graphic design thinking

"A ''must have'' in the design arsenal."—Cat Normoyle, Professor of Graphic Design, East Carolina University"Provides enough thinking techniques to break out of even the worst creative rut."—Creative Woman''s CircleLegendary designer Ellen Lupton demystifies the creative process in another essential graphic design book.Graphic Design Thinking explores a variety of techniques to stimulate fresh thinking to arrive at compelling and viable solutions. Each approach is explained with a brief narrative text followed by a variety of visual demonstrations and case studies. Lupton''s hands-on, close-up approach, made famous with Thinking with Type, makes the creative process accessible to anyone and removes the myth that creativity is an in-born talent.Presents a wide range of methods applicable to any brainstorming scenario.• Techniques are grouped around the three basic phases of the design process: defining the problem, inventing ideas, and creating form• From informal strategies that are ideal for quick, seat-of-the-pants thinking, to formal research methods• Learn to approach problems through focus groups, interviewing, brand mapping, and co-designIncludes discussions with leading professional designers. Art Chantry, Ivan Chermayeff, Jessica Helfand, Steven Heller, Abbott Miller, Christoph Niemann, Paula Scher, and Martin Venezk reveal how they get ideas and overcome blocks to creativity.Graphic Design Thinking is directed at working ... Unknown localization key: "more"

Objev podobné jako Graphic Design Thinking

Graphic design has a paradoxical relationship to history. While it claims to promote originality and innovation - ideas that emphasize the new and unique - design practice is deeply embedded in previous ideals. Too often, design students encounter the past in brief visual impressions which seduce them to imitate form rather than engage with historical contexts. Even though it has claimed to be objective and even comprehensive, graphic design history has focused largely on individual careers and Eurocentric achievements.Yet the past swells with untapped potential. Graphic design history can serve the field of today and tomorrow, but its narratives require updates. History, like design, is always changing — and like design, history is driven by present-day questions. This book shows how students and practicing designers can enrich their work by thinking historically about design. With thoughtful analyses, stimulating creative prompts, inspiring case studies, and perspectives from designers all over the world, this book challenges our traditional understanding of graphic design history, and the very notion of the design canon, offering ways to shape socially engaged, critical practices.

Objev podobné jako Thinking through Graphic Design History - Aggie Toppins

How to use the Design Thinking Tools A practical guide to make innovation happen The Design Thinking Toolbox explains the most important tools and methods to put Design Thinking into action. Based on the largest international survey on the use of design thinking, the most popular methods are described in four pages each by an expert from the global Design Thinking community. If you are involved in innovation, leadership, or design, these are tools you need. Simple instructions, expert tips, templates, and images help you implement each tool or method. Quickly and comprehensively familiarize yourself with the best design thinking toolsSelect the appropriate warm-ups, tools, and methodsExplore new avenues of thinkingPlan the agenda for different design thinking workshopsGet practical application tips The Design Thinking Toolbox help innovators master the early stages of the innovation process. It’s the perfect complement to the international bestseller The Design Thinking Playbook.

Objev podobné jako The Design Thinking Toolbox - Michael Lewrick, Patrick Link, Larry Leifer

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A radical shift in perspective to transform your organization to become more innovative The Design Thinking Playbook is an actionable guide to the future of business. By stepping back and questioning the current mindset, the faults of the status quo stand out in stark relief—and this guide gives you the tools and frameworks you need to kick off a digital transformation. Design Thinking is about approaching things differently with a strong user orientation and fast iterations with multidisciplinary teams to solve wicked problems. It is equally applicable to (re-)design products, services, processes, business models, and ecosystems. It inspires radical innovation as a matter of course, and ignites capabilities beyond mere potential. Unmatched as a source of competitive advantage, Design Thinking is the driving force behind those who will lead industries through transformations and evolutions. This book describes how Design Thinking is applied across a variety of industries, enriched with other proven approaches as well as the necessary tools, and the knowledge to use them effectively. Packed with solutions for common challenges including digital transformation, this practical, highly visual discussion shows you how Design Thinking fits into agile methods within management, innovation, and startups. Explore the digitized future using new design ... Unknown localization key: "more"

Objev podobné jako The Design Thinking Playbook - Michael Lewrick, Patrick Link, Larry Leifer

In this second volume, Jens Müller rounds off the most comprehensive exploration of graphic design to date. With around 3,500 seminal pieces and 78 landmark projects, year-by-year spreads, and profiles of industry leaders, discover how graphic design shaped contemporary society from the 1960s until today, from the hippie movement to new forms of visual language. Through the turbulent passage of time, graphic design—with its vivid, neat synthesis of image and idea—has distilled the spirit of each age. Surrounding us every minute of every day, from minimalist packaging to colorful adverts, smart environmental graphics to sleek interfaces: graphic design is as much about transmitting information as it is about reflecting society’s cultural aspirations and values. This second volume rounds off the most comprehensive exploration of graphic design to date, spanning from the 1960s until today. About 3,500 seminal designs from across the globe guide us in this visual map through contemporary history, from the establishment of the International Style to the rise of the groundbreaking digital age. Around 80 key pieces go under the microscope in detailed analyses besides 118 biographies of the era’s most important designers, including Massimo Vignelli (New York subway wayfinding system), Otl Aicher (Lufthansa identity), Paula Scher ... Unknown localization key: "more"

Objev podobné jako The History of Graphic Design. Vol. 2. 1960–Today - Julius Wiedemann, Jens Müller

Design thinking is an increasingly widespread approach. In recent years it has been launched as a method that enables even the most conservative company to adopt agile, innovative and entrepreneurial mindsets and to think outside the box.But what is design thinking, how did it emerge, and what does it do? In Quick guide to design thinking Ida Engholm highlights the concept of design thinking from a Danish research perspective.The book outlines the research behind design thinking and provides an overview of the many different professions, theories and methods that have contributed to developing and defining design thinking as a research and practice field. Further, it offers an introduction to current debates about design thinking and concludes in a call for design activism as a path to a sustainable future.About the AuthorIda Engholm is a professor of design theory and history at The Royal Danish Academy of Fine Arts, School of Design. She is the founder of the Diploma Programme in Design Management and the Master of Design programme at the Academy. She has published twelve books and is the author of more than ninety research articles on design and design-related topics.ukázka z knihy #1 ukázka z knihy #2 ukázka z ... Unknown localization key: "more"

Objev podobné jako Quick Guide to Design Thinking - Engholm Ida

Three new graphic design courses, detailed in this volume, comprise a critical companion to Reinfurt’s bestselling DIY textbook, A *New* Program for Graphic DesignThis volume expands David Reinfurt’s uniquely pragmatic and experimental approach to pedagogy into a collaborative project that weaves together a multiplicity of voices to present a polyphonic approach to design history and teaching. Three of Reinfurt’s new Princeton University graphic design courses—C-i-r-c-u-l-a-t-i-o-n, M-u-l-t-p-l-i-c-i-t-y and R-e-s-e-a-r-c-h—developed explicitly in the context of remote teaching and in light of urgent realignments around whose stories get told and who does the telling, are presented in this follow-up to A *New* Program for Graphic Design (Inventory Press/D.A.P., 2018). C-i-r-c-u-l-a-t-i-o-n examines the distribution networks for graphic design including electronic and conventional means. M-u-l-t-p-l-i-c-i-t-y, taught with mathematics professor Philip Ording, explores graphic design from the perspective of topology and topology through the practice of graphic design. R-e-s-e-a-r-c-h is an advanced graphic design class which cultivates an exploratory and expansive design process and investigates what the term ""design research"" has meant at different points in design history. From these separate angles comes a collaborative and cooperative way of telling and teaching design history, taking on subjects from the Detroit Printing Co-op, Corita Kent and Charles ... Unknown localization key: "more"

Objev podobné jako A *Co-* Program for Graphic Design - David Reinfurt

"A longstanding excellent primer, in an equally excellent updated edition."—Print Ellen Lupton and Jennifer Cole Phillips's celebrated introduction to graphic design, available in a revised and updated edition. Graphic Design: The New Basics (Second Edition, Revised and Expanded) explains the key concepts of visual language that inform any work of design. A foundational graphic design book for students, Lupton and Phillips explore the formal elements of design through visual demonstrations and concise commentary. From logos to letterhead to complex website design, this is a graphic design book for everyone, no matter your design project or focus.Topics include: • Color • Texture • Rhythm and balance • Hierarchy • Layers • Grids • And much more! The new revised edition features new chapters on: • Visualizing data • Typography • Modes of representation • Gestalt principles Sixteen new pages of student and professional work covering such topics as working with grids and designing with color make this a course adoption favorite in any graphic design program and graphic design school. Graphic Design: The New Basics is an invaluable introduction to the field of graphic design for beginners from two accomplished designers and design educators.

Objev podobné jako Graphic Design - Lupton Ellen

''Truly something that''s just a beautiful, slick, and very enjoyable little publication'' – CreativeBoom"Graphic Design Play Book features a variety of puzzles and challenges, providing a fun and interactive way for young visual thinkers to engage with the world of graphic design" – EyeUnderstand how graphic design works and develop your visual sensibility through puzzles and activities!An entertaining and highly original introduction to graphic design, the Graphic Design Play Book uses puzzles and visual challenges to demonstrate how typography, signage, logo design, posters and branding work.Through a series of games and activities, including spot the difference, matching games, drawing and dot–to–dot, readers are introduced to graphic art concepts and techniques in an engaging and interactive way. Further explanation and information is provided by solution pages and a glossary, and a loose–leaf section contains stickers, die–cut templates, and coloured paper to help readers complete the activities.Illustrated with typefaces, poster design and pictograms by distinguished designers including Otl Aicher, Pierre Di Sciullo, Otto Neurath and Gerd Arntz, the book will be enjoyed both by graphic designers, and anyone interested in finding out more about visual communication.An excerpt from the book:How many ways are there of saying ''hello''? Probably a zillion. And there ... Unknown localization key: "more"

Objev podobné jako Graphic Design Play Book - Sophie Cure, Aurelien Farina

The Design Thinking Life Playbook is for anyone who wants to have a fulfilling and joyful future. It?s for all those who want to initiate change through self-empowerment and have the courage to think, act, and take advantage of their opportunities proactively. Whether you want to change your career, form healthier, stronger relationships, or plan the next stages of your life, this book will guide you to something better. Authors Michael Lewrick, Larry Leifer, and Jean-Paul Thommen are leading design thinking experts in the U.S., Europe, and Asia. Michael Lewrick, Ph.D., is a featured speaker and teaches design thinking at various universities. With Leifer, Lewrick co-authored the international bestseller The Design Thinking Playbook as well as The Design Thinking Toolbox. Stanford Professor Larry Leifer, Ph.D., is one of the most influential personalities and pioneers in design thinking. Professor Jean-Paul Thommen, Ph.D., from the University of Zurich, is an expert on leadership, organizational development, and business ethics.

Objev podobné jako The Design Thinking Life Playbook - Michael Lewrick, Larry Leifer, Jean-Paul Thommen

An essential foundation course for graphic designers working in digital media, print and moving image. Regularly revised and in print for over twenty years, this practical resource for students is used in graphic design classes in Europe, the UK and the USA. Graphic Design School is organized into two main sections, ‘principles’ and ‘practice’. The first section deals with the fundamentals of design, such as composition, hierarchy, layout, typography, grid structure, colour and so on. The second section puts these basics into practice, and gives information about studio techniques and production issues relevant to a number of different graphic design disciplines. The second section closes with an overview of some of the different career choices open to students entering the graphic design field. This new edition features over forty new images, updated reading lists and expert voices referencing a more diverse set of practitioners, and is as packed as ever with exercises, tutorials, and real-world graphic design briefs. Examples are taken from all media – digital media, websites, magazines, books and corporate brand identities. It remains a must-have book for anyone starting in graphic design.

Objev podobné jako Graphic Design School - David Dabner

A Fresh Look at the History of Graphic Design Graphic Design History, 2nd edition is a critical approach to the history of graphic design. Organized chronologically, the book demonstrates the connection to the current practices of graphic arts, visual expression, and design with its engaging narrative and special features. With new images, chapter revisions, and features like Tools of the Trade, the authors stay true to connecting what designers do every day to a history of innovative graphic forms and effects. Instructor PowerPoints featuring nearly all of the images from the text make class preparation easier than ever with this new edition. A better teaching and learning experience This program will provide a better teaching and learning experience— for you and your students. Here’s how: Improve Critical Thinking – Chapters are framed by critical issues and historical themes so that students can fully grasp an understanding of the history of graphic design. Engage Students – Timelines and images with detailed captions easily highlight relevant information for students. Support Instructors – high resolution PowerPoint are available for this text.

Objev podobné jako Graphic Design History - Johanna Drucker, Emily McVarish

The definitive guide to contemporary and historical graphic design for designers and creatives.''Everything you can think of is covered...and everything in between. The Graphic Design Bible plays to all of Inglis''s strengths as an all-rounder - designer, writer, historian, researcher, editor and educator...His writing balances expertise with accessibility...many graphic design educators will wish they had the budget to buy every single one of their students a copy.'' Eye MagazineDesigner, writer and lecturer Theo Inglis takes readers through the story, theory, and practice of graphic design, from its historical origins up to the present. Chapters on typography and mediums provide an extensive exploration of how each has been utilized and revolutionized through the years.Extensively illustrated with both historical and contemporary examples, each topic is divided into concise and easily digestible sections. This introductory primer will provide a thorough foundation in all the key ideas, issues, contexts and applications surrounding graphic design, expanding your knowledge and understanding of the rich world of visual communication.

Objev podobné jako The Graphic Design Bible - Theo Inglis

Design thinking is the core creative process for any designer; this book explores and explains this apparently mysterious design ability. This new edition is a completely revised, updated and extended version of a classic text.Focusing on what designers actually do when they are designing, the book is structured around a series of in-depth case studies of the work of outstanding and expert designers, interwoven and developed with commentary and comparison. The coverage reflects the breadth of design from architecture to engineering, consumer products to communications, and from individual designing to teamwork and collaborative designing. The scale of designing ranges from Formula One racing cars to city commuting cars, locomotives to bicycles, sewing machines to litter bins and lemon squeezers. The book is based on evidence from observation and investigation of design practice, providing insights into and understanding of design thinking, and the development of design ability from novice to expert.This second edition of Design Thinking: Understanding How Designers Think and Work offers an overview from one of design’s most experienced and influential scholars. Nigel Cross goes to the heart of what it means to think and work as a designer. It is an ideal guide for anyone who wants to ... Unknown localization key: "more"

Objev podobné jako Design Thinking - Prof. Nigel Cross

Create, manage, and measure innovation In Design Thinking and Innovation Metrics: Powerful Tools to Manage Creativity, OKRs, Product, and Business Success, bestselling author Michael Lewrick delivers a simple and straightforward playbook to manage and measure innovation. In the book, you’ll learn how to utilize the design thinking paradigm for innovation success and how successful leaders manage Explore and Exploit portfolios to create impact. The author explains how to: Strategically employ data analytics, artificial intelligence, and neurodesign to drive innovation and business resultsDeploy Objectives and Key Results (OKRs) for innovation teams to realize true alignment between the business and team performanceUse the provided hands-on tools to measure your firm’s success at creating meaningfully new and interesting products, services, and experiencesPart of the Design Thinking Series, Design Thinking and Innovation Metrics will earn a place in the libraries of managers, executives, product owners, innovation teams, entrepreneurs, and other business leaders.

Objev podobné jako Design Thinking and Innovation Metrics - Michael Lewrick

Through the turbulent passage of time, graphic design—with its vivid, neat synthesis of image and idea—has distilled the spirit of each age. Surrounding us every minute of every day, from minimalist packaging to colorful adverts, smart environmental graphics to sleek interfaces: graphic design is as much about transmitting information as it is about reflecting society’s cultural aspirations and values.With his sweeping knowledge of the field, author Jens Müller curates the standout designs for each year, a running sequence of design milestones. This collection of important graphic works represents a long-overdue reflection on the development of a creative field constantly changing and challenging itself. These key pieces act as coordinates through contemporary history, helping us trace the sheer influence of graphic design on our daily lives.

Objev podobné jako The History of Graphic Design. 45th Ed. - Julius Wiedemann, Jens Müller

Neue Grafik, the -International Review of graphic design and related subjects, - was initiated by designer Josef Muller-Brockmann and published in eighteen issues between 1958 and 1965 by an editorial collective consisting of him, Richard Paul Lohse, Hans Neuburg und Carlo Vivarelli ( LMNV ). The complete volumes are now available in an excellent facsimile reprint from Lars Muller Publishers. From a historical point of view, Neue Grafik can be seen as a programmatic platform and effective publishing organ of Swiss graphic design, an international authority in its field at the time. Protagonists of the Swiss school and its rigorous Zurich faction lead an essential discourse on the foundations of current communication and constructive design. The influence of this movement cannot be over-stated. The Swiss school, also called -Inter-national Style, - became exemplary for the conceptual approach to corporate design of increasingly globally operating corporations and an influential precursor in the design of individual projects, such as posters, exhibitions, and publications. Neue Grafik is an important point of reference in the recent history of graphic design. After the heights of the digital revolution now follows a renewed concern for matter-of-fact concepts and clear form languages. This explains the interest in ... Unknown localization key: "more"

Objev podobné jako New Graphic Design

The Graphic Design Sourcebook delves into the vast array of graphic design that surrounds us wherever we go, and has done so ever since printing was invented. Yet everyday graphics have mostly been ignored as an art form. From Victorian song sheets to French perfume labels, early matchboxes to decorative greetings cards, appealing cigarette packets to enticing holiday brochures, colourful advertisements to racy night club tickets, these miniature masterpieces deserve artistic recognition. With over a thousand images, The Graphic Design Sourcebook is both an inspiring source book and a treasure trove of ideas; a true cornucopia of communication.

Objev podobné jako The Graphic Design Sourcebook - Robert Opie

A must-have reference for using paper and print finishes in design workIn the world of print, paper choice influences every design project and designers often complain about the lack of genuinely good reference material for projects requiring a strong design input. Choosing and Using Paper for Great Graphic Design fills this gap. Case studies detail how the paper was chosen, the innovative treatments applied (folding, binding, cutting, embossing, printing, etc), and why they make the piece successful. By highlighting what was made possible through the paper choice, and how it affected the final design, this guide shows how paper influences and enhances graphic design and explains how to choose and use the right paper for the job. It explains how to turn ideas into reality.A primary resource to inspire original creative thought, it showcases the very best designs created through the ingenious and groundbreaking use of paper and printing techniques.

Objev podobné jako Choosing and Using Paper for Great Graphic Design - Mark Hampshire, Keith Stephenson

Use design to transform your ideas into powerful visuals that connect with the right audience, define your brand, or take your project to the next level. Students, entrepreneurs, community groups, social media influencers, bloggers or campaigners: this practical guide is for you, and everyone else who wants to learn how to communicate visually, combining the building blocks of type, photography, illustration, and colour to create designs that inform, influence, and enthral. All the key principles of graphic design are explained via a series of specially created, beautifully streamlined graphics that show, rather than tell, you what you need to know.In addition, detailed how-to demonstrations, hands-on workshops, and inspirational galleries of the best design will help you to achieve your aims, from creating a brand identity or setting the right mood by choosing the best typeface, to organizing the elements of a layout to boost your message and meaning. Ten step-by-step projects help you create your own bespoke designs - for websites, digital newsletters, e-commerce, invitations, posters, sales materials, and more. There's also plenty of practical advice, including tips on publishing online, dealing with printers, commissioning professionals, and finding free design tools.If you're ready to use the power of design to ... Unknown localization key: "more"

Objev podobné jako Graphic Design For Everyone - Cath Caldwell

A visual and comprehensive guide to a hugely popular graphic style.The distinctive aesthetic of mid-century design captured the post-war zeitgeist of energy and progress, and remains hugely popular today. In Mid-Century Modern Graphic Design Theo Inglis takes an in-depth look at the innovative graphics of the period, writing about the work of artists and designers from all over the world. From book covers, record covers and posters to advertising, typography and illustration, the designs feature eye-popping colour palettes, experimental type and prints that buzz with kinetic energy.The book features artworks from a wide selection of international designers and illustrators whose work continues to inspire and influence today, including Ray Eames, Paul Rand, Alex Steinweiss, Joseph Low, Alvin Lustig, Elaine Lustig Cohen, Leo Lionni, Rudolph de Harak, Abram Games, Tom Eckersley, Ivan Chermayeff, Josef Albers, Corita Kent, Jim Flora, Ben Shahn, Herbert Bayer and Helen Borten.Theo draws from a broad range of sources including advertising, magazine covers, record sleeves, travel posters and children’s book illustration to show the development of the design style globally, and how this continues to influence design today. The book is packed with hundreds of colour illustrations, including classic designs, such as Saul Bass’ film posters and ... Unknown localization key: "more"

Objev podobné jako Mid-Century Modern Graphic Design - Theo Inglis

A comprehensive playbook for applied design thinking in business and management, complete with concepts and toolkits As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix.

Objev podobné jako Design Thinking for Strategic Innovation - Idris Mootee

This book is practical and immediate, without being condescending or overly technical. It is like having a graphic design mentor who will help you come up with ideas, develop your concepts, and implement them in a way that is engaging and humorous. It gives readers the experience and ability that normally comes from years of on-the-job training. All of the essential techniques of graphic design and its digital implementation are covered. Read this book and gain 25 years of experience in how to think like a creative, act like a businessman and design like a god.This book is designed like a notebook, with all the authors’ tips and knowledge already inside. However, it also includes blank pages that allow the user to personalize this reference book with specific notes that are relevant to his or her studio, suppliers or clients.

Objev podobné jako Know Your Onions: Graphic Design - Drew De Soto

This accessible book demonstrates how ideas influenced and defined graphic design. Lavishly illustrated, it is both a great source of inspiration and a provocative record of some of the best examples of graphic design from the last hundred years. The entries, arranged broadly in chronological order, range from technical (overprinting, rub-on designs, split fountain); to stylistic (swashes on caps, loud typography, and white space); to objects (dust jackets, design handbooks); and methods (paper cut-outs, pixelation).

Objev podobné jako 100 Ideas that Changed Graphic Design - Steven Heller

Intends to solve the graphic designer's problem of finding the appropriate contemporary form. This edition traces the path from illustrative to functional graphic design, as well as the meaning of design elements, their use and effect in every area of advertising: business printed matter, advertisements, brochures, books, posters, and exhibitions.

Objev podobné jako The Graphic Artist and his Design Problems - Josef Muller-Brockmann

How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more. Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favour of a useable approach to design as a problem-solving activity.The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used.

Objev podobné jako Design Thinking for Visual Communication - Gavin Ambrose

A practice-based guide to applying the principles of human-centered design to real-world health challenges; updated and expanded with post–COVID-19 innovations. This book offers a practice-based guide to applying the principles of human-centered design to real-world health challenges that range from drug packaging to breast cancer detection. Written by pioneers in the field—Bon Ku, a physician leader in innovative health design, and Ellen Lupton, an award-winning graphic designer—the book outlines the fundamentals of design thinking and highlights important products, prototypes, and research in health design. This revised and expanded edition describes innovations developed in response to the COVID-19 crisis, including an intensive care unit in a shipping container, a rolling cart with intubation equipment, and a mask brace that gives a surgical mask a tighter seal. The book explores the special overlap of health care and the creative process, describing the development of such products and services as a credit card–sized device that allows patients to generate their own electrocardiograms; a mask designed to be worn with a hijab; improved emergency room signage; and a map of racial disparities and COVID-19. It will be an essential volume for health care providers, educators, patients, and designers who seek to create better experiences ... Unknown localization key: "more"

Objev podobné jako Health Design Thinking, second edition - Lupton Ellen, Bon Ku

The current transition from Computer Aided Design (CAD) to Computational Design in architecture represents a profound shift in design thinking and methods. Representation is being replaced by simulation, and the crafting of objects is moving towards the generation of integrated systems through designer-authored computational processes.

Objev podobné jako Computational Design Thinking - Achim Menges, Sean Ahlquist

This is Service Design Thinking introduces an inter-disciplinary approach to designing services. 23 international authors and even more online contributors from the global service design community invested their knowledge, experience and passion together

Objev podobné jako This is Service Design Thinking. Basics - Tools - Cases - Marc Stickdorn

This book serves as an introduction to the key elements of good design. Broken into sections covering the fundamental elements of design, key works by acclaimed designers serve to illustrate technical points and encourage readers to try out new ideas. Themes covered include narrative, colour, illusion, ornament, simplicity, and wit and humour. The result is an instantly accessible and easy to understand guide to graphic design using professional techniques.

Objev podobné jako The Graphic Design Idea Book - Steven Heller, Gail Anderson

_ Introduction to the basics of graphic design _ Backgrounds, explanations, guidelines for all thematized aspects _ Strong focus on the grid as the most important element for the topic _ With many visual examples Where do you use which grids? What is their significance? How are they created? This book answers all of these questions. Where do you begin? What steps follow each other? What differentiates the visual from the verbal? This book will tell you. What is “visual rhetoric”? What are the “four sides of a message”? What is the relationship between method and intuition? Read all about these topics in this book. And much more besides: “Structuring Design” presents the principles and rules of visual communication as an introduction to practical design. The book offers a compact mix of explanations, practical tips, and background information, coupled with an extensive glossary.

Objev podobné jako Structuring Design: Graphic Grids in Theory and Practice - Ulysses Voelker, Michael Schmitz

This collection of groundbreaking campaigns and industry insights from the world’s leading design studios shows how today’s graphic designers are thinking, collaborating, and breaking the rules.

Objev podobné jako Graphic Design for Art, Fashion, Film, Architecture, Photography, Product Design and Everything in Between - Andy Cooke

This book is the first part of Applications and Trends in Fintech, which serves as a comprehensive guide to the advanced topics in fintech, including the deep learning and natural language processing algorithms, blockchain design thinking, token economics, cybersecurity, cloud computing and quantum computing, compliance and risk management, and global fintech trends. Readers will gain knowledge about the applications of fintech in finance and its latest developments as well as trends.This fourth volume covers the foundation of fintech, which is ethics and governance, and advanced topics in two of the most important technologies, artificial intelligence and blockchain. Together with the second part in applications and trends (fifth volume), these two books will deepen readers'' understanding of the fintech fundamentals covered in previous volumes through various applications and analysis of impacts and trends.Bundle set: Global Fintech Institute-Chartered Fintech Professional Set I

Objev podobné jako Applications And Trends In Fintech I: Governance, Ai, And Blockchain Design Thinking

A new edition showing the work of one of the most famous Swiss designers: a comprehensive overview of his oeuvre. This illustrated essay traces the history of one of the leading exponents of "Swiss Graphic Design" in the 1950s and 1960s. Josef Mu ller- Brockmann''s posters have become world famous for their ability to convey information with great visual tension, a sense of drama, and an extreme economy of means. He created a body of work in which timeless principles of visual communication are inscribed. In addition to the posters, the image part presents examples of logotypes, appearances, and exhibitions as well as numerous lesser-known works in chronological order.

Objev podobné jako Pioneer of Swiss Graphic Design - Lars Muller

An innovative exploration of the intersection of graphic design and American art of the 1960s and 1970s

Objev podobné jako Art & Graphic Design - Benoit Buquet

The Graphic Art of Tattoo Lettering is a visually led, comprehensive guide to designing and realizing hand-drawn letterforms in the most widely used contemporary tattoo styles. Each chapter constitutes an accessible overview to these key tattoo styles, including an account of the history, complexities and relevant sub-styles, interviews spotlighting leading practitioners, galleries of exemplary artists’ work, sketches, sketchbooks, finished designs and detailed how-to-design guides to allow readers to truly understand each style. More than a step-by-step, technical handbook for professional and practising tattoo artists, The Graphic Art of Tattoo Lettering is also an informative introduction to both understanding tattoo styles, their history and context, and learning from them to inform other graphic arts. Touching on the role of lettering in tattooing, as well as considering the components of typographic tattoos, it offers an insight into how tattoo art intersects with other areas of design practice, including sign-making, furniture painting and scrimshaw. Combining great book design with the inimitable expertise of a master tattoo artist, The Graphic Art of Tattoo Lettering is the ultimate guide for all with an interest or involvement in tattoo art, typography and calligraphy, and graphic design.

Objev podobné jako The Graphic Art of Tattoo Lettering - Nick Schonberger, B.J. Betts, William Joseph Betts

Women are now the largest student body demographic in graphic design programs, yet in the twenty-first century the professional work of female designers is still underrepresented or ignored in the media and historical canons. Women Graphic Designers features illustrated essays of 42 undervalued and marginalized female graphic designers from diverse global cultures who worked professionally during the 20th century (1900–1999). Each essay critically explores each subject''s challenges and alternative approaches when faced with professional roadblocks or personal and family dilemmas.With a broad range of contributors from around the world looking at the work of international graphic designers, this new collection is ideal for use on courses that expand the conversation beyond the traditional canon and look at design history holistically. This significantly important publication will celebrate the contribution women have made to the discipline of graphic design and help establish a more comprehensive, diverse and inclusive design history.

Objev podobné jako Women Graphic Designers

Discover 500 of the world’s greatest graphic designs in one big, bold, and brilliant volume This deep dive into graphic design history presents the work of more than 400 designers across 33 countries and 5 continents, with work dating back to the 14th century. Reimagined from the Phaidon best-seller Graphic: 500 Designs that Matter, the book’s dizzying array of designs range from the Gutenberg Bible to Joy Division album art, with work by both anonymous creators and industry icons such as Aleksandr Rodchenko, Paul Rand, Paula Scher, Ahn Sang-soo, and Julia Born. The generous format and two-part design structure allows designs to be shown in detail, with large images up front and a 300+ word text for each entry in the back – making this equal parts picture and reading book.A design category key adds functionality while indicating the sheer variety of disciplines at work within one medium, from advertising and information design to posters, books, magazines, and logos. This book is the perfect reference guide for design and art lovers, enthusiasts, and professionals at any stage of their careers, as well as all those interested in and impacted by visual communication. Carefully revised to bring every detail up to ... Unknown localization key: "more"

Objev podobné jako Graphic Classics

The first major publication on the life and work of America’s celebrated mid-century modern graphic designer. Rudolph de Harak (1924–2002) is one of the most influential modern graphic designers of the mid-20th century. This beautifully produced, comprehensive monograph is the first and only major publication devoted to this fascinating and significant figure and provides an in-depth account of de Harak’s life and work. From his early years in Los Angeles to his success as a design consultant and educator in New York City, de Harak brought huge inventiveness to everything he designed, from record covers to book jackets, from furniture to exhibitions. De Harak’s work was influenced by early modernist masters, such as Will Burtin, György Kepes, Alvin Lustig, and Max Bill, as well as by the rigour, simplicity and rationalism of the International Style, Abstract Expressionism, Op Art and Pop Art. Graphic design guru Steven Heller says, ‘Rudy de Harak is a solid link between American and Swiss modernism. He was an exemplar of minimalist form with a conceptual content. A book on his life and work is sorely needed and long overdue.’ Organized chronologically into six chapters that cover de Harak’s life and career from 1924 through to ... Unknown localization key: "more"

Objev podobné jako Rudolph de Harak Graphic Designer - Richard Poulin

This is a comprehensive introduction to 50 of the world's most important graphic designers and various major movements that have occurred in the field.

Objev podobné jako Graphic Design - Anna Gerber, Christopher Mount

One of the main challenges students face upon entering design school is little knowledge of the field, its terminology and best practices. Unsurprisingly, most new students have never fully developed a concept or visual idea, been in a critique, or have been asked to explain their work to others.This book demystifies what design school is really like and explains what will be experienced at each stage, with particular focus on practical advice on topics like responding to design briefs and developing ideas, building up confidence and understanding what is expected. · Student work is critiqued to show how projects are really assessed· Profiles highlight how professional designers themselves address client briefs· Tips for real-life problems are outlined, like getting stuck and dealing with critical feedbackWritten by experienced instructors, this is the perfect guide for those starting their design education.

Objev podobné jako The Graphic Design Process - Anitra Nottingham, Jeremy Stout

A follow-up to two highly successful monographs (1988 and 1994) on the work of the most important British designer of his generation, showcasing projects from the past twenty-five years of his career. Ever since defining the look of the 1980s music scene as art director of the Face, Neville Brody has been one of the most consistently innovative and shape-shifting graphic designers of the past fifty years. Since his second monograph was published in 1994, he has produced a body of editorial, typographic, information and interface design of unparalleled boldness and sophistication for global clients that include Samsung, Shiseido, Coca-Cola, the UK's Channel 4 and Dom Perignon.The Graphic Language of Neville Brody 3 brings twenty-five years of work together in thematic sections that address the key fields of his vibrant design projects, including typographic experimentation, information graphics, cultural subversion and design systems. Richly illustrated, each project is explored in detail, revealing the work that has defined Brody's recent career across six chapters, from major brands to magazine editorials and features, revealing how Brody's design language has evolved since the 1990s. Many young designers working today, digital natives included, may not yet have been exposed to Brody's design genius at a ... Unknown localization key: "more"

Objev podobné jako The Graphic Language of Neville Brody 3 - Adrian Shaughnessy, Brody Neville

Being able to present yourself and your work in the best way possible is a necessary skill that all new designers must master before embarking on a career--be it freelance or working within a design firm. The author provides practical advice combined with insights and personal stories from leading design professionals. The book focuses on the practical aspects of creating a great portfolio such as what potential employers or clients look for in a portfolio, how to present yourself, dealing with criticism, replying to tough interview questions and more. A unique chapter called ''Portfolio Workshop (or Portfolio Clinic)'' includes sample spreads from portfolios (good and bad) with critiques and helpful commentary from leading designers. The author also includes templates for cover letters, CVs, etc. Finally, a ''Toolbox'' section will include sample prompts for frequently asked interview questions and a short section on running your own freelancing practice. All in all, everything to encourage and advise the new designer.

Objev podobné jako Creating a Successful Graphic Design Portfolio - Mirinae Lee

Pánské tričko Puma BMW M Motorsport Car Graphic Tee 2 představuje produkt dlouholeté spolupráce značek. Model má běžný střih a na hrudi nese výrazný potisk BMW V8 Hybrid. Tričko kombinuje sportovní design s pohodlným nošením.

• Autentický design z dlouholeté spolupráce Puma a BMW M Motorsport
• Výrazný potisk BMW V8 Hybrid na hrudi
• Klasický běžný střih pro pohodlné nošení
• Svěží a inovativní vzhled motorsport kolekce

Objev podobné jako Puma BMW M MOTORSPORT CAR GRAPHIC TEE 2 Pánské triko, černá, velikost

Pánské tričko O'Neill FWC'PLAY GRAPHIC s krátkými rukávy má volnější střih pro pohodlí. Kulatý výstřih zajišťuje komfort, zatímco předsunutý ramenní šev dodává moderní vzhled. Tričko je vhodné pro každodenní nošení.

• Volnější střih pro maximální pohodlí a volnost pohybu
• Předsunutý šev na ramenou pro moderní vzhled a lepší střih
• Kulatý výstřih zajišťující komfort
• Ideální pro každodenní nošení

Objev podobné jako O'Neill FWC'PLAY GRAPHIC Pánské tričko, růžová, velikost

Dámské tričko Converse CHUCK TAYLOR GRAPHIC s krátkým rukávem má jednoduchý nadčasový střih. Tričko je vhodné pro každodenní nošení a snadno se kombinuje. Na hrudi se nachází nenápadný ale zajímavý obrázek.

• Nadčasový jednoduchý střih pro snadné kombinování
• Nenápadný ale zajímavý obrázek na hrudi
• Vhodné pro každodenní nošení
• Kvalitní bavlněný materiál pro pohodlí

Objev podobné jako Converse CHUCK TAYLOR GRAPHIC Dámské tričko, fialová, velikost

From traditional print to digital formats for mobile phones and tablets, this book provides a clear introduction to the creative use of format in graphic design. Using 200 inspirational examples from contemporary international designers, Format for Graphic Designers guides the student through the role of format in both the purpose and the narrative of a design. The authors look at the physical aspects of formats - traditional and experimental, print and digital - to explore innovative solutions and, through case studies, explore how and why professional designers choose particular formats for a job. Covering everything from books and magazines, point-of-purchase displays, packaging, direct mail, brochures, and screen-based formats, the new edition illuminates this critical element of design practice for students, and provides them with a solid foundation on which to build their own designs.

Objev podobné jako Format for Graphic Designers - Paul Harrison, Gavin Ambrose

Dámské tričko Under Armour LIVE SPORTSTYLE GRAPHIC SS je vyrobeno z extra jemného materiálu s vysokým podílem bavlny. Disponuje žebrovaným límcem pro lepší tvarovou stálost. Zajišťuje pohodlí při celodenním nošení.

• Extra jemný materiál s vysokým podílem bavlny pro maximální pohodlí
• Žebrovaný límec zajišťující tvarovou stálost a komfort
• Stylový grafický design vhodný pro sportovní i volnočasové nošení
• Celodenní komfort díky prodyšnému a měkkému materiálu

Objev podobné jako Under Armour LIVE SPORTSTYLE GRAPHIC SS Dámské triko, růžová, velikost M

Pánské tričko Tommy Hilfiger s krátkým rukávem je vyrobeno ze 100% bavlny. Design kombinuje kulatý výstřih s výrazným colour-block logem na hrudi. Jedná se o pohodlný základní kus s moderním vzhledem.

• 100% bavlna pro maximální pohodlí a prodyšnost
• Výrazný colour-block design s ikonickým logem na hrudi
• Klasický kulatý výstřih, který dobře drží tvar
• Univerzální krátký rukáv vhodný na teplé dny i jako vrstva

Objev podobné jako Tommy Hilfiger Colour Block Graphic Tee XXL

Kniha - anglicky One of the most famous works of literature in the world, 1984 is a landmark of dystopian science fiction. It is an indictment of the communist dictatorship of Big Brother that controlled everything in 1984. The readers immerse themselves in the life of the honest, sensitive and thoughtful Winston Smith, who decides to defy the system, for which he pays a severe price. Written in 1948, Orwell predicted today's reality. Matyáš Namai: Matyáš Namai studied graphic design at the High School of Advertising in Prague. He now works as a freelance artist and is mainly invovled in illustrations, comics and occasional storyboards.

Objev podobné jako 1984 Graphic novel (978-80-277-0254-1)