introduction to online convex optimization second edition elad hazan

Introduction to Online Convex Optimization, second edition - Elad Hazan

New edition of a graduate-level textbook on that focuses on online convex optimization, a machine learning framework that views optimization as a process.In many practical applications, the environment is so complex that it is not feasible to lay out a comprehensive theoretical model and use classical algorithmic theory and/or mathematical optimization. Introduction to Online Convex Optimization presents a robust machine learning approach that contains elements of mathematical optimization, game theory, and learning theory: an optimization method that learns from experience as more aspects of the problem are observed. This view of optimization as a process has led to some spectacular successes in modeling and systems that have become part of our daily lives. Based on the “Theoretical Machine Learning” course taught by the author at Princeton University, the second edition of this widely used graduate level text features:Thoroughly updated material throughoutNew chapters on boosting, adaptive regret, and approachability and expanded exposition on optimizationExamples of applications, including prediction from expert advice, portfolio selection, matrix completion and recommendation systems, SVM training, offered throughout Exercises that guide students in completing parts of proofs

Objev podobné jako Introduction to Online Convex Optimization, second edition - Elad Hazan

Introduction to the Human Body, EMEA Edition - Bryan H. Derrickson, Gerard J. Tortora

A comprehensive approach to learning anatomy and physiology This updated edition offers a balanced introduction to the complexities of the human body. Class-tested pedagogy and figures are seamlessly woven into the narrative to ensure that students gain a solid understanding of the material. Outstanding visual elements provide students with greater clarity and a more engaging learning experience of the structure, functions and organ systems of the body.

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How to Pass Higher Biology, Second Edition - Billy Dickson, Graham Moffat

Exam Board: SQA Level: Higher Subject: Biology First Teaching: August 2018 First Exam: May 2019Get your best grade with comprehensive course notes and advice from Scotland s top experts, fully updated for the latest changes to SQA Higher assessment.How to Pass Higher Biology Second Edition contains all the advice and support you need to revise successfully for your Higher exam. It combines an overview of the course syllabus with advice from top experts on how to improve exam performance, so you have the best chance of success.- Revise confidently with up-to-date guidance tailored to the latest SQA assessment changes - Refresh your knowledge with comprehensive, tailored subject notes- Prepare for the exam with top tips and hints on revision techniques- Get your best grade with advice on how to gain those vital extra marks

Objev podobné jako How to Pass Higher Biology, Second Edition - Billy Dickson, Graham Moffat

How to Pass Higher English, Second Edition - Ann Bridges

Exam Board: SQA Level: Higher Subject: English First Teaching: August 2018 First Exam: May 2019Get your best grade with comprehensive course notes and advice from Scotland s top experts, fully updated for the latest changes to SQA Higher assessment. How to Pass Higher English Second Edition contains all the advice and support you need to revise successfully for your Higher exam. It combines an overview of the course syllabus with advice from a top expert on how to improve exam performance, so you have the best chance of success.- Revise confidently with up-to-date guidance tailored to the latest SQA assessment changes - Refresh your knowledge with comprehensive, tailored subject notes- Prepare for the exam with top tips and hints on revision techniques- Get your best grade with advice on how to gain those vital extra marks

Objev podobné jako How to Pass Higher English, Second Edition - Ann Bridges

Invitation to Law and Society, Second Edition - Kitty Calavita

Law and society is a rapidly growing field that turns the conventional view of law as mythical abstraction on its head. Kitty Calavita brilliantly brings to life the ways in which law is found not only in statutes and courtrooms but in our institutions and interactions, while inviting readers into conversations that introduce the field⠙s dominant themes and most lively disagreements. Deftly interweaving scholarship with familiar examples, Calavita shows how scholars in the discipline are collectively engaged in a subversive exposé of law⠙s public mythology. While surveying prominent issues and distinctive approaches to both law as it is written and actual legal practices, as well as the law⠙s potential as a tool for social change, this volume provides a view of law that is more real but just as compelling as its mythic counterpart. With this second edition of Invitation to Law and Society, Calavita brings up to date what is arguably the leading introduction to this exciting, evolving field of inquiry and adds a new chapter on the growing law and cultural studies movement.

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How to Pass Higher Chemistry, Second Edition - John Anderson

Exam Board: SQA Level: Higher Subject: Chemistry First Teaching: August 2018 First Exam: May 2019Get your best grade with comprehensive course notes and advice from Scotland s top experts, fully updated for the latest changes to SQA Higher assessment.How to Pass Higher Chemistry Second Edition contains all the advice and support you need to revise successfully for your Higher exam. It combines an overview of the course syllabus with advice from a top expert on how to improve exam performance, so you have the best chance of success.- Revise confidently with up-to-date guidance tailored to the latest SQA assessment changes - Refresh your knowledge with comprehensive, tailored subject notes- Prepare for the exam with top tips and hints on revision techniques- Get your best grade with advice on how to gain those vital extra marks

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How to Pass Higher Physics, Second Edition - Paul Chambers, Douglas Gavin

Exam Board: SQA Level: Higher Subject: Physics First Teaching: August 2018 First Exam: May 2019Get your best grade with comprehensive course notes and advice from Scotland s top experts, fully updated for the latest changes to SQA Higher assessment. How to Pass Higher Physics Second Edition contains all the advice and support you need to revise successfully for your Higher exam. It combines an overview of the course syllabus with advice from top experts on how to improve exam performance, so you have the best chance of success.- Revise confidently with up-to-date guidance tailored to the latest SQA assessment changes - Refresh your knowledge with comprehensive, tailored subject notes- Prepare for the exam with top tips and hints on revision techniques- Get your best grade with advice on how to gain those vital extra marks

Objev podobné jako How to Pass Higher Physics, Second Edition - Paul Chambers, Douglas Gavin

How to Pass Higher Geography, Second Edition - Sheena Williamson, Bill Dick

Exam Board: SQA Level: Higher Subject: Geography First Teaching: August 2018 First Exam: May 2019Get your best grade with comprehensive course notes and advice from Scotland s top experts, fully updated for the latest changes to SQA Higher assessment. How to Pass Higher Geography Second Edition contains all the advice and support you need to revise successfully for your Higher exam. It combines an overview of the course syllabus with advice from top experts on how to improve exam performance, so you have the best chance of success.- Revise confidently with up-to-date guidance tailored to the latest SQA assessment changes - Refresh your knowledge with comprehensive, tailored subject notes- Prepare for the exam with top tips and hints on revision techniques- Get your best grade with advice on how to gain those vital extra marks

Objev podobné jako How to Pass Higher Geography, Second Edition - Sheena Williamson, Bill Dick

Introduction to Statistical Quality Control, EMEA Edition - Douglas C. Montgomery

Once solely the domain of engineers, quality control has become a vital business operation used to increase productivity and secure competitive advantage. Introduction to Statistical Quality Control offers a detailed presentation of the modern statistical methods for quality control and improvement. Thorough coverage of statistical process control (SPC) demonstrates the efficacy of statistically-oriented experiments in the context of process characterization, optimization, and acceptance sampling, while examination of the implementation process provides context to real-world applications. Emphasis on Six Sigma DMAIC (Define, Measure, Analyze, Improve and Control) provides a strategic problem-solving framework that can be applied across a variety of disciplines. Adopting a balanced approach to traditional and modern methods, this text includes coverage of SQC techniques in both industrial and non-manufacturing settings, providing fundamental knowledge to students of engineering, statistics, business, and management sciences. A strong pedagogical toolset, including multiple practice problems, real-world data sets and examples, provides students with a solid base of conceptual and practical knowledge.

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An Introduction to Coping with Anxiety, 2nd Edition - Brenda Hogan, Leonora Brosan

Overcoming app now available via iTunes and the Google Play Store.Anxiety is one of the most common mental health conditions worldwide, affecting millions of people each year. But it can be treated effectively with cognitive behavioural therapy (CBT).Written by experienced practitioners, this introductory book can help you if anxiety has become a problem. It explains what anxiety is and how it makes you feel when it becomes unmanageable or lasts for long periods of time. It will help you to understand your symptoms and is ideal as an immediate coping strategy and as a preliminary to fuller therapy. You will learn:· What anxiety is and how it develops· Physical symptoms to look out for· How to spot and challenge thoughts that make you anxious· Ways to change how you behave in order to reduce your feelings of anxiety

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Engineering Software Products: An Introduction to Modern Software Engineering, Global Edition - Ian Sommerville

For one-semester courses in software engineering. Introduces software engineering techniques for developing software products and apps With Engineering Software Products, author Ian Sommerville takes a unique approach to teaching software engineering and focuses on the type of software products and apps that are familiar to students, rather than focusing on project-based techniques. Written in an informal style, this book focuses on software engineering techniques that are relevant for software product engineering. Topics covered include personas and scenarios, cloud-based software, microservices, security and privacy and DevOps. The text is designed for students taking their first course in software engineering with experience in programming using a modern programming language such as Java, Python or Ruby.

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A Straightforward Guide to Catching a Killer: Second Edition - Stephen Wade, Stuart Gibbon

Former detective Stuart Gibbon and Crime historian Stephen Wade examine the investigation of Murder from a historical and modern-day perspective, with reference to criminal law, police procedure and forensic evidence.

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Digital Fundamentals, Global Edition - Thomas Floyd

For courses in digital circuits, digital systems (including design and analysis), digital fundamentals, digital logic, and introduction to computers Digital Fundamentals, Eleventh Edition, continues its long and respected tradition of offering students a strong foundation in the core fundamentals of digital technology, providing basic concepts reinforced by plentiful illustrations, examples, exercises, and applications. The textâ ™s teaching and learning resources include an Instructorâ ™s Manual, PowerPoint lecture slides, and Test Bank, as well as study resources for students. Teaching and Learning Experience: Provides a strong foundation in the core fundamentals of digital technology. Covers basic concepts reinforced by plentiful illustrations, examples, exercises, and applications. Offers a full-color design, effective chapter organization, and clear writing that help students grasp complex concepts.

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Quick Start Guide to Large Language Models - Sinan Ozdemir

The Practical, Step-by-Step Guide to Using LLMs at Scale in Projects and Products Large Language Models (LLMs) like Llama 3, Claude 3, and the GPT family are demonstrating breathtaking capabilities, but their size and complexity have deterred many practitioners from applying them. In Quick Start Guide to Large Language Models, Second Edition, pioneering data scientist and AI entrepreneur Sinan Ozdemir clears away those obstacles and provides a guide to working with, integrating, and deploying LLMs to solve practical problems. Ozdemir brings together all you need to get started, even if you have no direct experience with LLMs: step-by-step instructions, best practices, real-world case studies, and hands-on exercises. Along the way, he shares insights into LLMs inner workings to help you optimize model choice, data formats, prompting, fine-tuning, performance, and much more. The resources on the companion website include sample datasets and up-to-date code for working with open- and closed-source LLMs such as those from OpenAI (GPT-4 and GPT-3.5), Google (BERT, T5, and Gemini), X (Grok), Anthropic (the Claude family), Cohere (the Command family), and Meta (BART and the LLaMA family). Learn key concepts: pre-training, transfer learning, fine-tuning, attention, embeddings, tokenization, and more Use APIs and Python to fine-tune and customize LLMs for your requirements Build a complete neural/semantic information retrieval system and attach to conversational LLMs for building retrieval-augmented generation (RAG) chatbots and AI Agents Master advanced prompt engineering techniques like output structuring, chain-of-thought prompting, and semantic few-shot prompting Customize LLM embeddings to build a complete recommendation engine from scratch with user data that outperforms out-of-the-box embeddings from OpenAI Construct and fine-tune multimodal Transformer architectures from scratch using open-source LLMs and large visual datasets Align LLMs using Reinforcement Learning from Human and AI Feedback (RLHF/RLAIF) to build conversational agents from open models like Llama 3 and FLAN-T5 Deploy prompts and custom fine-tuned LLMs to the cloud with scalability and evaluation pipelines in mind Diagnose and optimize LLMs for speed, memory, and performance with quantization, probing, benchmarking, and evaluation frameworks A refreshing and inspiring resource. Jam-packed with practical guidance and clear explanations that leave you smarter about this incredible new field. --Pete Huang, author of The Neuron Register your book for convenient access to downloads, updates, and/or corrections as they become available. See inside book for details.

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Introduction to Econometrics, Global Edition - Mark Watson, James Stock

Learn more about modern Econometrics with this comprehensive introduction to the field, featuring engaging applications and bringing contemporary theories to life. Introduction to Econometrics, 4th Edition, Global Edition by Stock and Watson is the ultimate introductory guide that connects modern theory with motivating, engaging applications. The text ensures you get a solid grasp of this challenging subject s theoretical background, building on the philosophy that applications should drive the theory, not the other way around. The latest edition maintains the focus on currency, focusing on empirical analysis and incorporating real-world questions and data by using results directly relevant to the applications. The text contextualises the study of Econometrics with a comprehensive introduction and review of economics, data, and statistics before proceeding to an extensive regression analysis studying the different variables and regression parameters. With a large data set increasingly used in Economics and related fields, a new chapter dedicated to Big Data will help you learn more about this growing and exciting area. Sharing a variety of resources and tools to help your understanding and critical thinking of the topics introduced, such as General Interest boxes, or end-of-chapter, and empirical exercises and summaries, this industry-leading text will help you acquire a sophisticated knowledge of this fascinating subject. Reach every student by pairing this text with Pearson MyLab® Economics MyLab is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab® personalises the learning experience and improves results for each student. If you would like to purchase both the physical text and MyLab Economics search for: 9781292264561 Introduction to Econometrics, 4th Edition, Global Edition with MyLab Economics Package consists of: 9781292264455 Introduction to Econometrics, 4th Edition, Global Edition 9781292264516 Introduction to Econometrics, 4th Edition, Global Edition MyLab Economics 9780136879787 Introduction to Econometrics, 4th Edition, Global Edition Pearson eText Pearson MyLab® Economics is not included. Students, if Pearson MyLab Economics is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. Pearson MyLab® Economics should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.

Objev podobné jako Introduction to Econometrics, Global Edition - Mark Watson, James Stock

Pearson REVISE Edexcel GCSE French Revision Guide Second Edition: For 2025 assessments and exams - incl. free online edition - Stuart Glover

Study independently. Retain key knowledge. Practise for exams. Welcome to the revision series for Pearson Edexcel GCSE (9â “1) from Pearson, written in collaboration with subject experts, examiners, teachers and learners. Weâ ™ve combined the latest online revision and exam support tools with our tried and tested Revision Guides to provide the best revision all in one place. Study independently using straightforward, focused materials that make the most of your revision time. Retain key knowledge easily with the one-topic-per-page layout breaking down complicated concepts into memorable, bite-sized chunks, helping you to avoid information overload. Practise recall with the online flashcard creator â “ linked to topics in the online Revision Guide. Personalise your revision journey with an online planner and progress tracker to identify the topics you need to focus on. Practise for exams and build confidence with loads of exam-style questions, worked examples and examiner hints and tips. Support your wellbeing with manageable, structured revision and prompts for regular breaks in your online revision planner, with positive affirmations along the way. Get exam fit with our online revision kit! Use the code in this book to access the online revision toolkit including an online Revision Guide, linked to a revision planner, progress tracker, and flashcard creator. Tried and trusted by 1000â ™s of schools and students. With Pearson Revise, youâ ™ll stay on track with our regularly updated revision materials and new online tools, developed in collaboration with subject and exam experts to perfectly match your exam specifications.

Objev podobné jako Pearson REVISE Edexcel GCSE French Revision Guide Second Edition: For 2025 assessments and exams - incl. free online edition - Stuart Glover

Introduction to Algorithms, fourth edition - Thomas H. Cormen, Charles E. Leiserson

A comprehensive update of the leading algorithms text, with new material on matchings in bipartite graphs, online algorithms, machine learning, and other topics.Some books on algorithms are rigorous but incomplete; others cover masses of material but lack rigor. Introduction to Algorithms uniquely combines rigor and comprehensiveness. It covers a broad range of algorithms in depth, yet makes their design and analysis accessible to all levels of readers, with self-contained chapters and algorithms in pseudocode. Since the publication of the first edition, Introduction to Algorithms has become the leading algorithms text in universities worldwide as well as the standard reference for professionals. This fourth edition has been updated throughout.New for the fourth edition New chapters on matchings in bipartite graphs, online algorithms, and machine learningNew material on topics including solving recurrence equations, hash tables, potential functions, and suffix arrays140 new exercises and 22 new problemsReader feedback–informed improvements to old problemsClearer, more personal, and gender-neutral writing styleColor added to improve visual presentationNotes, bibliography, and index updated to reflect developments in the fieldWebsite with new supplementary materialWarning: Avoid counterfeit copies of Introduction to Algorithms by buying only from reputable retailers. Counterfeit and pirated copies are incomplete and contain errors.

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Introduction to Operations and Supply Chain Management, Global Edition - Cecil Bozarth, Robert Handfield

For operations and supply chain management (SCM) courses. An integrated approach to operations and supply chain management Introduction to Operations and Supply Chain Management is a unified, comprehensive introduction to both operations and supply chain management. The text remains engaging and brief while integrating all of the major concepts of both subjects in one cohesive source. The 5th Edition contains updated content and thorough coverage of analytical tools and techniques that students will apply in their careers. It explores these topics in an interesting and relatable manner, providing students with real-world examples and easy-to-understand material.

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Dragon Rampant: Second Edition - Daniel Mersey

A revised and updated edition of the popular Dragon Rampant ruleset.Whether you re a nameless Dark Lord looking to conquer the known world, a Champion of Light holding out against the forces of evil or a Northern barbarian facing claimants to a stolen throne, Dragon Rampant: Second Edition allows you to bring those battles to the tabletop in this easy-to-learn but tactically rewarding fantasy wargame. Dragon Rampant: Second Edition is a new, updated edition of the hit Osprey Wargames series title whose miniature-agnostic, large-scale skirmish rules brought the great battles of fantasy fiction to the tabletop. Featuring revised core rules, substantial additions to the magic and unit upgrade sections, as well as extensive sample army lists and a range of scenarios, Dragon Rampant: Second Edition allows players to command unruly orc warbands, raise armies of the undead, campaign across an antediluvian world as the warchief of a barbarian tribe, or exploit the power of mighty creatures and extraordinary sorcery.

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Introduction to Robotics, Global Edition - John Craig

For senior-year undergraduate and first-year graduate courses in robotics. An intuitive introduction to robotic theory and application Since its original publication in 1986, Craigâ ™s Introduction to Robotics: Mechanics and Control has been the leading textbook for teaching robotics at the university level. Blending traditional mechanical engineering material with computer science and control theoretical concepts, the text covers a range of topics, including rigid-body transformations, forward and inverse positional kinematics, velocities and Jacobians of linkages, dynamics, linear and non-linear control, force control methodologies, mechanical design aspects, and robotic programming. The 4th Edition features a balance of application and theory, introducing the science and engineering of mechanical manipulation--establishing and building on foundational understanding of mechanics, control theory, and computer science. With an emphasis on computational aspects of problems, the text aims to present material in a simple, intuitive way.

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Bringing Words to Life, Second Edition - Isabel L. Beck, Margaret G. McKeown, Linda Kucan

Hundreds of thousands of teachers have used this highly practical guide to help K 12 students enlarge their vocabulary and get involved in noticing, understanding, and using new words. Grounded in research, the book explains how to select words for instruction, introduce their meanings, and create engaging learning activities that promote both word knowledge and reading comprehension. The authors are trusted experts who draw on extensive experience in diverse classrooms and schools. Sample lessons and vignettes, children s literature suggestions, Your Turn learning activities, and a Study Guide for teachers enhance the book s utility as a classroom resource, professional development tool, or course text. The Study Guide can also be downloaded and printed for ease of use (www.guilford.com/beck-studyguide). New to This Edition *Reflects over a decade of advances in research-based vocabulary instruction. *Chapters on vocabulary and writing; assessment; and differentiating instruction for struggling readers and English language learners, including coverage of response to intervention (RTI). *Expanded discussions of content-area vocabulary and multiple-meaning words. *Many additional examples showing what robust instruction looks like in action. *Appendix with a useful menu of instructional activities. See also the authors Creating Robust Vocabulary: Frequently Asked Questions and Extended Examples, which includes specific instructional sequences for different grade ranges, as well as Making Sense of Phonics, Second Edition: The Hows and Whys, by Isabel L. Beck and Mark E. Beck, an invaluable resource for K 3.

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Russia under Tsarism and Communism 1881-1953 Second Edition - Chris Corin, Terry Fiehn

Depend on SHP s comprehensive and best-selling core texts to enrich your understanding of A Level History.SHP Advanced History Core Texts are the Schools History Project s acclaimed books for A level History. They offer:- clear and penetrating narrative - comprehensively explaining the content required for examination success- thought provoking and relevant activities that explore the content and help students think analytically about the subject- thorough exam preparation through carefully designed tasks that address the distinctive requirements of A Level history including guidance in essay writing and source-based investigations.- a wide range of revision strategies including structured content summariesAdditional features include: - A focus route pathway for independent learners- Learning Trouble Spots - which address common misunderstandings- diagrammatic summaries of key areas of content and historical issues - accessible summaries of recent historical debates.- active learning approaches, including decision-making exercisesRussia under Tsarism and Communism 1881-1953 this title is a comprehensive core text on Russian history from 1881 to the death of Stalin. It is a second edition of the bestselling Communist Russia under Lenin and Stalin. This second edition is extended to cover the Tsarist pre-revolutionary period. Major themes include - the nature of Tsarist rule in Russia and the causes and consequences of the 1905 revolution; - the causes and consequences of the Russian Revolution in 1917;- the nature, the achievements and failures of Lenin s and Stalin s Communist regimes; - the ongoing historiographical debate about this period and the current reinterpretations of it. Other improvements for this second edition include more streamlined coverage of Stalin s foreign policy.

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Access to History for the IB Diploma: The Cold War and the Americas 1945-1981 Second Edition - Vivienne Sanders

A new edition for HL Option 2, History of the Americas, Topic 16: The Cold War and the Americas (1945-1981)The renowned IB Diploma History series, combining compelling narratives with academic rigor.An authoritative and engaging narrative, with the widest variety of sources at this level, helping students to develop their knowledge and analytical skills. This second edition provides:- Reliable, clear and in-depth narrative from topic experts - Analysis of the historiography surrounding key debates- Dedicated exam practice with model answers and practice questions- TOK support and Historical Investigation questions to help with all aspects of the Diploma

Objev podobné jako Access to History for the IB Diploma: The Cold War and the Americas 1945-1981 Second Edition - Vivienne Sanders

Go in Practice, Second Edition - Nathan Kozyra

Practical techniques for building concurrent, cloud-native, and high performance Go applicationsâ ”all accelerated with productivity-boosting AI tools. Go in Practice, Second Edition is full of tips, tricks, best practices, and expert insights into how to get things done with Go. It builds on your existing knowledge of the Go language, introducing specific strategies you can use to maximize your productivity in day-to-day dev work. In Go in Practice, Second Edition, you ll learn: Concurrency with goroutines and channels Web servers and microservices with event streams and websockets Logging, caching, and data access from environment variables and files Cloud-native Go applications AI tools to accelerate your development workflow Go in Practice, Second Edition has been extensively revised by author Nathan Kozyra to cover the latest version of Go, along with new dev techniques, including productivity-boosting AI tools. It follows an instantly-familiar cookbook-style Problem/Solution/Discussion format, building on what you already know about Go with advanced or little-known techniques for concurrency, logging and caching, microservices, testing, deployment, and more. About the technology: You ve mastered the basics of Goâ ”now what? To build production-quality Go applications, you ll need to handle concurrency, networking, file access, native communication protocols like gRPC and TCP/REST, and a host of other practical issues. Following a friendly cookbook format, this book gives you instantly-useful solutions to the problems you ll see on the job.

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Access to History for the IB Diploma: Authoritarian states Second Edition - Lynch Michael

The renowned IB Diploma History series, combining compelling narratives with academic rigor.A new edition for World History Topic 10: Authoritarian states (20th Century)An authoritative and engaging narrative, with the widest variety of sources at this level, helping students to develop their knowledge and analytical skills. This second edition of Access to History for the IB Diploma: Origins and development of authoritarian and single-party states provides:- Reliable, clear and in-depth content from topic experts - Analysis of the historiography surrounding key debates- Dedicated exam practice with model answers and practice questions- TOK support and Historical Investigation questions to help with all aspects of the Diploma

Objev podobné jako Access to History for the IB Diploma: Authoritarian states Second Edition - Lynch Michael

Access to History for the IB Diploma: Civil Rights and social movements in the Americas post-1945 Second Edition - Vivienne Sanders

A new edition for HL Option 2, History of the Americas, Topic 17: Civil rights and social movements in the Americas post-1945The renowned IB Diploma History series, combining compelling narratives with academic rigor.An authoritative and engaging narrative, with the widest variety of sources at this level, helping students to develop their knowledge and analytical skills. This second edition provides:- Reliable, clear and in-depth narrative from topic experts - Analysis of the historiography surrounding key debates- Dedicated exam practice with model answers and practice questions- TOK support and Historical Investigation questions to help with all aspects of the Diploma

Objev podobné jako Access to History for the IB Diploma: Civil Rights and social movements in the Americas post-1945 Second Edition - Vivienne Sanders

Access to History for the IB Diploma: Causes and effects of 20th-century wars Second Edition - Sarah Webb, Kenneth A Dailey

A new edition for Paper 2, World History Topic 11: Causes and effects of 20th century warsThe renowned IB Diploma History series, combining compelling narratives with academic rigor.An authoritative and engaging narrative, with the widest variety of sources at this level, helping students to develop their knowledge and analytical skills. This second edition of Access to History for the IB Diploma: Causes, practices and effects of wars provides: - Reliable, clear and in-depth narrative from topic experts - Analysis of the historiography surrounding key debates - Dedicated exam practice with model answers and practice questions - TOK support and Historical Investigation questions to help with all aspects of the Diploma

Objev podobné jako Access to History for the IB Diploma: Causes and effects of 20th-century wars Second Edition - Sarah Webb, Kenneth A Dailey

Identity Theft, Second Edition - Debra E. Meyerson, Steve Zuckerman

Identity Theft, Second Edition is an award-winning book that follows Stanford professor Debra Meyerson’s journey to recover from a severe stroke that initially left her physically incapacitated and unable to speak. In addition to providing realistic expectations for the hard work needed to regain everyday capabilities, Meyerson and Zuckerman focus on the less frequently documented emotional journey as she and her family rebuild identity in recovery. Virtually every stroke survivor is haunted by questions like “Who am I now?” and “How do I rebuild a meaningful and rewarding life?” after losing so much of what they had before—capabilities, careers and jobs, relationships, and more. This is a book full of hope for survivors—from stroke or other life-changing injuries or illnesses—as well as their care partners, families, and communities. The first edition of Identity Theft centers on Debra’s experience: her stroke, her extraordinary efforts to recover, and her journey to redefine herself. But she also draws on her skills as a social scientist, sharing stories from several dozen fellow survivors, family members, friends, colleagues, therapists, and doctors she has met and interviewed. By sharing this diversity of experiences, Debra highlights how every stroke is different and every recovery is different. She provides a valuable look at the broad possibilities for successfully navigating the challenging physical recovery—and the equally difficult and frequently unspoken emotional journey toward rebuilding one’s identity and a rewarding life after a trauma like stroke. This second edition is written by Debra and her husband, Steve Zuckerman. As they have shared in countless talks, “Just as the original book was headed to the printers, we decided that ‘the finish line had become a new starting line.’” They co-founded the nonprofit Stroke Onward, where they have been working side by side to build an organization that can catalyze change in the healthcare system to better integrate the emotional journey of rebuilding identity into a lifelong recovery process. This edition draws on five more years of experience as a post-stroke couple and what they’ve learned from thousands more survivors, family members, and healthcare professionals. They’ve added new insights about the long-term recovery process and how we can change the stroke system of care to better support all survivors and their families. Their 4,500-mile bike ride called Stroke Across America in 2021 helped raise awareness for Stroke Onward and stroke suvivorship care.

Objev podobné jako Identity Theft, Second Edition - Debra E. Meyerson, Steve Zuckerman

The Post-Traumatic Stress Disorder Sourcebook, Revised and Expanded Second Edition: A Guide to Healing, Recovery, and Growth - Glenn Schiraldi

How millions of PTSD suffers learned to live without fear, pain, depression, and self-doubtThe Post-Traumatic Stress Disorder Sourcebook, Revised and Expanded Second Edition introduces survivors, loved ones, and helpers to the remarkable range of treatment alternatives and self-management techniques available today to break through the pain and realize recovery and growth.This updated edition incorporates all-new diagnostics from the DSM-5 and covers the latest treatment techniques and research findings surrounding the optimization of brain health and function, sleep disturbance, new USDA dietary guidelines and the importance of antioxidants, early childhood trauma, treating PTSD and alcoholism, the relationship between PTSD and brain injury, suicide and PTSD, somatic complaints associated with PTSD, and more.

Objev podobné jako The Post-Traumatic Stress Disorder Sourcebook, Revised and Expanded Second Edition: A Guide to Healing, Recovery, and Growth - Glenn Schiraldi

Learn AI-Assisted Python Programming, Second Edition - Daniel Zingaro, Leo Porter

See how an AI assistant can bring your ideas to life immediately! Once, to be a programmer you had to write every line of code yourself. Now tools like GitHub Copilot can instantly generate working programs based on your description in plain English. An instant bestseller, Learn AI-Assisted Python Programming has taught thousands of aspiring programmers how to write Python the easy wayâ ”with the help of AI. It s perfect for beginners, or anyone who s struggled with the steep learning curve of traditional programming. In Learn AI-Assisted Python Programming, Second Edition you ll learn how to: Write fun and useful Python applicationsâ ”no programming experience required! Use the GitHub Copilot AI coding assistant to create Python programs Write prompts that tell Copilot exactly what to do Read Python code and understand what it does Test your programs to make sure they work the way you want them to Fix code with prompt engineering or human tweaks Apply Python creatively to help out on the job AI moves fast, and so the new edition of Learn AI-Assisted Python Programming, Second Edition is fully updated to take advantage of the latest models and AI coding tools. Written by two esteemed computer science university professors, it teaches you everything you need to start programming Python in an AI-first world. You ll learn skills you can use to create working apps for data analysis, automating tedious tasks, and even video games. Plus, in this new edition, you ll find groundbreaking techniques for breaking down big software projects into smaller tasks AI can easily achieve. About the technology: The way people write computer programs has changed forever. Using GitHub Copilot, you describe in plain English what you want your program to do, and the AI generates it instantly.

Objev podobné jako Learn AI-Assisted Python Programming, Second Edition - Daniel Zingaro, Leo Porter

The Growth Mindset Coach, Second Edition - Annie Brock, Heather Hundley

The teacher-favorite The Growth Mindset Coach returns in a fully updated second edition, featuring fresh strategies, research, and resources to help unleash students potential through innovative lessons, empowering messages, and cutting-edge teaching techniques. This new edition expands its focus to address the evolving needs of today s diverse classrooms, while incorporating the latest research and trends in education. The Growth Mindset Coach, Second Edition provides the tools and advice needed foster a growth mindset classroom, including: A refreshed month-by-month program with adaptable lessons for middle and high school students; Updated research-based activities from the latest studies; New hands-on lesson plans incorporating social-emotional learning (SEL) concepts; Fresh real-life educator stories reflecting today s classroom realities; Constructive feedback techniques grounded in the latest psychological research; Updated sample parent letters and communication techniques; New content on AI as a teaching tool and how to embrace new classroom technology. Studies show that growth mindsets result in higher test scores, improved grades, and more engaged students. When your students understand that their intelligence is not limited, they succeed like never before. With the tools in this book, you can motivate your students to believe in themselves and achieve anything.

Objev podobné jako The Growth Mindset Coach, Second Edition - Annie Brock, Heather Hundley

How to Pass Higher Business Management, Second Edition - Craig McLeod

Exam Board: SQA Level: Higher Subject: Business Management First Teaching: August 2018 First Exam: May 2019Get your best grade with comprehensive course notes and advice from Scotland s top experts, fully updated for the latest changes to SQA Higher assessment. How to Pass Higher Business Management Second Edition contains all the advice and support you need to revise successfully for your Higher exam. It combines an overview of the course syllabus with advice from a top expert on how to improve exam performance, so you have the best chance of success.- Revise confidently with up-to-date guidance tailored to the latest SQA assessment changes - Refresh your knowledge with comprehensive, tailored subject notes- Prepare for the exam with top tips and hints on revision techniques- Get your best grade with advice on how to gain those vital extra marks

Objev podobné jako How to Pass Higher Business Management, Second Edition - Craig McLeod

Parola per Parola Second Edition - Tony Giovanazzi

Help your students impress examiners with authentic and sophisticated phrases.This second edition of the bestselling A Level Italian vocabulary reference book provides idiomatic phrases drawn from real sources such as newspapers, magazines and websites to ensure the most accurate and authentic language.- Covers key vocabulary in thematic sections and with distinctions between levels of difficulty from AS to A2- Easy for students to reference and search ahead of exams with topics matched to latest exam specifications- Ensure students know the latest phrases and idioms with new entries for the latest development in communications and technology- Increase students repertoire with lists of synonyms- Have the latest information at their fingertips with updated lists of current web addressesVocabulary available online at Vocab Express, an interactive learning application.Visit www.vocabexpress.co.uk/hodder for more information.

Objev podobné jako Parola per Parola Second Edition - Tony Giovanazzi

Lion Rampant: Second Edition - Daniel Mersey

WINNER OF THE 2023 ORIGINS AWARDS FOR BEST MINIATURES GAME.An expanded edition of the Origins Award-nominated Lion Rampant, featuring new rules, scenarios, and sample armies.Take to the battlefield as Richard the Lionheart, Joan of Arc or William Wallace â “ or forge your own legend â “ with Lion Rampant: Second Edition. From the Dark Ages to the Hundred Yearsâ ™ War, raids, skirmishes, and clashes between small retinues were a crucial part of warfare, and these dramatic small-scale battles are at the heart of this easy-to-learn but tactically rewarding wargame. Lion Rampant: Second Edition is a new, updated version of the hit Osprey Wargames series title, and retains the core gameplay while also incorporating a wealth of new rules and updates from several yearsâ ™ worth of player feedback and development. Whether they are looking to recreate historical encounters or tell their own stories, the varied scenarios, unit types, and sample retinue lists found in this volume provide everything players need to face each other in quick, exciting, and, above all, fun tabletop battles.

Objev podobné jako Lion Rampant: Second Edition - Daniel Mersey

How to Pass Higher Human Biology, Second Edition - Billy Dickson, Graham Moffat

Exam Board: SQA Level: Higher Subject: Human Biology First Teaching: August 2018 First Exam: May 2019Get your best grade with comprehensive course notes and advice from Scotland s top experts, fully updated for the latest changes to SQA Higher assessment. How to Pass Higher Biology Second Edition contains all the advice and support you need to revise successfully for your Higher exam. It combines an overview of the course syllabus with advice from top experts on how to improve exam performance, so you have the best chance of success.- Revise confidently with up-to-date guidance tailored to the latest SQA assessment changes - Refresh your knowledge with comprehensive, tailored subject notes- Prepare for the exam with top tips and hints on revision techniques- Get your best grade with advice on how to gain those vital extra marks

Objev podobné jako How to Pass Higher Human Biology, Second Edition - Billy Dickson, Graham Moffat

Introduction to Computation and Programming Using Python, third edition - John V. Guttag

The new edition of an introduction to the art of computational problem solving using Python.This book introduces students with little or no prior programming experience to the art of computational problem solving using Python and various Python libraries, including numpy, matplotlib, random, pandas, and sklearn. It provides students with skills that will enable them to make productive use of computational techniques, including some of the tools and techniques of data science for using computation to model and interpret data as well as substantial material on machine learning. All of the code in the book and an errata sheet are available on the book’s web page on the MIT Press website.

Objev podobné jako Introduction to Computation and Programming Using Python, third edition - John V. Guttag

Introduction to Biotechnology, Global Edition - Michael Palladino, William Thieman

For courses in biotechnology. Introduction to Biotechnology brings the latest information students need to understand the science and business of biotechnology. The popular text emphasizes the future of biotechnology and the biotechnology studentâ ™s role in that future with balanced coverage of basic cell and molecular biology, fundamental techniques, historical accounts, new advances, and hands-on applications. The 4th Edition features content updates in every chapter that reflect the most relevant, up-to-date changes in technology, applications, ethical issues, and regulations. Additionally, every chapter now includes an analytic Case Study that highlights current research and asks students to use what theyâ ™ve learned about key chapter concepts to answer questions. New Career Profiles, written by biotech professionals and available on the Companion Website along with additional career resources, highlight potential jobs in the biotech industry. The chapter on biotechnology regulations has been revised to include regulations involving international bodies.

Objev podobné jako Introduction to Biotechnology, Global Edition - Michael Palladino, William Thieman

CSS in Depth, Second Edition - Keith Grant

To create web designs that delight, entertain, and impress your users, you need to know CSS in depth! Getting goodâ ”really goodâ ”at CSS means learning everything that CSS is capable of. This totally revised new edition of CSS in Depth expands your CSS skills with the patterns, layouts, and methods you need to deliver truly beautiful front ends. In CSS in Depth, Second Edition you will learn how to: Create a web page with layout methods Develop essential website components, like dropdown menus and dialog boxes Make your website fully responsive across devices Organize your CSS for easy future maintenance Implement designer mockups with attention to detail Use animations to guide user focus Avoid common CSS pitfalls The more you know about CSS, the more confident you ll be at tackling any tricky website design! CSS in Depth has given thousands of web developers the tools and the inspiration to make sites that really pop. This second edition is packed with the latest best practices, new CSS language features, and essential advice on how to organize and maintain your CSS codebase. About the technology To deliver truly beautiful frontends, you need to know CSS inside and out. And as CSS grows and matures, even experienced CSS developers will find a whole new set of skills to catch up on! This guide will help you discover everything that CSS is capable ofâ ”from the must-knows and brand-new features to the hidden insights you won t find anywhere else!

Objev podobné jako CSS in Depth, Second Edition - Keith Grant

Sacred Decay: The Art of Lauren Marx (Second Edition) - Lauren Marx

Fungus blooms and dies, bones weather, and moths form halos around dismembered animals in this darkly exquisite collection from acclaimed artist Lauren Marx, now celebrated in a second edition! With an impressive eye for detail, Marx brings her uncanny subjects to life - or death - with awe-inspiring texture and intensity. Birds, beasts, fish, plants, and more unfurl radiantly on the page in their cycle of birth and destruction. This second edition of the celebrated collection features new cover art, an expanded sketchbook section, and an all-new introduction from the artist herself.

Objev podobné jako Sacred Decay: The Art of Lauren Marx (Second Edition) - Lauren Marx

The Granny Square Book, Second Edition - Margaret Hubert

This updated second edition of The Granny Square Book offers crocheters at all skill levels even more to love about granny squares—featuring 25 brand new squares, and 25 all-new projects. Since it was first published in 2011, The Granny Square Book has instructed and inspired more than 70,000 crocheters to make and create beautiful, stylish projects with these classic motifs. Now designer and author Margaret Hubert has updated her best-selling and beloved book to include 25 additional crochet squares (for a total of 100!) and 25 all-new projects to make, wear, and give. Margaret shows the evolution of this portable and convenient technique of crocheting square by square as well as its amazing versatility and variety—how it can be used to make almost anything and interpreted in countless ways with different yarns. Among the designs are:Accessories (headbands, bags, and jewelry)Garments (vests, jackets, and tops)Decorative items and gifts (afghans, pillows, and a sweater set for baby)Fire up your crochet hooks! The Granny Square Book, Second Edition offers unlimited possibilities for creating with this timeless technique.

Objev podobné jako The Granny Square Book, Second Edition - Margaret Hubert

Spark in Action, Second Edition - Jean-Georges Perrin

The Spark distributed data processing platform provides an easy-to-implement tool for ingesting, streaming, and processing data from any source. In Spark in Action, Second Edition, you⠙ll learn to take advantage of Spark⠙s core features and incredible processing speed, with applications including real-time computation, delayed evaluation, and machine learning. Unlike many Spark books written for data scientists, Spark in Action, Second Edition is designed for data engineers and software engineers who want to master data processing using Spark without having to learn a complex new ecosystem of languages and tools. You⠙ll instead learn to apply your existing Java and SQL skills to take on practical, real-world challenges. Key Features · Lots of examples based in the Spark Java APIs using real-life dataset and scenarios · Examples based on Spark v2.3 Ingestion through files, databases, and streaming · Building custom ingestion process · Querying distributed datasets with Spark SQL For beginning to intermediate developers and data engineers comfortable programming in Java. No experience with functional programming, Scala, Spark, Hadoop, or big data is required. About the technology Spark is a powerful general-purpose analytics engine that can handle massive amounts of data distributed across clusters with thousands of servers. Optimized to run in memory, this impressive framework can process data up to 100x faster than most Hadoop-based systems. Author BioAn experienced consultant and entrepreneur passionate about all things data, Jean-Georges Perrin was the first IBM Champion in France, an honor he⠙s now held for ten consecutive years. Jean-Georges has managed many teams of software and data engineers.

Objev podobné jako Spark in Action, Second Edition - Jean-Georges Perrin

Evangelical Theology, Second Edition - Michael F. Bird

Gospel-Centered Theology for TodayEvangelical Theology, Second Edition helps today s readers understand and practice the doctrines of the Christian faith by presenting a gospel-centered theology that is accessible, rigorous, and balanced. According author Michael Bird the gospel is the fulcrum of Christian doctrine; the gospel is where God meets us and where we introduce the world to God. And as such, an authentically evangelical theology is the working out of the gospel in the various doctrines of Christian theology.The text helps readers learn the essentials of Christian theology through several key features, including:A What to Take Home section at end of every part that gives readers a run-down on all the important things they need to know.Tables, sidebars, and questions for discussion to help reinforce key ideas and conceptsA Comic Belief section, since reading theology can often be dry and cerebral, so that readers enjoy their learning experience through some theological humor added for good measure.Now in its second edition, Evangelical Theology has proven itself in classrooms around the world as a resource that helps readers not only understand the vital doctrines of Christian theology but one that shows them how the gospel should shape how they think, pray, preach, teach, and minister in the world.

Objev podobné jako Evangelical Theology, Second Edition - Michael F. Bird

Loving Someone with Bipolar Disorder, Second Edition - John D Preston, Julie A. Fast

This fully revised and updated second edition of the bestselling Loving Someone with Bipolar Disorder discusses all aspects of readers relationships with bipolar partners: work, money, sex, medications and their side effects, therapeutic treatments, and more. Also called manic depressive disorder, bipolar disorder can cause extreme mood swings, and people who suffer from this disorder can alternate between manic and depressed behavior without much warning. Loving Someone with Bipolar Disorder, Second Edition, builds on the practical advice offered in the original book by offering critical new information on the medications that are sometimes prescribed to manage bipolar disorder symptoms. Readers will learn how their partners may be affected by medication and what side effects they can expect. Because readers serve an important role in managing and monitoring their partner s medication, this information is essential to supporting the treatment of people with bipolar disorder. Readers discover how to better communicate with their partners, manage their own emotional responses to partners mood swings, and deal with problems relating to work, money, and sex. Although this guide is written for the romantic partner of an individual with bipolar disorder, thousands of friends and family members of people with bipolar disorder have also found its realistic and practical advice endlessly useful.

Objev podobné jako Loving Someone with Bipolar Disorder, Second Edition - John D Preston, Julie A. Fast

Reclaiming Artistic Research: Expanded Second Edition

What does art know? This expanded second edition of Reclaiming Artistic Research explores artistic research in dialogue with 24 artists worldwide, reclaiming it from academic associations of the term. Embracing artistsâ ™ dynamic engagement with other fields, it foregrounds the material, spatial, embodied, organizational, choreographic, and technological ways of knowing and unknowing specific to contemporary artistic inquiry. The second edition features a new text by the author and four new artist dialogues to reflect on the changing stakes of artistic research in the wake of the global pandemic, a widespread reckoning with social justice, the growing role of artificial intelligence, and the urgent reality of climate change.

Objev podobné jako Reclaiming Artistic Research: Expanded Second Edition

A Concise Introduction to Mixed Methods Research - International Student Edition - John W. Creswell

For students and researchers new to mixed methods, A Concise Introduction to Mixed Methods Research 2e by renowned author John W. Creswell provides a brief and practical introduction to mixed methods. Many graduate students and researchers in the social, behavioral and health sciences may not have the time or resources to read long treatises or stacks of journal articles on mixed methods research. This text quickly describes the basics of setting up and conducting a study using this methodology. Chapters are short and follow the process of research, from ensuring skills for conducting research, acknowledging the steps in planning a study, designing studies with increasing complexity, planning sampling strategies and integration, and writing up the results of your study. Get started in mixed methods quickly with this brief primer.

Objev podobné jako A Concise Introduction to Mixed Methods Research - International Student Edition - John W. Creswell

TeeJay Maths CfE Second Level Book 2A Second Edition - Thomas Strang, James Cairns, James Geddes

Trust TeeJay s proven approach, which successfully develops mathematical skills and adds fun to learning.Completely updated in line with the latest CfE requirements, this new edition Second Level Maths textbook provides hundreds of practice questions, with progression and consolidation - the core TeeJay philosophy - underpinning every exercise and chapter.- Confidently deliver a comprehensive and consistent curriculum, with one book available for each year of Second Level and content matched to the CfE benchmarks- Brush up on past teaching with the exercises in Chapter 0, which revise key skills from First Level- Engage students with varied exercises and opportunities for play-based learning- Help students of all abilities progress at their own pace with tasks for differentiation flagged throughout- Continuously build and consolidate knowledge and monitor progression with end-of-chapter Review Revisit, Revise exercises- Answers for the exercises are provided in the book

Objev podobné jako TeeJay Maths CfE Second Level Book 2A Second Edition - Thomas Strang, James Cairns, James Geddes

TeeJay Maths CfE Second Level Book 2C Second Edition - Thomas Strang, James Cairns, James Geddes

Trust TeeJay s proven approach, which successfully develops mathematical skills and adds fun to learning.Completely updated in line with the latest CfE requirements, this new edition Second Level Maths textbook provides hundreds of practice questions, with progression and consolidation - the core TeeJay philosophy - underpinning every exercise and chapter.- Confidently deliver a comprehensive and consistent curriculum, with one book available for each year of Second Level and content matched to the CfE benchmarks- Brush up on past teaching with the exercises in Chapter 0, which revise key skills from Book 2B- Engage students with varied exercises and opportunities for play-based learning- Help students of all abilities progress at their own pace with tasks for differentiation flagged throughout- Continuously build and consolidate knowledge and monitor progression with end-of-chapter Review Revisit, Revise exercises- Answers for the exercises are provided in the book

Objev podobné jako TeeJay Maths CfE Second Level Book 2C Second Edition - Thomas Strang, James Cairns, James Geddes

Practice Makes Perfect: Complete Japanese Grammar, Premium Second Edition - Sato Eriko

Publisher s Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.The most hands-on, practical workbook for learning to read, write and speak Japanese flawlesslyPractice, practice, practiceâ ”and improve your ability to read, write and speak Japanese as itâ ™s really used. Practice Makes Perfect: Complete Japanese Grammar, Premium Second Edition has everything you need to progress from beginning to advanced fluency, from clear explanations and practical examples to all the practice required for language mastery.This updated, new edition boasts audio support online and via mobile app, ensuring youâ ™ll speak the language as well as you write and speak it. The answers to more than 100 exercises in the book have been recorded and are available via the McGraw-Hill Language Lab app, and you can also (depending on your mobile deviceâ ™s capabilities) record your own answers to compare with native speakers. â ¢ 200 exercises in 15 units covering all aspects of Japanese grammar, with explanations that include useful/helpful comparisons with English grammarâ ”including hiragana, katakana, and kanji script â ¢ Author has a proven teaching record, with extensive experience as an educator and curriculum developerâ ¢ All example sentences are written in Japanese script, with Romanization alongside to help pronunciationâ ¢ Exercises for use either in the classroom use or for individual studyâ ¢ New to this edition: recordings of answers to many exercises throughout book

Objev podobné jako Practice Makes Perfect: Complete Japanese Grammar, Premium Second Edition - Sato Eriko

TeeJay Maths CfE Second Level Book 2B Second Edition - Thomas Strang, James Cairns, James Geddes

Trust TeeJay s proven approach, which successfully develops mathematical skills and adds fun to learning.Completely updated in line with the latest CfE requirements, this new edition Second Level Maths textbook provides hundreds of practice questions, with progression and consolidation - the core TeeJay philosophy - underpinning every exercise and chapter.- Confidently deliver a comprehensive and consistent curriculum, with one book available for each year of Second Level and content matched to the CfE benchmarks- Brush up on past teaching with the exercises in Chapter 0, which revise key skills from Book 2A- Engage students with varied exercises and opportunities for play-based learning- Help students of all abilities progress at their own pace with tasks for differentiation flagged throughout- Continuously build and consolidate knowledge and monitor progression with end-of-chapter Review Revisit, Revise exercises- Answers for the exercises are provided in the book

Objev podobné jako TeeJay Maths CfE Second Level Book 2B Second Edition - Thomas Strang, James Cairns, James Geddes

Marketing: An Introduction -- Global Edition - Philip Kotler, Armstrong Gary

For principles of marketing courses. A practical introduction to marketing in the digital age Marketing: An Introduction shows how effective marketing creates and captures customer value, while providing a step-by-step model for customer engagement. By exploring trends shaping modern marketing, the authors deliver the context needed to drive home basic marketing concepts, strategies and practices. The 16th Edition provides up-to-date coverage of digital developments, from AI and social media engagement to ⠜big data⠝ and omnichannel strategy. New brand stories, cases, in-text examples and end-of-chapter exercises illustrate contemporary brand strategies and marketing issues.

Objev podobné jako Marketing: An Introduction -- Global Edition - Philip Kotler, Armstrong Gary