The latest edition maintains the focus on currency, focusing on empirical analysis and incorporating real-world questions and data by using results directly relevant to the applications. The text contextualises the study of Econometrics with a comprehensive introduction and review of economics, data, and statistics before proceeding to an extensive regression analysis studying the different variables and regression parameters. With a large data set increasingly used in Economics and related fields, a new chapter dedicated to Big Data will help you learn more about this growing and exciting area. Sharing a variety of resources and tools to help your understanding and critical thinking of the topics introduced, such as General Interest boxes, or end-of-chapter, and empirical exercises and summaries, this industry-leading text will help you acquire a ... Unknown localization key: "more"

Objev podobné jako Introduction to Econometrics, Global Edition - Mark Watson, James Stock

This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed. For project management courses. Project management fundamentals with broad applications In its 5th Edition, Project Management: Achieving Competitive Advantage takes a contemporary, decisive, and business-oriented approach to teaching and learning project management. To promote a comprehensive, multi-industry understanding of the text, the author addresses project management theory within the context of a variety of successful organizations, whether they be publicly held, private, or nonprofit. Comprehensive case analysis and detailed exercises, including brand-new, contemporary case studies for the 5th Edition, give students the tools to assess projects in real time, while also leveraging the latest project management technology, including MS Project 2016.

Objev podobné jako Project Management: Achieving Competitive Advantage, Global Edition - Jeffrey Pinto

Manufacturing Engineering and Technology offers thorough, up-to-date coverage of manufacturing science, engineering and technology, and will help you understand the vital importance of manufacturing in the modern global economy. It emphasizes the interconnectedness of every manufacturing activity, from complex interactions between materials to design, process and operations. Extensive questions and problems explore viable solutions to a wide variety of challenges, encouraging you to describe and assess both the capabilities and limitations involved. Examples and case studies depict real-world applications of the topics described. The 9th Edition is fully updated, with many new topics and illustrations; expands Questions, Qualitative Projects and Quantitative Projects, and Design Problems; examines manufacturing in the context of climate change and the post-COVID world; and much more.

Objev podobné jako Manufacturing Engineering and Technology, Global Edition - Serope Kalpakjian, Steven Schmid

For courses in architecture and civil engineering. Reinforced Concrete: Mechanics and Design uses the theory of reinforced concrete design to teach students the basic scientific and artistic principles of civil engineering. The text takes a topic often introduced at the advanced level and makes it accessible to all audiences by building a foundation with core engineering concepts. The Seventh Edition is up-to-date with the latest Building Code for Structural Concrete, giving students access to accurate information that can be applied outside of the classroom. Students are able to apply complicated engineering concepts to real world scenarios with in-text examples and practice problems in each chapter. With explanatory features throughout, the Seventh Edition makes the reinforced concrete design a theory all engineers can learn from.

Objev podobné jako Reinforced Concrete: Mechanics and Design, Global Edition - James Wight

Financial Markets and Institutions takes a practical approach to the changing landscape of financial markets and institutions. The text uses core principles to introduce topics, then examines these models via real-world scenarios. Empirical applications of themes help you develop essential critical-thinking and problem-solving skills. The 10th Edition reflects major changes in the aftermath of the global financial and Covid crises. With timely new sections, cases and boxes, you''ll have the latest, most relevant information to help prepare you for your future career.

Objev podobné jako Financial Markets and Institutions, Global Edition - Frederic Mishkin, Stanley Eakins

For courses in Consumer Behavior. Beyond Consumer Behavior: How Buying Habits Shape Identity Solomon's Consumer Behavior: Buying, Having, and Being deepens the study of consumer behavior into an investigation of how having (or not having) certain products affects our lives. Solomon looks at how possessions influence how we feel about ourselves and each other, especially in the canon of social media and the digital age. In the Twelfth Edition, Solomon has revised and updated the content to reflect major marketing trends and changes that impact the study of consumer behavior. Since we are all consumers, many of the topics have both professional and personal relevance to students, making it easy to apply them outside of the classroom. The updated text is rich with up-to-the-minute discussions on a range of topics such as "Dadvertising," "Meerkating," and the "Digital Self" to maintain an edge in the fluid and evolving field of consumer behavior. MyMarketingLab(TM) not included. Students, if MyMarketingLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyMarketingLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyMarketingLab is an online homework, tutorial, and ... Unknown localization key: "more"

Objev podobné jako Consumer Behavior: Buying, Having, and Being, Global Edition - Michael Solomon

For courses inIntroductory Statistics. Encourages statistical thinking using technology, innovative methods, and a sense of humour Inspired by the 2016GAISE Report revision, Stats: Data and Models, 5th Edition byDe Veaux, Velleman, and Bock uses innovative strategies to help students think critically about data, while maintaining the book’s core concepts, coverage, and most importantly, readability. The authors make it easier for instructors to teach and for students to understand more complicated statistical concepts later in the course (such as the Central Limit Theorem).In addition, students get more exposure to large data sets and multivariate thinking, which better prepares them to be critical consumers of statistics in the 21st century. The 5th Edition’s approach to teaching Stats: Data and Models is revolutionary, yet it retains the book''s lively tone and hallmark pedagogical features such as its Think/Show/Tell Step-by-Step Examples. Also available with MyLab Statistics MyLabTMStatistics is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab Statistics personalizes the learning experience and improves results for each student. With MyLab Statistics and Stat Crunch, an integrated web-based statistical software program, students learn the skills they need to interact ... Unknown localization key: "more"

Objev podobné jako Stats: Data and Models, Global Edition - David Bock, Richard De Veaux, Paul Velleman

For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Also available with MyLab Management MyLabTM is the teaching and learning platform that empowers you to reach every student. By combining trusted authors’ content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. Learn more about MyLab Management.

Objev podobné jako Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition - Jay Barney, William Hesterly

For strategic management and business policy courses. Using a strategic management model to learn and apply key concepts Picking up where popular previous editions left off, Strategic Management and Business Policy further sharpens and modernizes this text''s approach. It teaches strategy with an emphasis on globalization, innovation and sustainability. And educates students about strategic concepts they need to know as they face the issues that all organizations must build upon to push their businesses forward. With new cases, vignettes, examples and statistics in the 16th Edition, students get an extraordinarily well-researched and practically crafted lesson.

Objev podobné jako Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition - Alan Hoffman, Thomas Wheelen, J. Hunger, Char

This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed. For courses in computer programming . A user-friendly, code-intensive introduction to C programming with case studies introducing applications and system programming C How to Program is a comprehensive introduction to programming in C. Like other texts of the Deitels’ How to Program series, the book’s modular presentation serves as a detailed beginner source of information for college students looking to embark on a career in coding, or instructors and software-development professionals seeking to learn how to program with C. The signature Deitel live-code approach presents concepts in the context of 142 full-working programs rather than incomplete snips of code. This gives students a chance to run each program as they study it and see how their learning applies to real-world programming scenarios Current standards, contemporary practice, and hands-on learning opportunities are integrated throughout the 9th Edition. Over 340 new integrated Self-Check exercises with answers allow students to test their understanding of important concepts — and check their code — as they read. New and enhanced case studies ... Unknown localization key: "more"

Objev podobné jako C How to Program: With Case Studies in Applications and SystemsProgramming, Global Edition - Harvey Deitel, Paul Deitel

Practical Research is an engaging, cross-disciplinary guide to research methodology. The text is your do-it-yourself, how-to manual for planning and conducting research. Suitable for a wide variety of courses in basic research methodology, the book uses a conversational tone, step-by-step instructions, and practical suggestions to guide you from the selection of a problem to the preparation of a completed report. The 13th Edition includes the latest technology-based strategies and tools for conducting and planning research. Other key updates include a greater focus on the ethics of research, new illustrative examples from a range of disciplines, expanded discussions of action research and participatory designs, and more.

Objev podobné jako Practical Research: Design and Process, Global Edition - Jeanne Ormrod

For courses in research methods and experimental methods. Research methodology for psychology and related fields Research Methods, Design, and Analysis aims to provide students with a comprehensive understanding of the research methods used to investigate human thought and behavior, and to do so in a way that is understandable and accessible. Though Research Methods covers the complete range of research methods in use today, it has a slight focus on experimental methods, which are more prevalent in the psychology fields. To ease accessibility and help bring research methods to life, complex material is augmented with illustrations. The 13th Edition has been extensively updated on a chapter-by-chapter basis.

Objev podobné jako Research Methods, Design, and Analysis, Global Edition - R. Johnson, Larry Christensen, Lisa Turner

Fundamentals of Anatomy & Physiology is designed to help you succeed in the challenging A&P course with an easy-to-understand narrative, precise visuals, and steadfast accuracy. The authors incorporate research that explores how learners use and process visual information, guiding you through complex figures as you deconstruct and better understand complicated processes. The 12th Edition features thoroughly updated content and enhanced art and figures to provide the most recent research and to support learning. An extensive review and revision ensures the content aligns better with current standards related to diversity, equity, and inclusion and reflects all learners'' lived experiences. Updates include improved language-sensitivity and discussions of gender and reproduction in the genetics and human development chapters.

Objev podobné jako Fundamentals of Anatomy and Physiology, Global Edition - Edwin Bartholomew, Judi Nath, Frederic H. Martini

Callister's Materials Science and Engineering: An Introduction, 10th Edition promotes student understanding of the three primary types of materials (metals, ceramics, and polymers) and composites, as well as the relationships that exist between the structural elements of materials and their properties.

Objev podobné jako Callister's Materials Science and Engineering, Global Edition - David G. Rethwisch, William D., Jr. Callister

For courses in wireless communication networks and systems A Comprehensive Overview of Wireless Communications Wireless Communication Networks and Systems covers all types of wireless communications, from satellite and cellular to local and personal area networks. Organised into four easily comprehensible, reader-friendly parts, it presents a clear and comprehensive overview of the field of wireless communications. For those who are new to the topic, the book explains basic principles and fundamental topics concerning the technology and architecture of the field. Numerous figures and tables help clarify discussions, and each chapter includes a list of keywords, review questions, homework problems, and suggestions for further reading. The book includes an extensive online glossary, a list of frequently used acronyms, and a reference list. A diverse set of projects and other student exercises enables instructors to use the book as a component in a varied learning experience, tailoring courses to meet their specific needs.

Objev podobné jako Wireless Communication Networks and Systems, Global Edition - William Stallings, Cory Beard

Appropriate for all introductory-to-intermediate courses in computer networking, the Internet, or Internet applications; students need no background in networking, operating systems, or advanced mathematics. Leading networking authority Douglas Comer presents a wide-ranging, self-contained tour of the concepts, principles, and technologies that enable today’s Internet to support applications ranging from web browsing to telephony and multimedia. Comer begins by illuminating the applications and facilities offered by today’s Internet. Next, he systematically introduces the underlying network technologies and protocols that make them possible. With these concepts and technologies established, he introduces several of the most important contemporary issues faced by network implementers and managers, including quality of service, Internet telephony, multimedia, network security, and network management. Comer has carefully designed this book to support both top-down and bottom-up teaching approaches. Students need no background in operating systems, and no sophisticated math: Comer relies throughout on figures, drawings, examples, and analogies, not mathematical proofs.

Objev podobné jako Computer Networks and Internets, Global Edition - Douglas Comer

Establishes a solid foundation of knowledge about psychological testing Psychological testing impacts virtually every corner of modern life, from education to vocation to remediation. Psychological Testing: History, Principles, and Applications, 7/e, covers all variations of testing and explores social issues testing raises. This program provides readers extensive knowledge about the characteristics, objectives, and wide-ranging effects of psychological testing.

Objev podobné jako Psychological Testing: History, Principles, and Applications, Global Edition - Robert Gregory

Gain a strong foundation in the principles of economics and learn to apply them successfully in real-life scenarios. Economics of Money, Banking and Financial Markets, 13th edition, Global Edition, by Frederic S. Mishkin, brings a fresh perspective to the major questions surrounding financial policy. Drawing on his experience as former Governor of the Federal Reserve, Mishkin brings a unique viewpoint to the subject. The text guides you with helpful insights through topics covering the monetary policy process, the regulation and supervision of the financial system, and the internalisation of financial markets. The 13th edition comes packed with new examples, additional insight boxes and revised in-chapter content, making it an excellent aid for courses on money and banking or general economics. This authoritative text will ensure you are equipped with the tools to make successful decisions in both your personal and professional life. Pair this text with MyLab® Economics MyLab is the teaching and learning platform that empowers you to reach every student. Combining trusted content with digital tools, MyLab Economics personalises the learning experience and improves student results. If you would like to purchase the physical text and MyLab® Economics, search for: 9781292409603 Economics of Money, Banking and Financial Markets, Global ... Unknown localization key: "more"

Objev podobné jako Economics of Money, Banking and Financial Markets, The, Global Edition - Frederic Mishkin

Deepen your understanding and think like an economist Economics, 14th edition, by Michael Parkin is an intuitive guide to modern economics that teaches you how to think like an economist on global issues. Grounded in real-life examples, the text brings together the latest policy and thoughts on world events and encourages critical thinking to enable you to join the discussion. This new edition emphasises real-world applications with diagrams renowned for their pedagogy and clarity throughout. With a range of learning features across its chapters, this title will give you the necessary skills to gain a clearer and deeper understanding of today''s events. Also available/ Pair this text with MyLab® Economics MyLab is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab Economics personalises the learning experience and improves results for each student. If you would like to purchase both the physical text and MyLab® Economics, search for: 9781292433707 Economics, 14th Edition plus MyLab Economics with Pearson eText. Package consists of: 9781292433639 Economics, 14th Edition 9781292433646 Economics, 14th Edition MyLab® Economics 9781292433684 Economics, 14th Edition Pearson eText MyLab® Economics is not included. Students, if MyLab ... Unknown localization key: "more"

Objev podobné jako Economics, Global Edition - Michael Parkin

Learn how to use managerial economics to diagnose and solve business problems with Froeb/McCann/Ward/Shor''s MANAGERIAL ECONOMICS: A PROBLEM SOLVING APPROACH, 6E. This breakthrough text, designed specifically for upper-level and M.B.A. students like you, offers a succinct and fast-paced, yet challenging, approach full of invaluable insights. This edition incorporates less math and fewer technical models, graphs and figures than traditional managerial economics texts, while emphasizing the real decisions that today''s managers face daily. The authors use models only to help you determine why mistakes are made and how to fix them. The latest economic updates introduce the most recent economic developments and current economic challenges worldwide. You learn how to apply economic theory to even the most formidable business challenges as interactive applications and MindTap digital resources reinforce understanding. Meaningful insights make this learning guide useful now and throughout your business career.

Objev podobné jako Managerial Economics - Michael Howard, Brian McCann, Mike Shor, Luke Froeb

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States. For courses in international business. Successfully prepare students for the international marketplace International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy. It also greatly emphasizes cultural literacy and gives students the tools to effectively communicate with foreign business representatives. The 9th Edition features new cases, boxes, and analyses reflecting the latest challenges and opportunities confronting international businesses, so students are prepared to successfully conduct business with organizations worldwide. Pearson MyLab Management is not included. Students, if Pearson MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. Pearson MyLab Management should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. Reach every student by pairing this text with MyLab Management MyLabTM is the teaching and learning platform that ... Unknown localization key: "more"

Objev podobné jako International Business: A Managerial Perspective, Global Edition - Michael Pustay, Ricky Griffin

Thistitle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. For courses in Introductory Business Statistics. Real data. Real decisions. Real business. Statistics for Business and Economics byMcClave, Benson, and Sincich introduces statistics in the context ofcontemporary business. Inference isemphasized, with extensive coverage of data collection and analysisas needed to evaluate the reported results of statistical studies and make gooddecisions. The authors apply concepts with realdata. Technology is used to help students develop statisticalthinking and understand the assessment of credibilityand the value of the inferences made from data — both bythose who consume and by those who produce them. The 14thEdition continues to highlight the discussion of ethical, datadriven decision making.

Objev podobné jako Statistics for Business & Economics, Global Edition - James T. McClave, Terry Sincich, P. Benson

For two-semester courses covering the principles of economics for students in business and economics.The relevance of economics shown through real-world business examplesOne of the challenges of teaching principles of economics is fostering interest in concepts, including opportunity cost, trade-offs, scarcity, and demand and supply that may not seem applicable to students’ lives. Economics makes these concepts relevant by demonstrating how real businesses apply them to make decisions every day. With ever-changing US and world economies, the 8th Edition has been updated with the latest developments using new real-world business and policy examples. Regardless of their future career path — opening an art studio, trading on Wall Street, or bartending at the local pub, students will benefit from understanding the economic forces behind their work.Also available with MyLab EconomicsMyLabTM is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. Learn more about MyLab Economics.

Objev podobné jako Economics, Global Edition - Anthony O'Brien, Glenn Hubbard

Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Ideal for undergraduate managerial economics and business strategy courses, Economics of Strategy offers a careful yet accessible translation of advanced economic concepts to practical problems facing business managers. Armed with general principles, today's students--tomorrows future managers--will be prepared to adjust their firms business strategies to the demands of the ever-changing environment. Â

Objev podobné jako Economics of Strategy - David Besanko, Scott Schaefer, Mark Shanley, David Dranove

For principles of economics courses. An engaging, practice-oriented approach to understanding core economic principles Foundations of Economics introduces economic principles students can use to navigate the financial decisions of their futures. Each chapter concentrates on 3 to 4 ideas, with each idea reinforced several times throughout the text. This patient approach helps guide learners through unfamiliar terrain and focuses them on key concepts and skills, like reading and interpreting graphs. The 9th Edition motivates with compelling issues and encourages learning with practice questions, to help students grasp and apply economic principles to the real world. Hallmark features of this titleA focus on core ideas Each chapter concentrates on 3 or 4 ideas and later revisits them, to help students navigate the material and focus on key concepts. Examples and applications examine the economic factors behind key issues facing the world, such as US protection, how the sharing economy intensifies competition, and minimum wage. An emphasis on outcome-driven teaching and learning The content is presented in diagrams, words and tables to appease students who are apprehensive about working with graphs. The text leaves room for flexibility for professors who want to cover the material in a different order. New and updated ... Unknown localization key: "more"

Objev podobné jako Foundations of Economics, Global Edition - Michael Parkin, Robin Bade

Helps you make sense of complex business concepts and explains to you in plain English how Managerial Economics enhances analytical skills, assists in rational configuration, and aids in problem-solving.

Objev podobné jako Managerial Economics For Dummies - Robert Graham

Learn key concepts of linear algebra to equip yourself in your studies and future career. Linear Algebra and Its Applications 6th edition by Steven R. Lay, Judi J. McDonald and David C. Lay is an excellent introductory guide to the principles and foundations of practical linear algebra. With its learner-friendly approach, the textbook starts with easier material, building confidence by introducing typically challenging concepts early on and gradually developing them. The book revisits those concepts throughout, ensuring you do not become overwhelmed when abstract concepts are introduced, as you progress with your learning. The latest edition provides new and revised content, with a range of features, including: A broad range of introductory vignettes, application examples, and online resources New material and topics to consolidate and enhance your understanding of the subject New, modernised applications to prepare your learning of the most innovative topics, such as machine learning, Artificial Intelligence, and digital signal processing With an array of exercises and questions to support your learning, this textbook provides the tools you need to build on your understanding of linear algebra and succeed in your studies. Also available with MyLab® Math MyLab is the teaching and learning platform that empowers you to ... Unknown localization key: "more"

Objev podobné jako Linear Algebra and Its Applications, Global Edition - David Lay, Steven Lay, Judi McDonald

Behavioral decision research provides many important insights into managerial behavior. From negotiation to investment decision, the authors weave behavioral decision research into the organizational realm by examining judgment in a variety of managerial contexts. Embedded with the latest research and theories, Managerial Decision Making, 8th Edition gives students the opportunity to understand their own decision-making tendencies, learn strategies for overcoming cognitive biases, and become better decision makers.

Objev podobné jako Judgment in Managerial Decision Making, 8e Custom Edition - Don A. Moore, Max H. Bazerman

For courses in operations management. A market-leading introduction to operations text Operations Management: Sustainability and Supply Chain Management presents a broad introduction to the field of operations in a practical and application-oriented manner. Through detailed behind-the-scenes perspectives on the production of goods and services—from music concerts to e-commerce package delivery, manufacturing an aircraft to 3D printed stakes—this text offers an inside view that helps students gain a true understanding of how operations work within an organization. This 14th Edition addresses current trends and practices in operations management, including Industry 4.0 (also known as the Fourth Industrial Revolution), which is transforming the automation, monitoring, and analysis of supply chains through smart technology; and COVID-19 and its impact on global supply chains. The following features help students better understand concepts important to today''s operations management professionals OM in action The text is organized around 10 key OM Strategy Decisions and the techniques for making these decisions. Global Company Profiles open each chapter and describe how well-known firms achieve a competitive advantage using the OM techniques later discussed in the chapter. See the authors'' blog for teaching tips, news stories, discussion questions and more. Tools to reinforce learning 91 Solved Problems provide detailed ... Unknown localization key: "more"

Objev podobné jako Operations Management: Sustainability and Supply Chain Management, Global Edition - Barry Render, Jay Heizer, Chuck Munson

Word Study offers a developmental approach, providing teachers with the resources to implement word study instruction aligned to students’ needs at every stage of their development, from kindergarten to junior secondary. The features of words that students learn in spelling enhance their reading skills, just as reading illuminates their spelling, vocabulary and writing. The awareness and appreciation of how students construct this knowledge empowers teachers to both advocate for developmental instruction and help students succeed in literacy learning. This approach gets results and stands in sharp contrast to most spelling programs that ask students to memorise rules and words. Systematic, teacher-directed and student-centred, this seminal text, now in its seventh edition, is underpinned by an evidence-based approach and academic rigour that makes this text a practical and engaging way for teachers to study word features, sound, pattern and meaning with students. The spelling inventories enable teachers to assess and then track student progress, while word sorts and word study games foster critical thinking by involving students in discussion, analysis and reflection. Accompanying the print book is the companion website for Word Study, an online tool that provides educators with a way to engage students in interactive word study. Features include ... Unknown localization key: "more"

Objev podobné jako Word Study: for Phonics, Vocabulary, and Spelling Instruction, Global Edition, 7th edition - Donald Bear, Shane Templeton, Marcia Invernizzi, Francine

OVER 4 MILLION COPIES SOLDWALL STREET JOURNAL AND BUSINESSWEEK BESTSELLERRECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTENThe global phenomenon that has sold over 4 million copies, is published in a record-breaking 49 languages and is a bestseller across five continents—now updated and expanded with new content. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. A strategy classic.In this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renée Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, BLUE OCEAN STRATEGY, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors but from creating "blue oceans"—untapped new market spaces ripe for growth.BLUE OCEAN STRATEGY presents a systematic approach to making the competition irrelevant and outlines principles and ... Unknown localization key: "more"

Objev podobné jako Blue Ocean Strategy, Expanded Edition - Kim W.Chan, Renee A. Mauborgne

For courses in database management. A comprehensive text on the latest in database development Focusing on what leading database practitioners say are the most important aspects to database development, Modern Database Management presents sound pedagogy and topics that are critical for the practical success of database professionals. The 13th Edition updates and expands materials in areas undergoing rapid change as a result of improved managerial practices, database design tools and methodologies, and database technology – such as application security, multi-user solutions, and more – to reflect major trends in the field and the skills required of modern information systems graduates.

Objev podobné jako Modern Database Management, Global Edition - Heikki Topi, Ramesh Venkataraman, Jeffrey Hoffer

Business Math is a practical, thorough guide that empowers you to manage your personal and business finances. Based on the premise that everyone needs to understand how to manage money, it offers a rare deep dive into topics not always taught in a classroom setting. Its conversational tone, real-world examples and abundant case studies keep complicated topics understandable and engaging. A wealth of learning aids like How To, Stop and Check, Tip, Did You Know? and many more help you master and retain concepts. The 12th Edition offers expanded Excel templates and exercises. It is revised substantially to keep applications and data current, update tax procedures and tables, incorporate new trends and laws, and much more. This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed.

Objev podobné jako Business Math -- Global Edition - Cheryl Cleaves, Margie Hobbs, Jeffrey Noble

For courses in teaching math methods (preK-8). Guide teachers to help all PreK to 8th grade learners make sense of math Elementary and Middle School Mathematics illustrates how children in PreK to 8th grade learn math, and then supplies concrete, effective methods of teaching math using problem-based activities. Examples of real student work, common challenges, and hundreds of classroom-ready hands-on tasks help readers visualize developmentally appropriate mathematics instruction and assessment that supports and challenges all learners. The 11th Edition, Global Edition, reflects the Common Core State Standards and NCTM''s Principles to Actions, as well as current research and the latest teaching technology. Hallmark features of this title Samples of real student work show children''s mathematical reasoning in context. Adaptations to Challenge and Support Students offer practical strategies to make activities accessible to all students. Formative Assessment Notes help educators evaluate students'' understanding of content areas and offer the best methods to assist struggling students. Common Challenges tables outline a student challenge and what it looks like, with tips on how to help. Big Ideas lists help readers envision how to form their lesson plans around major themes rather than isolated skills or concepts. Research-based strategies, NCTM Teaching Standards, and Standards ... Unknown localization key: "more"

Objev podobné jako Elementary and Middle School Mathematics: Teaching Developmentally, Global Edition - Jennifer Bay-Williams, Karen Karp, John Walle

Develop the analytical skills that are in high demand in businesses today with Camm/Cochran/Fry/Ohlmann''s best-selling BUSINESS ANALYTICS, CENGAGE INTERNATIONAL EDITION 5E. You master the full range of analytics as you strengthen descriptive, predictive and prescriptive analytic skills. Real examples and memorable visuals clearly illustrate data and results. Step-by-step instructions guide you through using Excel, Tableau, R or the Python-based Orange data mining software to perform advanced analytics. Practical, relevant problems at all levels of difficulty let you apply what you''ve learned. Updates throughout this edition address topics beyond traditional quantitative concepts, such as data wrangling, data visualization and data mining, which are increasingly important in today''s business environment. MindTap and WebAssign online learning platforms are also available with an interactive eBook, algorithmic practice problems and Exploring Analytics visualizations to strengthen your understanding of key concepts.

Objev podobné jako Business Analytics, Cengage International Edition - Michael Frye, James Cochran, Jeffrey Camm, Jeffrey Ohlmann

Gain an understanding of the international business markets like a professional using this bestselling text. International Business: Environments and Operations, 17th Edition, Global Edition, by John D. Daniels, Daniel Sullivan, and Lee H. Radebaugh remains one of the most authoritative texts available on the subject. Striking a balance between integrated theory and meaningful practice, the authors help deepen your understanding using modern scenarios, examples and cases. Chapters develop your critical thinking skills by encouraging you to apply what you have learned. Ideal for courses in international business, this edition includes the latest information on relevant political, economic, social, and institutional changes. With a range of features to benefit your learning, this practical text will enhance your understanding of international business and help you succeed in your course. Also available with MyLab® Management MyLab is the teaching and learning platform that empowers you to reach every student, personalising the learning experience and improving results for each student. If you would like to purchase the physical text and MyLab® Management, search for; 9781292403496 International Business, Global Edition, 17th Edition plus MyLab Management with Pearson eText. Package consists of: 9781292403274 International Business, Global Edition, 17th Edition 9781292403427 International Business, Global Edition, 17th Edition ... Unknown localization key: "more"

Objev podobné jako International Business, Global Edition - John Daniels, Daniel Sullivan, Lee Radebaugh

This fully updated student textbook for OCR GCSE Economics will help you develop an understanding of the principles of economics and its impact outside the classroom. This new edition is specially designed to make economics accessible and help you tackle complex topics with confidence.- Includes new, up-to-date case studies to demonstrate how economic concepts can be applied in the real world- Highlights key terms throughout to increase your confidence and improve your essay-writing skills, with cross-references between different topics in the specification- Develops your analysis and evaluation skills through classroom activities and full practice questions, plus a revised ''evaluate this'' feature, demonstrating how questions are structured and helping you to recognise command words- Helps you apply your developing knowledge of economic theory and issues to a wider economic context

Objev podobné jako OCR GCSE (9-1) Economics: Second Edition - Clive Riches, Jan Miles-Kingston, Christopher Bancroft

Understand the link between MIS and business performance with this case-based study. Management Information Systems, 17th edition, Global Edition, by Kenneth C. Laudon and Jane P. Laudon, provides you with a comprehensive overview of information systems used by business firms today. Using real-life case studies, the text describes how well-known companies use IT to solve problems and achieve business objectives, helping you to understand the connections between Management Information Systems (MIS) and business performance. Now in its 17th edition, the book continues to help you develop sought-after skills such as leading IS-related management discussions and using IT to meet bottom-line results. New features including interactive sessions, video cases and a career opportunities section, enable you to enhance your understanding of the subject and build practical job-seeking skills. Authoritative and thorough, this case-based study of Information Systems (IS) in business today is ideal for introductory courses in IS and MIS. Also available with MyLab®MIS MyLab combines trusted content with digital tools and a flexible platform, personalising the learning experience for each student. If you would like to purchase the physical text and MyLab®MIS, search for:  9781292403694 Management Information Systems, Global Edition, 17th Edition plus MyLab MIS with Pearson eText. Package consists of:  9781292403281 Management Information ... Unknown localization key: "more"

Objev podobné jako Management Information Systems: Managing the Digital Firm, Global Edition - Jane Laudon, Kenneth Laudon

Master the key marketing challenges and see how you can develop meaningful connections with your customers. Principles of Marketing, global edition, 19th edition by Kotler and Armstrong shows you how to create vibrant, interactive communities of consumers in today''s fast-changing, increasingly digital and social marketplace. Ideal for students who study marketing courses, this textbook offers a comprehensive overview of the fundamental principles of marketing within an innovative customer-value framework, providing you with the knowledge and resources to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives. This latest edition has been revised and enhanced to reflect the major trends impacting contemporary marketing, packed with stories illustrating how companies are using new digital technologies to maximise customer engagement and shape brand conversations, experiences and communities. Key features include: Both traditional and fast-changing trending topics that give you a well-rounded knowledge of marketing concepts, technologies and practices. End-of-Chapter Reviews, Discussion Questions, and Critical-Thinking Exercises that allow you to practice what you have learned. A sample marketing plan showing you how to apply important marketing planning concepts. End-of-chapter Company Cases that facilitate discussion of current issues and application of marketing concepts to company situations. ... Unknown localization key: "more"

Objev podobné jako Principles of Marketing, Global Edition - Philip Kotler, Armstrong Gary, Sridhar Balasubramanian

Thist itle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. For undergraduate and graduate-level business courses that coverthe skills of negotiation. Delve into the mind and heart of the negotiator to enhance yournegotiation skills The Mind and Heart of the Negotiator isdedicated to individuals who want to improve their ability to negotiate—whetherin multimillion-dollar business deals or personal interactions. This textexplains what to do and what to avoid at the bargaining table, facilitated byan integration of theory, scientific research, and real-world application.The 7th Edition contains new and updated exercises,statistics, and examples from business, politics, and personal life spanningthe globe to illustrate effective, as well as ineffective, negotiation skills.Armed with these, students will be ready to improve their relational as well aseconomic outcomes.

Objev podobné jako Mind and Heart of the Negotiator, The, Global Edition - Leigh Thompson

For courses in brand management. Create profitable brand strategies by building, measuring, and managing brand equity Strategic Brand Management: Building, Measuring, and Managing Brand Equity looks at branding from the perspective of the consumer, and provides a framework that identifies, defines, and measures brand equity. Using insight from both academics and industry practitioners, the text draws on illustrative examples and case studies of brands marketed in the US and all over the world. New co-author and award-winning scholar Vanitha Swaminathan, joins Kevin Lane Keller on this exciting, new 5th Edition. This edition also features a greater focus on digital branding, so students are aware of the exciting new opportunities and daunting challenges brands must face in connecting with today''s consumers. Free instructor resources PowerPoint slides for Strategic Brand Management To access instructor resources you need to visit our global site here.

Objev podobné jako Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition - Kevin Keller, Vanitha Swaminathan

This handbook offers a unique and original collection of analytical studies in Islamic economics and finance, and constitutes a humble addition to the literature on new economic thinking and global finance. The growing risks stemming from higher debt, slower growth, and limited room for policy maneuver raise concerns about the ability and propensity of modern economies to find effective solutions to chronic problems. It is important to understand the structural roots of inherent imbalance, persistence-in-error patterns, policy and governance failures, as well as moral and ethical failures. Admittedly, finance and economics have their own failures, with abstract theory bearing little relation with the real economy, uncertainties and vicissitudes of economic life. Economic research has certainly become more empirical despite, or perhaps because of, the lack of guidance from theory. The analytics of Islamic economics and finance may not differ from standard frameworks, methods, and techniques used in conventional economics, but may offer new perspectives on the making of financial crises, nature of credit cycles, roots of financial system instability, and determinants of income disparities. The focus is placed on the logical coherence of Islamic economics and finance, properties of Islamic capital markets, workings of Islamic banking, pricing of Islamic financial ... Unknown localization key: "more"

Objev podobné jako Handbook of Analytical Studies in Islamic Finance and Economics