brand risk david abrahams

Brand Risk - David Abrahams

Brand risk is often narrowly defined as risk to reputation. Yet risk and uncertainty are evident in many aspects of brand performance and marketing operations. Considered and responsible risk-taking is central to effective brand management. Risk literacy is the marketer?€?s third necessary competence, alongside strategic insight and financial understanding. In Brand Risk, a practical and accessible book for those who hold responsibilities in marketing or risk management, David Abrahams brings together relevant risk thinking and a range of techniques for the evaluation of brand exposures and opportunities - whether in response to the ambitions of a key business project, new market conditions or shareholder concern. A balanced review of the subject is enriched by reference to topics of current interest and is supported by illustrative examples throughout. Presenting the essentials of brand management and risk management side-by-side, Brand Risk offers graduated and complementary approaches to brand risk assessment, from the intuitive to the data-driven.

Objev podobné jako Brand Risk - David Abrahams

Running the Risk - David Burrett Reid

''Entertaining and illuminating, this is odds-on to recalibrate your reasoning about every threat and opportunity. The only risk would be not to read it'' Quentin Cooper, science journalist and host of BBC Radio 4''s Material World''A must-read for anyone who wants to know about the risks we run in this highly complex world we''re living in'' Vincent Doumeizel, author of The Seaweed Revolution''I have been studying risk for more than sixty years and have seen a lot of books on the subject... Running The Risk is one of the best'' Professor Paul Slovic, founder and president of Decision Research''A genuinely fabulous book... my bet is that this book will be talked about for years to come'' Professor Richard Clegg, chairman of the Institute for the Public Understanding of Risk, National University of SingaporeCrossing the road, sitting next to someone on the subway who might have a virus, or going out at night alone, we are surrounded by hidden risks. Running The Risk delves into the fabric of our daily existence, posing crucial questions about the risks we face, what we need to know about them, and what we can do to engineer a safer, more resilient future.From the roots of ... Unknown localization key: "more"

Objev podobné jako Running the Risk - David Burrett Reid

Brand Leadership - David A. Aaker, Erich Joachimsthaler

Management fads come and go in the blink of an eye, but branding is here to stay. Closely watched by the stock market and obsessed over by the biggest companies, brand identity is the one indisputable source of sustainable competitive advantage, the vital key to customer loyalty. David Aaker is widely recognised as the leading expert in this burgeoning field. Now he prepares managers for the next wave of the brand revolution. With coauthor Erich Joachimsthaler, Aaker takes brand management to the next level - strategic brand leadership. Required reading for every marketing manager is the authors'' conceptualisation of ''brand architecture'' - how multiple brands relate to each other - and their insights into the ever-changing area of Internet branding. Full of impeccable, intelligent guidance, Brand Leadershipis the visionary key to business success in the future.

Objev podobné jako Brand Leadership - David A. Aaker, Erich Joachimsthaler

David Beckham Classic toaletní voda pro muže 100 ml

David Beckham Classic je mužská toaletní voda uvedená na trh v roce 2013. Vůni vytvořil parfumér Aurélio Guichard a kombinuje ovocné tóny gin-limetka s kořeněnými a dřevitými akcenty. Produkt je dodáván v elegantním flakonu odpovídajícím image značky.

  • Charismatická vůně inspirovaná osobností Davida Beckhama
  • Moderní elegantní flakon odpovídající prémiovému image
  • Univerzální ovocně-kořeněná kompozice vhodná pro různé příležitosti
  • Dlouhodobě oblíbená vůně na trhu od roku 2013

Objev podobné jako David Beckham Classic toaletní voda pro muže 100 ml

Creating a Brand Identity: A Guide for Designers - Catharine Slade-Brooking

Tato praktická příručka poskytuje komplexní úvod do procesu tvorby brand identity pro grafické designéry. Obsahuje cvičení a příklady klíčových aktivit včetně analýzy cílové skupiny, tvorby moodboardů, návrhu loga a rebrandingu. Kniha je doplněna case studies z celého světa napříč různými odvětvími.

  • Komplexní průvodce celým procesem tvorby brand identity
  • Praktické cvičení a reálné příklady z různých odvětví
  • Návod od analýzy konkurence po uvedení nové identity
  • Case studies z celosvětového prostředí a různých průmyslů

Objev podobné jako Creating a Brand Identity: A Guide for Designers - Catharine Slade-Brooking

David Beckham Instinct parfémovaná voda pro muže 50 ml

David Beckham Instinct je parfémovaná voda pro muže uvedená na trh v roce 2005. Vůně kombinuje svěží citrusové tóny bergamotu s teplými kořeněnými akcenty kardamomu a zemitým podkladem pačuli. Produkt je dodáván v 50ml elegantním flakonu.

  • Svěží fougère vůně s citrusovými tóny
  • Elegantní flakon s ikonickým designem
  • Dlouhotrvající pocit energie a sebevědomí
  • Vhodná pro každodenní nošení

Objev podobné jako David Beckham Instinct parfémovaná voda pro muže 50 ml

Stypka David: Dýchej - CD (3858425)

Hudební CD s posmrtným albem Davida Stypky z roku 2021. Album obsahuje 11 skladeb včetně písní Dýchej, Farmářům a O lítání. Jedná se o fyzické vydání na kompaktním disku.

  • Posmrtné album z roku 2021 od Davida Stypky
  • Obsahuje 11 skladeb včetně hitů Dýchej a Farmářům
  • Fyzické CD pro sběratele a fanoušky
  • Kvalitní zvukové provedení na CD nosiči

Objev podobné jako Stypka David: Dýchej - CD (3858425)

Konec stárnutí - David Sinclair - audiokniha

Audiokniha představuje revoluční pohled na stárnutí jako na léčitelnou nemoc. Shrnuje nejnovější vědecké poznatky a klinické studie o mechanismech stárnutí. Nabízí praktické strategie, jak proces stárnutí zpomalit a prodloužit si zdravá a vitální léta života.

  • Autorita v oboru – autor je přední světový odborník na dlouhověkost.
  • Aktuální vědecké poznatky – shrnuje nejnovější výzkumy a klinické studie.
  • Praktický přínos – nabízí konkrétní strategie pro zpomalení stárnutí.
  • Poutavé podání – komplexní téma podáno srozumitelně a strhujícím způsobem.

Objev podobné jako Konec stárnutí - David Sinclair - audiokniha

Drinking French - David Lebovitz

Kniha Drinking French od Davida Lebovitze představuje více než 160 receptů na francouzské nápoje včetně kávy, čaje, aperitivů a moderních koktejlů. Obsahuje také recepty na slané svačiny, které se tradičně podávají k pití. Autor doplňuje recepty osobními příběhy a tipy z francouzské pitné kultury.

  • Více než 160 autentických receptů na francouzské nápoje
  • Krásné fotografie z Paříže a Francie
  • Praktické tipy a příběhy o francouzské kultuře pití
  • Recepty na slané svačiny k nápojům

Objev podobné jako Drinking French - David Lebovitz

Build Your Brand Pánská dvoubarevná větrovka - Tmavě olivová / černá | S

Pánská dvoubarevná větrovka od značky Build Your Brand v kombinaci tmavě olivové a černé barvy. Produkt je dostupný ve velikosti S a je okamžitě skladem. Jedná se o praktický svrchní oděv vhodný pro různé příležitosti.

  • Dvoubarevný design v tmavě olivové a černé barvě
  • Lehká a praktická větrovka pro různé příležitosti
  • Okamžitá dostupnost - produkt je skladem
  • Kvalitní zpracování od značky Build Your Brand

Objev podobné jako Build Your Brand Pánská dvoubarevná větrovka - Tmavě olivová / černá | S

Build Your Brand Hebké dámské tepláky Fluffy - Bílá | 3XL

Dámské tepláky Fluffy od značky Build Your Brand v bílé barvě a velikosti 3XL. Produkt je vyroben z hebkého materiálu. Dodací lhůta činí 5 pracovních dnů.

  • Velikost 3XL pro pohodlné nošení
  • Hebký materiál Fluffy pro maximální komfort
  • Univerzální bílá barva snadno kombinovatelná
  • Dostupnost do 5 pracovních dnů

Objev podobné jako Build Your Brand Hebké dámské tepláky Fluffy - Bílá | 3XL

Kšiltovka 47 brand MLB New York Yankees

Kšiltovka 47 brand z kolekce MLB New York Yankees je vyrobena z jednobarevného materiálu. Jedná se o model s klasickým 6-panelovým střihem. Čepice je oficiálním licencovaným produktem.

  • Autentický design od 47 brand
  • Kvalitní jednobarevný materiál
  • Klasický 6-panelový střih
  • Oficiální licencovaný produkt MLB

Objev podobné jako Kšiltovka 47 brand MLB New York Yankees

Brand X Editions

The creative and collaborative history of vanguard printmaking studio and publisher Brand X Brand X, founded in 1979 as a screenprinting laboratory in New York City, fosters creative collaborations in which paper, ink, and a seemingly endless variety of ideas coalesce through the cooperative alchemy of artists and master printers working under the direction of founder Robert Blanton. This book tells the story of the firm’s evolution as a publisher and producer of screenprints and the many emerging and established artists who have worked in its studio, including Vija Celmins, Chuck Close, Rashid Johnson, Alex Katz, Joel Mesler, Adam Pendleton, and Mickalene Thomas, among others.  The book offers an introduction to the history of “artistic” screenprinting in the United States; the role of the medium and its status during the printmaking boom of the 1960s and 1970s; an interview with Robert Blanton and his partner at Brand X, David DeSanctis; and a look into the technical magic of artists, chromists, and printers, illustrated with spectacular color reproductions of more than 150 prints.  Distributed for the Philadelphia Art Museum Exhibition Schedule: Philadelphia Art Museum(July 3–November 9, 2025)

Objev podobné jako Brand X Editions

Tubbz kachnička Kubrick Space Odyssey - Dr David Bowman

Tubbz kachnička představuje Dr. Davida Bowmana z filmu Vesmírná odysea v podobě 9 cm vysoké figurky. Figurka je vyrobena z PVC s detailním provedením oranžového skafandru. Produkt je určen výhradně pro sběratelské účely a není určen k plavání.

  • Věrná replika ikonického oranžového skafandru z filmu
  • Vysoká kvalita zpracování z PVC materiálu
  • Kompaktní velikost 9 cm vhodná do sbírky
  • Originální dárek pro fanoušky sci-fi a Kubricka

Objev podobné jako Tubbz kachnička Kubrick Space Odyssey - Dr David Bowman

Bowie David: The Man Who Sold The World - LP (9029513293)

Reedice třetího studiového alba Davida Bowieho původně vydaného v roce 1970. Album představuje přechod od folkové polohy k tvrdšímu rockovému zvuku. Na picture discu je k dispozici remasterovaná verze z roku 2015 vydaná u příležitosti padesátého výročí britského vydání.

  • Remasterovaná verze z roku 2015 na picture discu
  • Limitovaná edice k 50. výročí britského vydání
  • Kvalitní zpracování pro sběratele vinylů
  • Historický přechod v Bowieho tvorbě

Objev podobné jako Bowie David: The Man Who Sold The World - LP (9029513293)

Build Your Brand Dámské široké tepláky - Černá | XL

Dámské široké tepláky v černé barvě od značky Build Your Brand ve velikosti XL. Produkt je charakteristický volným střihem pro pohodlné nošení. Dostupnost zboží je obvykle do 5 pracovních dnů.

  • Volný a pohodlný střih pro maximální komfort
  • Univerzální černá barva snadno kombinovatelná
  • Kvalitní materiál od ověřené značky
  • Ideální pro domácí nošení i volný čas

Objev podobné jako Build Your Brand Dámské široké tepláky - Černá | XL

Build Your Brand Dívčí crop top mikina s kapucí - Černá | 110-116 cm

Dívčí crop top mikina s kapucí od značky Build Your Brand v černé barvě. Produkt je dostupný ve velikosti 110-116 cm. Dodací lhůta činí přibližně 5 dní.

  • Stylový crop top střih s kapucí
  • Kvalitní materiál od značky Build Your Brand
  • Moderní černá barva
  • Dostupné ve velikosti pro dívky 110-116 cm

Objev podobné jako Build Your Brand Dívčí crop top mikina s kapucí - Černá | 110-116 cm

Build Your Brand Pánská větrovka - Béžová / černá | 5XL

Pánská větrovka od značky Build Your Brand je dostupná ve velikosti 5XL a v barvách béžová a černá. Produkt je aktuálně skladem a připraven k expedici. Jedná se o praktický svrchní oděv pro větší pány.

  • Velikost 5XL pro pohodlné nošení
  • Dostupné v béžové a černé barvě
  • Okamžitě skladem k odeslání
  • Kvalitní značka Build Your Brand

Objev podobné jako Build Your Brand Pánská větrovka - Béžová / černá | 5XL

Build Your Brand Ležérní bavlněné šaty se stojáčkem - Starorůžová | 2XL

Ležérní šaty z bavlny se stojáčkem ve starorůžové barvě od značky Build Your Brand. K dispozici ve velikosti 2XL. Dodací lhůta činí 5 dní.

  • Vyrobeno z kvalitní bavlny pro pohodlí
  • Stojáček dodává elegantní vzhled
  • Volný ležérní střih pro pohodlí
  • Dostupné ve velikosti 2XL

Objev podobné jako Build Your Brand Ležérní bavlněné šaty se stojáčkem - Starorůžová | 2XL

Build Your Brand Pánské bavlněné tepláky Ultra Heavy - Kobaltová | 4XL

Pánské bavlněné tepláky Ultra Heavy v kobaltové barvě od značky Build Your Brand. Produkt je k dispozici ve velikosti 4XL. Dodací lhůta činí 5 pracovních dnů.

  • Vyrobeno z ultra těžké bavlny pro maximální pohodlí
  • Kobaltová barva dodává moderní a stylový vzhled
  • Velikost 4XL pro pohodlné nošení
  • Dostupné do 5 pracovních dnů

Objev podobné jako Build Your Brand Pánské bavlněné tepláky Ultra Heavy - Kobaltová | 4XL

Build Your Brand Hebká pánská mikina přes hlavu Fluffy - Magnet | XL

Pánská mikina přes hlavu Fluffy od značky Build Your Brand s magnetickým zapínáním. K dispozici ve velikosti XL. Dodací lhůta je 5 dní.

  • Magnetické zapínání pro snadné oblékání
  • Extra hebký a měkký materiál
  • Stylový design s kapucí
  • Velikost XL pro pohodlné nošení

Objev podobné jako Build Your Brand Hebká pánská mikina přes hlavu Fluffy - Magnet | XL

Build Your Brand Set 3 ks: Dámské tričko s ohrnutými rukávy - Černá / bílá / vínová | L

Set obsahuje tři dámská trička s ohrnutými rukávy v barvách černá, bílá a vínová ve velikosti L. Produkt je od výrobce Build Your Brand a je okamžitě dostupný. Jedná se o základní kousky do šatníku.

  • Set tří univerzálních barev (černá, bílá, vínová)
  • Pohodlný střih s ohrnutými rukávy
  • Okamžitá dostupnost na skladě
  • Kvalitní bavlna pro každodenní nošení

Objev podobné jako Build Your Brand Set 3 ks: Dámské tričko s ohrnutými rukávy - Černá / bílá / vínová | L

Build Your Brand Hebká pánská mikina přes hlavu Fluffy - Magnet | M

Pánská mikina přes hlavu od značky Build Your Brand s magnetickým zapínáním. Vyrobena z měkkého a hebkého materiálu typu fluffy. Produkt je dostupný do 5 pracovních dnů.

  • Magnetické zapínání pro snadné oblékání
  • Měkký a hebký materiál pro maximální pohodlí
  • Stylový design s kapucí
  • Rychlá dostupnost do 5 pracovních dnů

Objev podobné jako Build Your Brand Hebká pánská mikina přes hlavu Fluffy - Magnet | M

adidas BRAND LOVE LONG SLEEVE TEE Pánské tričko, černá, velikost

Pánské tričko adidas BRAND LOVE s dlouhým rukávem je vyrobeno z měkké bavlněné tkaniny. Volný střih zaručuje pohodlí při nošení. Tričko je vhodné jako součást outfitu na chladnější dny nebo pro samostatné nošení.

  • Měkká bavlněná tkanina pro příjemný pocit na pokožce
  • Volný střih zajišťující maximální pohodlí a volnost pohybu
  • Ikonický znak adidas na hrudi pro stylový vzhled
  • Vhodné pro nošení v chladnějších dnech díky dlouhému rukávu

Objev podobné jako adidas BRAND LOVE LONG SLEEVE TEE Pánské tričko, černá, velikost

Žeberův odkaz David Jan Žák

Druhý díl dobrodružné série, ve kterém skupina dětí pátrá po zmizelém kamarádovi Edwinovi a zároveň po průchodech do tajemného světa Trombů. Příběh se točí kolem záhadného pokladu a rozpadlého přátelství. Kniha je určena pro čtenáře od 10 let, má 184 stran a je v češtině.

  • Druhý díl oblíbené dobrodružné série.
  • Vhodné pro čtenáře od 10 let, podporuje čtenářství.
  • Kvalitní vázaná vazba s laminovaným potahem pro delší životnost.
  • Ilustrace Jindry Čapka doplňují atmosféru příběhu.

Objev podobné jako Žeberův odkaz David Jan Žák

Kdo krade sny? David Jan Žák

Třetí díl série z tajemného světa Trombů, kde Edwin a jeho přátelé jsou přeneseni do paralelního světa plného nástrah. Musí překonat nebezpečí pomocí odvahy a důvtipu, aby porazili krále Klamma a zachránili Edwinovu maminku. Kniha má 192 stran a je určena dětem od 10 let.

  • Třetí díl populární dobrodružné série
  • Ilustrace od Jindry Čapka
  • Vhodné pro čtenáře od 10 let
  • Vázaná vazba s laminovaným přebalem

Objev podobné jako Kdo krade sny? David Jan Žák

The Bone Clocks - David Mitchell

Román sleduje život Holly Sykes od dospívání, kdy její rozhodnutí spustí řetězec událostí v tajném nadpřirozeném konfliktu. Příběh se odehrává v průběhu šesti desetiletí a kombinuje prvky metafyzického thrilleru s úvahami o smrtelnosti. Kniha získala ocenění World Fantasy Award a byla nominována na Bookerovu cenu.

  • Oceněný román World Fantasy Award
  • Epický příběh s časovým rozsahem šesti dekád
  • Kaleidoskopický a brilantně vynalézavý styl
  • Metafyzický thriller s hlubokou úvahou o přežití

Objev podobné jako The Bone Clocks - David Mitchell

Just One More Goal - David Pleat

Autobiografie Davida Pleata mapuje jeho celoživotní vášeň pro fotbal a zároveň analyzuje proměnu tohoto sportu. Kniha zachycuje posun od spontánní hry k techničtější a chladnější podobě moderního fotbalu. Poskytuje odpověď na otázku, jak se fotbal vyvinul do své současné podoby.

  • Autentický pohled dlouholetého fotbalového odborníka
  • Analýza přerodu fotbalu z instinktivní hry na technickou disciplínu
  • Poutavé vyprávění kombinující osobní příběh s vývojem sportu
  • Ideální čtení pro fanoušky hledající hlubší porozumění fotbalu

Objev podobné jako Just One More Goal - David Pleat

Do They Play Cricket in Ireland? - David Townsend

Kniha vypráví příběh vzestupu irského kriketového týmu od amatérů po testovní zápasy. Autor David Townsend, který byl součástí tohoto procesu, popisuje klíčové momenty a osobnosti v deníkovém formátu. Publikace kombinuje sportovní historii s cestopisnými prvky a humorným tónem.

  • Autentický pohled od přímého účastníka a taktika
  • Deníkový formát s cestopisnými prvky
  • Chatovací a humorný styl vyprávění
  • Komplexní pokrytí vývoje irského kriketu

Objev podobné jako Do They Play Cricket in Ireland? - David Townsend

SPIN - David Gumbrell

39 reflections to turn task completion into time for youYour time is precious – so use it well.With so many pulls on your time, and a changing environment, now more than ever it is vital that your time and task management is both targeted and efficient. If you can achieve this, you can allocate more time for yourself and so become a more relaxed and effective teacher. All too often to do list gets longer and longer which can impact on your enjoyment of the job and, more importantly, your mental health and well-being.Building on the strategies in his first two book, LIFT and RISK, David Gumbrell advocates that you need to focus your attention on giving the right plates a spin to save time, energy and attention that you can then allocate elsewhere. The 39 short, research-based chapters, punctuated with reflective questions, along with teacher interviews, together build into a significant body of knowledge to promote resilience and teacher retention.Praise for RISKA beautifully written book with David''s characteristic use of rich metaphors and thoughtful narrative. This book will certainly help you make bolder and better decisions in the classroom and beyond. Adrian Bethune

Objev podobné jako SPIN - David Gumbrell

Think Faster, Talk Smarter - Matt Abrahams

Develop the life-changing ability to excel in spontaneous communication situations—from public speaking to interviewing to networking—with these essential strategies from a Stanford lecturer, coach, and host of the popular Think Fast, Talk Smart The Podcast. “A road map to mastering the art of thinking quickly and speaking confidently, this is the perfect book for…anyone else who talks.” —Charles Duhigg, bestselling author of The Power of Habit, Smarter Faster Better and SupercommunicatorsMany of us dread having to convey our ideas to others, often feeling ill-equipped, anxious, and awkward. Public speaking experts help by focusing on planned communication experiences such as slide presentations, pitches, or formal talks. Yet, most of our professional and personal communication occurs in spontaneous situations that creep up on us and all too often leave us flustered and stumbling for words. How can we rise to the occasion and shine when we’re put on the spot? In Think Faster, Talk Smarter, Stanford lecturer, podcast host, and communication expert Matt Abrahams provides tangible, actionable skills to help even the most anxious of speakers succeed when speaking spontaneously. Abrahams provides science-based strategies for managing anxiety, responding to the mood of the room, and making content concise, relevant, compelling, and memorable. ... Unknown localization key: "more"

Objev podobné jako Think Faster, Talk Smarter - Matt Abrahams

Think Faster, Talk Smarter - Matt Abrahams

Communication is crucial to success in life and business. However, it is not just big speeches that matter: it is also those critical, spur-of-the-moment situations for which we cannot prepare.A prospective client asking unexpected questions during a sales pitch, a teacher singling you out for an answer during a class, a high-pressure meeting with senior executives at work, or even a heartwarming toast to deliver on the spot. All are fraught scenarios that might cause you to freeze up. The pandemic boosted this fear, by stripping the spontaneity from communication during lockdown, and then changing the communication landscape in the years since.In this invaluable guide, Matt Abrahams – Stanford University lecturer and creator of the hit podcast, Think Fast, Talk Smart – provides a six-point methodology that will enable you to manage these stressful, impromptu circumstances to create and deliver crisp, compelling and calm communication. Think Faster, Talk Smarter is an energetic, engaging resource for anyone who wants to speak out, spread their ideas, and ultimately share their story.

Objev podobné jako Think Faster, Talk Smarter - Matt Abrahams

Myslite rýchlejšie, hovorte múdrejšie - Matt Abrahams

Čakáte v rade na kávu, keď vás šéf náhle požiada o zhrnutie projektu. Alebo sa na rodinnej oslave ocitnete s mikrofónom v ruke. V týchto chvíľach vás nezachráni PowerPoint ani poznámky. Ako zvládnuť nečakané komunikačné výzvy?Stanfordský lektor komunikácie a hostiteľ populárneho podcastu Think Fast, Talk Smart Matt Abrahams dokazuje, že spontánnosť nie je talent, ale zručnosť, ktorú možno natrénovať. V príručke Mysli rýchlejšie, hovor múdrejšie predstavuje šesť krokov k lepšiemu improvizovanému prejavu.Ani nebudete vedieť ako a zažiarite na pracovných pohovoroch, dokážete poskytnúť efektívnu spätnú väzbu, viesť „small-talk“, naučíte sa zvládnuť faux pas a improvizovať v každej situácii. S touto príručkou komunikácie už nikdy neočerveniete, keď dostanete nečakanú otázku, neznepokoja vás pohľady početného publika, ale vždy sa včas zorientujete a zaujmete prirodzeným vystupovaním.Táto kniha je osobný tréner spontánneho vystupovania, vďaka ktorému už nezostanete bez slov.

Objev podobné jako Myslite rýchlejšie, hovorte múdrejšie - Matt Abrahams

Soccer Tough - Dan Abrahams

"Take a minute to slip into the mind of one of the world's greatest soccer players and imagine a stadium around you. Picture a performance under the lights and mentally play the perfect game."Technique, speed and tactical execution are crucial components of winning soccer, but it is mental toughness that marks out the very best players - the ability to play when pressure is highest, the opposition is strongest, and fear is greatest. Top players and coaches understand the importance of sport psychology in soccer but how do you actually train your mind to become the best player you can be?Soccer Tough demystifies this crucial side of the game and offers practical techniques that will enable soccer players of all abilities to actively develop focus, energy, and confidence. Soccer Tough will help banish the fear, mistakes, and mental limits that holds players back. Soccer psychology consultant Dan Abrahams shares the powerful techniques that have helped him develop reserve team players to become international players, and guided youth team players from slumps to first team contracts.Covering the mental triumphs of some of the world's leading players - Soccer Tough will help you become the best player you can be. Soccer Tough ... Unknown localization key: "more"

Objev podobné jako Soccer Tough - Dan Abrahams

Practical Project Risk Management - David Hillson, Peter Simon

This second edition of the book reflects the authors’ work to continually improve upon the model and to apply the methodology to a broader range of issues. The book includes: • An entirely new chapter on managing risk in programs, which is an important dimension in today’s world of ever more complex initiatives • Updated material and methodology more closely aligned with relevant international standards • Emphasis on minimizing the threats and maximizing the opportunities to optimize achievement of your project goals Based on sound principles and best practices, this book guides any member of the project management team in conducting risk management in a real-world environment.

Objev podobné jako Practical Project Risk Management - David Hillson, Peter Simon

The Failure of Risk Management - Douglas W. Hubbard

A practical guide to adopting an accurate risk analysis methodology The Failure of Risk Management provides effective solutionstosignificantfaults in current risk analysis methods. Conventional approaches to managing risk lack accurate quantitative analysis methods, yielding strategies that can actually make things worse. Many widely used methods have no systems to measure performance, resulting in inaccurate selection and ineffective application of risk management strategies. These fundamental flaws propagate unrealistic perceptions of risk in business, government, and the general public. This book provides expert examination of essential areas of risk management, including risk assessment and evaluation methods, risk mitigation strategies, common errors in quantitative models, and more. Guidance on topics such as probability modelling and empirical inputs emphasizes the efficacy of appropriate risk methodology in practical applications. Recognized as a leader in the field of risk management, author Douglas W. Hubbard combines science-based analysis with real-world examples to present a detailed investigation of risk management practices. This revised and updated second edition includes updated data sets and checklists, expanded coverage of innovative statistical methods, and new cases of current risk management issues such as data breaches and natural disasters. Identify deficiencies in your current risk management strategy and take appropriate corrective measuresAdopt a ... Unknown localization key: "more"

Objev podobné jako The Failure of Risk Management - Douglas W. Hubbard

BlackRock's Guide to Fixed-Income Risk Management

An irreplaceable roadmap to modern risk management from renowned experts on the subject Edited by a co-founder and the former Chief Risk Officer of BlackRock—the world’s largest asset manager—BlackRock’s Guide to Fixed-Income Risk Management delivers an insightful blueprint to the implementation of a comprehensive investment risk management framework for buy-side firms. Leveraging the unprecedented academic and professional experience of current and former senior leaders in BlackRock’s risk and portfolio management functions, as well as trading, financial modeling, and analytics experts, the book serves a practitioner’s guide to investment risk management, leveraging BlackRock’s risk management framework. The included chapters combine to provide chief investment officers, risk managers, portfolio managers, researchers, and compliance professionals an approach to investment risk management well-suited for today's and tomorrow's markets. The book also presents: Critical elements that underpin a strong risk management program and cultureFixed income risk management concepts and theories that can be applied to other asset classesLessons learned from financial crises and the COVID-19 Pandemic Ideal for undergraduate students and students and scholars of business, finance, and risk management, BlackRock’s Guide to Fixed-Income Risk Management is a one-of-a-kind combination of modern theory with proven, practical risk management strategies.

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Mastering Interest Rate Risk Strategy - Victor Macrae

Financial institutions, private and public companies and governments can lose vast amounts of money from even minor changes in interest rates. Because of this, complex financial instruments have been developed to mitigate these exposures. But what happens when organisations hedge themselves to ill-advised and ill-formulated financial management strategies? Based on a proven analytical method, Mastering Interest Rate Risk Strategy explains, step-by-step, how to set up and run a sound interest rate risk strategy. Influenced by the author’s work with leading companies and tested with banks, the book will help readers bring risk under control, raise profits and ensure healthy cash flows. Mastering Interest Rate Risk Strategy: § Shows you how to mitigate interest rate risk using the most advanced risk management techniques § Provides you with an analytical method that is proven both academically and in practice § Uses examples and real life cases to support the transfer of knowledge and skills Interest rate changes will affect most firms because they will have interest bearing assets or liabilities. As a result, interest rate movements have an unfavourable impact and managing interest rate risk can be highly beneficial for the firm. But high-profile derivative blunders show that this is no easy ... Unknown localization key: "more"

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The Essentials of Risk Management, Third Edition - Dan Galai, Robert Mark, Michel Crouhy

The “bible” of risk management—fully updated for an investing landscape dramatically altered by social and technological upheavalsWhen it was first published in 2005, The Essentials of Risk Management became an instant classic in risk management. Now, the authors provide a comprehensively updated and revised edition to help you succeed in a world rocked by unprecedented changes.Combining academic research with real-world applications, this bestselling guide provides the expert insights that has made it so popular for so many years, covering the most effective ways to measure and transfer credit risk, increase risk-management transparency, and implement an organization-wide enterprise risk management approach. In addition, it covers a wide range of new issues, including:Fallout from the COVID pandemicNew emerging risks associated with digital financeThe effect of climate change on risk managementGame-changing new technologies like machine learning, artificial intelligence, and distributed ledger technologyThe definitive resource for quantifying risk versus return, The Essentials of Risk Management delivers everything you need to safeguard your investments in today’s economy.

Objev podobné jako The Essentials of Risk Management, Third Edition - Dan Galai, Robert Mark, Michel Crouhy

HBR's 10 Must Reads on Managing Risk (with bonus article "Managing 21st-Century Political Risk" by Condoleezza Rice and Amy Zegart) - Philip E. Tetloc

Is your business playing it safe&#8212or taking the right risks?If you read nothing else on managing risk, read these 10 articles. We''ve combed through hundreds of Harvard Business Review articles and selected the most important ones to help your company make smart decisions and thrive, even when the future is unclear.This book will inspire you to:Avoid the most common errors in risk managementUnderstand the three distinct categories of risk and tailor your risk-management processes accordinglyEmbrace uncertainty as a key element of breakthrough innovationAdopt best practices for mitigating political threatsUpgrade your organization''s forecasting capabilities to gain a competitive edgeDetect and neutralize cyberattacks originating inside your companyThis collection of articles includes "Managing Risks: A New Framework," by Robert S. Kaplan and Anette Mikes; "How to Build Risk into Your Business Model," by Karan Girotra and Serguei Netessine; "The Six Mistakes Executives Make in Risk Management," by Nassim N. Taleb, Daniel G. Goldstein, and Mark W. Spitznagel; "From Superstorms to Factory Fires: Managing Unpredictable Supply-Chain Disruptions," by David Simchi-Levi, William Schmidt, and Yehua Wei; "Is It Real? Can We Win? Is It Worth Doing?: Managing Risk and Reward in an Innovation Portfolio," by George S. Day; “Superforecasting: How to Upgrade Your Company''s Judgment," ... Unknown localization key: "more"

Objev podobné jako HBR's 10 Must Reads on Managing Risk (with bonus article "Managing 21st-Century Political Risk" by Condoleezza Rice and Amy Zegart) - Philip E. Tetloc

CRISC Certified in Risk and Information Systems Control All-in-One Exam Guide, Second Edition - Peter Gregory, Bobby Rogers, Dawn Dunkerley

A fully updated self-study guide for the industry-standard information technology risk certification, CRISCWritten by information security risk experts, this complete self-study system is designed to help you prepare for—and pass—ISACA’s CRISC certification exam. CRISC Certified in Risk and Information Systems Control All-in-One Exam Guide, Second Edition features learning objectives, explanations, exam tips, and hundreds of practice questions. Beyond exam prep, this practical guide serves as an ideal on-the-job reference for risk management and IT security professionals.Covers all exam topics, including:IT and cybersecurity governanceEnterprise risk management and risk treatmentIT risk assessments and risk analysisControls and control frameworksThird-party risk managementRisk metrics, KRIs, KCIs, and KPIsEnterprise architectureIT operations managementBusiness impact analysisBusiness continuity and disaster recovery planningData privacyOnline content includes:300 practice exam questionsTest engine that provides full-length practice exams and customizable quizzes by exam topic

Objev podobné jako CRISC Certified in Risk and Information Systems Control All-in-One Exam Guide, Second Edition - Peter Gregory, Bobby Rogers, Dawn Dunkerley

Managing Country Risk in an Age of Globalization - Amaury Goguel, Michel Henry Bouchet, Charles A. Fishkin

This book provides an up-to-date guide to managing Country Risk. It tackles its various and interlinked dimensions including sovereign risk, socio-political risk, and macroeconomic risk for foreign investors, creditors, and domestic residents. It shows how they are accentuated in the global economy together with new risks such as terrorism, systemic risk, environmental risk, and the rising trend of global volatility and contagion. The book also assesses the limited usefulness of traditional yardsticks of Country Risk, such as ratings and rankings, which at best reflect the market consensus without predictive value and at worst amplify risk aversion and generate crisis contamination. This book goes further than comparing a wide range of risk management methods in that it provides operational and forward-looking warning signs of Country Risk. The combination of the authors’ academic and market-based backgrounds makes the book a useful tool for scholars, analysts, and practitioners.

Objev podobné jako Managing Country Risk in an Age of Globalization - Amaury Goguel, Michel Henry Bouchet, Charles A. Fishkin

Working with Risk in Counselling and Psychotherapy - Andrew Reeves

The wide-ranging contexts in which counselling and psychotherapy is now practiced means clients present with a range of risks that therapists have to respond to. Risk is an ever-present issue for counsellors and psychotherapists and, in an increasingly litigious culture, the need for trainees to develop a sound understanding of how the right tools and the right knowledge can support their practice has never been greater. In this book Andrew Reeves takes trainees, newly qualified practitioners, and more experienced practitioners step-by-step through what is meant by risk, offering practical hints and tips and links to policy and research to inform good ethical practice along the way. This book tackles: • The definition of risk and how risk is linked to social, psychological and relational factors • Working with those who are at risk of suicide, self-injury, self-harm and/or are an endangerment to others • How therapists should respond to the risk in situations involving child protection, mental health crises, and in the therapeutic process itself • The positive side of risk-taking • How counsellors and psychotherapists can work with risk proactively and positively, informed by research. Filled with case studies, ethical dilemmas, reflective questions, discussion questions and further reading, this ... Unknown localization key: "more"

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Risk Management and Financial Institutions - John C. Hull

RISK MANAGEMENT AND FINANCIAL INSTITUTIONS THE GOLD STANDARD IN FINANCIAL RISK MANAGEMENT TEXTBOOKS In the newly revised sixth edition of Risk Management and Financial Institutions, celebrated risk and derivatives expert John C. Hull delivers an incisive and comprehensive discussion of financial risk and financial institution regulation. In the book, you’ll learn to understand the financial markets, the risks they pose to various kinds of financial institutions, and how those risks are affected by common regulatory structures. This book blends discussion of best practices in risk management with holistic treatments of how financial institutions are regulated. It explores market, credit, liquidity, model, climate, cyber, and operational risk. This latest edition also offers: Updated ancillary and digital materials covering all the latest content, including software, practice questions, and teaching supplementsAccess to an updated website that reflects the new contentFulsome coverage of the most important financial market developments since the publication of the fifth edition, including regulatory changes, the growing importance of climate risk, the use of machine learning models, and the disappearance of LIBOR A must-have resource for undergraduate and graduate students of business and finance, Risk Management and Financial Institutions, Sixth Edition, cements this celebrated text as the gold standard in ... Unknown localization key: "more"

Objev podobné jako Risk Management and Financial Institutions - John C. Hull

Risk - General Stanley McChrystal

''Brilliant and highly entertaining, this book is essential reading for every leader, regardless of age or experience.'' - Admiral William McRaven, author of Make Your Bed--------What if you could learn how to expect the unexpected?In business, like in life, foresight is crucial for avoiding pitfalls and disaster - and yet it''s something we spend nearly no time developing. Retired four-star general Stan McChrystal has lived a life associated with the deadly risks of combat; he has been forced to analyse and prepare for situations he didn''t even know were possible. As a business consultant, he has seen how hundreds of individuals and organizations - too often and to great cost - fail to mitigate risk. Why? Because they focus on the probability of something happening instead of the interface through which any and all risks can be managed.In Risk: A User''s Guide, McChrystal presents a new system of responding to risk. He lays out ten dimensions of control which we can adjust at any given time, no matter the context: narrative, bias, action, timing, adaptability, communication, technology, diversity, structure and leadership. Drawing on compelling examples ranging from military history to the business world, and offering infinitely practical exercises to improve ... Unknown localization key: "more"

Objev podobné jako Risk - General Stanley McChrystal

Understanding and Addressing Disaster Risk - Ilan Kelman, Ben Wisner, Victor Marchezini, JC Gaillard, Irasema Alcantara-Ayala

In Understanding and Addressing Disaster Risk, the authors explain how people modify the environment and exert power over each other in ways that make nature potentially harmful and put people in harm’s way. Opportunities and challenges faced by those engaging with disaster risk are explored.Across eleven chapters, the authors show that disasters are not natural, are not events, and do not happen quickly. Instead, they are the result of chronic societal processes emerging from the creation and perpetuation of vulnerabilities and limitations on people’s abilities to respond to hazards. The book also explores the environmental component of disaster risk through the lens of different natural elements and phenomena, including biological-ecological and water-weather-climate processes as well as geological and outer space dynamics. The authors explain the mutual influence of the different components of disasters in creating disaster risk across diverse regions of the world. They critique attempts to reduce disaster risk through top-down, siloed assumptions, attitudes, and values. The value of people’s knowledge of hazards – often ignored or dismissed by authorities – is a central theme. This book is original because of how it re-interprets and advances understanding of the disaster process through the study of such societal processes of ... Unknown localization key: "more"

Objev podobné jako Understanding and Addressing Disaster Risk - Ilan Kelman, Ben Wisner, Victor Marchezini, JC Gaillard, Irasema Alcantara-Ayala

Risk Management & Introduction to Insurance - Joel Wagner, Michel Fuino

A guide to both risk management and insurance. Risk management is becoming increasingly important to companies and society in general, and Risk Management & Introduction to Insurance offers an accessible guide for anyone trying to understand it. Divided into two parts, the book first offers an introduction that examines the concept of risk and its historical context while defining the key terminology. In addition, the tools necessary for risk assessment are reviewed and the different steps of the risk management process are discussed. The second part of the book focuses on the economics of insurance, social insurance, and the private insurance market. The different branches and products of private insurance are analyzed, and an overview of the basics of calculating insurance premiums based on contractual benefits and the practice of an actuary is provided. Numerous practical applications (such as cyber risk management), examples, and illustrations complete the book. As a whole, the book is an essential reference for business school students, professionals, and anyone interested in risk management and insurance.Â

Objev podobné jako Risk Management & Introduction to Insurance - Joel Wagner, Michel Fuino

The Perception of Risk - Paul Slovic

The concept of risk is an outgrowth of our society''s great concern about coping with the dangers of modern life. The Perception of Risk brings together the work of Paul Slovic, one of the world''s leading analysts of risk, risk perception and risk management, to examine the gap between expert views of risk and public perceptions. Ordered chronologically, it allows the reader to see the evolution of our understanding of such perceptions, from early studies identifying public misconceptions of risk to recent work that recognizes the importance and legitimacy of equity, trust, power and other value-laden issues underlying public concern.

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Well-being and Wellness: Psychosocial Risk Management - Fiona Charlton, Tony Boyle

Well-being and Wellness: Psychosocial Risk Management is a companion to Health and Safety: Risk Management that describes the techniques and background knowledge for preventing injury and ill health in the workplace. The new book instead describes the techniques and background knowledge for preventing impairment of worker well-being and wellness.These techniques differ from those required for the prevention of injury and ill health because of the need to take into account individual differences in susceptibility to psychosocial risk sources, and the fact that psychosocial risk sources can provide opportunities as well as threats. The book is divided into two parts: Part I describes the required background knowledge, including the nature of psychosocial harms to individuals, what can trigger these harms, and what can be done to mitigate these harms, and also deals with the necessary psychological background and the role of individual differences in reactions to psychosocial risk sources. Part II describes an outline psychosocial management system based on the ISO 45001 specification and the guidance in ISO 45002 and ISO 45003. However, the nature of the psychosocial risk sources being dealt with means that the ISO 45001 requirements must be extended in a number of ways, for example, by having ... Unknown localization key: "more"

Objev podobné jako Well-being and Wellness: Psychosocial Risk Management - Fiona Charlton, Tony Boyle

Innovative Risk Leadership in Aviation - Ayse Kucuk Yilmaz, Triant Flouris, Konstantinos Malagas

This book focuses on the perspective of risk leadership strategy in view of human resources, diversity management and inclusion projects in the multicultural business environment of aviation operations. It will enable the reader to successfully develop strategies and manage their sustainability with sound risk leadership, organizational behavior and ergonomic-focused approaches, to achieve corporate objectives within their aviation industry context.Innovative risk leadership is the essential driver in diversity, ethical, and inclusion-based global management strategies which are affected by digitalization and Artificial Intelligence (AI). This book showcases many contemporary management issues grounded in the innovative risk leadership concept and will serve as a useful resource for managers and professionals as well as researchers of enterprise management and strategy. It examines the successful integration of innovative risk leadership into business management with diversity and inclusion shaped by AI with an emphasis on aviation issues, recognising that aviation enterprises operate in a hypercompetitive environment, applying digital technologies to achieve smooth operations and efficient performance, and that the effective management of multiculturalism is a key priority in this global industry. Such realities result in higher risk and as such aviation managers must always strive to find ways to mitigate this risk. Practices and policies that ... Unknown localization key: "more"

Objev podobné jako Innovative Risk Leadership in Aviation - Ayse Kucuk Yilmaz, Triant Flouris, Konstantinos Malagas