data science for business with r jeffrey morgan stanton jeffrey s saltz
Data Science for Business With R - Jeffrey Morgan Stanton, Jeffrey S. Saltz
Data Science for Business with R, written by Jeffrey S. Saltz and Jeffrey M. Stanton, focuses on the concepts foundational for students starting a business analytics or data science degree program. To keep the book practical and applied, the authors feature a running case using a global airline business’s customer survey dataset to illustrate how to turn data in business decisions, in addition to numerous examples throughout. To aid in usability beyond the classroom, the text features full integration of freely-available R and RStudio software, one of the most popular data science tools available. Designed for students with little to no experience in related areas like computer science, the book chapters follow a logical order from introduction and installation of R and RStudio, working with data architecture, undertaking data collection, performing data analysis, and transitioning to data archiving and presentation. Each chapter follows a familiar structure, starting with learning objectives and background, following the basic steps of functions alongside simple examples, applying these functions to the case study, and ending with chapter challenge questions, sources, and a list of R functions so students know what to expect in each step of their data science course. Data Science for Business with ... Unknown localization key: "more"
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Data Science for Business - Foster Provost
This broad, deep, but not-too-technical guide introduces you to the fundamental principles of data science and walks you through the "data-analytic thinking" necessary for extracting useful knowledge and business value from the data you collect.
Objev podobné jako Data Science for Business - Foster Provost
Data Analytics for Business - Wolfgang Garn
We are drowning in data but are starved for knowledge. Data Analytics is the discipline of extracting actionable insights by structuring, processing, analysing and visualising data using methods and software tools. Hence, we gain knowledge by understanding the data. A roadmap to achieve this is encapsulated in the knowledge discovery in databases (KDD) process. Databases help us store data in a structured way. The structure query language (SQL) allows us to gain first insights about business opportunities. Visualising the data using business intelligence tools and data science languages deepens our understanding of the key performance indicators and business characteristics. This can be used to create relevant classification and prediction models; for instance, to provide customers with the appropriate products or predict the eruption time of geysers. Machine learning algorithms help us in this endeavour. Moreover, we can create new classes using unsupervised learning methods, which can be used to define new market segments or group customers with similar characteristics. Finally, artificial intelligence allows us to reason under uncertainty and find optimal solutions for business challenges. All these topics are covered in this book with a hands-on process, which means we use numerous examples to introduce the concepts and several software ... Unknown localization key: "more"
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Python for Data Science For Dummies - John Paul Mueller, Luca Massaron
Let Python do the heavy lifting for you as you analyze large datasets Python for Data Science For Dummies lets you get your hands dirty with data using one of the top programming languages. This beginner’s guide takes you step by step through getting started, performing data analysis, understanding datasets and example code, working with Google Colab, sampling data, and beyond. Coding your data analysis tasks will make your life easier, make you more in-demand as an employee, and open the door to valuable knowledge and insights. This new edition is updated for the latest version of Python and includes current, relevant data examples. Get a firm background in the basics of Python coding for data analysisLearn about data science careers you can pursue with Python coding skillsIntegrate data analysis with multimedia and graphics Manage and organize data with cloud-based relational databasesPython careers are on the rise. Grab this user-friendly Dummies guide and gain the programming skills you need to become a data pro.
Objev podobné jako Python for Data Science For Dummies - John Paul Mueller, Luca Massaron
Statistical Analytics for Health Data Science with SAS and R Set - Jeffrey Wilson, Ding-Geng Chen, Karl E. Peace
Statistical Analytics for Health Data Science with SAS and R Set compiles fundamental statistical principles with advanced analytical techniques and covers a wide range of statistical methodologies. With an emphasis on real-world applications, it integrates publicly available health datasets and provides case studies.
Objev podobné jako Statistical Analytics for Health Data Science with SAS and R Set - Jeffrey Wilson, Ding-Geng Chen, Karl E. Peace
Leading with AI and Analytics: Build Your Data Science IQ to Drive Business Value - Eric Anderson, Florian Zettelmeyer
Lead your organization to become evidence-drivenData. It’s the benchmark that informs corporate projections, decision-making, and analysis. But, why do many organizations that see themselves as data-driven fail to thrive? In Leading with AI and Analytics, two renowned experts from the Kellogg School of Management show business leaders how to transform their organization to become evidence-driven, which leads to real, measurable changes that can help propel their companies to the top of their industries.The availability of unprecedented technology-enabled tools has made AI (Artificial Intelligence) an essential component of business analytics. But what’s often lacking are the leadership skills to integrate these technologies to achieve maximum value. Here, the authors provide a comprehensive game plan for developing that all-important human factor to get at the heart of data science: the ability to apply analytical thinking to real-world problems. Each of these tools and techniques comes to powerful life through a wealth of powerful case studies and real-world success stories.Inside, you’ll find the essential tools to help you:Develop a strong data science intuition quotientLead and scale AI and analytics throughout your organizationMove from “best-guess†decision making to evidence-based decisionsCraft strategies and tactics to create real impactWritten for anyone in a leadership or management ... Unknown localization key: "more"
Objev podobné jako Leading with AI and Analytics: Build Your Data Science IQ to Drive Business Value - Eric Anderson, Florian Zettelmeyer
AI in Business For Dummies - Jeffrey Allan
Create an AI strategy that best fits your business You've heard about how artificial intelligence will revolutionize business, but maybe you're not sure how it will revolutionize your business. In AI in Business For Dummies, AI researcher and consultant Jeffrey Allan delivers clear insight into the capabilities of AI, the AI tools that get the job done, and how to best put artificial intelligence to work in your company. Using the book's step-by-step instructions, you'll learn how to build the latest AI tech in your business strategies. You'll also discover real-world examples of effective AI implementations in tasks like workflow automation, closing sales, handling data analytics, and driving innovation. The book also dives into ideas on how to get your staff and colleagues on board as well as how to use AI in an ethical manner. AI in Business For Dummies also includes: A breakdown of the essentials of AI technology and how each intersects with business useWays to avoid common business AI mistakes and pitfallsTips on future-proofing your AI investment Perfect for managers, executives, entrepreneurs, founders, and other business leaders, AI in Business For Dummies is a must-read resource for anyone with an interest in taking advantage of the ... Unknown localization key: "more"
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Rock Critic Confidential - Jeffrey Morgan
ROCK CRITIC CONFIDENTIAL is the profusely illustrated anthology of rock ''n'' roll writing and photography by veteran CREEM Magazine editor Jeffrey Morgan, who is also the authorized biographer of both Alice Cooper and Iggy Pop & The Stooges.This full colour hard cover coffee table size book draws from an extraordinary wealth of Jeffrey Morgan''s innovative CREEM Magazine pieces. Discovered in 1974 by influential journalist Lester Bangs, Morgan ended up being CREEM''s longest-serving rock critic. Morgan''s writing appeared in every single issue of America''s Only Rock ''n'' Roll Magazine from October 1975 to November 1988, for a grand total of 158 consecutive monthly issues lasting more than thirteen years, plus another seven years writing for the magazine''s original website, resulting in a CREEM rock writing reign of over twenty years.ROCK CRITIC CONFIDENTIAL''S centerpiece is Jeffrey Morgan''s extensive and definitive interviews, many of which have never been published before in their complete uncensored form. Morgan is well known for taking command of an interview and getting his subjects to open up in a way that they never would for anyone else, as evidenced by his close encounters with heavyweight sparring partners, further enhanced by the added inclusion of dozens of rare, never ... Unknown localization key: "more"
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Statistics for Business and Economics - Michael Frye, Brian James Freeman, Thomas Williams, James Cochran, Jeffrey Camm, Jeffrey Ohlmann, Dr David
With the non-mathematician in mind, the sixth edition of Statistics for Business and Economics teaches learners the key concepts of statistics in business, management and economics. The authors blend statistical methodology with applications of data analysis to illustrate the fundamental role of statistics in problem-solving and decision making. Computational methods give students a solid foundation to master statistical application and interpretation. At the end of each section, practical exercises encourage conceptual understanding of real-world problems. New content on big data enriches the learning experience and prepares students for the workplace.
Objev podobné jako Statistics for Business and Economics - Michael Frye, Brian James Freeman, Thomas Williams, James Cochran, Jeffrey Camm, Jeffrey Ohlmann, Dr David
Linear Algebra for Data Science, Machine Learning, and Signal Processing - Jeffrey A. Fessler, Raj Rao Nadakuditi
Maximise student engagement and understanding of matrix methods in data-driven applications with this modern teaching package. Students are introduced to matrices in two preliminary chapters, before progressing to advanced topics such as the nuclear norm, proximal operators and convex optimization. Highlighted applications include low-rank approximation, matrix completion, subspace learning, logistic regression for binary classification, robust PCA, dimensionality reduction and Procrustes problems. Extensively classroom-tested, the book includes over 200 multiple-choice questions suitable for in-class interactive learning or quizzes, as well as homework exercises (with solutions available for instructors). It encourages active learning with engaging ''explore'' questions, with answers at the back of each chapter, and Julia code examples to demonstrate how the mathematics is actually used in practice. A suite of computational notebooks offers a hands-on learning experience for students. This is a perfect textbook for upper-level undergraduates and first-year graduate students who have taken a prior course in linear algebra basics.
Objev podobné jako Linear Algebra for Data Science, Machine Learning, and Signal Processing - Jeffrey A. Fessler, Raj Rao Nadakuditi
Foundational Python for Data Science - Kennedy Behrman
Data science and machine learning—two of the world''s hottest fields—are attracting talent from a wide variety of technical, business, and liberal arts disciplines. Python, the world''s #1 programming language, is also the most popular language for data science and machine learning. This is the first guide specifically designed to help students with widely diverse backgrounds learn foundational Python so they can use it for data science and machine learning. This book is catered to introductory-level college courses on data science. Leading data science instructor and practitioner Kennedy Behrman first walks through the process of learning to code for the first time with Python and Jupyter notebook, then introduces key libraries every Python data science programmer needs to master. Once students have learned these foundations, Behrman introduces intermediate and applied Python techniques for real-world problem-solving. Throughout, Foundational Python for Data Science presents hands-on exercises, learning assessments, case studies, and more—all created with Colab (Jupyter compatible) notebooks, so students can execute all coding examples interactively without installing or configuring any software.
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Foundations of Data Science with Python - John M. Shea
Foundations of Data Science with Python introduces readers to the fundamentals of data science, including data manipulation and visualization, probability, statistics, and dimensionality reduction. This book is targeted toward engineers and scientists, but it should be readily understandable to anyone who knows basic calculus and the essentials of computer programming. It uses a computational-first approach to data science: the reader will learn how to use Python and the associated data-science libraries to visualize, transform, and model data, as well as how to conduct statistical tests using real data sets. Rather than relying on obscure formulas that only apply to very specific statistical tests, this book teaches readers how to perform statistical tests via resampling; this is a simple and general approach to conducting statistical tests using simulations that draw samples from the data being analyzed. The statistical techniques and tools are explained and demonstrated using a diverse collection of data sets to conduct statistical tests related to contemporary topics, from the effects of socioeconomic factors on the spread of the COVID-19 virus to the impact of state laws on firearms mortality.This book can be used as an undergraduate textbook for an Introduction to Data Science course or to provide a ... Unknown localization key: "more"
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Applied Machine Learning for Data Science Practitioners - Vidya Subramanian
A single-volume reference on data science techniques for evaluating and solving business problems using Applied Machine Learning (ML). Applied Machine Learning for Data Science Practitioners offers a practical, step-by-step guide to building end-to-end ML solutions for real-world business challenges, empowering data science practitioners to make informed decisions and select the right techniques for any use case. Unlike many data science books that focus on popular algorithms and coding, this book takes a holistic approach. It equips you with the knowledge to evaluate a range of techniques and algorithms. The book balances theoretical concepts with practical examples to illustrate key concepts, derive insights, and demonstrate applications. In addition to code snippets and reviewing output, the book provides guidance on interpreting results. This book is an essential resource if you are looking to elevate your understanding of ML and your technical capabilities, combining theoretical and practical coding examples. A basic understanding of using data to solve business problems, high school-level math and statistics, and basic Python coding skills are assumed. Written by a recognized data science expert, Applied Machine Learning for Data Science Practitioners covers essential topics, including: Data Science Fundamentals that provide you with an overview of core concepts, laying the ... Unknown localization key: "more"
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R for Data Science - Grolemund Garrett, Hadley Wickham, Mine Cetinkaya-Rundel
Learn how to use R to turn data into insight, knowledge, and understanding. Ideal for current and aspiring data scientists, this book introduces you to doing data science with R and RStudio, as well as the tidyverse-a collection of R packages designed to work together to make data science fast, fluent, and fun. Even if you have no programming experience, this updated edition will have you doing data science quickly.You'll learn how to import, transform, and visualize your data and communicate the results. And you'll get a complete, big-picture understanding of the data science cycle and the basic tools you need to manage the details. Each section in this edition includes exercises to help you practice what you've learned along the way.Updated for the latest tidyverse best practices, new chapters dive deeper into visualization and data wrangling, show you how to get data from spreadsheets, databases, and websites, and help you make the most of new programming tools. You'll learn how to:Visualize-create plots for data exploration and communication of resultsTransform-discover types of variables and the tools you can use to work with themImport-get data into R and in a form convenient for analysisProgram-learn R tools for solving data problems with ... Unknown localization key: "more"
Objev podobné jako R for Data Science - Grolemund Garrett, Hadley Wickham, Mine Cetinkaya-Rundel
Graph Algorithms for Data Science - Bratanic Tomaz
Graphs are the natural way to understand connected data. This book explores the most important algorithms and techniques for graphs in data science, with practical examples and concrete advice on implementation and deployment. In Graph Algorithms for Data Science you will learn: Labeled-property graph modeling Constructing a graph from structured data such as CSV or SQL NLP techniques to construct a graph from unstructured data Cypher query language syntax to manipulate data and extract insights Social network analysis algorithms like PageRank and community detection How to translate graph structure to a ML model input with node embedding models Using graph features in node classification and link prediction workflows Graph Algorithms for Data Science is a hands-on guide to working with graph-based data in applications like machine learning, fraud detection, and business data analysis. It''s filled with fascinating and fun projects, demonstrating the ins-and-outs of graphs. You''ll gain practical skills by analyzing Twitter, building graphs with NLP techniques, and much more. You don''t need any graph experience to start benefiting from this insightful guide. These powerful graph algorithms are explained in clear, jargon-free text and illustrations that makes them easy to apply to your own projects. about the technology Graphs reveal ... Unknown localization key: "more"
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Data Science Essentials For Dummies - Lillian Pierson
Feel confident navigating the fundamentals of data science Data Science Essentials For Dummies is a quick reference on the core concepts of the exploding and in-demand data science field, which involves data collection and working on dataset cleaning, processing, and visualization. This direct and accessible resource helps you brush up on key topics and is right to the point—eliminating review material, wordy explanations, and fluff—so you get what you need, fast. Strengthen your understanding of data science basicsReview what you've already learned or pick up key skillsEffectively work with data and provide accessible materials to othersJog your memory on the essentials as you work and get clear answers to your questions Perfect for supplementing classroom learning, reviewing for a certification, or staying knowledgeable on the job, Data Science Essentials For Dummies is a reliable reference that's great to keep on hand as an everyday desk reference.
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The Science of Leadership - Margaret Moore, Jeffrey Hull
Unlock the science of exceptional leadership: Master nine powerful frameworks to inspire, innovate, and thrive in today''s complex business world. Your roadmap to human-centered success!The Science of Leadership: Nine Ways to Grow and Expand as a Leader presents a groundbreaking synthesis of research-backed leadership frameworks, offering a comprehensive guide for both seasoned and aspiring leaders. Authors Jeffrey Hull and Margaret Moore, co-founders of the Institute of Coaching, draw from their extensive experience and academic research to provide a practical, accessible roadmap for leadership development in today''s complex business landscape.This book introduces a unique "tree of good leadership" model, integrating nine essential approaches:?     Conscious?     Authentic?     Positive?     Compassionate?     Transformational?     Servant?     Relational?     Distributed?     and Agile LeadershipEach framework is explored through real-world case studies, actionable steps, and coaching tips, bridging the gap between cutting-edge leadership theory and everyday application. Hull and Moore address the critical need for human-centered leadership that prioritizes well-being, fosters resilience, and inspires peak performance in an era of rapid change and uncertainty. By distilling ... Unknown localization key: "more"
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Fast Python for Data Science - Tiago Antao
Fast Python for Data Science is a hands-on guide to writing Python code that can process more data, faster, and with less resources. It takes a holistic approach to Python performance, showing you how your code, libraries, and computing architecture interact and can be optimized together. Written for experienced practitioners, Fast Python for Data Science dives right into practical solutions for improving computation and storage efficiency. You''ll experiment with fun and interesting examples such as rewriting games in lower-level Cython and implementing a MapReduce framework from scratch. Finally, you''ll go deep into Python GPU computing and learn how modern hardware has rehabilitated some former antipatterns and made counterintuitive ideas the most efficient way of working. About the technologyFast, accurate systems are vital for handling the huge datasets and complex analytical algorithms that are common in modern data science. Python programmers need to boost performance by writing faster pure-Python programs, optimizing the use of libraries, and utilizing modern multi-processor hardware; Fast Python for Data Science shows you how.
Objev podobné jako Fast Python for Data Science - Tiago Antao
Modern Data Science with R - Benjamin S. Baumer, Nicholas J. Horton, Daniel T. Kaplan
From a review of the first edition: "Modern Data Science with R… is rich with examples and is guided by a strong narrative voice. What’s more, it presents an organizing framework that makes a convincing argument that data science is a course distinct from applied statistics" (The American Statistician).Modern Data Science with R is a comprehensive data science textbook for undergraduates that incorporates statistical and computational thinking to solve real-world data problems. Rather than focus exclusively on case studies or programming syntax, this book illustrates how statistical programming in the state-of-the-art R/RStudio computing environment can be leveraged to extract meaningful information from a variety of data in the service of addressing compelling questions.The second edition is updated to reflect the growing influence of the tidyverse set of packages. All code in the book has been revised and styled to be more readable and easier to understand. New functionality from packages like sf, purrr, tidymodels, and tidytext is now integrated into the text. All chapters have been revised, and several have been split, re-organized, or re-imagined to meet the shifting landscape of best practice.
Objev podobné jako Modern Data Science with R - Benjamin S. Baumer, Nicholas J. Horton, Daniel T. Kaplan
Iggy and the Stooges - Jeffrey Morgan
This is the authorized biography of Iggy And The Stooges as told by Jeffrey Morgan, the authorized biographer of Alice Cooper. Originally published in 2009 and long out of print, this new expanded edition features previously unpublished photographs and interviews, plus commentary by Iggy Pop, Ron Asheton, Scott Asheton, and James Williamson.
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Geographic Data Science with Python - Dani Arribas-Bel, Sergio Rey, Levi John Wolf
This book provides the tools, the methods, and the theory to meet the challenges of contemporary data science applied to geographic problems and data. In the new world of pervasive, large, frequent, and rapid data, there are new opportunities to understand and analyze the role of geography in everyday life. Geographic Data Science with Python introduces a new way of thinking about analysis, by using geographical and computational reasoning, it shows the reader how to unlock new insights hidden within data.Key Features:â— Showcases the excellent data science environment in Python.â— Provides examples for readers to replicate, adapt, extend, and improve.â— Covers the crucial knowledge needed by geographic data scientists.It presents concepts in a far more geographic way than competing textbooks, covering spatial data, mapping, and spatial statistics whilst covering concepts, such as clusters and outliers, as geographic concepts.Intended for data scientists, GIScientists, and geographers, the material provided in this book is of interest due to the manner in which it presents geospatial data, methods, tools, and practices in this new field.
Objev podobné jako Geographic Data Science with Python - Dani Arribas-Bel, Sergio Rey, Levi John Wolf
Linear Algebra for Data Science with Python - John M. Shea
Learn how to use Python and associated data-science libraries to work with and visualize vectors and matrices and their operations, as well import data to apply these techniques. Learn basics of performing vector and matrix operations by hand, how to use several different Python libraries for performing operations.
Objev podobné jako Linear Algebra for Data Science with Python - John M. Shea
Analysing Quantitative Data for Business and Management Students - Charles A Scherbaum, Kristen M. Shockley
In Analysing Quantitative Data, Charles A. Scherbaum and Kristen M. Shockley guide the reader through Understanding Quantitative Data Analysis, Basic Components of Quantitative Data Analysis, Conducting Quantitative Data Analysis, Examples of Quantitative Data Analysis and Conclusions. An appendix contains Excel Formulas. Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method. Part of SAGE’s Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.
Objev podobné jako Analysing Quantitative Data for Business and Management Students - Charles A Scherbaum, Kristen M. Shockley
Causal Inference for Data Science - Aleix de Villa
When you know the cause of an event, you can affect its outcome. This accessible introduction to causal inference shows you how to determine causality and estimate effects using statistics and machine learning.In Causal Inference for Data Science you will learn how to: Model reality using causal graphs Estimate causal effects using statistical and machine learning techniques Determine when to use A/B tests, causal inference, and machine learning Explain and assess objectives, assumptions, risks, and limitations Determine if you have enough variables for your analysis It''s possible to predict events without knowing what causes them. Understanding causality allows you both to make data-driven predictions and also intervene to affect the outcomes. Causal Inference for Data Science shows you how to build data science tools that can identify the root cause of trends and events. You''ll learn how to interpret historical data, understand customer behaviors, and empower management to apply optimal decisions.
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A Hands-On Introduction to Data Science with Python - Chirag Shah
Develop a practical understanding of data science with this hands-on textbook for introductory courses. This new edition is fully revised and updated, with an exclusive focus on the popular data science tool Python. The book includes many examples of real-life applications, with practice ranging from small to big data.
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Hands-On APIs for AI and Data Science - Ryan Day
To succeed in AI and data science, you must first master APIs. API skills are essential for AI and data science success. With this book, data scientists and software developers will gain hands-on experience developing and using APIs with the Python programming language and popular frameworks like FastAPI and StreamLit.
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Moving up with Science: Forces and Magnets - Peter Riley
Find out all about the science in the world around us with Moving Up with Science. Written to support the National Curriculum at Key Stage 2, each title explores key scientific topics through a combination of concise information and fun experiments. Moving Up With Science: Forces and Magnets takes you on a journey of scientific discovery. Find out how we use forces everyday; which force pulls objects down holes and why Earth acts like a huge magnet. Explore which materials are magnetic and discover how to test them.
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Data Science Bookcamp - Leonard Apeltsin
Learn data science with Python by building five real-world projects! In Data Science Bookcamp you’ll test and build your knowledge of Python and learn to handle the kind of open-ended problems that professional data scientists work on daily. Downloadable data sets and thoroughly-explained solutions help you lock in what you’ve learned, building your confidence and making you ready for an exciting new data science career. about the technologyIn real-world practice, data scientists create innovative solutions to novel open ended problems. Easy to learn and use, the Python language has become the de facto language for data science amongst researchers, developers, and business users. But knowing a few basic algorithms is not enough to tackle a vague and thorny problem. It takes relentless practice at cracking difficult data tasks to achieve mastery in the field. That’s just what this book delivers. about the book Data Science Bookcamp is a comprehensive set of challenging projects carefully designed to grow your data science skills from novice to master. Veteran data scientist Leonard Apeltsin sets five increasingly difficult exercises that test your abilities against the kind of problems you’d encounter in the real world. As you solve each challenge, you’ll acquire and expand the ... Unknown localization key: "more"
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Data Science and Machine Learning for Non-Programmers - Dothang Truong
As data continues to grow exponentially, knowledge of data science and machine learning has become more crucial than ever. Machine learning has grown exponentially; however, the abundance of resources can be overwhelming, making it challenging for new learners. This book aims to address this disparity and cater to learners from various non-technical fields, enabling them to utilize machine learning effectively.Adopting a hands-on approach, readers are guided through practical implementations using real datasets and SAS Enterprise Miner, a user-friendly data mining software that requires no programming. Throughout the chapters, two large datasets are used consistently, allowing readers to practice all stages of the data mining process within a cohesive project framework. This book also provides specific guidelines and examples on presenting data mining results and reports, enhancing effective communication with stakeholders.Designed as a guiding companion for both beginners and experienced practitioners, this book targets a wide audience, including students, lecturers, researchers, and industry professionals from various backgrounds.
Objev podobné jako Data Science and Machine Learning for Non-Programmers - Dothang Truong
Mastering Marketing Data Science - Iain Brown
Unlock the Power of Data: Transform Your Marketing Strategies with Data Science In the digital age, understanding the symbiosis between marketing and data science is not just an advantage; it's a necessity. In Mastering Marketing Data Science: A Comprehensive Guide for Today's Marketers, Dr. Iain Brown, a leading expert in data science and marketing analytics, offers a comprehensive journey through the cutting-edge methodologies and applications that are defining the future of marketing. This book bridges the gap between theoretical data science concepts and their practical applications in marketing, providing readers with the tools and insights needed to elevate their strategies in a data-driven world. Whether you're a master's student, a marketing professional, or a data scientist keen on applying your skills in a marketing context, this guide will empower you with a deep understanding of marketing data science principles and the competence to apply these principles effectively. Comprehensive Coverage: From data collection to predictive analytics, NLP, and beyond, explore every facet of marketing data science. Practical Applications: Engage with real-world examples, hands-on exercises in both Python & SAS, and actionable insights to apply in your marketing campaigns. Expert Guidance: Benefit from Dr. Iain Brown's decade of experience as he shares ... Unknown localization key: "more"
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The Data Science Handbook - Field Cady
Practical, accessible guide to becoming a data scientist, updated to include the latest advances in data science and related fields. Becoming a data scientist is hard. The job focuses on mathematical tools, but also demands fluency with software engineering, understanding of a business situation, and deep understanding of the data itself. This book provides a crash course in data science, combining all the necessary skills into a unified discipline. The focus of The Data Science Handbook is on practical applications and the ability to solve real problems, rather than theoretical formalisms that are rarely needed in practice. Among its key points are: An emphasis on software engineering and coding skills, which play a significant role in most real data science problems. Extensive sample code, detailed discussions of important libraries, and a solid grounding in core concepts from computer science (computer architecture, runtime complexity, and programming paradigms). A broad overview of important mathematical tools, including classical techniques in statistics, stochastic modeling, regression, numerical optimization, and more. Extensive tips about the practical realities of working as a data scientist, including understanding related jobs functions, project life cycles, and the varying roles of data science in an organization. Exactly the right amount of ... Unknown localization key: "more"
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Cambridge IGCSEâ„¢ and O Level Computer Science Programming Book for Python with Digital Access (2 Years) - Chris Roffey
This series supports learners through the Cambridge IGCSE™ and O Level Computer Science syllabuses (0478/0984/2210). Develop skills and confidence with our programming book for Python. Created to support students undertaking the Cambridge IGCSE™ and O Level Computer Science syllabuses, this resource provides tailored support when programming with Python. A three-tiered approach to programming tasks across the book provides scaffolded support for students of all levels of understanding. Answers are accessible in the ''Solutions'' chapter in the digital part of the resource on the Cambridge GO platform, enabling students to practise their programming skills in class or at home.
Objev podobné jako Cambridge IGCSEâ„¢ and O Level Computer Science Programming Book for Python with Digital Access (2 Years) - Chris Roffey
Data Science in Context - Peter Norvig, Alfred Z. Spector, Jeannette M. Wing, Chris Wiggins
Data science is the foundation of our modern world. It underlies applications used by billions of people every day, providing new tools, forms of entertainment, economic growth, and potential solutions to difficult, complex problems. These opportunities come with significant societal consequences, raising fundamental questions about issues such as data quality, fairness, privacy, and causation. In this book, four leading experts convey the excitement and promise of data science and examine the major challenges in gaining its benefits and mitigating its harms. They offer frameworks for critically evaluating the ingredients and the ethical considerations needed to apply data science productively, illustrated by extensive application examples. The authors'' far-ranging exploration of these complex issues will stimulate data science practitioners and students, as well as humanists, social scientists, scientists, and policy makers, to study and debate how data science can be used more effectively and more ethically to better our world.
Objev podobné jako Data Science in Context - Peter Norvig, Alfred Z. Spector, Jeannette M. Wing, Chris Wiggins
GCSE Combined Science for Edexcel Biology Student Book (with Online Edition) - CGP Books
This detailed Student Book from CGP comprehensively covers every Biology topic from Grade 9-1 Edexcel GCSE Combined Science. It contains detailed, accessible notes explaining every topic, supported by clear diagrams, photographs, exam tips and worked examples. Practice questions and exam-style questions are included throughout, with detailed answers at the back. There’s superb coverage of all elements of the Grade 9-1 course, including every required practical, maths skills and Working Scientifically. We’ve even included the Edexcel Learning Objectives for each topic, so you’ll always know what you’re expected to understand for the final exams. There’s also a free Online Edition (accessed using the unique code printed inside the front cover) that lets you read the entire book on a PC, Mac or tablet. CGP Student Books are also available for Edexcel GCSE Combined Science Chemistry (9781782948155) and Physics (9781782948179).
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GCSE Combined Science for Edexcel Physics Student Book (with Online Edition) - CGP Books
This in-depth Student Book from CGP comprehensively covers every Physics topic from Grade 9-1 Edexcel GCSE Combined Science. It contains detailed, accessible notes explaining every topic, supported by clear diagrams, photographs, exam tips and worked examples. Practice questions and exam-style questions are included throughout, with detailed answers at the back. There’s superb coverage of all elements of the Grade 9-1 course, including every required practical, maths skills and Working Scientifically. We’ve even included the Edexcel Learning Objectives for each topic, so you’ll always know what you’re expected to understand for the final exams. There’s also a free Online Edition (accessed using the unique code printed inside the front cover) that lets you read the entire book on a PC, Mac or tablet. CGP Student Books are also available for Edexcel GCSE Combined Science Biology (9781782948131) and Chemistry (9781782948155).
Objev podobné jako GCSE Combined Science for Edexcel Physics Student Book (with Online Edition) - CGP Books
HBR's 10 Must Reads on Data Strategy - Satya Nadella, Harvard Business Review, Tsedal Neeley, Thomas H. Davenport, Marco Iansiti
Your data is your business. Is it supporting your strategy?Algorithms, machine learning, generative AI. With the latest advancements in technology, data is taking center stage in organizations. But without a clear plan for how you''re storing, integrating, and gaining value from that information, your company will be at risk—and fall behind.If you read nothing else on setting a data strategy in your organization, read these 10 articles. We''ve combed through hundreds of Harvard Business Review articles and selected the most important ones to help you improve your analytic and algorithmic capabilities, navigate digital transformation, and achieve competitive advantage in our hyperconnected world.This book will inspire you to:Quantify the benefits of a digital transformationDiscover opportunities for innovative, data-backed products and servicesBetter understand and improve your customer experienceBreak down silos and share higher-quality information across your organizationIdentify areas susceptible to cyberattacks and data breachesEnsure metrics aren’t overshadowing strategic objectivesHBR''s 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR''s 10 Must Reads series focuses on the core topics that every ... Unknown localization key: "more"
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Ultimate Data Science Programming in Python - Saurabh Chandrakar
In today''s data-driven world, the ability to extract meaningful insights from vast datasets is crucial for success in various fields. This ultimate book for mastering open-source libraries of data science in Python equips you with the essential tools and techniques to navigate the ever-evolving field of data analysis and visualization. Discover how to use Python libraries like NumPy, Pandas, and Matplotlib for data manipulation, analysis, and visualization. This book also covers scientific computing with SciPy and integrates ChatGPT to boost your data science workflow. Designed for data scientists, analysts, and beginners, it offers a practical, hands-on approach to mastering data science fundamentals. With real-world applications and exercises, you will turn raw data into actionable insights, gaining a competitive edge. This book covers everything you need, including open-source libraries, Visual Explorer tools, and ChatGPT, making it a one-stop resource for Python-based data science.
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Surprised by Science: Forces are Fantastic! - Sabrina Rose Science Girl
Be surprised by the astonishing science of forces, with Sabrina Rose, AKA Science Girl, the internet''s most inspiring curator of facts and observations of our wonderful world - making it easy for all readers to come to love science!Surprised by Science: Forces are Fantastic brings an attention-grabbing and accessible set of facts about forces and physics to life! Doing what she''s famous for online, Sabrina Rose dives into the most surprising details of the world of forces to explore the science at work. From black holes to gravity in space; from magnets in navigation to friction in storms - this series is perfect for inquisitive children age 7 and up, and all fans of Science Girl.Contents: Phenomenal Forces / The Story of Gravity / Gravity in Space / Forces on the Move / Something''s Up! / Friction Fascination / Earth is a Giant Magnet / Make Sparks Fly / Forces of Nature / Incredible Inventions / Explosive Science / Mysterious Forces at Play / Surprised by Scientific DiscoveriesSurprised by Science is a series of books that takes the inspiring communication and research skills of Science Girl''s hugely popular platform and distills it on the page, with funny and engaging illustrations ... Unknown localization key: "more"
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GCSE Computer Science for OCR Student Book with Digital Access (2 Years) Updated Edition - David Waller
Written for the OCR GCSE Computer Science updated specification (J277) for first teaching from 2020. This print and digital student book has been updated and reordered and uses an exciting and engaging approach to help students build their knowledge and master underlying computing principles and concepts. Designed to develop computational thinking, programming and problem-solving skills, this resource includes challenges and real-life examples that demonstrate how computer science relates to everyday life with practice questions. Our new reflection feature helps students to reflect on their progress and see where they could improve. Answers can be found in the teacher''s resource.
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GCSE Computer Science for AQA Student Book with Digital Access(2 Years) - David Waller
A new series of bespoke, full-coverage resources developed for the 2016 AQA and OCR GCSE Computer Science qualifications. Written for the AQA GCSE Computer Science specification for first teaching from 2016, this print Student Book and enhanced digital bundle is designed to help students master underlying computing principles and concepts, and develop their computational thinking, programming and problem-solving skills. Interactive worksheets consolidate students'' learning and rich digital content including animations help relate computer science to everyday life. This resource allows students to annotate text. Accessible online and on tablet devices through the Cambridge Reader app (iOS and Android).
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Business Analysis For Dummies - Alison Cox
Build a successful career in business analysis When it comes to doing good business, change is a very good thing. And effective business analysts are at the heart of identifying opportunities for growth and implementing the solutions that can transform an organization’s foundation—and ultimately increase its profitability. Whether you’re an aspiring business analysis professional or a seasoned analyst looking for the latest techniques and approaches, Business Analysis For Dummies helps you discover the newest tips and tricks for turning knowledge into the changes that have a real and meaningful impact on business and drive your organization towards value delivery.  Identify areas for growth and create solutions Learn how to bring people together to collaborate effectively Discover ways to better understand and serve your customers  See how business analysis works in the real world   Learn the technology to make the job easier  Find business solutions to improve your organization’s performance  Understand how to dig deeply into your organization’s data, processes, and business rules Dummies makes the path to business success clear. Start here to turn your love of business analysis into the catalyst that makes a difference. Â
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Edwin Morgan: In Touch With Language - Edwin Morgan
“I try to write something every day even though I am not writing poetry, just to get myself in touch with language.â€â€”Edwin MorganEdwin Morgan (1920–2010) is one of the giants of modern literature. Scotland’s national poet from 2004 to his death, throughout his long life he produced an astonishing variety of work, from the playful to the profound.Edwin Morgan: In Touch With Language presents previously uncollected prose – journalism, book and theatre reviews, scholarly essays and lectures, drama and radio scripts, forewords and afterwords – all carefully moulded to the needs of differing audiences. Morgan’s writing fizzes with clarity and verve: the topics range from Gilgamesh to Ginsberg, from cybernetics to sexualities, from international literatures to the changing face of his home city of Glasgow. Everyone will find surprises and delights in this new collection.
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Exam Ref 70-774 Perform Cloud Data Science with Azure Machine Learning - Ginger Grant, Tamanaco Francisquez, Pau Sempere, Paco Gonzalez, Julio Granado
Prepares students for Microsoft Exam 70-774-and helps them demonstrate real-world mastery of performing key data science activities with Azure Machine Learning services. Designed for experienced IT students ready to advance their status, Exam Ref focuses on the critical thinking and decision-making acumen needed for success at the MCSA level.
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Learn Data Science from Scratch - Pratheerth Padman
Learn Data Science from Scratch equips you with the essential tools and techniques, from Python libraries to machine learning algorithms, to tackle real-world problems and make informed decisions. This book provides a thorough exploration of essential data science concepts, tools, and techniques. Starting with the fundamentals of data science, you will progress through data collection, web scraping, data exploration and visualization, and data cleaning and pre-processing. You will build the required foundation in statistics and probability before diving into machine learning algorithms, deep learning, natural language processing, recommender systems, and data storage systems. With hands-on examples and practical advice, each chapter offers valuable insights and key takeaways, empowering you to master the art of data-driven decision making.
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The Activist Leader: A New Mindset for Doing Business - Jon Miller, Lucy Parker
If you want to be a successful leader in today’s business world, you need to think like an activist. If you want to be a successful leader in today’s business world, you need to think like an activist. This urgent and essential book shows how to do just that. The Activist Leader argues that the world needs a new kind of business leader, one that thinks differently about their role in today’s challenges. From climate change to inequality, the major crises facing society have become critical issues for business, and the world expects companies to step up. This is a pragmatic book. Jon Miller and Lucy Parker show what it takes to do business in these challenging times, taking a close look at companies such as Apple, Mastercard, Nestle, Maersk, JP Morgan Chase and Walmart. Most people feel powerless when they look at the problems facing the world – but if you’re a leader in a big business, you’re not powerless. Whether you’re a top executive or earlier in your working life, this book shows that thinking like an activist can have a transformative impact – for yourself, for your businesses, and for broader society.
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BiSL Next - A Framework for Business Information Management
This book describes the framework of the next generation of Business Information Services Library, BiSL®. BiSL Next is a public domain standard for business information management with guiding principles, good practices and practical templates. It offers guidance for digitally engaged business leaders and those who collaborate with them, with the ultimate goal to improve business performance through better use of information and technology.Twelve elements - four drivers, four domains and four perspectives - are the basis of the guidance in BiSL Next. Target audience of this book are business managers, business information managers, business analysts, CIO’s and IT managers, as well as consultants in this field.While describing the twelve elements, the book offers them insight in the best way to manage, execute and profit from business information management in their enterprise. The book is also the official literature for the BiSL® Next Foundation exam.
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Economics for Business - Dean Garratt, Jon Guest, John Sloman, Elizabeth Jones
Develop an understanding of economics applied to the world of business. Economics for Business, 9th Edition is the ideal textbook for students studying Economics as part of a Business Studies degree or diploma. Clear, engaging, and packed with useful features, the text introduces the key principles of economics, illustrating how they can be used to understand real business problems and aspects of the business environment. The new, thoroughly updated edition reflects recent events that have shaken the business world. These include the Covid-19 pandemic, Brexit, and rampant inflation caused first by supply-chain problems after global lockdowns and then by the surge in energy and food prices following the invasion of Ukraine. Each chapter includes topical examples, news stories, and case studies from real businesses to explain and illustrate key economic concepts, as well as activities, questions, and useful summaries to help you check your understanding. Access the free student website which accompanies this book for additional learning support, including animated explainers of key economic models, extra case studies and answers to in-text questions. Pair this text with MyLab®Economics MyLab® is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools ... Unknown localization key: "more"
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Machine Learning for Business Analytics - Galit Shmueli, Peter C. Bruce, Nitin R. Patel, Kuber R. Deokar
MACHINE LEARNING FOR BUSINESS ANALYTICS Machine learning—also known as data mining or predictive analytics—is a fundamental part of data science. It is used by organizations in a wide variety of arenas to turn raw data into actionable information. Machine Learning for Business Analytics: Concepts, Techniques, and Applications with Analytic Solver® Data Mining provides a comprehensive introduction and an overview of this methodology. The fourth edition of this best-selling textbook covers both statistical and machine learning algorithms for prediction, classification, visualization, dimension reduction, rule mining, recommendations, clustering, text mining, experimentation, time series forecasting and network analytics. Along with hands-on exercises and real-life case studies, it also discusses managerial and ethical issues for responsible use of machine learning techniques. This fourth edition of Machine Learning for Business Analytics also includes: An expanded chapter on deep learningA new chapter on experimental feedback techniques, including A/B testing, uplift modeling, and reinforcement learningA new chapter on responsible data scienceUpdates and new material based on feedback from instructors teaching MBA, Masters in Business Analytics and related programs, undergraduate, diploma and executive courses, and from their studentsA full chapter devoted to relevant case studies with more than a dozen cases demonstrating applications for the machine learning techniquesEnd-of-chapter ... Unknown localization key: "more"
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Statistics for Economics, Accounting and Business Studies - C. Rashaad Shabab, Michael Barrow
A reader-friendly introduction to the exciting world of statistics for the analysts, business leaders and policymakers of tomorrow. "Barrow and Shabab''s Statistics for Economics, Accounting and Business Studies textbook has an excellent mix of application, intuition and statistical theory that is suitable for students with and without prior knowledge in statistics." Dr Robert Riegler, Senior Lecturer in Economics, Aston University Statistics for Economics, Accounting, and Business Studies,8th edition by Michael Barrow and C. Rashaad Shabab, is a user-friendly introduction to the subject, aimed at students studying economics, accountancy, finance, and business. This comprehensive text applies a wide variety of statistical tools and techniques to real-world situations, with numerous examples and exercises integrated throughout to help you build up your knowledge and skills. Easy to follow and without requiring any prior knowledge of Statistics, this book will guide you through the essential principles of the field and provide a thorough analysis of statistical concepts and methods. Key features in this new edition include: A new chapter on Data Visualisation, reflecting the growing importance of this topic Application of statistics to issues of contemporary interest, such as the impact of global events like Covid-19, development economics, tourism, education and working hours A ... Unknown localization key: "more"
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Solopreneur Business For Dummies - Carly Ries, Joe Rando
Create and run your one-person business with pro advice and strategic tools Solopreneur Business For Dummies offers advice and tools to create, grow, and manage your business when you're going it alone. Unlike entrepreneurs, solopreneurs typically create their businesses to serve their lives—instead of trying to scale as much as possible. To thrive in this lifestyle, you'll need to understand the basics of business operations, financial management, sales, and marketing. You'll also need to learn how to do all these things without burning yourself out. This book has you covered in all those areas. You'll also learn how to create a support network that offers guidance, emotional support, and business opportunities. Set your business up for success with this no-nonsense Dummies guide. Build a successful business from the ground up—without employeesAvoid the common mistakes that derail many new businessesDevelop a viable business idea that aligns with your personal goals and your desired lifestyleLearn the best practices from the big guys, tailored for a one-person businessDiscover tech tools that can make it easier to run your businessLearn from the stories of successful solopreneurs across industries Solopreneur Business For Dummies is a practical and easy-to-understand resource that makes it easy to start ... Unknown localization key: "more"
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