mindset the new psychology of success 0345472322

Mindset: The New Psychology of Success (0345472322)

Kniha - autor Carol S. Dweck, 302 stran, anglicky, brožovaná bez přebalu matná World-renowned Stanford University psychologist Carol Dweck, in decades of research on achievement and success, has discovered a truly groundbreaking idea-the power of our mindset. Dweck explains why it's not just our abilities and talent that bring us success-but whether we approach them with a fixed or growth mindset. She makes clear why praising intelligence and ability doesn't foster self-esteem and lead to accomplishment, but may actually jeopardize success. With the right mindset, we can motivate our kids and help them to raise their grades, as well as reach our own goals-personal and professional. Dweck reveals what all great parents, teachers, CEOs, and athletes already know: how a simple idea about the brain can create a love of learning and a resilience that is the basis of great accomplishment in every area.

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The Multiplier Effect - Liz Wiseman, Elise Foster, Lois N. Allen

When you become a Multiplier, your whole team succeeds! Why are some leaders able to double their team’s effectiveness, while others seem to drain the energy right out of the room? Using insights gained from more than 100 interviews with school leaders, The Multiplier Effect pinpoints the five disciplines that define how Multipliers bring out the best across their schools. By practicing these disciplines, you’ll learn how to Attract top teachers to your school Create an intense environment that demands people’s best thinking Drive sound decisions by constructing debate and decision-making forums Give your team a sense of ownership for responsibilities and results As an educator, you already inspire students to rise to challenges, trust their own smarts, and believe in their own success. As a Multiplier, you’ll do the same for your colleagues—and provide staff and students the opportunity to achieve at unprecedented levels. "Everyone′s heard about legendary educators who turn struggling schools around. Is it the force of their personality? Sheer genius? Or does the secret of their success lie in their ability to unleash the genius in the people around them? The Multiplier Effect suggests that by changing the way you lead, you can amplify the intelligence, ... Unknown localization key: "more"

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The New Psychology of Language - David Peeters, Ton Dijkstra

This illuminating book offers an up-to-date introduction to the psychology of language, exploring aspects of language processing that have previously not been given centre stage such as the role of body and brain, social aspects of language use, and mental models.The New Psychology of Language presents an overarching theoretical account called the Language User Framework for discussing a wide variety of core language activities. How do we understand speech in conversations? How do we read books? How do we convert our thoughts into bodily signals (speech, gestures, facial expressions) when we speak? What happens in the mind and brain when we have mastered two or more languages? All these aspects of language use are discussed at the level of words and sentences, as well as text and discourse. Language is considered as an embodied, embedded, incremental cognitive activity aiming at the construction and communication of rich and dynamic mental models. Discussion boxes highlight controversies in the field; case studies and practical exercises provide insight into everyday examples; illustrations represent important models of language processing; and key findings come along with clear and concise chapter summaries. Special attention is paid to research techniques for investigating the psychology of language.This accessible book ... Unknown localization key: "more"

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The New Psychology of Leadership - S. Alexander Haslam, Michael J. Platow, Stephen D. Reicher

This groundbreaking book provides a comprehensive and compelling introduction to the field of leadership that is jam-packed with theoretical and practical insights derived from a wealth of applied scientific research conducted by the authors and their colleagues around the world over the last four decades.

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The Deep Psychology of BDSM and Kink - Douglas Thomas

This fascinating volume investigates how the concept of soul is connected to BDSM and kink, exploring the world of alternative sexualities through the psychology of C. G. Jung and James Hillman as readers are guided on a provocative and lively journey through darker aspects of the sexual imagination. Contextualized both in sexual history and contemporary events, the book unveils surprising points of correspondence between the tortured fantasy-images of JungÂ’s The Red Book and the modern world of BDSM and describes from HillmanÂ’s psychology a soul-centered perspective that affirms the psychological value of fantasy-images animating our human lives. The book also considers the collective archetypal sources of historical trauma which have provided inspiration to some of the more disquieting aspects of BDSM and details how the deep psychology of BDSM creates a space in the modern world to ethically engage these practices. Kinksters and BDSM practitioners will discover a psychological language that clarifies and affirms why these activities and relationships can be so intensely intimate, pleasurable, and transformative.Psychotherapists and enthusiasts of Jungian and archetypal psychology will find fresh insights here that support the practice of BDSM as a form of individuation and a path for bringing soul into the world.

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The Political Psychology of Social Unrest in Latin America

The Political Psychology of Social Unrest in Latin America is a unique collection of research and writings by Latin American scholars. It explores the social, psychological, and political factors of the recent turmoil in Latin American countries.From the ongoing political crisis in Venezuela, the impeachment demonstrations in Brazil, student movements in Chile, and massive demonstrations in Chile, Peru, Colombia, Ecuador, Bolivia, Venezuela, and Nicaragua, this edited volume analyses the underlying similarities and differences between these events through the lens of diverse research traditions, methods, and researchers. The book examines both actual inequalities and disadvantages as well as the role of perceptions of inequality and injustice. The authors also investigate the role of micro-processes, such as cultural consumption in the family, and the role of social psychological processes in historical Latin American unrest. By utilising leading approaches in social and political psychology and testing these approaches in the context of a very diverse and dynamic non-WEIRD (Western, Educated, Industrialized, Rich, and Democratic) societies, the authors bring the communities and civilizations less studied by Western social psychologists to the international audience.Focusing on how social and political processes unfold in different countries and providing insights into the psychological underpinnings of social unrest from ... Unknown localization key: "more"

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The Real Psychology of the Trump Presidency - Stanley Renshon

Kniha nabízí seriózní analýzu psychologie Donalda Trumpa a jeho prezidentství z pohledu politologa a psychoanalytika. Autor zkoumá Trumpa jako preemptivního prezidenta usilujícího o transformaci prostřednictvím politiky americké obnovy. Práce je rigorózně zakotvena v politologických a psychologických výzkumech.

  • Unikátní psychoanalytický pohled na kontroverzního prezidenta
  • Odborně podložená analýza kombinující politologii a psychologii
  • Překračuje běžné politické narativy a spekulace
  • Systematické zkoumání motivů a psychologie Donalda Trumpa

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The Outward Mindset - Arbinger Institute

The new edition of an international bestseller helps individuals and organizations shift to a new mindset that will improve performance, spark collaboration, accelerate innovation, and make your life and the lives of everyone around you better. Without even being aware of it, many of us operate from an inward mindset, a single-minded focus on our own goals and objectives. This book points out the many ways, some quite subtle and deceptive, that this mindset invites tension and conflict. But incredible things happen when people switch to an outward mindset. They intuitively understand what coworkers, colleagues, family, and friends need to be successful and happy. Their organizations thrive, and astonishingly, by focusing on others they become happier and more successful themselves! This new mindset brings about deep and far-reaching changes. The Outward Mindset presents compelling true stories to illustrate the gaps that individuals and organizations typically experience between their actual inward mindsets and their needed outward mindsets. And it provides simple yet profound guidance and tools to help bridge this mindset gap. This new edition includes a new preface, updated case studies, and new material covering Arbinger’s latest research on mindsets. In the long run, changing negative behavior without changing one’s ... Unknown localization key: "more"

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The Social Psychology of Trauma - Orla T. Muldoon

Many of us have been affected by trauma and struggle to manage our health and well-being. The social psychological approach to health highlights how social and cultural forces, as much as individual ones, are central to how we experience and cope with adversity. This book integrates psychology, politics, and medicine to offer a new understanding that speaks to the causes and consequences of traumatic experiences. Connecting the personal with the political, Muldoon details the evidence that traumatic experiences can, under certain conditions, impact people''s political positions and appetite for social change. This perspective reveals trauma as a socially situated phenomenon linked to power and privilege or disempowerment and disadvantage. The discussion will interest those affected by trauma and those supporting them, as well as students, researchers, practitioners, and policy makers in social psychology, health and clinical psychology, and political science. This title is available as open access on Cambridge Core.

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The Buddhist Psychology of Awakening - Steven Goodman

A modern introduction to traditional Buddhist psychology  This practical overview of Buddhist psychology outlines step-by-step methods for examining the source of our habitual tendencies and hangups. In order to truly free ourselves from perpetuating patterns of suffering, the Buddha offered a clear system for understanding our psychological dispositions, processes, fixations, and challenges--a system known as the Abhidharma. This tradition has been studied by Buddhists for over two millennia.  Professor Steven Goodman has taught on the Abhidharma in both universities and Buddhist retreats for over twenty years, making these traditional teachings accessible for a modern readership for the first time. Goodman explains how becoming aware of our mental patterns can liberate us from cycles of emotional pain and shows how the Abhidharma can be applied to meditation practice through exercises of observation and reflection. This is the go-to manual for anyone interested in the world of Buddhist psychology.

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The Social Psychology of Citizenship

This book develops a social psychology of citizenship, pushing the boundaries of the discipline to articulate a theoretically rich social psychological framework for the study of citizenship. Featuring contributions from established and up-and-coming global researchers, the book draws attention to the micro-politics of everyday life.

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The Mass Psychology of Fascism - Wilhelm Reich

Wilhelm Reich''s classic study is a unique contribution to the understanding of one of the crucial phenomena of our times - fascism. Reich firmly repudiates the concept that fascism is the ideology or action of a single individual or nationality, or of any ethnic or political group. He also denies a purely socio-economic explanation as advanced by Marxian ideologists. He understands fascism as the expression of irrational character structure of the average human being whose primary biological needs and impulses have been suppressed for thousands of years.The social function of this suppression and the crucial role played in it by the authoritarian family and the church are carefully analysed. Reich shows how every form of organised mysticism, including fascism, relies on the unsatisfied orgastic longing of the masses.

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The New Rules of Marketing & PR - David Meerman Scott

The updated ninth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new AI techniques and fresh stories of success As the ways we communicate continue to evolve, keeping pace with the latest technology—including generative artificial intelligence (AI) like ChatGPT—can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The ninth edition of The New Rules of Marketing and PR offers everything you need to speak directly to your audience, make a strong personal connection, and generate attention for your business. An international bestseller with half a million copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for deploying the power of social media, AI, and content to maintain your competitive advantage and get your ideas seen and heard by the right people at the right time. You'll discover the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising! The latest edition of The New Rules of Marketing and PR has been completely revised to present highly effective strategies and tactics to help you get found by ... Unknown localization key: "more"

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The New Adventures of Disney Moana 2 - DK

Join Moana and her crew as they take to the seas in this exciting adventure. Part of a new series of official Disney graphic novels!Journey beyond the movies as Moana and friends set out on new adventures. Following in the footsteps of her wayfinding ancestors, Moana now sails the ocean with her crew, Pua and Heihei in search of new islands. Every voyage is an exciting adventure, but that doesn’t mean it’s always easy. Sometimes it’s hard for Moana to leave her family behind – especially her little sister, Simea. But with the help of her friends and family, Moana finds the strength to do her best each and every day!A bold and colourful adventure book for kids aged 8-10:Perfect for young readers, The New Adventures of Disney Moana 2 invites kids to embrace the joy of reading in an engaging graphic novel formatBeautiful illustrations and an engaging story make the entry into reading accessible and funPart of a new series of graphic novels featuring popular Disney characters – don’t miss the other great titles!Embark on New Adventures with more beloved Disney characters:The New Adventures of Disney Agent StitchThe New Adventures of Disney Moana 2The New Adventures of Disney Zootropolis ... Unknown localization key: "more"

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The New Adventures of Disney Zootropolis 2 - DK

Join these unlikely partners as they learn how to work together on another adventure to save the day and their city. Part of a new series of official Disney graphic novels!Journey beyond the movies as the charming cast of Zootropolis 2 take on new adventures, which see ZPD officers Hopps and Wilde team up on their mission to make the world a better place! Whatever they are dealing with, Judy and Nick realise that not every case is the biggest, but they are all important. A bold and colourful adventure book for kids aged 5-9:Perfect for early readers, The New Adventures of Disney Zootropolis 2 invites kids to embrace the joy of reading in an engaging graphic novel formatBeautiful illustrations and an engaging story make the entry into reading accessible and funPart of a new series of graphic novels featuring popular Disney characters – don’t miss the rest of the series!Embark on New Adventures with more beloved Disney characters:The New Adventures of Disney Zootropolis 2The New Adventures of Disney Moana 2The New Adventures of Disney Agent Stitch© 2025 Disney

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The New Adventures of Disney Agent Stitch - DK

Join Agent Stitch and friends as they battle a new threat in this exciting adventure. Part of a new series of official Disney graphic novels!Journey beyond the movies as Agent Stitch and his friends set out on new adventures. Just when Stitch thinks that Earth is safe from the alien invasion, a new threat emerges: an aquatic adversary known as the Glubglubs! With the help of an old enemy turned ally, Stitch, Lilo, Jumba, and Pleakley must travel to Paris and London to put an end to the fearsome flood of foes!A bold and colourful adventure book for kids aged 8-10 years:Perfect for young readers, The New Adventures of Disney Agent Stitch invites kids to embrace the joy of reading in an engaging graphic novel formatBeautiful illustrations and an engaging story make reading accessible and funPart of a new series of graphic novels featuring popular Disney characters – don’t miss the other great titles!Embark on New Adventures with more beloved Disney characters:The New Adventures of Disney Agent StitchThe New Adventures of Disney Moana 2The New Adventures of Disney Zootropolis 2© 2025 Disney

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The New Age of Empire - Kehinde Andrews

"Kehinde Andrews is a crucial voice walking in a proud tradition of Black radical criticism and action" Akala"An uncompromising account of the roots of racism today" Kimberlé Crenshaw "This clear-eyed analysis insists upon the revolutionary acts of freedom we will need to break out of these systems of violence" Ibram X. Kendi The New Age of Empire takes us back to the beginning of the European Empires, outlining the deliberate terror and suffering wrought during every stage of the expansion, and destroys the self-congratulatory myth that the West was founded on the three great revolutions of science, industry and politics. Instead, genocide, slavery and colonialism are the key foundation stones upon which the West was built, and we are still living under this system today: America is now at the helm, perpetuating global inequality through business, government, and institutions like the UN, the IMF, the World Bank and the WTO. The West is rich because the Rest is poor. Capitalism is racism. The West congratulations itself on raising poverty by increments in the developing world while ignoring the fact that it created these conditions in the first place, and continues to perpetuate them. The Enlightenment, which underlies every part of ... Unknown localization key: "more"

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Shin hanga: The New Prints of Japan 1900-1960

Twentieth-century Japanese printmaking—especially the refined art of shin hanga (new prints)—has long remained underappreciated. This expanded and revised edition of Shin Hanga. New Prints of Japan (1900–1960) sets out to change that. Twentieth-century Japanese printmaking—especially the refined art of shin hanga (new prints)—has long remained underappreciated. This expanded and revised edition of Shin Hanga. New Prints of Japan (1900–1960) sets out to change that. Building on the success of the original 2022 publication, this richly illustrated volume offers an even deeper exploration of the shin hanga movement, with an expanded section on its most celebrated artist, Kawase Hasui. New entries, additional prints, and enhanced scholarship highlight Hasui’s poetic vision and his central role in shaping the aesthetics of modern Japanese woodblock prints. Shin hanga works are the result of a unique collaborative process between artist, publisher, block cutter, and printer—reviving traditional techniques to create modern expressions of beauty. Their subtle visual language, exquisite craftsmanship, and emotional resonance distinguish them from both their ukiyo-e predecessors and the emerging avant-garde. This updated edition features an expanded selection of prints, drawn from two major private collections, the Royal Museums of Art and History in Brussels, and rare works from the Watanabe family archive—the ... Unknown localization key: "more"

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The New Phase of Global Terrorism

The New Phase of Global Terrorism explores the nuances of the shift in the organization, strategy, and operation of terrorist groups into smaller and more robust terror groups at both the US and international levels. To develop efficient counterterrorism measures both domestically and globally, an understanding of the changing nature of terrorist group structure and strategy is essential. In this edited collection, authoritative scholars use relevant theories of sociology and psychology as well as evidence from leading counterterrorism agencies such as the FBI to support analysis, examples, and explanations of the landscape of terrorism around the world. Part I discusses the evolution, theories, and psychology of terrorism. In this part, the authors outline the rationale of the book, capturing how terrorism has changed over the years. In Part II, the book explores the new phase of domestic terrorism drawing on left-wing extremism, right-wing extremism, and jihadist attackers in the United States with a focus on their use of lone actor attacks and decentralized networks. Part III focuses on the new phase of international terrorism, and discusses operational organization and strategies of international terror groups and their capabilities in the form of combat operations and small group operatives in Sub-Saharan Africa, ... Unknown localization key: "more"

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The New Treasury of Scripture Knowledge

An exhaustive cross-referencing tool for interpreting Scripture with Scripture.The Bible is its own best commentary. To truly understand what the Bible teaches about a subject, we must consult all of what the Bible itself says about it. The New Treasury of Scripture Knowledge allows you to do just that, providing a selection of other verses which shed light upon, clarify, or explain the verse you are consulting.Unlike a concordance, which is an alphabetical index to the words of the Bible, the cross-references given in the New Treasury are not merely to the same word, but to the same or a related thought, theme, doctrine, subject, concept, or literary motif, even when expressed in entirely different words.Special Features:Indicates degree of clarity, significance, or relationship between referencesCan be used with any translation or edition of the BibleIs arranged like the Bible (divided into the same books, chapters, and verses) for ease of useProvides a far more complete selection of cross-references than can be found in any other sourceContains dozens of special study aids to help you develop powerful lessons or sermons--straight from the Bible itselfContains multiple indexes (subjects, figures of speech, etc.)Uses Strong''s numbering systemUses a new font that makes it easier ... Unknown localization key: "more"

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The New Tao of Warren Buffett - Mary Buffett, David Clark

A new collection of simple yet powerful words and wisdom from Warren Buffett about today’s economy and how investing has changed in the past two decades – from crypto to climate change – compiled and commented upon by bestselling authors Mary Buffett and David Clark. Warren Buffett’s investment achievements are unparalleled. He owes his success to hard work, integrity, and the most elusive commodity of all, common sense. In The New Tao of Warren Buffett, Mary Buffett – coauthor of the bestselling Buffettology series – joins David Clark to bring readers more of Warren Buffett’s smartest, funniest, and most memorable sayings that reveal the life philosophy and the investment strategies that have made Warren Buffett, and the shareholders of Berkshire Hathaway, so enormously wealthy. Collected from a variety of fresh sources, including personal conversations, corporate reports, profiles, and interviews, the new quotations here reflect Warren’s practical strategies and provide useful tips for every investor, large or small. Including short explanations for each quote and examples from Buffett’s own business transactions, these ruminations on everything from AI to inflation illustrate his words at work. Inspiring, thought-provoking and invaluable, this irresistibly browsable book offers priceless investment savvy that anyone can take to ... Unknown localization key: "more"

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The New Confessions of an Economic Hit Man - John Perkins

***THE WORD OF MOUTH INTERNATIONAL BESTSELLER NOW UPDATED WITH 15 EXPLOSIVE NEW CHAPTERS***False economics. Threats, bribes, extortion. Debt, deception, coups, assassinations and unbridled military power. These are the tools used by the ‘corporatocracy’ – a vast network of corporations, banks, colluding governments and rich and powerful individuals – to ensure that they retain and expand their wealth and influence, growing richer and richer as the poor become poorer.In his original, post 9/11 book, John Perkins revealed how he was recruited as an economic hit man in the 1970s, and exposed the corrupt methods American corporations use to spread their influence in the developing world, cheating countries out of trillions of dollars. In this new, extensively updated edition he lays bare the latest, terrifying evolution of the economic hit man, and how the system has become even more entrenched and powerful than ever before.In New Confessions of an Economic Hit Man, John Perkins provides fresh and chilling evidence of how the corporatocracy has grown its influence to every corner of the globe, making us all unwitting slaves to their regime. But he also provides advice on how we can end our unconscious support of the system and its self-serving, lethal economy.------------------------------------------------------------------------------------------------------"Perkins ... Unknown localization key: "more"

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The New Age of Sexism - Laura Bates

‘Laura Bates explains how they built the future – and forgot to put women in it’ CAITLIN MORAN 'Fascinating and essential... I urge you to read every syllable' JO BRAND ‘All men must read this book if they have any interest in a truly just, fair and equal society’ ROBIN INCEAI is here, bringing a seismic shift in the way our society operates. Might this mean a future reimagined on equitable terms for women and marginalised groups everywhere?Not unless we fight for it. At present, power remains largely in the hands of a few rich, white men. New AI-driven technologies, with misogyny baked into their design, are putting women in danger, their rights and safety sacrificed at the altar of profitability and reckless speed. In The New Age of Sexism, Sunday Times bestselling author and campaigner Laura Bates takes us deep into the heart of this rapidly evolving world. She explores the metaverse, confronts deepfake pornography, travels to cyber brothels, tests chatbots, and hears from schools in the grip of online sexual abuse, showing how our lives – from education to work, sex to entertainment – are being infiltrated by easily accessible technologies that are changing the way we live ... Unknown localization key: "more"

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The New Tao of Warren Buffett - Mary Buffett, David Clark

A new collection of simple yet powerful words and wisdom from Warren Buffett about today’s economy and how investing has changed in the past two decades – from crypto to climate change – compiled and commented upon by bestselling authors Mary Buffett and David Clark. Warren Buffett’s investment achievements are unparalleled. He owes his success to hard work, integrity, and the most elusive commodity of all, common sense. In The New Tao of Warren Buffett, Mary Buffett – coauthor of the bestselling Buffettology series – joins David Clark to bring readers more of Warren Buffett’s smartest, funniest, and most memorable sayings that reveal the life philosophy and the investment strategies that have made Warren Buffett, and the shareholders of Berkshire Hathaway, so enormously wealthy. Collected from a variety of fresh sources, including personal conversations, corporate reports, profiles, and interviews, the new quotations here reflect Warren’s practical strategies and provide useful tips for every investor, large or small. Including short explanations for each quote and examples from Buffett’s own business transactions, these ruminations on everything from AI to inflation illustrate his words at work. Inspiring, thought-provoking and invaluable, this irresistibly browsable book offers priceless investment savvy that anyone can take to ... Unknown localization key: "more"

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The New Model of Selling - Jeremy Miner, Jerry Acuff

The old way of selling was killed off years ago. So why are businesses still leaning on old strategies?Jeremy Miner and Jerry Acuff know firsthand how frustrating sales can be, especially when companies require old, outdated methods. And today’s buyers, armed with an excess of information online, are skeptical and unwilling to engage with salespeople like they used to. As a result, traditional sales methods are ineffective against today’s consumers. Those seeking serious success in sales must navigate the new terrain with fresh ideas, approaches, and techniques. The New Model of Selling redefines the right way to sell by meeting customers on a human level.Informed by Jeremy Miner and Jerry Acuff’s business experiences, personal research, and innovative approach, The New Model of Selling implements advanced skills aligned with human behavior. From business owners, coaching professionals, and sales managers to politicians, executives, and leaders—anyone can benefit from Miner and Acuff’s techniques, no matter the industry.The New Model of Selling is not just another sales book with a bunch of tips to read and forget. Jeremy Miner and Jerry Acuff’s approach will reframe sales through the lens of neuroscience and persuasion. Their goal is to help the customer think for themselves, with ... Unknown localization key: "more"

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The New Art of Sexual Ecstasy - Margo Anand

New edition of the best-selling guide to transforming sexuality and orgasm through sacred ritual and ancient techniques. The New Art of Sexual Ecstasy opens the way to a new stage of fulfillment and bliss, making the sacred lovemaking techniques of the East available to Western readers and extending sensual experience for everyone.This landmark book on human sexuality provides simple techniques that help readers to discover new sexual experiences, combining physical pleasure with intense emotional and spiritual joy.Includes a wide range of practical ways to enhance sexual pleasure and deepen intimacy, including massage, visualisation, breathing, ritual, movement and fantasy.The sexual secrets outlined in this book include: • how to prolong pleasure • how to extend orgasms so it becomes a whole body experience • how to recover sexual sensation • how to have a multiple orgasm – for men and women • how to increase arousal and extend the sexual experience.Also included are many innovative sexual positions for versatility and compatibility.The emphasis in the book is on transforming sexuality beyond the merely physical, making it a truly spiritual experience.This book is ideal for anyone looking to bring spirituality back into sex, using it to bring the body and soul into union ... Unknown localization key: "more"

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The New Rules of the Road - Dan Kahn

The New Rules of the Road: How to Navigate the Rapidly Changing Marketing Landscape by Dan Kahn is an essential guide for marketers, PR professionals, and business leaders navigating the complex and ever-evolving world of digital communication. Drawing from his extensive experience in the industry, Dan offers a comprehensive roadmap for success in modern PR and marketing.This book takes readers on a journey through the transformation of PR and marketing, from traditional media relations to the current landscape dominated by social media, influencer partnerships, and direct-to-consumer engagement. Dan expertly blends historical context with cutting-edge strategies, providing readers with a deep understanding of how the industry has evolved and where it''s headed.Key topics covered include: The convergence of PR, marketing, and technology Leveraging social media and influencer relationships effectively Crafting compelling brand narratives in the digital age Implementing data-driven strategies for measuring and optimizing PR efforts Navigating crisis communication in real-time online environments Adapting to emerging technologies like AI and automation What sets The New Rules of the Road apart is DanÂ’s practical approach. The book is filled with real-world case studies, from global brands to startups, illustrating how these principles can be applied across various industries and scales. Dan doesn''t ... Unknown localization key: "more"

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The New Age of Sexism - Laura Bates

AI is here, bringing a seismic shift in the way our society operates. Might this mean a future reimagined on equitable terms for women and marginalised groups everywhere?Not unless we fight for it. At present, power remains largely in the hands of a few rich, white men. New AI-driven technologies, with misogyny baked into their design, are putting women in danger, their rights and safety sacrificed at the altar of profitability and reckless speed.In The New Age of Sexism, Sunday Times bestselling author and campaigner Laura Bates takes us deep into the heart of this rapidly evolving world. She explores the metaverse, confronts deepfake pornography, travels to cyber brothels, tests chatbots, and hears from schools in the grip of online sexual abuse, showing how our lives – from education to work, sex to entertainment – are being infiltrated by easily accessible technologies that are changing the way we live and love. What she finds is a wild west where existing forms of discrimination, inequality and harassment are being coded into the future we will all have little choice about living in – unless we seize this moment to demand change.Gripping, courageous and eye-opening, The New Age of Sexism exposes a ... Unknown localization key: "more"

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The New Science of Customer Relationships - Jim Sterne, Thomas H. Davenport

A practical strategy guide for building profitable customer relationships using the latest AI science and tech The New Science of Customer Relationships: Delivering the One-to-One Promise with AI is a science-based and insightful new approach to integrating the latest generative AI technologies into your company's customer communications. Analytics and marketing experts Thomas Davenport and Jim Sterne walk you through the technology and tools you need to understand, the data you need to collect, the processes you need to implement, and the ethics you need to observe to build an industry-leading customer relationship framework. In the book, you'll learn to create systems that reliably generate smart, persuasive, and hyper-personalized interactions with your company's best customers. You'll also discover how to integrate these systems directly into your firm's existing operations so you can use the tools to realize tangible financial results. Inside the book: Tips for using generative AI to analyze customer responses and extract actionable insights about how they feel and what they thinkSpecific tools and technologies you can use to collect customer data and conduct effective analytics to improve your products and servicesDiscussions of ethical guidelines to guide your organization's data and customer communication practices Perfect for marketers, sales team ... Unknown localization key: "more"

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The New Rules of Investing - Morais Richard. C., Mark Haefele

The rules for investing have changed. Don’t get left behind. Reboot your approach with this timely guide from a wealth management powerhouse.It’s not hard to grasp why we need to change the way we think about investing. Over the past twenty-five years, new developments in world affairs, demographics, technology, and more have disrupted the old reality—and these changes directly affect the financial markets and your individual portfolio. Stock picking and Buffett-style investing are the financial tools of a bygone era, yet many investors are confused about what should take their place. So what do you need to know to protect and grow your wealth in these turbulent times?As the chief investment officer of UBS, the world’s largest and only truly global wealth manager, Mark Haefele oversees the team that manages and advises around $4 trillion of clients’ invested wealth. Mark has spent decades advising investors of all kinds—from high school students to government officials and UBS’s unique global roster of billionaires. This has enabled him to sharpen his perspective while watching the old rules fall by the wayside.In this playbook for protecting and growing your wealth, Haefele shares the investing strategies he uses at UBS and distills his battle-tested philosophy ... Unknown localization key: "more"

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Against the New Politics of Identity - Ronald A. Lindsay

In Against the New Politics of Identity, philosopher Ronald A. Lindsay offers a sustained criticism of the far-reaching cultural transformation occurring across much of the West by which individuals are defined primarily by their group identity, such as race, ethnicity, gender identity, and sexual orientation. Driven largely by the political Left, this transformation has led to the wholesale grouping of individuals into oppressed and oppressor classes in both theory and practice. He warns that the push for identity politics on the Left predictably elicits a parallel reaction from the Right, including the Right’s own version of identity politics in the form of Christian nationalism. As Lindsay makes clear, the symbiotic relationship that has formed between these two political poles risks producing even deeper threats to Enlightenment values and Western democracy. If we are to preserve a liberal democracy in which the rights of individuals are respected, he concludes, the dogmas of identity politics must be challenged and refuted. Against the New Politics of Identity offers a principled path for doing so.

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The New Champion of Shazam! - Josie Campbell, Evan Shaner

Mary Bromfield has always struggled to determine who she is outside her family…kinda hard to do when youÂ’re all superheroes!Now, after Billy BatsonÂ’s heroic sacrifice, the power of Shazam has vanished, and sheÂ’s been left powerless.Most heroes would be distraught, but not Mary. ItÂ’s finally time for a voyage of self-discovery as she prepares for her freshman year of college and a civilian life. But nothing is ever truly normal for this young hero, because sheÂ’s just been chosen as the new champion of Shazam! (At least according to a talking rabbit sent by her estranged brother Billy.) Will she embrace the power? Or will it die along with this worldÂ’s hope of survival against the mysterious magical forces waiting to take control?The New Champion of Shazam! collects the entire four issue series!

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The New Nature of Business - Andre Hoffmann, Peter Vanham

Kniha představuje model udržitelné prosperity prostřednictvím transformace firemních přístupů. Autoři demonstrují na případových studiích společností jako Roche, IKEA nebo Harley Davidson, jak dosáhnout úspěchu při respektování přírody a společnosti. Poskytuje konkrétní strategie pro vyvažování obchodních potřeb s dopady na životní prostředí a dlouhodobými cíli.

  • Praktický návod od předních světových lídrů
  • Konkrétní případové studie úspěšných firem
  • Strategie pro měření nefinančního kapitálu
  • Nástroje pro řešení obchodních dilemat

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Clean: The New Science of Skin and the Beauty of Doing Less (0525538321)

Kniha - autor James Hamblin, 290 stran, anglicky, brožovaná bez přebalu matná Soap Saves Lives. But did you know that excessive use of soap and skin-care products are harming our health and the environment? Apart from in hand-washing, there is no need to use soap on our bodies at all? Doctor and preventative medicine expert James Hamblin gave up showering five years ago and only ever uses soap on his hands. In Clean, he takes us on an irreverent and entertaining journey through our complex relationship with our bodies and cleanliness. Drawing on the latest science, he introduces a new way to think about cleanliness - one that is cheaper, simpler, and better for our skin, our immunity, and the world in which we live. * With a new afterword by the author *' Fun, interesting and credible' New York Times'Persuasive... Clean made me chuckle and then left me thoughtful' Daily Telegraph

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The New Encyclopedia of the Human Body - Claudia Martin, Clare Hibbert

Young readers can discover the incredible workings of the human body with this spectacular hardback encyclopedia, illustrated with full-colour photography and diagrams throughout.Take a look at the incredible human body as you''ve never seen it before! Bringing together cutting-edge knowledge, awe-inspiring ideas, world-class photography, and clear diagrams, this comprehensive reference guide offers an captivating exploration of our anatomy. From the circulation of blood to the workings of the brain, readers can explore all the body systems and explains how they work together to keep you fit and healthy.Includes: • Organs and how they work• Genes, DNA, and chromosomes• The brain and senses• Stages of life• Germs, viruses, and medicine• And so much more!Supporting STEM learning, this extraordinary enclcyclopedia with gold foil cover accents is the perfect addition to any child''s learning library. For young knowledge-seekers aged 8+.ABOUT THE SERIES: The Arcturus New Encyclopedia series uses stunning photography, fabulous facts and useful diagrams to introduce a variety of subjects - from the animal kingdom to world geography. Great to dip into, these reference guides are a staple for any child''s bookshelf.

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The New Book of Apples - Joan Morgan

This extraordinary book contains in one unique volume, the most wide-ranging history of apples ever written and a detailed survey of over 2,000 of the world''s apple varieties. Beautifully illustrated with 32 exquisite colour paintings, the last edition of this book received many accolades and was quickly recognised as a classic. Complete with a fully revised directory covering all the varieties of apple to be found in the world''s largest apple collection, The New Book of Apples includes full historical, geographical and botanical details as well as tasting notes on each type of apple. Exploring the role of apples in cooking, cider making, gardening, myth and medicine, this is an indispensable reference guide.

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The New Psychology - Adrian Furnham

Psychologists have always shone a torch into many dark corners of the human mind. They study everything, from art preferences to altruism, coaching to criminality, and justice to honesty. But in our hyper-connected, post-pandemic world, less-understood issues are now emerging, which can be unsettling for people who are trying to make sense of the many changes happening around them.

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The New Laws of Love - Marie Bergstrom

Online dating has become a widespread feature of modern social life. In less than two decades, seeking partners through commercial intermediaries went from being a marginal and stigmatized practice to being a common activity. How can we explain this rapid change and what does it tell us about the changing nature of love and sexuality? In contrast to those who praise online dating as a democratization of love and those who condemn it as a commodification of intimacy, this book tells a different story about how and why online dating became big. The key to understanding the growing prevalence of digital dating lies in what Marie Bergström calls “the privatization of intimacy.” Online dating takes courtship from the public to the private sphere and makes it a domestic and individual practice. Unlike courtship in traditional settings such as school, work, and gatherings of family and friends, online dating makes a clear distinction between social and sexual sociability and renders dating much more discrete. Apparently banal, this privatizing feature is fundamental for understanding both the success and the nature of digital matchmaking. Bergström also sheds light on the persisting inequalities of intimate life, showing that online dating is neither free nor ... Unknown localization key: "more"

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The New Man of the House - Brian Gibson

The modern-day suburb began, and began booming, in 19th-century Britain. As suburbia spread, the New Woman arose and fin-de-siecle concerns grew, suburban men felt more besieged. Anxieties about hygiene, pollution, purity, the home, class, gender roles, patrilineal power and the state of the Empire rippled through British fiction. The new man of the house was trying, often desperately, to hold onto the old order, changing even more rapidly as the 20th century and modernist fiction arrived. This study traces suburban masculinities in popular genres--speculative fiction, comic fiction and detective fiction--and in literary works from the late-Victorian era to the start of the First World War.

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The New Book of Baseball Trivia - Wayne Stewart

A comprehensive trivia book that enables readers to compete as they answer questions!In The New Book of Baseball Trivia, experienced baseball author Wayne Stewart includes 500 fun and engaging questions and answers on everyone's favorite former and active players and coaches. Readers are awarded a single, double, triple, or homer based on the difficulty level of the question, with the goal to score as many runs as possible by the end of the book. They are kept on their toes by answers head-scratchers such as:Which team became the first one ever to have three of its players hit 40+ homers in a season?Who was the shortest man ever to appear in a big-league game?Which two brothers combined for more lifetime home runs than any other brother act?When Shane Bieber won the 2020 Cy Young Award, he became the fifth Cleveland Indian to capture that honor. Name three of the other four men to accomplish this.Which two men bashed more home runs while teammates than any other teammate combo?And many more! This book makes the perfect gift for the baseball-loving fan!

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The New Science of Strong Materials - Jefim Gordon

Why isn''t wood weaker that it is? Why isn''t steel stronger? Why does glass sometimes shatter and sometimes bend like spring? Why do ships break in half? What is a liquid and is treacle one? All these are questions about the nature of materials. All of them are vital to engineers but also fascinating as scientific problems. During the 250 years up to the 1920s and 1930s they had been answered largely by seeing how materials behaved in practice. But materials continued to do things that they "ought" not to have done. Only in the last 40 years have these questions begun to be answered by a new approach. Material scientists have started to look more deeply into the make-up of materials. They have found many surprises; above all, perhaps, that how a material behaves depends on how perfectly - or imperfectly - its atoms are arranged. Using both SI and imperial units, Professor Gordon''s account of material science is a demonstration of the sometimes curious and entertaining ways in which scientists isolate and solve problems.

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The New Rules of Marathon and Half-Marathon Nutrition - Matt Fitzgerald

From basic tenets of training to nutrition guidelines,this is the first resource for runners to fully integrate nutrition with training for a complete and systematic pre-race plan. "A must for marathoners"(Library Journal). Every year, roughly 2 million people participate in marathons and half marathons in the United States, and, no matter what level they are, every one of these runners has likely hit "The Wall," running out of muscle fuel in the final miles and slowing down precipitously. This setback and other common running disappointments are nutritional (or metabolic) in nature. In The New Rules, renowned fitness journalist and training coach Matt Fitzgerald cuts through the myths,distilling the most up-to-date science to help runners overcome the universally experienced nutritional barriers that prevent success in the marathon and half marathon. Fitzgerald''s powerful and easy-to-use tools will enable runners of all levels to attain their ideal racing weight, calculate their precise daily energy needs, and formulate a custom nutrition plan.

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The New Geography of Innovation - Mehran Gul

The US is the source of just about all the technologies that define modern life: personal computers, operating systems, smartphones, e-commerce, web browsers, email, search engines, social networks, electric cars and the rest. And most of the tech companies that created and monetized these technologies are also in the US.In this book Mehran Gul, the winner of the Financial Times/McKinsey Bracken Bower Prize, asks: is that changing?Less than a decade ago, the sentiment towards Chinese tech compa­nies was often dismissive and complacent. Now the alarm bells are ringing. But as the commentariat pontificates how the US–China tech battle will play out, an equally interesting question to ask is: are there more Chinas out there? Places no one is taking seriously now that might turn out to be massively competitive sooner than we think.Samsung, a South Korean conglomerate, competes with Apple to be the world’s largest manufacturer of smartphones. Arm, founded in the UK, develops chip designs that are used in more than 90 per cent of all mobile devices. Spotify, based in Sweden, is the most popular music streaming service in the world.That’s not all. The world’s most important semiconductor company, TSMC, is in Taiwan. The other most important company ... Unknown localization key: "more"

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The New Geography of Innovation - Mehran Gul

The US is the source of just about all the technologies that define modern life: personal computers, operating systems, smartphones, e-commerce, web browsers, email, search engines, social networks, electric cars and the rest. And most of the tech companies that created and monetized these technologies are also in the US.In this book Mehran Gul, the winner of the Financial Times/McKinsey Bracken Bower Prize, asks: is that changing?Less than a decade ago, the sentiment towards Chinese tech compa-nies was often dismissive and complacent. Now the alarm bells are ringing.But as the commentariat pontificates how the US-China tech battle will play out, an equally interesting question to ask is: are there more Chinas out there? Places no one is taking seriously now that might turn out to be massively competitive sooner than we think.Samsung, a South Korean conglomerate, competes with Apple to be the world's largest manufacturer of smartphones. Arm, founded in the UK, develops chip designs that are used in more than 90 per cent of all mobile devices. Spotify, based in Sweden, is the most popular music streaming service in the world.That's not all.The world's most important semiconductor company, TSMC, is in Taiwan. The other most important company in the ... Unknown localization key: "more"

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The New Investigations of Inspector Maigret - Georges Simenon

A gripping new translation of the iconic short story collection featuring Simenon's celebrated literary detective'The truth was, Maigret knew nothing! Maigret felt. Maigret was sure he was right, would have bet his life on it. But in vain he'd turned the problem over a hundred times in his head, in vain he'd had every taxi driver in Paris questioned'A sumptuous mansion hiding terrible crimes, a distressed young woman's cry for help, a gunshot on a rainy Dieppe street, a runaway couple with a secret: these seventeen Inspector Maigret short stories, written and published in journals during the Second World War, show Simenon's celebrated detective uncovering the darkness beneath ordinary lives. These stories have been published in a previous translation as Maigret's Pipe'Not just the world's bestselling detective series, but an imperishable literary legend . . . he exposes secrets and crimes not by forensic wizardry, but by the melded powers of therapist, philosopher and confessor' Boyd Tonkin, The Times

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Measurement using the New Rules of Measurement - Sean D. C. Ostrowski

The RICS New Rules of Measurement mean that the construction industry now has a way of allowing a more consistent approach to the measurement and estimating of buildings from the start of a project, right through until the end, and beyond.

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Bai: The New Language of Porcelain in China - Bai Ming

Born in Yugan, near Jingdezhen, the birthplace of porcelain, Bai Ming has contributed to the revival of contemporary Chinese ceramics and introduced it to a new worldwide audience through numerous exhibitions. Today he is arguably China''s greatest exponent of this most traditional art form. In this book, Bai Ming traces his career, revealing a sensitive yet creative and flamboyant style, built on the most rigorous traditional techniques. Focussing particularly on his blue and white ceramic work, this book, through a large selection of glorious images and the artist''s own words, reveals Bai Ming''s exquisite style and superb attention to detail.

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The Shame Machine: Who Profits in the New Age of Humiliation (0593443381)

Kniha - autor Cathy O'Neil, 288 stran, anglicky, brožovaná bez přebalu matná With moral clarity and powerful storytelling, Cathy O'Neil reverse engineers the 'shame machine,' revealing its inner workings and inciting nothing short of a cultural reckoning that has the potential to blow this machine to bits' - Ruha BenjaminShame is being weaponized by governments and corporations to attack the most vulnerable. It's time to fight backShame is a powerful and sometimes useful tool. When we publicly shame corrupt politicians, abusive celebrities, or predatory corporations, we reinforce values of fairness and justice. But as best-selling author Cathy O'Neil argues in this revelatory book, shaming has taken a new and dangerous turn. It is increasingly being weaponized — used as a way to shift responsibility for social problems from institutions to individuals. Shaming children for not being able to afford school lunches or adults for not being able to find work lets...

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Hivemind: The New Science of Tribalism in Our Divided World (1409194329)

Kniha - 304 stran, anglicky, Brožovaná bez přebalu matná - autor Sarah Rose Cavanagh, 304 stran, anglicky, brožovaná bez přebalu matná Hivemind: A collective consciousness in which we share consensus thoughts, emotions, and opinions; a phenomenon whereby a group of people function as if with a single mind. Our views of the world are shaped by the stories told by our self-selected communities. Whether seeking out groups that share our tastes, our faith, our heritage, or other interests, since the dawn of time we have taken comfort in defining ourselves through our social groups. But what happens when we only socialize with our chosen group, to the point that we lose the ability to connect to people who don't share our passions? What happens when our tribes merely confirm our world view, rather than expand it? Leading a narrative journey from the site of the Charlottesville riots to the boardrooms of Facebook, considering such diverse topics as zombies,...

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How to Change Your Mind: The New Science of Psychedelics (0141985135)

Kniha - autor Michael Pollan, 480 stran, anglicky, brožovaná bez přebalu matná Could psychedelic drugs change our worldview? One of America's most admired writers takes us on a mind-altering journey to the frontiers of human consciousness When LSD was first discovered in the 1940s, it seemed to researchers, scientists and doctors as if the world might be on the cusp of psychological revolution. It promised to shed light on the deep mysteries of consciousness, as well as offer relief to addicts and the mentally ill. But in the 1960s, with the vicious backlash against the counter-culture, all further research was banned. In recent years, however, work has quietly begun again on the amazing potential of LSD, psilocybin and DMT. Could these drugs in fact improve the lives of many people? Diving deep into this extraordinary world and putting himself forwardas a guinea-pig, Michael Pollan has written a remarkable history of psychedelics and a compelling portrait of...

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