lehninger principles of biochemistry michael cox nelson david l

Lehninger Principles of Biochemistry - Michael Cox, Nelson David L.

Available for the first time in Achieve, the definitive reference text for biochemistry Lehninger Principles of Biochemistry, 8e helps students focus on the most important aspects of biochemistry- the principles! Dave Nelson, Michael Cox, and new co-author Aaron Hoskins identify the most important principles of biochemistry and direct student attention to these with icons and resources targeted to each principle.The 8th edition has been fully updated for focus, approachability, and up-to-date content. New and updated end-of-chapter questions -all available in the Achieve problem library with error-specific feedback and thorough solutions. These questions went through a rigorous development process to ensure they were robust, engaging and accurate.Lehninger Principles of Biochemistry, 8e continues to help students navigate the complex discipline of biochemistry with a clear and coherent presentation. Renowned authors David Nelson, Michael Cox, and new co-author Aaron Hoskins have focused this eighth edition around the fundamental principles to help students understand and navigate the most important aspects of biochemistry. Text features and digital resources in the new Achieve platform emphasize this focus on the principles, while coverage of recent discoveries and the most up-to-date research provide fascinating context for learning the dynamic discipline of biochemistry.Achieve supports educators and students throughout the ... Unknown localization key: "more"

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Principles of Biochemistry - Gray Scrimgeour, Robert Horton, Marc Perry, Laurence Moran

Principles of Biochemistry provides a concise introduction to fundamental concepts of biochemistry, striking the right balance of rigor and detail between the encyclopedic volumes and the cursory overview texts available today. Widely praised for accuracy, currency, and clarity of exposition, the Fifth Edition offers a new student-friendly design, an enhanced visual program, new Application Boxes, contemporary research integrated throughout, and updated end-of-chapter problems.

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The Meaning of Night - Michael Cox

Shortlisted for the Costa First Novel Award''A novel of fate and free will, forensic detection and blind love, crime and its justifications . . . finely tuned yet extravagantly complex'' Evening StandardA cold October night, 1854. In a dark passageway, an innocent man is stabbed to death. So begins the extraordinary story of Edward Glyver, book lover, scholar and murderer. As a young boy, Glyver always believed he was destined for greatness. This seems the stuff of dreams, until a chance discovery convinces Glyver that he was right: greatness does await him, along with immense wealth and influence. And he will stop at nothing to win back a prize that he now knows is rightfully his. Glyver''s path leads him from the depths of Victorian London, with its foggy streets, brothels and opium dens, to Evenwood, one of England''s most enchanting country houses. His is a story of betrayal and treachery, of death and delusion, of ruthless obsession and ambition. And at every turn, driving Glyver irresistibly onwards, is his deadly rival: the poet-criminal Phoebus Rainsford Daunt. Thirty years in the writing, The Meaning of Night is a stunning achievement. Full of drama and passion, it is an enthralling novel ... Unknown localization key: "more"

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Harper's Illustrated Biochemistry, Thirty-Second Edition - P. Anthony Weil, Kennelly Peter, Kathleen Botham, Victor Rodwell, Owen McGuinness

Gain a thorough understanding of the principles of biochemistry as they relate to clinical medicineA Doody''s Core Title for 2024 & 2023!The Thirty-Second Edition of Harper''s Illustrated Biochemistry combines top-quality full-color illustrations with authoritative integrated coverage of biochemical disease and clinical information. Featuring numerous medically relevant examples, this respected text presents a clear, succinct review of the fundamentals that every student must understand in order to succeed in medical school.All 58 chapters help you understand the medical relevance of biochemistry.Full-color presentation with 600+ illustrationsChapters have been updated to reflect the latest informationCase studies emphasize the clinical relevance of biochemistryReview questions follow each of the 11 sectionsBoxed objectives define the goals of each chapterTables encapsulate important informationEach chapter contains a section on biomedical importance and a summary of the topics coveredApplauded by medical students for its current and engaging style, Harper’s Illustrated Biochemistry is an essential for USMLE review and the single best reference for learning the clinical relevance of any biochemistry topic.

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Lippincott® Illustrated Reviews: Biochemistry - Dr. Susan M., Ph.D. Viselli, David S. Franklin, Susan D. Cline, Emine Ercikan Abali

Selected as a Doody's Core Title for three years running! A bestselling title in this highly regarded review series, Lippincott® Illustrated Reviews: Biochemistry is the go-to resource for both faculty and students for mastering the essentials of biochemistry. The fully revised 9th Edition helps students quickly review, assimilate, and integrate large amounts of critical and complex information, with unparalleled illustrations that bring concepts to life. An intuitive outline organization, chapter summaries, and review questions that link basic science to real-life clinical situations work together to clarify challenging information and strengthen retention and understanding, while an emphasis on clinical application, updated review tools, and accompanying digital resources prepare students for success on course and board exams and beyond. Every aspect of Lippincott® Illustrated Reviews: Biochemistry, 9th Edition, has been brought fully up to date, including: Student-friendly features such as chapter overviews, summaries, board-style questions and answers, Clinical Application boxes, case studies with questions and answers, online animations, and more. Vibrant illustrations and detailed tables that clarify complex biochemical concepts. Study questions and answers for each chapter that test students’ retention and strengthen their test-taking confidence. Integrative case studies with review questions familiarize students with commonly encountered clinical scenarios and alert them ... Unknown localization key: "more"

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Star Trek Explorer: "The Mission" and Other Stories - Carroll Michael, Cox Greg, James Swallow, Michael Collins, Gary Russell, Una McCormacková, Chris

A thrilling anthology of short stories from Star Trek Explorer magazine, collected for the first time!Featuring tales by Una McCormack, Gary Russell, Michael Carroll, John Peel, Chris Dows, Chris Cooper, and Greg Cox.This incredible collection features 14 illustrated stories starring iconic characters such as Will Riker, Benjamin Sisko, Jonathan Archer, and Kate Pulaski, plus fan-favourite alien enemies including the Borg.Stories included are:Control by John PeelA take starring Jonathan Archer and his loyal dog, Porthos.The Guardian by Gary RussellA prelude to the classic episode “What are Little Girls Made Of?” The Disavowed by Christopher CooperThe crew of the Enterprise lose all memory of William Riker! Paghabi by Chris DowsGuinan is invaded by a sinister force. Pulaski 2.0 by Greg CoxDoctor Katherine Pulaski experiences life as an android. The Expert by Gary RussellA family is torn apart when the Borg strike. Scramble by Greg CoxA return to the noir world of Dixon Hill The Mission by James SwallowEspionage runs rife aboard Deep Space 9. Things Can Only Get Better by Una McCormackKira Nerys and Garak discuss their opposing ideologies.  Frontier Medicine by Michael CarrollDoctor Julian Bashir embarks on a career defining adventure. By Special Request… by John PeelMiles OÂ’Brien and Julian ... Unknown localization key: "more"

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Common Boundaries - Prof. Michael Cox

How do we – and how should we – engage with the natural environment through the concepts of rights and responsibilities? In this book, Michael Cox develops the theory and practice of environmental property rights, moving beyond simplistic assumptions that do not reflect the diversity of arrangements we see in the world. Recognizing this diversity will help us craft better responses to environmental problems in the future with an interdisciplinary foundation in what has worked, or not worked, in the past. Synthesizing a variety of methods and disciplines, Cox explores rights-based environmental policies as well as different cultural approaches to environmental ownership. The result is a book that helps the reader understand the full range of possibilities when it comes to environmental ownership.

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Zonal Marking - Michael Cox

‘A wonderful overview of tactical development in European football’ Matthew Syed, The Times‘A fascinating assessment of football in 2019’ ObserverAn insightful, comprehensive and always entertaining appreciation of how European football has developed over the last three decades by the author of the much heralded The Mixer. Continental football has always cast a spell over the imagination. From the attacking flair of Real Madrid of the 50s to the defensive brilliance of the Italians in the 60s and onto the total football of the Dutch in the 70s, the European leagues have been where the game has most evolved and taken its biggest steps forward. And over the last three decades, since the rebranding of the Champions League in 1992, that pattern has continued unabated, with each major European footballing nation playing its part in how the game’s tactics have developed.From the intelligent use of space displayed by the phenomenal Ajax team of the early 90s, to the dominance of the highly strategic Italian league in the late 90s and onto the technical wizardry of Barcelona’s tiki-taka, the European game continues to reinvent the tactical dimension of the game, creating blueprints which both club and national teams around the world strive ... Unknown localization key: "more"

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Principles of Risk Management and Insurance, Global Editon - George Rejda, Michael McNamara

For undergraduate courses in risk managementand insurance. Principles and practices: Managing risk withconsumer considerations Redja''s Principles of RiskManagement and Insurance provides an in-depth examination of majorrisk themes. Using rich and up-to-date content on the basic concepts of riskand insurance, and introductory and advanced topics in traditional andenterprise risk management, the text is relevant to a wide number ofdisciplines in the business realm. Fully updated and revised, the 14thEdition covers global topics ranging from natural disasters andterrorism, to domestic issues like the ever-evolving Affordable CareAct and healthcare reform. Principles sets itselfapart by placing primary emphasis on insurance consumers and blends basic riskmanagement and insurance principles with consumer considerations, allowingstudents to apply basic concepts to their own personal risk management andinsurance programs.

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Principles of Pharmacology - Joseph Loscalzo, David, M.D. Golan, Mark Namchuk

Highly regarded by both students and instructors, Principles of Pharmacology: The Pathophysiologic Basis of Drug Therapy, 5th Edition, provides a unique, integrated mechanism-based and systems-based approach to contemporary pharmacology and drug development. An easy-to-follow format helps both undergraduate and graduate students grasp challenging concepts quickly and efficiently. Each chapter presents a clinical vignette illustrating a therapeutic problem within a physiologic or biochemical system; followed by a discussion of the biochemistry, physiology, and pathophysiology of the system; and concluding with a presentation of the pharmacology of the drugs and drug classes that activate or inhibit the system by interacting with specific molecular and cellular targets. Chapters are integrated into sections that focus on organ systems and therapeutic areas of highest importance. Hundreds of clear, concise illustrations highlight new understanding of physiologic, pathophysiologic, and pharmacologic mechanisms, and dozens of popular and practical drug summary tables offer quick access to essential information. All chapters have been comprehensively updated, including recently discovered mechanisms and recently approved drugs. Content updates, new chapters, new figures, and new cases added to key areas such as endophenotypes as drug targets, immunotherapy, protein-based therapeutics, oligonucleotide-based therapies, and gene therapy and gene editing. Dr. David Golan’s pathophysiologic approach, pioneered at ... Unknown localization key: "more"

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ABCs of Biochemistry - Cara Florance

The bestselling science series for kids is tackling biochemistry with simple text and whimsical artwork from expert Cara Florance!Help kids into those lab coats a little earlier with the ABCs of Biochemistry. Packed with scientific information and adorable art, any child is sure to be swept away into this new world of amino acids, enzymes, zwitterions, and everything in between. Super Scientist Cara Florance has crafted a delightful book that is easy to read and impossible to put down for parents and children alike.

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Cox – or, The Course of Time - Christoph Ransmayr, Simon Pare

Richly imagined and recounted in vivid prose of extraordinary beauty, this book is a stunning illustration of Ransmayr’s talent for imbuing a captivating tale with intense metaphorical, indeed metaphysical force. The world’s most powerful man, Qiánlóng, emperor of China, invites the famous eighteenth-century clockmaker Alister Cox to his court in Beijing. There, in the heart of the Forbidden City, the Englishman and his assistants are to build machines that mark the passing of time as a child or a condemned man might experience it and that capture the many shades of happiness, suffering, love, and loss that come with that passing. Mystified by the rituals of a rigidly hierarchical society dominated by an unimaginably wealthy, god-like ruler, Cox musters all his expertise and ingenuity to satisfy the emperor’s desires. Finally, Qiánlóng, also known by the moniker Lord of Time, requests the construction of a clock capable of measuring eternity—a perpetuum mobile. Seizing this chance to realize a long-held dream and honor the memory of his late beloved daughter, yet conscious of the impossibility of his task, Cox sets to work. As the court is suspended in a never-ending summer, festering with evil gossip about the monster these foreigners are creating, ... Unknown localization key: "more"

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Biochemistry For Dummies - Moore John T., Richard H. Langley

It’s alive! It’s alive! (Thanks to biochemistry, that is.) Biochemistry is the science of the chemical processes that allow for…well…life. If it moves, breathes, eats, or sleeps, biochemistry can probably explain how. So, it stands to reason that the fundamentals of biochemistry can get a little complicated. In Biochemistry For Dummies, you’ll explore the carbons, proteins, and cellular systems that make up the biochemical processes that create and sustain life of all kinds. Perfect for students majoring in biology, chemistry, pre-med, health-services, and other science-related fields, this book tracks a typical college-level biochemistry class. It simplifies and clarifies the subject with easy-to-follow diagrams and real-world examples. You’ll also get: Explorations of cell biology, carbohydrates, proteins, lipids, and other fundamental building blocks of life Discussions of the basic structures common to all living organisms Treatments of the microscopic details of life that make us all tick If you’re looking for a hand with some of the trickier parts of biochemistry—or you just need an accessible overview of the subject—check out Biochemistry For Dummies today! Â

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Day Men Complete Collection - Matt Gagnon, Michael Alan Nelson

The powerful vampire covens known as the ''50 Families'' control the world at night. In the light of the sun however, they rely on human enforcers called Day Men to maintain their grip. David Reid is their latest fixer, but when he becomes caught in the crossfire of a war between Shakespearean rival houses... he must find a way to not only survive but uncover who has been pulling the real strings of power all along! The complete series by writers Matt Gagnon (Freelancers) and Michael Alan Nelson (Supergirl, Hexed), and Glyph Award-winning industry legend artist Brian Stelfreeze (Black Panther) is now available in a single volume for the very first time! Experience this bold reinvention of the classic vampire mythos in a story that blends the best of horror and crime. Collects DAY MEN #1-8.

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Winnie & Nelson: Portrait of a Marriage - Jonny Steinberg

From one of South Africa’s foremost nonfiction writers, a deeply researched, shattering new account of Nelson Mandela’s relationship with Winnie Madikizela-Mandela. Drawing on never-before-seen material, Steinberg reveals the fractures and stubborn bonds at the heart of a volatile and groundbreaking union, a very modern political marriage that played out on the world stage. One of the most celebrated political leaders of the twentieth century, Nelson Mandela has been written about by many biographers and historians.But in one crucial area, his life remains largely untold: his marriage to Winnie. During his years in prison, Nelson grew ever more in love with an idealised version of his wife, courting her in his letters as if they were young lovers frozen in time. But Winnie, every bit his political equal, found herself increasingly estranged from her jailed husband ’ s politics.Behind his back, she was trying to orchestrate an armed seizure of power, a path he feared would lead to an endless civil war. Jonny Steinberg tells the tale of this unique marriage – its longings, its obsessions, its deceits – turning the course of South African history into a page-turning political biography. Winnie & Nelson is a modern epic in which trauma ... Unknown localization key: "more"

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New Treehouses Of The World - Pete Nelson

In New Treehouses of the World, world-renowned treehouse designer and builder Pete Nelson takes readers on an exciting international tour of more than 35 new treehouses that reveal how treehouses are designed, constructed, and appreciated in a wide array of cultures and settings. Since the publication of Treehouses of the World, the community of treehouse builders has grown tremendously, and many more innovative treehouses have been built around the world. In this follow-up book, both beautifully photographed and thoughtfully written by Pete Nelson, New Treehouses of the World documents Nelson’s travels, discoveries, and epiphanies, and explores the ever-growing new frontier of arboreal architecture. The message that Nelson promotes is simple: As sustainable living issues stand poised to become the most important challenges facing the post-millennial age, the positive power and goodwill that a simple treehouse engenders is of greater importance than ever before. Includes color photographs

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Principles-Focused Evaluation - Michael Quinn Patton

How can programs and organizations ensure they are adhering to core principles--and assess whether doing so is yielding desired results? From evaluation pioneer Michael Quinn Patton, this book introduces the principles-focused evaluation (P-FE) approach and demonstrates its relevance and application in a range of settings. Patton explains why principles matter for program development and evaluation and how they can serve as a rudder to navigate the uncertainties, turbulence, and emergent challenges of complex dynamic environments. In-depth exemplars illustrate how the unique GUIDE framework is used to determine whether principles provide meaningful guidance (G) and are useful (U), inspiring (I), developmentally adaptable (D), and evaluable (E). User-friendly features include rubrics, a P-FE checklist, firsthand reflections and examples from experienced P-FE practitioners, sidebars and summary tables, and end-of-chapter application exercises. Â

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Biochemistry for Sport and Exercise Metabolism - Hamer-Morton James, Donald MacLaren

All-new edition of an introductory textbook on sport and exercise biochemistry and muscle metabolism Biochemistry for Sport and Exercise Metabolism initially examines the essence of the biochemistry of the macronutrients before exploring how exercise mode, intensity, and duration, training status, and nutritional status affects the regulation of energy producing pathways, enabling readers to apply this understanding to develop training and nutrition programs that maximize athletic performance. This textbook includes an overview of energy metabolism, skeletal muscle structure and function and related biochemical concepts, carbohydrates, lipids, and proteins, metabolism, regulation of metabolism, and factors that can influence metabolism, and fatigue. This revised and updated second edition reflects some of the latest advances in the field, with new content on metabolic regulation as well as adaptations to high intensity and strength exercise, endurance exercise, and intermittent exercise. Furthermore, there is a new chapter on biochemical techniques to provide some pertinent background on how reported metabolic changes during exercise are achieved. This textbook features learning objectives, keywords, and key points in each chapter to aid in reader comprehension and reinforce information retention. Written by two highly qualified authors, Biochemistry for Sport and Exercise Metabolism discusses sample topics including: How the energy supply for ... Unknown localization key: "more"

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Principles of Physics: Extended, International Adaptation - Halliday David, Walker Jearl, Resnick Robert

Renowned for its interactive focus on conceptual understanding, Halliday and Resnick's Principles of Physics, 12th edition, is an industry-leading resource in physics teaching with expansive, insightful, and accessible treatments of a wide variety of subjects. Focusing on several contemporary areas of research and a wide array of tools that support students' active learning, this book guides students through the process of learning how to effectively read scientific material, identify fundamental concepts, reason through scientific questions, and solve quantitative problems. This International Adaptation of the twelfth edition is built to be a learning center with practice opportunities, simulations, and videos. Numerous practice and assessment questions are available to ensure that students understand the problem-solving processes behind key concepts and understand their mistakes while working through problems.

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Moran's Principles of Engineering Thermodynamics, SI Version, Global Edition - Daisie D. Boettner, Michael J. Moran, Margaret B. Bailey, Howard N.

Moran’s Principles of Engineering Thermodynamics, SI Version, continues to offer a comprehensive and rigorous treatment of classical thermodynamics, while retaining an engineering perspective. With concise, applications-oriented discussion of topics and self-test problems, this book encourages students to monitor their own learning. This classic text provides a solid foundation for subsequent studies in fields such as fluid mechanics, heat transfer and statistical thermodynamics, and prepares students to effectively apply thermodynamics in the practice of engineering. This edition is revised with additional examples and end-of-chapter problems to increase student comprehension.

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Procurement Principles and Management in the Digital Age - Barry Crocker, Peter Baily, David Jessop, David Farmer

Gain a comprehensive insight into the ideas and approaches to purchasing and procurement Now in its 12th edition, Procurement Principles and Management in the Digital Age by Baily, Farmer, Crocker and Jessop has been essential reading for practitioners and students of purchasing, procurement and supply chain management for nearly 50 years. The text has been updated to cover the continuous developments taking place in this field, and carefully balances emerging philosophies with proven and established thinking and practice in the profession. This new edition covers various existing and future concerns in procurement and supply chain such as digitalisation, sustainability and resilience. This ever-popular title offers: • relevant case studies and research boxes that explore the topics introduced in the chapter in detail • latest global examples of best practice in many key areas of purchasing and procurement • expanded treatment of key topics, including supplier diversity, supplier relationship management, sustainability, retail procurement and category management • additional material on Industry 4.0 elements such as e-procurement, Blockchain, the Internet of Things, Big Data, robotics, artificial intelligence (AI), chatbots and analytics • post-Brexit implications on public sector procurement • long-term impact of the Covid-19 pandemic on procurement and supply chain • increased ... Unknown localization key: "more"

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Distancing - L. David Marquet, Michael Gillespie

''A tactical, science-based blueprint for managing situations clearly and objectively ... a tour-de-force'' ETHAN KROSSDistance gives you perspective. Bestselling author of Turn the Ship Around! David Marquet and professor of psychology Michael Gillespie show you how to make better decisions by becoming your own coach.Be yourself. Be fully present. Be in the moment. That is the message we hear constantly. Yet, the biggest obstacle to making wiser, more successful decisions is often... ourselves. Our limited perspective biases our choices, leading us to defend past actions rather than seek better alternatives. We need to step outside our narrow view and gain an objective, fresh perspective. In other words, we need a coach.In Distancing, David Marquet and Michael Gillespie show us how to become our own coach using a powerful mental technique called psychological distancing. By practicing:Self-distancing: we can be someone else by adopting the perspective of an outside observer.Spatial distancing: we can be somewhere else by zooming out and seeing ourselves as part of a larger picture.Temporal distancing: we can be sometime else by making decisions from the vantage point of our future self.Backed by compelling scientific research, real-world examples and practical exercises, Distancing empowers you to break free from self-limiting ... Unknown localization key: "more"

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Biochemistry - Mark Lorch

Very Short Introductions: Brilliant, Sharp, Inspiring From the simplest bacteria to humans, all living things are composed of cells of one type or another, all of which have fundamentally the same chemistry. This chemistry must provide mechanisms that allow cells to interact with the external world, a means to power the cell, machinery to carry out varied processes within the cell, a structure within which everything runs, and also governance through a web of interlocking chemical reactions. Biochemistry is the study of those reactions, the molecules that are created, manipulated, and destroyed as a result of them, and the massive macromolecules (such as DNA, cytoskeletons, proteins and carbohydrates) that form the chemical machinery and structures on which these biochemical reactions take place. It didn''t take long for an understanding of the chemistry of life to turn into a desire to manipulate it. Drugs and therapies all aim to modify biochemical processes for good or ill: Penicillin, derived from mould, stops bacteria making their cell walls. Aspirin, with its origins in willow bark, inhibits enzymes involved in inflammatory responses. A few nanograms of botulinum toxin (botox), can kill by preventing the release of neurotransmitters from the ends of nerves and so ... Unknown localization key: "more"

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Cradle of Thorns - Josephine Cox

Cradle of Thorns by Josephine Cox, the Sunday Times bestselling author of Lonely Girl and Whistledown Woman, is a classic spell-binding tale of escape, love and family, that will appeal to fans of Catherine Cookson and Rosie Goodwin. ''One of the country''s best-loved storytellers'' PrimaNell Reece has never known her mother, and her father''s burden of guilt about his wife has kept him cowed for years, working as a common labourer on his sister''s farm. But for all her aunt''s spiteful attempts to break Nell''s independent spirit, she has never succeeded. But now Nell, pregnant and alone, is forced to leave behind the men in her life, believing she might never be able to return. With little but the clothes she wears, she travels across the Bedfordshire countryside of 1890. When she encounters a scruffy urchin called Kit, a ten-year-old orphan who''s lived his whole life on the streets, she takes him under her wing. The pair become devoted friends, never knowing where their journey will take them, but each aware that the time will come when there must be a reckoning.

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Homede Konferenční stolek Coxe tmavě hnědá, 105 x 53 x 45 cm

Konferenční stolek Coxe v tmavě hnědé barvě o rozměrech 105 x 53 x 45 cm je navržen v tradičním elegantním stylu. Vyrábí se z dřevotřískové desky potažené PVC a kovových trubek s práškovým lakem, což zajišťuje odolnost. Stolek je dodáván v demontu a nabízí praktickou spodní desku pro uskladnění.

  • Elegantní tradiční design s čistými liniemi
  • Odolná konstrukce z kovu s práškovým lakem a dřevotřískové desky s PVC povrchem
  • Spodní deska pro odkládání drobností
  • Snadná údržba a dlouhá životnost

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Principles of Marketing, Global Edition - Philip Kotler, Armstrong Gary, Sridhar Balasubramanian

Master the key marketing challenges and see how you can develop meaningful connections with your customers. Principles of Marketing, global edition, 19th edition by Kotler and Armstrong shows you how to create vibrant, interactive communities of consumers in today''s fast-changing, increasingly digital and social marketplace. Ideal for students who study marketing courses, this textbook offers a comprehensive overview of the fundamental principles of marketing within an innovative customer-value framework, providing you with the knowledge and resources to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives. This latest edition has been revised and enhanced to reflect the major trends impacting contemporary marketing, packed with stories illustrating how companies are using new digital technologies to maximise customer engagement and shape brand conversations, experiences and communities. Key features include: Both traditional and fast-changing trending topics that give you a well-rounded knowledge of marketing concepts, technologies and practices. End-of-Chapter Reviews, Discussion Questions, and Critical-Thinking Exercises that allow you to practice what you have learned. A sample marketing plan showing you how to apply important marketing planning concepts. End-of-chapter Company Cases that facilitate discussion of current issues and application of marketing concepts to company situations. ... Unknown localization key: "more"

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Universal Principles of Typography - Elliot Jay Stocks

Explore 100 key concepts, theories, and guidelines that are critical for choosing and using type.We communicate with text every single day, but what does it mean to really understand type—to use it with clear intent and purpose? The art and science of typography combines subtle tweaks to line lengths with harmonious combinations of weights and styles; considered typeface pairings with a robust set of alternate characters; exciting technological advances with the realities of font licensing. There are so many ways designers can optimize how text is read and influence the way its message is understood—and yet so many designers miscommunicate without even realizing it.Richly illustrated and easy to navigate, Universal Principles of Typographypairs clear explanations of each principle with visual examples of it applied in practice. By considering these concepts and examples, you can learn to make more informed, and ultimately better, typography decisions.Building upon tried-and-tested principles from the world of print through to the very latest advances in browser technology, this book will equip you with everything you need to make the most informed typographic decisions in your design work today.Featured principles are as diverse as: Characters & GlyphsFont v. TypefaceHierarchyInclusivityOpenTypePairing typeRhythmWeb fontsEach principle is presented in a two-page ... Unknown localization key: "more"

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Principles of Combustion - Allan T. Kirkpatrick, Kenneth K. Kuo

The new edition of a classic textbook on combustion principles and processes, covering the latest developments in fuels and applications in a student-friendly format Principles of Combustion provides clear and authoritative coverage of chemically reacting flow systems. Detailed and accessible chapters cover key combustion topics such as chemical kinetics, reaction mechanisms, laminar flames, droplet evaporation and burning, and turbulent reacting flows. Numerous figures, end-of-chapter problems, extensive reference materials, and examples of specific combustion applications are integrated throughout the text. Newly revised and expanded, Principles of Combustion makes it easier for students to absorb and master each concept covered by presenting content through smaller, bite-sized chapters. Two entirely new chapters on turbulent reacting flows and solid fuel combustion are accompanied by additional coverage of low carbon fuels such as hydrogen, natural gas, and renewable fuels. This new edition contains a wealth of new homework problems, new application examples, up-to-date references, and access to a new companion website with MATLAB files that students can use to run different combustion cases. Fully updated to meet the needs of today’s students and instructors, Principles of Combustion: Provides problem-solving techniques that draw from thermodynamics, fluid mechanics, and chemistryAddresses contemporary topics such as zero carbon combustion, ... Unknown localization key: "more"

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Essential Biochemistry, International Adaptation - Charlotte W. Pratt, Kathleen Cornely

Essential Biochemistry, 5th edition, comprises biology, pre-med, and allied health topics and presents a broad, but not overwhelming, base of biochemical coverage that focuses on the chemistry behind biology. This text relates the chemical concepts that scaffold the biology of biochemistry, providing practical knowledge and many problem-solving opportunities to hone skills. Key Concepts and Concept Check features help students identify and review important takeaways in each section. This international adaptation contains up-to-date coverage of topics, including Ramachandran diagrams, lysozymes, steroid hormones, and ionophores. It also offers integrated coverage of SARS-CoV-2 and the impacts of COVID-19, relating it to the importance of an interdisciplinary response to a global pandemic. By focusing on strengthening the organization of the content as well as updating the end-of-chapter problems, this edition presents a brand-new experience to the reader.

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The Pocket Universal Principles of Color - Maggie Maggio, Stephen Westland

This pocket-size version of Universal Principles of Color presents 100 core concepts and guidelines that are critical to the successful use of color.Richly illustrated and easy to navigate, this comprehensive, cross-disciplinary overview of color is organized alphabetically so that principles can be easily and quickly referenced. The book pairs clear explanations of every topic with visual examples of it applied in theory and in practice. For those interested in addressing a specific color challenge or application problem, the principles are also indexed by pathways based on nine topics of color study: light, order, communication, object, mixture, application, observer, composition, and history. Explore a diverse array of color principles, including:Additive MixtureBezold EffectsHarmonyPointillismNewton’s OpticksRayleigh ScatteringTransparency EffectWarm and CoolEach principle is presented in a two-page format: The left-hand page contains a succinct definition, a full description of the principle, and examples of and guidelines for its use. Side notes, which appear to the right of the text, provide elaborations and references. The right-hand page contains visual examples and related graphics to support a deeper understanding of the principle.Whether in a branding campaign or a healthcare facility, a product’s packaging, or a software user interface, the color we see is the culmination of many ... Unknown localization key: "more"

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The Principles of Banking - Moorad Choudhry

A timely and robust discussion of responsible bank stewardship and practice. The Second Edition of The Principles of Banking offers banking professionals, regulators, and students from a variety of backgrounds an authoritative and practical discussion of the foundations of modern banking and good banking practice. In the book, you'll find a comprehensive roadmap to a more sustainable business model for your banking organization. The author draws on his many years' experience as a commercial and investment banker as he explains the original principles of banking—including sound lending policy, capital management, and liquidity risk management—as well as new material covering the impact of COVID-19 on banks, risk management, and balance sheet management. The Principles of Banking also provides recommendations for bank asset-liability management best practices that enable banks to deliver optimized balance sheets for the benefit of all stakeholders. It also includes new chapters in market risk management, foreign exchange risk management, interest rate risk, and credit risk policy and management. An essential update to a widely read and taught banking text, The Principles of Banking, Second Edition is an indispensable resource for banking professionals and students everywhere.

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Principles of Behavior - Richard W. Malott

Known for both its narrative style and scientific rigor, Principles of Behavior is the premier introduction to behavior analysis. Through an exploration of experimental, applied, and theoretical concepts, the authors summarize the key conversations in the field. They bring the content to life using humorous and engaging language and show students how the principles of behavior relate to their everyday lives. The text’s tried-and-true pedagogy make the content as clear as possible without oversimplifying the concepts. Each chapter includes study objectives, key terms, and review questions that encourage students to check their understanding before moving on, and incorporated throughout the text are real-world examples and case studies to illustrate key concepts and principles.This edition features some significant organizational changes: the respondent conditioning chapter is now Chapter 1, a general introduction to operant conditioning is now covered in Chapters 2 and 3, and the introduction to research methods is now covered in Chapter 4. These changes were made to help instructors prepare students for starting a research project at the beginning of the course. Two new chapters include Chapter 5 on the philosophy supporting behavior analysis, and Chapter 24 on verbal behavior that introduces B.F. Skinner’s approach and terminology. This edition ... Unknown localization key: "more"

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The Pocket Universal Principles of Design - William Lidwell

Whether a website, marketing campaign, museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Now, there''s a handy travel companion for any designer, so that you always have the essentials at your fingertips.Portable, condensed, and armed with 150 principles, Universal Principles of Design, Pocket Edition is like a Swiss Army knife of design knowledge. Richly illustrated and easy to navigate, it pairs critical need-to-know design knowledge with visual examples of the principles applied in practice. An indispensable field reference for designers of all types, this pocket edition of the best-selling Universal Principles of Design will sharpen your design thinking and expand your sense of the possible.

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Principles of Sustainable Business - Eveline van Mil, Rob van Tulder

The basic function of companies is to add value to society. Profits are a means to an end, not an end in itself. The ability of companies to innovate, scale and invest provides them with a powerful base for positive change. But companies are also criticized for not contributing sufficiently to society’s grand challenges. An increasingly VUCA (Volatile, Uncertain, Complex and Ambiguous) world creates serious governance gaps that not only require new ways of regulation, but also new ways of doing business. Can companies effectively contribute to sustainable development and confront society’s systemic challenges?Arguably the most important frame to drive this ambition was introduced and unanimously adopted in 2015: the Sustainable Development Goals (SDGs). The SDG-agenda not only defines a holistic set of global goals and targets, but also foundational principles to guide meaningful action to their achievement by 2030. Multinational companies have signed up to the SDGs as the world’s long-term business plan. Realizing the SDGs provides a yearly $12 trillion investment and growth opportunity, while creating hundreds of millions of jobs in the process. But progress is too slow – witnessing society’s inability to deal with pressing human, ecological, economic and health crises – whilst the vast potential ... Unknown localization key: "more"

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Principles of Good Administration and Guarantees of their Application in Practice in Ukraine and the Czech Republic - Kateřina Frumarová

The publication focuses on a critical analysis of the state of public administration in both countries, as well as on the individual principles of good administration, their legal anchoring, and their practical application. At the same time, attention is also paid to selected guarantees of the realization of good public administration in practice, in particular judicial control and the powers of the ombudsman.*****The main objective is to contribute to a wider awareness of the principles of good public administration, their consistent application in practice and mutual inspiration and improvement of the situation in public administration in both democratic countries.***********************Publikace se zaměřuje jak na kritickou analýzu stavu veřejné správy v obou zemích, tak i na jednotlivé principy dobré správy, na jejich právní zakotvení, ale i na jejich praktické uplatňování. Současně je pozornost věnována i vybraným zárukám realizace dobré veřejné správy v praxi, zejména soudní kontrole a působnosti ombudsmana.*****Hlavním cílem je přispět k širšímu povědomí o principech dobré veřejné správy, jejich důslednému uplatňování v praxi a vzájemné inspiraci a zlepšování situace ve veřejné správě v obou demokratických zemích.

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Principles of Logo Design - George Bokhua

Learn to design simple, powerful, and timeless logos. *Winner of the 2022 American Graphic Design Award for Book Design from Graphic Design USA* When you think of a brand, often the first thing that comes to mind is the logo, the visual representation of that product, place, thing, or business. The power of simplicity for these marks can never be underestimated—a logo that comprises simple shapes can communicate a stronger message than a complex one, leaving a lasting impression in a viewer’s mind. In Principles of Logo Design, noted logo designer George Bokhua shares his process for creating logotypes that will stand the test of time. Applying the enduring principles of classic texts on grid systems by Josef Muller-Brockmann and on form and design by Wucius Wong, Bokhua elaborates on his popular online classes, demonstrating in detail how to maximize communicationwith minimal information to create logos using, simple, monochromatic shapes. This comprehensive volume includes: How to apply a strong, simple, and minimal design aesthetic to logo design Why gridding is important, and understanding the golden ratio and when to use it How to sketch and refine logos through tracing, then grid and execute a mark in Adobe Illustrator Fine-tuning techniques ... Unknown localization key: "more"

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Universal Principles of Design, Updated and Expanded Third Edition - William Lidwell, Jill Butler, Kritina Holden

Universal Principles of Design, Updated and Expanded Third Edition is a comprehensive, cross-disciplinary encyclopedia, now with fully updated existing entries and expanded with 75 new entries to present a total of 200 laws, guidelines, and considerations that are important to successful design. Richly illustrated and easy to navigate, this essential design guide pairs clear explanations of every design concept with visual examples of the ideas applied in practice. Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work—until now. Each principle is presented in a two-page format. The left-hand page contains a succinct definition and a full description of the principle, examples of and guidelines for its use, and side notes that provide elaborations and references. The right-hand page contains visual examples and related graphics to support a deeper understanding of the principle. The book is organized alphabetically so that principles can be easily and quickly referenced by ... Unknown localization key: "more"

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The 5 Principles of Parenting - Dr Aliza Pressman

Let go of perfect and become a transformative, positive influence in a child''s life while creating your own definition of success from developmental psychologist and podcaster Dr Aliza Pressman.''My go-to for how we all, including ourselves, raise good humans!'' Drew BarrymoreIn the age of high-pressure parenting, when so many of us we feel like we''ve got to get everything exactly right the first time, Dr Aliza Pressman is the compassionate, reassuring expert we all need-and the one whose advice we can all use. Already beloved by listeners of hit podcast, Raising Good Humans, Dr Pressman distills it all with a handful of strategies every parent can use to get things right often enough: Relationship, Reflection, Regulation, Rules, and Repair.The 5 Principles of Parenting doesn''t presume to tell you how to parent with "my way is right" advice because the science is clear: There''s no one "right" way to raise good humans. No matter how you were raised, how your coparent behaves, or how your kids have been parented up until now, you can start using The 5 Principles of Parenting to chart a manageable course for raising good humans that''s aligned with your own values and with your children''s unique ... Unknown localization key: "more"

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Universal Principles of Storytelling for Designers - Lyle H. Sandler

Unlock the power of storytelling in design with Universal Principles of Storytelling for Designers. This essential reference offers a comprehensive exploration of storytelling techniques tailored specifically for designers. By integrating classic narrative elements—such as character, conflict, and resolution—into visual work, you can create more engaging and impactful projects.In Universal Principles of Storytelling for Designers, interdisciplinary designer, innovator, and anthropologist Lyle Sandler covers:Character Development: How to craft relatable and memorable personas in visual narratives.Plot Structure: Techniques for creating compelling arcs and engaging storylines.Emotional Resonance: Leveraging emotions to connect with the audience on a deeper level.Visual Storytelling: Utilizing design elements like color, typography, and composition to convey meaning and enhance the narrative.The book is rich with examples from various design disciplines, including graphic design, UX/UI, and illustration. Sandler’s expertise and accessible writing style make complex concepts easy to understand and apply.Universal Principles of Storytelling for Designers is not just another design book; it’s a guide to transforming your design work into unforgettable stories. By mastering these storytelling principles, you can create designs that not only look good but also resonate deeply with your audience.The titles in the Rockport Universal series offer comprehensive and authoritative information and edifying and inspiring visual examples on ... Unknown localization key: "more"

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Davidson's Principles and Practice of Medicine

Well over two million medical students, doctors and other health professionals around the globe have owned a copy of Davidson’s Principles and Practice of Medicine since it was first published over 70 years ago. Now in its 24th Edition, this thoroughly updated textbook describes the pathophysiology and clinical features of the most frequently encountered conditions in the major specialties of adult medicine, and explains how to recognise, investigate, diagnose and manage them. Taking its origins from Sir Stanley Davidson’s much-admired lecture notes, Davidson’s has endured because it keeps pace with how modern medicine is taught and provides a wealth of trusted information in an easy-to-read, concise and beautifully illustrated format. Part 1 ‘Fundamentals of Medicine’ - provides an account of the principles of genetics, immunology, infectious diseases, population health, oncology and pain management, along with a discussion of the core principles behind clinical decision-making and good prescribingPart 2 ‘Emergency and Critical Care Medicine’ - covers medical emergencies in poisoning, envenomation and medicine in austere environments, as well as common presentations in acute medicine and the recognition and management of the critically illPart 3 ‘Clinical Medicine’- covers the major medical specialties, each thoroughly revised and brought fully up to date. A ... Unknown localization key: "more"

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Principles of Toxicology - Karen E. Stine, Thomas M. Brown

Reflecting the broad and interdisciplinary nature of toxicology, this third edition of Principles of Toxicology explores the biochemical, physiological, and environmental aspects of the subject.This new edition is updated and revised to include reference to several major new directions in the science of toxicology, including significant changes in thinking about cancer and carcinogenesis as well as the rapid expansion of toxicogenomics. The book also includes new chapters on topics of timely interest such as radiation, food safety, and natural toxins.As in previous editions, chapters combine background material in the appropriate discipline—which helps readers review and remember the basics—with new information on toxicology to stress key principles and concepts. Also included is a selection of updated case studies through which principles and concepts are applied to real-world issues. The book features an extensive cross-referencing system linking all sections and enhancing the integration of material, thus helping readers tie it all together. It also includes an appendix of selected toxicants that describes chemical structure, category of use, and toxicity. These features make specific information quick and easy to find. The easy-to-follow format and clear presentation of information in this book will make this one of the most useful references on your shelf.

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The Pocket Universal Principles of UX - Irene Pereyra

This pocket-size version of Universal Principles of UX features the concepts and guidelines included in the original version in a handy, condensed take-along format. Richly illustrated and easy to navigate, Universal Principles of UX pairs clear explanations of each concept with visual examples of the ideas applied in practice. The book is organized into six broad categories: Consider Empathize Define Research Design Validate And features principles as diverse as: Design is not neutral Make the choice easy Some complexity cannot be reduced Map the ecosystem So you think you can scroll Don’t grade your own homework User Experience is a field notable for its expansiveness, complexity, and persistent evolution. This book is not a chronological retelling of the history of user experience design. It is also not a technical how-to book that will show you how to become a perfect user experience designer one step at a time. It’s a philosophical anthology of case studies, situations, problems, and contradictions encountered across more than fifteen years of working on real-world client projects that will teach you how to think, rather than tell you what to do. Each principle is presented in a two-page format. The left-hand page contains a succinct definition, ... Unknown localization key: "more"

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Willie Nelson - Geoffrey Himes

Journey through Willie Nelson’s rebellious, prolific, and enduring career with this richly illustrated tour of the beloved singer-songwriter’s 100-plus albums.Few musicians or celebrities are as widely adored as Willie Nelson. The legendary Texas singer-songwriter is still recording and performing music well into his nineties. In this photo-filled coffee-table gift book, noted country/roots/Americana music writer Geoffrey Himes traces Nelson’s entire career through the lens of his albums, examining:Nelson’s influences and early career as a songwriterThe circumstances of each album’s writing and recordingStudio musicians and personnelHow each album fit into Nelson’s career arc and the evolution of his craftIn addition, Himes offers a sidebar for each album that includes:An image of the album sleeveRecording and release datesSingle releasesChart positions for singles and albumsAlong the way, read about Nelson’s film roles, notable collaborators, famous Fourth of July picnics, iconic Martin guitar “Trigger,” and involvement in causes like Farm Aid, biodiesel fuels, and marijuana legalization. The text, together with more than 250 images of Nelson on- and offstage, make for a unique and visually entertaining celebration of an American treasure who has transcended America’s increasing polarization to become a national treasure.

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Universal Principles of Color - Maggie Maggio, Stephen Westland

A comprehensive, cross-disciplinary overview of color, Universal Principles of Color presents 100 core concepts and guidelines that are critical to a successful use of color. Richly illustrated and easy to navigate, it pairs clear explanations of every topic with visual examples of it applied in theory and in practice. The book is organized alphabetically so that principles can be easily and quickly referenced. For those interested in addressing a specific color challenge or application problem, the principles are also indexed by pathways based on nine topics of color study ranging from science, art and design, and industry. " Each principle is presented in a two-page format: The left-hand page contains a succinct definition, a full description of the principle, and examples of and guidelines for its use. Side notes, which appear to the right of the text, provide elaborations and references. The right-hand page contains visual examples and related graphics to support a deeper understanding of the principle. Whether in a branding campaign or a healthcare facility, a product’s packaging or a software user interface, the color we see is the culmination of many concepts and practices brought together from a variety of disciplines to increase appeal, influence perception, and ... Unknown localization key: "more"

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Principles of Microeconomics: 2024 Release ISE - Robert Frank, Ben Bernanke, Ori Heffetz, Kate Antonovics

Microeconomics Reimagined: Focused Learning, Maximum Impact Embark on a journey into the world of microeconomics with the 2024 release of Principles of Microeconomics. As economic landscapes evolve, this streamlined approach equips faculty to navigate the intricacies of today''s economic challenges for their students. Redefine microeconomic education, where focus equals understanding, and every concept resonates with real-world relevance without overwhelming details. This release is your key to mastering microeconomics in a single semester. Cut through the clutter and emphasize a select set of core principles that form the backbone of this discipline. Our goal extends beyond textbooks. Become a fluent speaker of microeconomic language by actively engaging with real-world examples. From cinema ticket discounts to social norms, our textbook sparks curiosity, fostering meaningful discussions and a deeper understanding of economic principles. Frank, Nobel-Prize winner: Bernanke, Antonovics, and Heffetz bring their expertise to every chapter. Join the movement towards economic enlightenment, where learning is fresh, engaging, and always current.

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Soul of Michael Jackson - Shmuley Boteach

In 2000–2001, Michael Jackson sat down with his close friend and spiritual guide, Rabbi Shmuley Boteach, to record what turned out to be the most intimate and revealing conversations of his life. It was Michael’s wish to bare his soul and unburden himself to a public that he knew was deeply suspicious of him. The resulting thirty hours are the basis of The Soul of Michael Jackson. There has never been, and never will be, anything like them. In these searingly honest conversations, Michael exposes his emotional pain and profound loneliness, his longing to be loved, and the emptiness of his fame. You discover why he was suspicious of women and how only children provided the innocence for which he so desperately longed. In his own words, he takes us into the jarring moments of his childhood and speaks of the measures he took to try and heal. He divulges how he came to be alienated from his strong religious anchor and describes his views on the nature of faith. Michael brings us into his tortured yet loving relationship with his siblings. He opens up about his father and his yearning for a time when they might finally reconcile. He ... Unknown localization key: "more"

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Tourism: Principles and Practice - David Gilbert, Fletcher John, Alan Fyall, Stephen Wanhill

Thanks to its engaging writing style and accessible structure, Fletcher has become the ultimate one-stop text for any student studying Tourism. Its broad appeal and popularity increases with each new edition, making it excellent value for any student who wants to understand and explore the principles of the subject. Well-liked by students and lecturers alike, Tourism: Principles and Practice is the ultimate reference text for anyone wishing to understand the complex and varied issues involved with such a diverse and constantly changing subject.

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Wolpert's Principles of Development - Lewis Wolpert, Alfonso Martinez Arias, Marysia Placzek, Cheryll Tickle

Wolpert''s Principles of Development, the latest edition of the prize-winning textbook, opens up the fascinating field of developmental biology to undergraduates studying biology, medicine, and veterinary science. By focusing on the underlying processes shared by diverse organisms, the textbook lays the foundation for a deep understanding. Key features - An emphasis throughout on the underlying principles - which underpin the commonalities between different organisms and their development - enables students to get a clear sense of the ''big picture'' of the subject. - Custom-drawn artwork and integrated animations and videos help to make the visualisation of processes and mechanisms in this challenging subject as straightforward as possible. - Medical Boxes explore key developmental diseases and explain how developmental biology furthers our understanding human health and disease. Further experimental detail, including Experimental Boxes, from both classic and current research, demonstrates ''how we know what we know''. - Also available as an e-book enhanced with learning objectives, self-assessment interactive quizzes and multi-media content to offer a fully immersive experience and extra learning support. New to this edition - Chapter 7, a new chapter on Embryonic stem cells, embryo models, and regenerative medicine, to ensure the book''s coverage stays up to date with ... Unknown localization key: "more"

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The Principles of Equity & Trusts - Graham Virgo

The Principles of Equity & Trusts offers a refreshing, student-focused approach to a dynamic area of law. In the fifth edition of his best-selling textbook, Professor Graham Virgo brings his expertise as a teacher to deliver an engaging, contextual account of the essential principles of trusts and their equitable remedies.Virgo states the law in plain terms before building on an area of debate and encouraging students to fully engage with the inherent issues within the subject. Concise and authoritative analysis enables students to grasp the principles of trusts, develop the confidence to engage fully with the subject area, and excel in their studies.Virgo approaches the topics with unparalleled clarity and provides the academic rigour for which this text has come to be relied upon. Combining expert knowledge and comprehensive coverage, this is the ideal companion to a course in trusts.Digital formats and resourcesThe fifth edition is available for students and institutions to purchase in a variety of formats, and is supported by online resources. · The e-book offers a mobile experience and convenient access along with self-assessment activities, multi-media content including author videos, web links to key cases, functionality tools, navigation features and links that offer extra learning support: http://www.oxfordtextbooks.co.uk/ebooks· ... Unknown localization key: "more"

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Forecasting - David Hendry, Michael Clements, Jennifer Castle

Concise, engaging, and highly intuitive—this accessible guide equips you with an understanding of all the basic principles of forecasting Making accurate predictions about the economy has always been difficult, as F. A. Hayek noted when accepting his Nobel Prize in economics, but today forecasters have to contend with increasing complexity and unpredictable feedback loops. In this accessible and engaging guide, David Hendry, Michael Clements, and Jennifer Castle provide a concise and highly intuitive overview of the process and problems of forecasting. They explain forecasting concepts including how to evaluate forecasts, how to respond to forecast failures, and the challenges of forecasting accurately in a rapidly changing world.  Topics covered include: What is a forecast? How are forecasts judged? And how can forecast failure be avoided? Concepts are illustrated using real-world examples including financial crises, the uncertainty of Brexit, and the Federal Reserve’s record on forecasting. This is an ideal introduction for university students studying forecasting, practitioners new to the field and for general readers interested in how economists forecast.

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