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The rise of digital media and the public''s demand for transparency has elevated the importance of communication for every business. To have a voice or seat at the table and maximize their full value, a strategic communicator must be able to speak the language and understand business goals, issues, and trends. The challenge is that many communicators don''t hold an MBA and didn''t study business in college. Business Essentials for Strategic Communicators provides communication professionals and students with the essential ''Business 101'' knowledge they need to navigate the business world with the best of them. Readers will learn the essentials of financial statements and terminology, the stock market, public companies, and more--all with an eye on how this knowledge helps them do their jobs better as communication professionals.

Objev podobné jako Business Essentials for Strategic Communicators - E. Culp, M. Ragas

An organization may know its current situation down to the last pack of gauze or vial of insulin—but does it know what’s in its future? Successful healthcare strategic planning not only needs to measure how well a hospital or health system is currently performing but also must anticipate what lies ahead. Essentials of Strategic Planning in Healthcare is a complete guide to developing and implementing a strategic plan. Starting with an examination of leadership’s role in strategic planning and the impact of organizational culture, the book then explores the essential techniques, tools, and data for developing a strategic plan and recommends strategic planning initiatives across the continuum of healthcare services. Taking a futurist perspective, author Jeffrey P. Harrison acknowledges the constant changes in regulatory and quality requirements and the evolving healthcare innovations that strategic planning must consider. A comprehensive case study woven throughout the book allows readers to assume the role of strategic planners and apply what they are learning to the entire strategic planning process. This revised edition includes insight into the modern healthcare system and an exploration of trends in mergers and acquisitions, system growth, and value-based care. Additional updates include: current data on healthcare spending, hospital statistics, ... Unknown localization key: "more"

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Business Groups and Strategic Coopetition sheds lights on the poorly recognised problem of intra-organisational relationships within business groups by adopting the coopetition lens. It brings together the strategic management (coopetition and performance) and international management perspectives (business groups and its role in the economy). It is a unique proposition as those two research streams, such as business groups and coopetition, are rarely assessed together. The coopetition, which is seen as the strategy of value creating in the rapidly changing environment, brings benefits, such as an increased innovation, cost reduction, access to resources, and improved competitive position that could be captured by business groups as well. However, the understanding of complex organisations, such as business group, and answering the question how to manage intra-level coopetition to gain better performance therein is still unclear. Therefore, the book aims to extend the knowledge in the field of internal relationships within business groups as well as the coopetition phenomenon. This book is written to meet needs of researchers, students as well as managers and to present an integrated view on the coopetition within business groups.

Objev podobné jako Business Groups and Strategic Coopetition

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For strategic management and business policy courses. Using a strategic management model to learn and apply key concepts Picking up where popular previous editions left off, Strategic Management and Business Policy further sharpens and modernizes this text''s approach. It teaches strategy with an emphasis on globalization, innovation and sustainability. And educates students about strategic concepts they need to know as they face the issues that all organizations must build upon to push their businesses forward. With new cases, vignettes, examples and statistics in the 16th Edition, students get an extraordinarily well-researched and practically crafted lesson.

Objev podobné jako Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition - Alan Hoffman, Thomas Wheelen, J. Hunger, Char

For introductory business courses. A focus on the practical skills and important developments in business Recent economic events are presenting unprecedented challenges, excitement and disappointments for businesses. They’re also uncovering a need for change in introduction to business courses and texts. Business Essentials captures the widespread significance of these developments and presents their implications for companies today. New coverage in the 14th Edition looks at changing employment relationships, changing labor relations and demographics, inflation and ESG. Students also see how entrepreneurs are putting into practice the concepts they’re learning about.

Objev podobné jako Business Essentials -- Global Edition - Ricky Griffin, Ronald Ebert

Build a successful career in business analysis When it comes to doing good business, change is a very good thing. And effective business analysts are at the heart of identifying opportunities for growth and implementing the solutions that can transform an organization’s foundation—and ultimately increase its profitability. Whether you’re an aspiring business analysis professional or a seasoned analyst looking for the latest techniques and approaches, Business Analysis For Dummies helps you discover the newest tips and tricks for turning knowledge into the changes that have a real and meaningful impact on business and drive your organization towards value delivery.  Identify areas for growth and create solutions Learn how to bring people together to collaborate effectively Discover ways to better understand and serve your customers  See how business analysis works in the real world   Learn the technology to make the job easier  Find business solutions to improve your organization’s performance  Understand how to dig deeply into your organization’s data, processes, and business rules Dummies makes the path to business success clear. Start here to turn your love of business analysis into the catalyst that makes a difference. Â

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Chemistry Essentials For Dummies (9781119591146) was previously published as Chemistry Essentials For Dummies (9780470618363). While this version features a new Dummies cover and design, the content is the same as the prior release and should not be considered a new or updated product. Whether studying chemistry as part of a degree requirement or as part of a core curriculum, students will find Chemistry Essentials For Dummies to be an invaluable quick reference guide to the fundamentals of this often challenging course. Chemistry Essentials For Dummies contains content focused on key topics only, with discrete explanations of critical concepts taught in a typical two-semester high school chemistry class or a college level Chemistry I course, from bonds and reactions to acids, bases, and the mole. This guide is also a perfect reference for parents who need to review critical chemistry concepts as they help high school students with homework assignments, as well as for adult learners headed back into the classroom who just need to a refresher of the core concepts. The Essentials For Dummies SeriesDummies is proud to present our new series, The Essentials For Dummies. Now students who are prepping for exams, preparing to study new material, or who ... Unknown localization key: "more"

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Algebra II Essentials For Dummies (9781119590873) was previously published as Algebra II Essentials For Dummies (9780470618400). While this version features a new Dummies cover and design, the content is the same as the prior release and should not be considered a new or updated product. Passing grades in two years of algebra courses are required for high school graduation. Algebra II Essentials For Dummies covers key ideas from typical second-year Algebra coursework to help students get up to speed. Free of ramp-up material, Algebra II Essentials For Dummies sticks to the point, with content focused on key topics only. It provides discrete explanations of critical concepts taught in a typical Algebra II course, from polynomials, conics, and systems of equations to rational, exponential, and logarithmic functions. This guide is also a perfect reference for parents who need to review critical algebra concepts as they help students with homework assignments, as well as for adult learners headed back into the classroom who just need a refresher of the core concepts. The Essentials For Dummies SeriesDummies is proud to present our new series, The Essentials For Dummies. Now students who are prepping for exams, preparing to study new material, or who just ... Unknown localization key: "more"

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Anatomy Essentials For Dummies (9781119590156) was previously published as Anatomy Essentials For Dummies (9781118184219). While this version features a new Dummies cover and design, the content is the same as the prior release and should not be considered a new or updated product. The core concepts you need to ace Anatomy Perfect for those just starting out or returning to Anatomy after some time away, Anatomy Essentials For Dummies focuses on core concepts taught (and tested on!) in a typical Anatomy course. From names and technical terms to how the body works, you'll skip the suffering and score high marks at exam time with the help of Anatomy Essentials For Dummies. Designed for students who want the key concepts and a few examples—without the review, ramp-up, and anecdotal content—Anatomy Essentials For Dummies is a perfect solution for exam-cramming, homework help, and reference. A useful and handy reference to the anatomy of the human bodyPerfect for a refresher or a quick referenceServes as an excellent review to score higher at exam time If you have some knowledge of anatomy and want to polish your skills, Anatomy Essentials For Dummies focuses on just the core concepts you need to understand this fascinating ... Unknown localization key: "more"

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Develop an understanding of economics applied to the world of business. Economics for Business, 9th Edition is the ideal textbook for students studying Economics as part of a Business Studies degree or diploma. Clear, engaging, and packed with useful features, the text introduces the key principles of economics, illustrating how they can be used to understand real business problems and aspects of the business environment. The new, thoroughly updated edition reflects recent events that have shaken the business world. These include the Covid-19 pandemic, Brexit, and rampant inflation caused first by supply-chain problems after global lockdowns and then by the surge in energy and food prices following the invasion of Ukraine. Each chapter includes topical examples, news stories, and case studies from real businesses to explain and illustrate key economic concepts, as well as activities, questions, and useful summaries to help you check your understanding. Access the free student website which accompanies this book for additional learning support, including animated explainers of key economic models, extra case studies and answers to in-text questions. Pair this text with MyLab®Economics MyLab® is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools ... Unknown localization key: "more"

Objev podobné jako Economics for Business - Dean Garratt, Jon Guest, John Sloman, Elizabeth Jones

Create and run your one-person business with pro advice and strategic tools Solopreneur Business For Dummies offers advice and tools to create, grow, and manage your business when you're going it alone. Unlike entrepreneurs, solopreneurs typically create their businesses to serve their lives—instead of trying to scale as much as possible. To thrive in this lifestyle, you'll need to understand the basics of business operations, financial management, sales, and marketing. You'll also need to learn how to do all these things without burning yourself out. This book has you covered in all those areas. You'll also learn how to create a support network that offers guidance, emotional support, and business opportunities. Set your business up for success with this no-nonsense Dummies guide. Build a successful business from the ground up—without employeesAvoid the common mistakes that derail many new businessesDevelop a viable business idea that aligns with your personal goals and your desired lifestyleLearn the best practices from the big guys, tailored for a one-person businessDiscover tech tools that can make it easier to run your businessLearn from the stories of successful solopreneurs across industries Solopreneur Business For Dummies is a practical and easy-to-understand resource that makes it easy to start ... Unknown localization key: "more"

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All the essential information in one place Starting a Business All-in-One For Dummies, 3rd Edition is a treasure trove of useful information for new and would-be business owners. With content compiled from over ten best-selling For Dummies books, this guide will help with every part of starting your own business—from legal considerations to business plans, bookkeeping, and beyond. Whether you want to open a franchise, turn your crafting hobby into a money-maker, or kick off the next megahit startup, everything you need can be found inside this easy-to-use guide. This book covers the foundations of accounting, marketing, hiring, and achieving success in the first year of business in any industry. You'll find toolkits for doing all the paperwork, plus expert tips for how to make it work, even when the going is rough. Access six books in one, covering the whole process of starting and running a new businessLearn how to easily jump the hurdles that many new business owners faceTackle taxes, determine the best business model for you, and create a solid planKeep the engine running with marketing tips, accounting ideas, and the basics on how to be a manager This book is perfect for any new or veteran ... Unknown localization key: "more"

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Swiftly brush up on the foundations of Java programming Java Essentials For Dummies is a reliable and succinct reference on the core components of Java—the multifaceted general-purpose language used for desktop, mobile, and web applications. This straightforward book gets right to the point—eliminating review material and wordy explanations—so you get what you need, fast. Strengthen your understanding of the basics of coding with JavaReview what you've already learned or pick up key skillsUse Java to build a variety of applications and moreJog your memory on the essentials as you work and get clear answers to your questions Perfect for supplementing classroom learning, reviewing for a certification, or staying knowledgeable on the job, Java Essentials For Dummies is a direct reference that's great to keep on hand as an everyday desk reference.

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Developed in cooperation with the International Baccalaureate®Ensure full coverage of the Business Management syllabus with this co-published guide that encompasses inquiry-based, conceptually-focused teaching and learning, written by highly experienced business coursebook authors.- Explore business management through the four key concepts in the new course: change, creativity, ethics and sustainability and their interrelationships with each other, covering all five syllabus units: Business management; Human resource management; Finance and accounts; Marketing and Operations management.- Delve into business theories using case studies and real-world examples which allow students to create their own questions and formulate their own solutions to problems or issues facing organisations, with an appreciation of differing viewpoints.- Brand new business management toolkit feature highlights the essential tools that are integrated in the course, with links to TOK and top tips to foster the attributes of the IB Learner profile.- Prepare for assessment with worked examples, practice questions and hints to help avoid common mistakes.- All answers available to download for free: www.hoddereducation.com/ib-extras

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An essential guide for Italian language learners Italian Essentials For Dummies walks you through the foundations and essentials of introductory Italian. It covers Italian grammar, vocabulary, pronunciation, verb forms and tenses, and more, demonstrating exactly what you need to know to quickly get up to speed on the basics. The book offers coverage of key Italian language concepts, skipping the fluff in favor of clear, concise, and applicable tips you can apply immediately as part of your language learning program, whether it's in a classroom, on your own, or as part of a language app. Inside: Know conjugation, pronoun, and verb tense rules, as well as their exceptionsUnderstand central, foundational Italian language concepts, including grammar rules and sentence structureGet Italian definitions and conversational examples that explain the ideas discussed in the book Perfect for Italian learners looking for an effective supplement to in-classroom, self-guided, or app-based instruction, Italian Essentials For Dummies is a great resource for anyone looking to brush up or review basic, conversational Italian.

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A right-to-the-point guide on all the key topics of SQL programming SQL Essentials For Dummies is your quick reference to all the core concepts of SQL—a valuable common standard language used in relational databases. This useful guide is straightforward—with no excess review, wordy explanations, or fluff—so you get what you need, fast. Great for a brush-up on the basics or as an everyday desk reference, this book is one you can rely on. Strengthen your understanding of the basics of SQLReview what you've already learned or pick up key skillsUse SQL to create, manipulate, and control relational databasesJog your memory on the essentials as you work and get clear answers to your questions Perfect for supplementing classroom learning, reviewing for a certification, and staying knowledgeable on the job, SQL Essentials For Dummies is the convenient, direct, and digestible reference you've been looking for.

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Feel confident navigating the fundamentals of data science Data Science Essentials For Dummies is a quick reference on the core concepts of the exploding and in-demand data science field, which involves data collection and working on dataset cleaning, processing, and visualization. This direct and accessible resource helps you brush up on key topics and is right to the point—eliminating review material, wordy explanations, and fluff—so you get what you need, fast. Strengthen your understanding of data science basicsReview what you've already learned or pick up key skillsEffectively work with data and provide accessible materials to othersJog your memory on the essentials as you work and get clear answers to your questions Perfect for supplementing classroom learning, reviewing for a certification, or staying knowledgeable on the job, Data Science Essentials For Dummies is a reliable reference that's great to keep on hand as an everyday desk reference.

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The no-nonsense way to get started coding in the Python programming language Python Essentials For Dummies is a quick reference to all the core concepts in Python, the multifaceted general-purpose language used for everything from building websites to creating apps. This book gets right to the point, with no excess review, wordy explanations, or fluff, making it perfect as a desk reference on the job or as a brush-up as you expand your skills in related areas. Focusing on just the essential topics you need to know to brush up or level up your Python skill, this is the reliable little book you can always turn to for answers. Get a quick and thorough intro to the basic concepts of coding in PythonReview what you've already learned or pick up essential new skillsCreate websites, software, machine learning, and automation for school or workKeep this concise reference book handy for jogging your memory as you code This portable Dummies Essentials book focuses on the key topics you need to know about the popular Python language. Great for supplementing a course, reviewing for a certification, or staying knowledgeable on the job.

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Are you conducting business research for the first time and aren′t sure where to begin? This book gives you everything you need to successfully complete your research project.  From choosing a direction for your research and considering ethics to data collection and presenting your results, it offers straightforward guidance on every step of the research process. Covering topics such as social media research, group working and how to research your own organisation, it provides a thorough view of research for business and management students.  The book: Enables you visualise how each stage of research links to the next, and makes sure you don′t miss a step with a handy ′Research Project Wheel′ Empowers you to increase your employability and develop transferable skills, such as proposal writing and data analysis Provides student research examples that show common challenges you might face - and how to address them. Key features include research snapshots, offering short how-to examples for doing real research, and concept cartoons, which put forward different views about research so you can broaden your knowledge. It also has end-of-chapter questions, online multiple choice questions and Kahoot! questions so you can test your understanding. Guiding you through working with ... Unknown localization key: "more"

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An easy-to-follow and hands-on guide for German learners new to the language and for anyone seeking to brush up on the fundamentals German Essentials For Dummies, 2nd Edition is a quick, concise, and straightforward guide to conversational German. Perfect for anyone who wants to jumpstart their understanding of German, the book is packed with examples, definitions, and handy tips you can start using immediately. This clear guide explains key German concepts you can use to accelerate your progress in a German class, in self-instruction, or as you move through a language-learning app. Inside: Know the foundations of the German languageUnderstand German grammar, sentence structure, pronunciation, and language conventionsSee German conversation examples and definitions Packed with vocabulary tips, grammar instruction, pronunciation techniques, and more, German Essentials For Dummies, 2nd Edition is a can't-miss guide for German learners, German students, and language app users looking for a learning boost.

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Exam Board: AQALevel: AS/A-levelSubject: BusinessFirst Teaching: September 2015First Exam: June 2016Ian Marcousé has been trusted by Business students for over 15 years and his updated textbook has been fully revised to reflect the 2015 AQA Business specification, giving you up-to-date material that supports your teaching and student''s learning.- Guides students through the content in an easy to understand way, with the new ''logic chain'' feature at the start of every chapter showing them the progression clearly- Helps students apply their knowledge and analyse business data with real business examples throughout- Consolidates students'' learning and prepares them for assessment with the workbook feature at the end of every chapter containing knowledge check and practice questions

Objev podobné jako AQA Business for A Level (Marcouse) - Andrew Hammond, Nigel Watson, Ian Marcouse

Business Analysis for Practitioners: A Practice Guide provides practical resources to tackle the project-related issues associated with requirements and business analysis— and addresses a critical need in the industry for more guidance in this area. The practice guide begins by describing the work of business analysis. It identifies the tasks that are performed, in addition to the essential knowledge and skills needed to effectively perform business analysis on programs and projects.

Objev podobné jako Business Analysis for Practitioners - SECOND Edition - Project Management Institute PMI

Thistitle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. For courses in Introductory Business Statistics. Real data. Real decisions. Real business. Statistics for Business and Economics byMcClave, Benson, and Sincich introduces statistics in the context ofcontemporary business. Inference isemphasized, with extensive coverage of data collection and analysisas needed to evaluate the reported results of statistical studies and make gooddecisions. The authors apply concepts with realdata. Technology is used to help students develop statisticalthinking and understand the assessment of credibilityand the value of the inferences made from data — both bythose who consume and by those who produce them. The 14thEdition continues to highlight the discussion of ethical, datadriven decision making.

Objev podobné jako Statistics for Business & Economics, Global Edition - James T. McClave, Terry Sincich, P. Benson

Strengthen and reinforce your student''s understanding of the toolkit aspect of the Business Management course with this write-in workbook, which fully covers the revised Guide and the tools needed for success in situational, planning and decision-making in business.- Prepare for assessment with a range of tasks designed for practicing the new Guide tools in the toolkit.- Questions are presented in relation to the key topics, to aid and further develop understanding of the course contexts.- Includes guidance on how to incorporate and use the toolkit for both the Internal Assessment and Extended Essay.- Expert hints and tips for assessment success from a highly experienced author, IB workshop leader and teacher.- Answers available to download for free: www.hoddereducation.com/ib-extras

Objev podobné jako Business Management Toolkit Workbook for the IB Diploma - Hoang Paul

Get right to the good stuff with this easy-to-follow guide to French fundamentals French Essentials For Dummies, 2nd Edition walks you through the core concepts of French so you can apply right away and start communicating effectively. From conjugating verbs to understanding tenses, this easy-to-read guide skips past the fluff and dives deep into the basics you need to improve your French and succeed on a French class exam and more. This guide helps you figure out the right articles, adjectives, and pronouns you need to use in different situations. Plus, you'll also get expert advice on when to use the past tense, the imperfect, and how to express the future. Inside: Make adjectives agree, understand the different parts of French speech, and select the right prepositionCorrectly ask and answer yes or no questions and participate in simple conversationsUse important verb distinctions, correctly pronounce French words, and deploy proper grammar Perfect for everyone taking a French class, undertaking solo French study, or anyone looking for a handy, practical supplement to improve their understanding of the language, French Essentials For Dummies, 2nd Edition is a hands-on reference packed with the tools, tips, and strategies you need to speak French.

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Growing a small business requires more than just sales Business Development For Dummies helps maximise the growth of small- or medium-sized businesses, with a step-by-step model for business development designed specifically for B2B or B2C service firms.

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Blue M Essentials for Health, Sonické kartáčky unisex, Máte pocit, že vaše zuby potřebují důkladnější vyčištění než to, které jim jsou schopné poskytnout manuální kartáčky? Sonický elektrický zubní kartáček Blue M Essentials for Health zvládá efektivně odstranit více plaku a čistí mnohonásobně lépe jak zuby, tak mezizubní prostory. Je charakteristický rychlými vibracemi štětin, což zajišťuje šetrné, a přitom vysoce účinné odstranění zubního plaku. Pomáhá tak dosáhnout zdravějších zubů méně náchylných k tvorbě kazů, ale i celkově zářivějšího úsměvu. Vlastnosti: účinně čistí i mezizubní prostory je šetrný k obnaženým krčkům zlepšuje zdraví dásní nedráždí citlivé zuby a dásně zabudovaný časovač Jak používat: Postupujte dle přiloženého návodu k použití.

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Blue M Essentials for Health, 1 ks, Zubní kartáčky unisex, Zubní kartáček Blue M Essentials for Health udržuje zdraví a krásu vašich zubů. Efektivně odstraňuje zubní plak a pomáhá v prevenci proti zubnímu kazu. Vlastnosti: odstraňuje zubní plak leští povrch zubů poskytuje šetrnou péči dásním i zubní sklovině snadno se s ním manipuluje Jak používat: Naneste na kartáček zubní pastu, navlhčete, vyčistěte zuby a dutinu ústní. Důkladně vypláchněte.

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With Critical Thinking for Strategic Intelligence, Katherine Hibbs Pherson and Randolph H. Pherson have updated their highly regarded, easy-to-use handbook for developing core critical thinking skills and analytic techniques. This indispensable text is framed around 20 key questions that all analysts must ask themselves as they prepare to conduct research, generate hypotheses, evaluate sources of information, draft papers, and ultimately present analysis, including: How do I get started? Where is the information I need? What is my argument? How do I convey my message effectively? The Third Edition includes suggested best practices for dealing with digital disinformation, politicization, and AI. Drawing upon their years of teaching and analytic experience, Pherson and Pherson provide a useful introduction to skills that are essential within the intelligence community.

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Make sure your voice gets heard in any situation—and learn to listen, too Effective Business Communication For Dummies gives you the tools you need to communicate better, both in and outside of the office. You want to build strong relationships, and you’ll need strong communication skills to do it. This book demystifies active listening, assertive speaking, conflict resolution, virtual team leadership, and all the other things you’ll need to know to get your point across. Thanks to the classic, friendly Dummies style, it’s easy to make an impression in e-mails, presentations, virtual events, and in person. Check out these tips from a top communications coach to discover the maser communicator inside you. Learn when to speak less and listen more—and how to listen activelyFind win-win solutions, ace interviews, and handle other challenging situationsMaster global communication with international and intercultural communication tipsBe assertive and stay on track in e-mails, letters, virtual meetings, and beyondWith Effective Business Communication For Dummies, you'll know what to say, how to say it, and when to talk less and listen more. This is the perfect guide for team members and leaders alike who want to communicate better in all life’s situations.

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The concise and digestible get-started guide to JavaScript programming JavaScript Essentials For Dummies is your quick reference to all the core concepts about JavaScript—the dynamic scripting language that is often the final step in creating powerful websites. This no-nonsense book gets right to the point, eliminating review material, wordy explanations, and fluff. Find out all you need to know about the foundations of JavaScript, swiftly and crystal clear. Perfect for a brush-up on the basics or as an everyday desk reference on the job, this is the reliable little book you can always turn to for answers. Get a quick and thorough intro to the basic concepts of coding with JavaScriptReview what you've already learned or pick up essential new skillsAdd interactive features to websites with JavaScript programmingKeep this concise reference book handy for jogging your memory as you work This book is to the point, focusing on the key topics you need to know about this popular programming language. Great for supplementing classroom learning, reviewing for a certification, or staying knowledgeable on the job.

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Learn to identify, select, implement, and adapt market-driven business strategies for profitable growth in competitive markets In Strategic Market Management, David Aaker and Christine Moorman deliver an incisive, practical, and up-to-date guide for identifying, selecting, implementing, and adapting market-driven business strategies in increasingly complex, dynamic, and crowded markets. The authors provide the concepts, frameworks, tools, and best practice case studies required to develop capabilities in key strategic marketing tasks, achieve high-quality decision making, and drive long-term profitable growth. Extensively revised and updated, the twelfth edition of Strategic Market Management offers newly written chapters focused on growth and branding that reflect cutting-edge frameworks based on the most recent research and the authors' experiences with leading companies. New real-world examples and stronger frameworks, including cutting-edge approaches for environmental analysis, offering market selection, and target market selection. New “digital marketing strategy” topics—including the metaverse, algorithmic bias, augmented reality, influencers, and gamification—are integrated throughout the book. Strategic Market Management, Twelfth Edition, is an excellent textbook for courses at all levels that seek a strategic view of marketing, such as Strategic Market Management, Strategic Market Planning, Strategic Marketing, Marketing Strategy, Strategic Planning, Business Policy, and Entrepreneurship. It is also a valuable reference and guide for ... Unknown localization key: "more"

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Presents the English essentials for doing business in global marketplace. This title takes account of international contexts, countries and cultures and a business environment where English is often used as the language of communication between speakers of many nationalities.

Objev podobné jako English for Business Life: Elementary - Ian Badger, Pete Menzies

In this user-friendly book, Nicky Hockly draws on research and her own experience to examine the benefits and challenges of using AI in language teaching. The book provides a range of guidance on good practices in using the technology, with simple tips for applying the learning. It explores some of the key ethical, moral, philosophical and legal questions around using AI and covers topics including accessibility, data ownership and concerns around students cheating. The book also includes support for using AI to help teachers and learners develop. Nicky Hockly''s 30 Essentials for Using Artificial Intelligence is an essential guide for teachers of all levels of experience.

Objev podobné jako Nicky Hockly’s 30 Essentials for Using Artificial Intelligence Paperback - Hockly Nicky

The most comprehensive, global guide to business model design and innovation for academic and business audiences. Business Model Innovation Strategy: Transformational Concepts and Tools for Entrepreneurial Leaders is centered on a timely, mission-critical strategic issue that both founders of new firms and senior managers of incumbent firms globally need to address as they reimagine their firms in the post COVID-19 world. The book, which draws on over 20 years of the authors collaborative theoretical and rigorous empirical research, has a pragmatic orientation and is filled with examples and illustrations from around the world. This action-oriented book provides leaders with a rigorous and detailed guide to the design and implementation of innovative, and scalable business models for their companies. Faculty and students can use Business Model Innovation Strategy as a textbook in undergraduate, MBA, and EMBA degree courses as well as in executive courses of various designs and lengths. The content of the book has been tested in both degree and non-degree courses at some of the world's leading business schools and has helped students and firm leaders to develop ground-breaking business model innovations. This book will help you: Learn the basics of business model innovation¯including the latest developments in the ... Unknown localization key: "more"

Objev podobné jako Business Model Innovation Strategy - Christoph Zott, Raphael Amit

Business models are the beating heart of your firm''s value proposition. Great business models drive rapid growth; bad business models can doom the most promising ventures. The Business Model Book clearly shows you how to create, test, adapt and innovate successful business models for any company in any situation. Every company has a business model. When the business model works, the company creates value. The Business Model Book combines the latest research, straightforward tools and current examples to bring this surprisingly tricky topic to life. Your company changes over time, and so should your business model. · Understand how and why business models matter to your organisations success. · Be able to apply business model thinking to a specific company and a specific situation. · Learn how to evaluate and test business models to identify the most appropriate model. · Use a set of practical tools to adapt and innovate business models. It does not matter what you think you know about business models. It is time to design, build and adapt business ideas that thrive. “ Clever, innovative, and simple -- a must read workbook for entrepreneurs!” Charles CHEN Yidan, Co-Founder, Tencent Holdings. “Buy it. Read it. Most importantly, ... Unknown localization key: "more"

Objev podobné jako Business Model Book, The - Adam Bock

In the real world business have ups and downs. Follow twelve cute animals as they each run a business and find out why change is great for business and for their own social and emotional development, too. Alongside introducing young readers to what business is and how they are run, readers will find out that great things can happen when you are open to change.Each scenario covers a business topic. For example Tilly Tiger improves her products and Enzo Elephants prepared himself for change. Other animals find out that problem solving, being brave, listening or working together, help their businesses to change, showing readers that the keys to business success are also brilliant life skills that can help them change, too.With adorable illustrations and written in consultation with a highly experienced business author and multinational business advisor, the Little Business Books series introduces core business concepts to the entrepreneurs and business leaders of the future. Suitable for children aged five and up, these books are great classroom and learning resources as an introduction to business and PSHE.

Objev podobné jako Little Business Books: Change - Ruth Percival

Follow twelve cute animals as they each run a business and find out why creativity is great for business and for their own social and emotional development too. Alongside introducing young readers to what business is and how they are run, readers will find out that great things can happen when you use your imagination. Peter Panda has fun experimenting with new pizza ideas and Peggy Polar Bear refreshes her ice-sculpting skills on a training course. Other animals find out that trying new things, standing out and sometimes, taking a break, can help their businesses to flourish, showing readers that the keys to business success are also brilliant life skills that can help them grow, too.With adorable illustrations and written in consultation with a highly experienced business author and multinational business advisor, the Little Business Books series introduces core business concepts to the entrepreneurs and business leaders of the future. Suitable for children aged five and up, these books are great classroom and learning resources as an introduction to business and PSHE.The six books in this series are:ChangeCreativityGrowthResilienceResponsibilityTeamwork

Objev podobné jako Little Business Books: Creativity - Ruth Percival

Follow twelve cute animals as they each run a business and find out why responsibility is important for their business and for their own social and emotional development too. Alongside introducing young readers to what business is and how they are run, readers will find out that great things can happen when you take responsibility. Kiki Koala takes charge of her savings, and Wei Wolf learns to be more inclusive, making hats that suit all of his customers. Other animals find out that being fair, keeping promises, listening or working together, help their businesses to succeed, showing readers that the keys to business success are also brilliant life skills that can help them flourish, too.With adorable illustrations and written in consultation with a highly experienced business author and multinational business advisor, the Little Business Books series introduces core business concepts to the entrepreneurs and business leaders of the future. Suitable for children aged five and up, these books are great classroom and learning resources as an introduction to business and PSHE.The six books in this series are:ChangeCreativityGrowthResilienceResponsibilityTeamwork

Objev podobné jako Little Business Books: Responsibility - Ruth Percival

In the real world business have ups and downs. Follow twelve cute animals as they each run a business and find out why growth is great for business and for their own social and emotional development, too. Alongside introducing young readers to what business is and how they are run, readers will find out that great things can happen when you are open to growth. Each scenario covers a business topic. For example Leon Lion learns about making a plan and Omar Owl learns about taking risks. Other animals find out that problem solving, listening or working together, help their businesses to succeed, showing readers that the keys to business success are also brilliant life skills that can help them grow, too.With adorable illustrations and written in consultation with a highly experienced business author and multinational business advisor, the Little Business Books series introduces core business concepts to the entrepreneurs and business leaders of the future. Suitable for children aged five and up, these books are great classroom and learning resources as an introduction to business and PSHE.The six books in this series are:ChangeCreativityGrowthResilienceResponsibilityTeamwork

Objev podobné jako Little Business Books: Growth - Ruth Percival

In the real world businesses have ups and downs. Follow twelve cute animals as they each run a business and find out why resilience is great for business and for their own social and emotional development, too. Alongside introducing young readers to what business is and how they are run, readers will find out that great things can happen when you are open to change. Kit Kangaroo learns how to problem-solve and creates a great new work hub in her café. Other animals find out that problem solving, being brave, listening or working together, help their businesses to improve, showing readers that the keys to business success are also brilliant life skills that can help them grow, too.With adorable illustrations and written in consultation with a highly experienced business author and multinational business advisor, the Little Business Books series introduces core business concepts to the entrepreneurs and business leaders of the future. Suitable for children aged five and up, these books are great classroom and learning resources as an introduction to business and PSHE.The six books in this series are:ChangeCreativityGrowthResilienceResponsibilityTeamwork

Objev podobné jako Little Business Books: Resilience - Ruth Percival

Follow twelve cute animals as they each run a business and find out why creativity is great for business and for their own social and emotional development too. Alongside introducing young readers to what business is and how they are run, readers will find out that great things can happen when you use your imagination. Peter Panda has fun experimenting with new pizza ideas and Peggy Polar Bear refreshes her ice-sculpting skills on a training course. Other animals find out that trying new things, standing out and sometimes, taking a break, can help their businesses to flourish, showing readers that the keys to business success are also brilliant life skills that can help them grow, too.With adorable illustrations and written in consultation with a highly experienced business author and multinational business advisor, the Little Business Books series introduces core business concepts to the entrepreneurs and business leaders of the future. Suitable for children aged five and up, these books are great classroom and learning resources as an introduction to business and PSHE.The six books in this series are:ChangeCreativityGrowthResilienceResponsibilityTeamwork

Objev podobné jako Little Business Books: Creativity - Ruth Percival

For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Also available with MyLab Management MyLabTM is the teaching and learning platform that empowers you to reach every student. By combining trusted authors’ content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. Learn more about MyLab Management.

Objev podobné jako Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition - Jay Barney, William Hesterly

In the real world businesses have ups and downs. Follow twelve cute animals as they each run a business and find out why resilience is great for business and for their own social and emotional development, too. Alongside introducing young readers to what business is and how they are run, readers will find out that great things can happen when you are open to change. Kit Kangaroo learns how to problem-solve and creates a great new work hub in her café. Other animals find out that problem solving, being brave, listening or working together, help their businesses to improve, showing readers that the keys to business success are also brilliant life skills that can help them grow, too.With adorable illustrations and written in consultation with a highly experienced business author and multinational business advisor, the Little Business Books series introduces core business concepts to the entrepreneurs and business leaders of the future. Suitable for children aged five and up, these books are great classroom and learning resources as an introduction to business and PSHE.The six books in this series are:ChangeCreativityGrowthResilienceResponsibilityTeamwork

Objev podobné jako Little Business Books: Resilience - Ruth Percival

What will business schools look like in the future and ensure that their research has true societal impact? And how will they respond to the huge technological changes that are transforming education? These are just some of the questions posed in this special collection of essays to mark the 60th anniversary of Alliance Manchester Business School. -- .

Objev podobné jako Reimagining Business Schools for the 21st Century

Business ethics is the set of practices and policies that companies use to guide them through decisions about finances, negotiations and deals, corporate social responsibility, and more. Without a strong set of ethics, a business can run afoul of the law and encounter financial pitfalls and moral dilemmas. The objective of this book is a practical, fair, balanced, and objective treatment of the role of ethics in the business performance of companies in competitive markets that demonstrates how ethics affects business culture, strategy, decision-making, and value creation, which then determine competitiveness and business viability. The universality of corruption and the prevalence of unethical conduct is the background from which the narrative describes how ethical issues enter all functional areas. The ethicsÂ’ effects on the complexity of decisions and challenges are examined and the questions of why bother with ethical business and whether businesses invite government regulation are answered. Next, a framework is developed to identify and trace links and influences of business ethics on strategic decisions, corporate culture, and decision-making. The effects of strategy and culture on key business success factors and their interdependence are reviewed along with those with competitive advantage elements. These assessments then form the basis of ... Unknown localization key: "more"

Objev podobné jako Ethics in Business Decisions and Competitive Advantage - John E. Triantis

For courses in strategy and strategic management. Core strategic management concepts without the excess Strategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Pearson MyLabTM Management is not included. Students, if MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. MyLab Management should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. Reach every student by pairing this text with Pearson MyLab Management MyLabTM is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.

Objev podobné jako Strategic Management and Competitive Advantage: Concepts Global Edition - Jay Barney, William Hesterly

In the real world, businesses need strong teams to thrive. Follow twelve cute animals as they each run a business and find out why teamwork is great for business and for their own social and emotional development, too. Alongside introducing young readers to what business is and how they are run, readers will find out that great things can happen when you work as a team. Pip Penguin finds a way to motivate her team to spring into action. Other animals find out that sharing ideas, being a calm leader and asking for help, are great tools for building their businesses, showing readers that the keys to business success are also brilliant life skills that can help them change, too.With adorable illustrations and written in consultation with a highly experienced business author and multinational business advisor, the Little Business Books series introduces core business concepts to the entrepreneurs and business leaders of the future. Suitable for children aged five and up, these books are great classroom and learning resources as an introduction to business and PSHE.The six books in this series are:ChangeCreativityGrowthResilienceResponsibilityTeamwork

Objev podobné jako Little Business Books: Teamwork - Ruth Percival

Follow twelve cute animals as they each run a business and find out why responsibility is important for their business and for their own social and emotional development too. Alongside introducing young readers to what business is and how they are run, readers will find out that great things can happen when you take responsibility. Kiki Koala takes charge of her savings, and Wei Wolf learns to be more inclusive, making hats that suit all of his customers. Other animals find out that being fair, keeping promises, listening or working together, help their businesses to succeed, showing readers that the keys to business success are also brilliant life skills that can help them flourish, too.With adorable illustrations and written in consultation with a highly experienced business author and multinational business advisor, the Little Business Books series introduces core business concepts to the entrepreneurs and business leaders of the future. Suitable for children aged five and up, these books are great classroom and learning resources as an introduction to business and PSHE.The six books in this series are:ChangeCreativityGrowthResilienceResponsibilityTeamwork

Objev podobné jako Little Business Books: Responsibility - Ruth Percival